Soft Focus Cream-to-Powder Contour Stick Medium Neutral dupes and alternatives Ulta Beauty Collection
4.7 (176)·Brown · Neutral · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar contour overall: shade match 55%, finish, pigmentation and format 25%, wear and performance 15%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar contour on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar contour on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$8Ulta Beauty(product price)$6 less (43%)4.6 (16,298)
Matches: Both claim comfort
Differences: Liquid rather than stick (format)· Long-wearing rather than not listed (longevity)· Combination, Dry, Normal, Oily, Sensitive rather than dry (skin types)
Score details
Shade match
90
Finish, pigmentation & format
70
Wear & performance
40
Comfort & skin suitability
84
Close colour · Natural · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Combination, Dry, Normal, Oily, Sensitive rather than dry (skin types)
Sold as bronzer, rated here for use as contour (possible)
Matches: Very close colour· Same format: stick· Claims hydration
Differences: Warm rather than neutral undertone· Bronze rather than brown· Long-wearing rather than not listed (longevity)
Score details
Shade match
84
Finish, pigmentation & format
84
Wear & performance
40
Comfort & skin suitability
53
Very close colour · Natural · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Warm rather than neutral undertone · Bronze rather than brown · Long-wearing rather than not listed (longevity) · Does not claim comfort · Normal, Dry, Combination rather than dry (skin types)
Matches: Near-identical swatch colour· Same finish: matte
Differences: Warm rather than neutral undertone· Golden rather than brown· Powder rather than stick (format)
Score details
Shade match
84
Finish, pigmentation & format
84
Wear & performance
40
Comfort & skin suitability
40
Looks identical · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Warm rather than neutral undertone · Golden rather than brown · Powder rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim comfort
Sold as bronzer, rated here for use as contour (possible)
Differences: Cool rather than neutral undertone· Bronze rather than brown· Does not claim comfort
Score details
Shade match
72
Finish, pigmentation & format
100
Wear & performance
50
Comfort & skin suitability
52
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Cool rather than neutral undertone · Bronze rather than brown · Does not claim comfort · Dry, Normal, Combination, Oily rather than dry (skin types)
Retailer shade note: light-medium to medium-tan skin tones
Matches: Same finish: matte· Same format: stick· Claims hydration
Differences: Warm rather than neutral undertone· 16-hour wear rather than not listed (longevity)· Does not claim comfort
Score details
Shade match
74
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
53
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Warm rather than neutral undertone · 16-hour wear rather than not listed (longevity) · Does not claim comfort · Normal, Dry, Oily rather than dry (skin types)
Use as contour: possible
Retailer shade note: medium-deep with warm undertones
Differences: Deeper· Warm rather than neutral undertone· Bronze rather than brown
Score details
Shade match
70
Finish, pigmentation & format
100
Wear & performance
50
Comfort & skin suitability
52
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Deeper · Warm rather than neutral undertone · Bronze rather than brown · Does not claim comfort · Dry, Normal, Combination, Oily rather than dry (skin types)
Matches: Same finish: matte· Same format: stick· Both claim comfort
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
69
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
87
Slight colour difference · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Long-wearing rather than not listed (longevity) · Normal, Dry, Oily rather than dry (skin types)
Retailer shade note: contour for medium deep skin tones, cool undertone
Differences: Noticeably different swatch colour· Long-wearing rather than not listed (longevity)· Does not claim comfort
Score details
Shade match
74
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
20
Slight colour difference · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Long-wearing rather than not listed (longevity) · Does not claim comfort · Normal, Oily, Sensitive rather than dry (skin types)
Retailer shade note: shadow for light medium to medium deep skin tones of all undertones
Matches: Same finish: matte· Claims transfer resistance· Both claim comfort
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· Bronze rather than brown
Score details
Shade match
69
Finish, pigmentation & format
96
Wear & performance
40
Comfort & skin suitability
84
Slight colour difference · Matte · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · Bronze rather than brown · Combination, Dry, Normal, Oily, Sensitive rather than dry (skin types)
Retailer shade note: tan to deep with warm red undertones
Matches: Same finish: matte· Both claim comfort· Claims hydration
Differences: Noticeably different swatch colour· Liquid rather than stick (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
76
Finish, pigmentation & format
86
Wear & performance
40
Comfort & skin suitability
48
Slight colour difference · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Sensitive rather than dry (skin types)
$8Ulta Beauty(product price)$6 less (43%)4.6 (16,298)
Matches: Both claim comfort
Differences: Noticeably different swatch colour· Liquid rather than stick (format)· Long-wearing rather than not listed (longevity)
Score details
Shade match
80
Finish, pigmentation & format
70
Wear & performance
40
Comfort & skin suitability
84
Slight colour difference · Natural · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Combination, Dry, Normal, Oily, Sensitive rather than dry (skin types)
Sold as bronzer, rated here for use as contour (suited)
Matches: Same neutral undertone· Same finish: matte· Both claim comfort
Differences: Noticeably different swatch colour· Bronze rather than brown· Powder rather than stick (format)
Score details
Shade match
72
Finish, pigmentation & format
84
Wear & performance
40
Comfort & skin suitability
77
Slight colour difference · Matte
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Bronze rather than brown · Powder rather than stick (format) · 12-hour wear rather than not listed (longevity) · Normal, Dry, Oily rather than dry (skin types)
Sold as bronzer, rated here for use as contour (suited)
Matches: Same finish: matte· Same format: stick· Both claim comfort
Differences: Noticeably different swatch colour· Cool rather than neutral undertone· Long-wearing rather than not listed (longevity)
Score details
Shade match
63
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
87
Slight colour difference · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Cool rather than neutral undertone · Long-wearing rather than not listed (longevity) · Normal, Dry, Oily rather than dry (skin types)
Retailer shade note: contour, cool undertone for medium skin tones
Differences: Noticeably different swatch colour· Deeper· Warm rather than neutral undertone
Score details
Shade match
63
Finish, pigmentation & format
100
Wear & performance
50
Comfort & skin suitability
52
Slight colour difference · Matte · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Warm rather than neutral undertone · Bronze rather than brown · Does not claim comfort · Dry, Normal, Combination, Oily rather than dry (skin types)
Differences: Noticeably different swatch colour· Lighter· Cool rather than neutral undertone
Score details
Shade match
67
Finish, pigmentation & format
84
Wear & performance
50
Comfort & skin suitability
84
Slight colour difference · Natural · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Cool rather than neutral undertone · Dry, Normal, Combination, Oily, Sensitive rather than dry (skin types)
Matches: Same neutral undertone· Same finish: matte· Same format: stick
Differences: Noticeably different swatch colour· Lighter· Long-wearing rather than not listed (longevity)
Score details
Shade match
62
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
87
Visibly different colour · Matte · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Long-wearing rather than not listed (longevity) · Normal, Dry, Oily rather than dry (skin types)
Retailer shade note: contour for medium skin tones, neutral undertone
Clinique Chubby Stick Sculpting Contour Stick in Curvy Contour, against Ulta Beauty Collection Soft Focus Cream-to-Powder Contour Stick in Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeMedium NeutralClosest shade matchCurvy ContourHow they compareScore
Shade match55% of overall91
Colour50%83#844124#7f492dClose colourColour difference 3.3 (0 is identical)
Depth25%97Deep / darkMediumCloseDepth difference 1.8 on the 0–100 scale
Undertone—not comparableNeutralNot listedUndertone unknown on one side
Colour family25%100BrownBrownSameSame colour family
Finish, pigmentation & format25% of overall · 2 of 3 compared84
Finish60%78MatteNaturalCloseNatural finish rather than matte
Pigmentation20%—not comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format20%100StickStickSameBoth stick
Wear & performance15% of overall · 1 of 3 compared40
Longevity50%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance30%—not comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableDryNot listedNot listed for eitherSkin types not listed for one product
Overall match 79/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Anastasia Beverly Hills Matte Contour and Sculpt Cream Bronzer in Deep Tan, against Ulta Beauty Collection Soft Focus Cream-to-Powder Contour Stick in Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shadeMedium NeutralClosest overall alternativeDeep TanHow they compareScore
Shade match55% of overall89
Colour50%79#844124#79402cClose colourColour difference 3.7 (0 is identical)
Depth25%96Deep / darkDeep / darkSameDepth difference 2.6 on the 0–100 scale
Overall match 83/100Shade match 89/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $22 more
