Official description
Black Matte
Standardised colour
Black · Deep / dark Details
Matte finish · Opaque pigmentation · Stick
Product price; this shade is not separately priced
Where to buy Midnight (1 store)
Similar to Alleyoop 11th Hour Cream Eyeshadow & Liner Stick Midnight
The closest shade matches and closest overall alternatives in other eyeshadows. Price is never part of the score.
Blush and lip colours to wear with Midnight
Open Complete My LookFive ways to coordinate with Alleyoop 11th Hour Cream Eyeshadow & Liner Stick Midnight, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Blush
Chestnut
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Chestnut
- Neighbouring colour: brown with black
- Sold as a lipstick · Brown · Deep / dark · Warm
$27
Cab-eret
R.E.M. Beauty Eclipse Cheek & Lip Stick, shade Cab-eret
- Neighbouring colour: plum with black
- Combination · Plum · Deep / dark · Cool
$26
Lipstick
Caviar
MAC Cosmetics Retro Matte Liquid Lipstick, shade Caviar
- Neighbouring colour: other with black
- Combination · Other · Deep / dark
$27
Jet
MAC Cosmetics Squirt Plumping Lip Gloss Stick, shade Jet
- Neighbouring colour: other with black
- Combination · Other · Deep / dark
$26
Lip gloss
LICORICE
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade LICORICE
- Neighbouring colour: other with black
- Combination · Other · Deep / dark
$5.97

Clove
Refy Lip Gloss with Hyaluronic Acid, shade Clove
- Neighbouring colour: brown with black
- Combination · Brown · Deep / dark · Neutral
$20
Lip liner
Fine Line
Buxom Power Line Pout Sculpt Lip Pencil, shade Fine Line
- Neighbouring colour: brown with black
- Combination · Brown · Deep / dark · Neutral
$24
Obscura
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Obscura
- Neighbouring colour: other with black
- Combination · Other · Deep / dark
$22
The same colour family across lips, cheeks and eyes.
Blush

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Nearest colour family: plum
- Combination · Plum · Deep / dark · Cool
$42
Moodie Blu
Nudestix NUDIES MATTE All Over Face Blush Color, shade Moodie Blu
- Nearest colour family: plum
- Combination · Plum · Deep / dark · Cool
$37
Lipstick

700 Crystal Black
Gucci Long Lasting Satin Lipstick, shade 700 Crystal Black
- Nearest colour family: other
- Combination · Other · Deep / dark
$49
Naughty Noir
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick, shade Naughty Noir
- Nearest colour family: other
- Combination · Other · Deep / dark
$11
Lip gloss
Chocolate Glaze
e.l.f. Cosmetics Lip Plumping Gloss, shade Chocolate Glaze
- Nearest colour family: brown
- Combination · Brown · Deep / dark · Warm
$8

Mine
Patrick Ta Major Volume Plumping Lip Gloss, shade Mine
- Nearest colour family: brown
- Combination · Brown · Deep / dark · Neutral
$26
Lip liner
Alien
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Alien
- Nearest colour family: other
- Combination · Other · Deep / dark
$6
evil genius
NYX Professional Makeup Line Loud Longwear Lip Liner, shade evil genius
- Nearest colour family: other
- Combination · Other · Deep / dark
$8
A clear difference in colour or depth, on purpose.
Blush
Berry/Rose
Anastasia Beverly Hills Magic Touch Cream Blush & Lip Trio, shade Berry/Rose
- Contrast: berry with black
- Combination · The blush pan · Berry · Deep / dark · Neutral
$38
Sun Tan 400
IT Cosmetics Do It All Serum Color Balm Sun Cream Blush & Bronzer, shade Sun Tan 400
- Contrast: brown / nude with black
- Combination · Brown / nude · Deep / dark · Warm
$34
Lipstick

Sin
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Sin
- Contrast: red with black
- Combination · Red · Deep / dark · Cool
$25

500 Nude Soul
Dior Rouge Dior Lipstick, shade 500 Nude Soul
- Contrast: nude with black
- Combination · Nude · Deep / dark · Cool
$50
Lip gloss

Voyage
Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Voyage
- Contrast: berry with black
- Combination · Berry · Deep / dark · Cool
$26

06 Espresso Stardust
Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid, shade 06 Espresso Stardust
- Contrast: lighter
- Combination · Brown · Deep / dark · Cool
$40
Lip liner
Rich Wine
Maybelline Color Sensational Shaping Lip Liner, shade Rich Wine
- Contrast: berry with black
- Combination · Berry · Deep / dark · Cool
$8.49
No Wine-ing
NYX Professional Makeup Line Loud Longwear Lip Liner, shade No Wine-ing
- Contrast: berry with black
- Combination · Berry · Deep / dark · Cool
$8
Soft colours close to a natural flush.
Blush

Garconne
Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick, shade Garconne
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$48

100R - Roman Grace
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush, shade 100R - Roman Grace
- Soft colour, close to a natural flush
- Sold as a lipstick · Pink · Medium · Warm
$40
Lipstick
Hot Carmelo
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick, shade Hot Carmelo
- Soft colour, close to a natural flush
- Combination · Nude · Medium · Warm
$11
Fair Game
Smashbox Always On Longwear Matte Liquid Lipstick, shade Fair Game
- Soft colour, close to a natural flush
- Combination · Nude · Light · Warm
$27
Lip gloss

Echo
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Echo
- Soft colour, close to a natural flush
- Combination · Nude · Medium · Cool
$18
Spiked Toffee
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Spiked Toffee
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$6
Lip liner

June
MERIT Signature Lip Sheer Lip Liner, shade June
- Soft colour, close to a natural flush
- Combination · Nude · Medium · Warm
$24
Nude Beige
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Nude Beige
- Soft colour, close to a natural flush
- Combination · Nude · Medium · Neutral
$6
Saturated or deep colours that stand out.
Blush

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$42
Moodie Blu
Nudestix NUDIES MATTE All Over Face Blush Color, shade Moodie Blu
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$37
Lipstick
Fierce
Juvia's Place The Wines Velvety Matte Lipstick, shade Fierce
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$15
High Drama
MAC Cosmetics Retro Matte Liquid Lipstick, shade High Drama
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$27
Lip gloss
Foxy
L.A. Girl Lumilicious Lip Gloss, shade Foxy
- Deep colour that stands out
- Combination · Plum · Deep / dark · Neutral
$3.50

Fig
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade Fig
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$24
Lip liner
Powerful Plum
Buxom Power Line Plumping Lip Liner, shade Powerful Plum
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$24
PLUMped
Sacheu Peel Off Lip Liner STAY-N, shade PLUMped
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$14
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Find my colour
- Discover coloursColours that suit your skin and the look you want
- Shop this colourEvery eyeshadow that is deep, black
New to colour theory? Read the colour guide
Shade details
- Swatch colour
- #312f2f
- L* 19.6 a* 0.9 b* 0.3
- Colour family
- Black
- from the description (“black”)
- Colour depth
- Deep / dark
- from the swatch colour
- Primary undertone
- Not listed
- not stated
- Secondary undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Matte
- this shade's description
- Pigmentation
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
- Format
- Stick
- the product's attributes
- Wear claims
- Long-wearing, claimed, Transfer-resistant, Waterproof, Smudge-resistant, Crease-resistant
- the product's attributes or description
- Skin suitability claims
- Hydrating, Comfortable
- the product's attributes or description
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Ulta Beauty
- checked 4 Nov 2026
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (14)
Alleyoop 11th Hour Cream Eyeshadow & Liner Stick- Baby PearlChampagne Shimmer
- Bronze MedalBrown Shimmer
- CharcolitGray Shimmer
- Coffee BreakChestnut Matte
- Espresso SelfSmoky Mocha Matte
- Gotta GuavaRose Shimmer
- Making MauvesMauve Matte
- Taupe DollarTaupe Matte
- Plum UpSmoky Amethyst Shimmer
- Penny PassionSoft Copper Shimmer
- Victory BlushLight Pink Shimmer
- Cinnamon SpiceCinnamon Brown Matte
- Go CocoaDark Chocolate Matte
- MidnightBlack Matte(this shade)