All 7 imagesFewer images
Official description
plum
Standardised colour
Plum · Deep / dark · Cool undertone Details
Metallic finish · Cream · Shimmer
Lowest price $10.99 at Target
Where to buy Plum (3 stores)
Similar to Milani Gilded Eyeshadow Sticks Plum
The closest shade matches and closest overall alternatives in other eyeshadows. Price is never part of the score.
Blush and lip colours to wear with Plum
Open Complete My LookFive ways to coordinate with Milani Gilded Eyeshadow Sticks Plum, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Blush

Apres
MERIT Flush Balm Cream Blush, shade Apres
- Neighbouring colour: berry with plum
- Combination · Berry · Deep / dark · Cool
$30
Date Night
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Date Night
- Neighbouring colour: berry with plum
- Sold as a lipstick · Berry · Deep / dark · Cool
$27
Lipstick

Deep Orchid
Pat McGrath Labs MatteTrance Lipstick, shade Deep Orchid
- Neighbouring colour: berry with plum
- Combination · Berry · Deep / dark · Cool
$39
Raisin 318
Ulta Beauty Collection Luxe Satin Lipstick, shade Raisin 318
- Neighbouring colour: berry with plum
- Combination · Berry · Medium · Cool
$12
Lip gloss

Voyage
Milk Makeup Odyssey Hydrating Lip Oil Gloss, shade Voyage
- Neighbouring colour: berry with plum
- Combination · Berry · Deep / dark · Cool
$26
Pure Plum.p
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Pure Plum.p
- Neighbouring colour: purple with plum
- Combination · Purple · Deep / dark · Cool
$13
Lip liner
Berry Naughty
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Berry Naughty
- Neighbouring colour: berry with plum
- Combination · Berry · Deep / dark · Cool
$28
Rich Wine
Maybelline Color Sensational Shaping Lip Liner, shade Rich Wine
- Neighbouring colour: berry with plum
- Combination · Berry · Deep / dark · Cool
$8.49
The same colour family across lips, cheeks and eyes.
Blush
Granita Glow
Milani Baked Blush, shade Granita Glow
- Same colour family: plum
- Combination · Plum · Deep / dark · Cool
$12.99

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Same colour family: plum
- Combination · Plum · Deep / dark · Cool
$42
Lipstick
Make It Work
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick, shade Make It Work
- Close match
- Colour match · Plum · Deep / dark · Cool
$13
183 Nu Exuberant
L'Oréal Paris Colour Riche Original Satin Lipstick, shade 183 Nu Exuberant
- Close match
- Colour match · Plum · Deep / dark · Cool
$10
Lip gloss
110 Fete De Fleurs
L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade 110 Fete De Fleurs
- Close match
- Colour match · Plum · Deep / dark · Cool
$9.75

Blushcore
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Blushcore
- Same colour family: plum
- Combination · Plum · Deep / dark · Neutral
$18
Lip liner
Currant
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Currant
- Close match
- Colour match · Plum · Deep / dark · Cool
$6
11 Hot N Heavy
NYX Professional Makeup Lingerie Lip Liner Stain, shade 11 Hot N Heavy
- Close match
- Colour match · Plum · Deep / dark · Cool
$11.99
A clear difference in colour or depth, on purpose.
Blush

006 Berry
Dior Rosy Glow Blush Stick, shade 006 Berry
- Contrast: lighter
- Combination · Plum · Deep / dark · Cool
$44

109 Goji
Dior Rosy Glow Powder Blush, shade 109 Goji
- Contrast: lighter
- Combination · Plum · Deep / dark · Cool
$42
Lipstick
Hot Rush

Vendetta
Pat McGrath Labs MatteTrance Lipstick, shade Vendetta
- Contrast: red with plum
- Combination · Red · Deep / dark · Neutral
$39
Lip gloss

Tamarind
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade Tamarind
- Contrast: lighter
- Combination · Brown · Medium · Cool
$24

006 Berry
Lip liner
Au Naturale
L'Oréal Paris Colour Riche Lip Liner, shade Au Naturale
- Contrast: nude with plum
- Combination · Nude · Deep / dark · Neutral
$9.49
Ruby
Bobbi Brown Lip Liner Pencil, shade Ruby
- Contrast: red with plum
- Combination · Red · Deep / dark · Neutral
$35
Soft colours close to a natural flush.
Blush

Garconne
Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick, shade Garconne
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$48

Ma Donna
Saie SuperSuede Radiant Talc-Free Baked Powder Blush, shade Ma Donna
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$28
Lipstick
On The Mauve
Revlon Super Lustrous Lipstick, shade On The Mauve
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Overnight Hero
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick, shade Overnight Hero
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$13
Lip gloss
Spiked Toffee
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Spiked Toffee
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$6
Dolly
Buxom Full-On Plumping Lip Polish, shade Dolly
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$26
Lip liner
Girl Talk
Morphe Signature Lip Pencil, shade Girl Talk
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$7
Dallying
Revlon ColorStay Multi-Liner, shade Dallying
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Saturated or deep colours that stand out.
Blush
Granita Glow
Milani Baked Blush, shade Granita Glow
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$12.99

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$42
Lipstick
183 Nu Exuberant
L'Oréal Paris Colour Riche Original Satin Lipstick, shade 183 Nu Exuberant
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$10

Onyx
Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid, shade Onyx
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$50
Lip gloss

Fig
Kulfi Lassi Lips Staining Long-Lasting Moisturizing Lip Oil, shade Fig
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$24

Plum
Refy Lip Gloss with Hyaluronic Acid, shade Plum
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$20
Lip liner
Prune
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Prune
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$6
Plum & Get It
e.l.f. Cosmetics Cream Glide Lip Liner, shade Plum & Get It
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$2
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Find my colour
- Discover coloursColours that suit your skin and the look you want
- Shop this colourEvery eyeshadow that is deep, cool, plum
New to colour theory? Read the colour guide
Shade details
- Swatch colour
- #623446
- L* 28.1 a* 23.1 b* -2.0
- Colour family
- Plum
- from the description (“plum”)
- Colour depth
- Deep / dark
- from the swatch colour
- Primary undertone
- Cool
- from the description (“plum”)
- Secondary undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Metallic
- the product's attributes
- Pigmentation
- Not listed
- not stated
- Shimmer
- Yes
- the product's attributes or finish
- Format
- Cream
- the product's attributes
- Wear claims
- Up to 12 hours, claimed, Waterproof, Crease-resistant
- the product's attributes or description
- Skin suitability claims
- Comfortable
- the product's attributes or description
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Target, CVS, Ulta Beauty
- checked 4 Nov 2026
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.