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Official description
medium neutral mauve
Standardised colour
Mauve · Medium · Neutral undertone Details
Where to buy MAUVE & MIGHTY (1 store)
Similar to IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner MAUVE & MIGHTY
The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner MAUVE & MIGHTY, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lipstick or lip gloss shades close to this lip liner's colour, family and depth.
Lipstick
Primrose
Revlon Super Lustrous Lipstick, shade Primrose
- Very close match
- Colour match · Pink · Light · Cool
$11.99
Social Status 332
Ulta Beauty Collection Luxe Satin Lipstick, shade Social Status 332
- Very close match
- Colour match · Pink · Light · Neutral
$12
Lip gloss

Pretzel - shimmery warm mauve + caramel-glazed pretzel scent
rhode Peptide Lip Tint Nourishing Glaze, shade Pretzel - shimmery warm mauve + caramel-glazed pretzel scent
- Very close match
- Colour match · Pink · Light · Neutral
$20
Spicy Mauve
Grande Cosmetics GrandeLIPS Hydrating Lip Plumper, Gloss Finish, shade Spicy Mauve
- Very close match
- Colour match · Pink · Light · Warm
$27
Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.
Lipstick
Dreamer
Maybelline SuperStay Matte Ink Liquid Lipstick, shade Dreamer
- Slightly lighter, so the liner defines it
- Combination · Mauve · Light · Cool
$12.99
103 Le Rosy Confident
L'Oréal Paris Colour Riche Intense Volume Matte Lipstick, shade 103 Le Rosy Confident
- Slightly lighter, so the liner defines it
- Combination · Mauve · Medium · Cool
$13.99
Lip gloss

35 Peony Flash
Armani Beauty Prisma Flash Glossy Color Lip Balm, shade 35 Peony Flash
- Slightly lighter, so the liner defines it
- Combination · Mauve · Light · Cool
$38
Break for Love
NARS Afterglow Lip Shine Gloss, shade Break for Love
- Slightly lighter, so the liner defines it
- Combination · Mauve · Light · Cool
$32
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lipstick

Modesty
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick, shade Modesty
- Contrast: pink with mauve
- Combination · Pink · Medium · Neutral
$25
Toasted Almond 383
Ulta Beauty Collection Luxe Satin Lipstick, shade Toasted Almond 383
- Contrast: brown with mauve
- Combination · Brown · Medium · Cool
$12
Lip gloss

2 CC's
Patrick Ta Major Volume Plumping Lip Gloss, shade 2 CC's
- Contrast: pink with mauve
- Combination · Pink · Medium · Warm
$26

Rosewood
Refy Lip Gloss with Hyaluronic Acid, shade Rosewood
- Contrast: pink with mauve
- Combination · Pink · Medium · Warm
$20
Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss

Pretzel - shimmery warm mauve + caramel-glazed pretzel scent
rhode Peptide Lip Tint Nourishing Glaze, shade Pretzel - shimmery warm mauve + caramel-glazed pretzel scent
- Buildable gloss: more colour with each layer
- Combination · Pink · Light · Neutral
$20
001 Crystal
Kylie Cosmetics High Gloss, shade 001 Crystal
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$21
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #c0737d
- L* 57.0 a* 31.5 b* 7.6
- Colour family
- Mauve
- from the description (“mauve”)
- Colour depth
- Medium
- from the description (“medium”)
- Undertone
- Neutral
- from the description (“neutral”)
- Colour description
- Not listed
- not stated
- Texture
- Not listed
- not stated
- Opacity
- Not listed
- not stated
- Shimmer
- Not listed
- not stated
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (10)
IT Cosmetics Do It All Lip Transformer Hydrating Lip Balm + Lip Liner- BERRY BRAVEdeep cool berry
- CARAMEL KISSESmedium warm nude
- CLEARLY CONFIDENTsoft pink tint
- CONFIDENCE RED-Yneutral red
- FEARLESS PINKmedium cool fuchsia
- HUMBLE HONEYlight neutral
- MAUVE & MIGHTYmedium neutral mauve(this shade)
- PINK IN POWERlight cool pink
- PLUMBERRYmedium cool plum
- PRETTY IN ROSEmedium neutral rose