All 7 imagesFewer images
Official description
No official description
Standardised colour
Mauve · Medium · Cool undertone Details
Opaque
Product price; this shade is not separately priced
Where to buy Mauve (1 store)
Similar to Ulta Beauty Collection Automatic Retractable Lip Liner Mauve
The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with Ulta Beauty Collection Automatic Retractable Lip Liner Mauve, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lipstick or lip gloss shades close to this lip liner's colour, family and depth.
Lipstick
Coy
Maybelline Super Stay Vinyl Ink Liquid Lipcolor, shade Coy
- Very close match
- Colour match · Mauve · Medium · Cool
$13.99
Run the World
Maybelline SuperStay Ink Crayon Lipstick, shade Run the World
- Very close match
- Colour match · Pink · Medium · Cool
$12.99
Lip gloss
Strike a Rose
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Strike a Rose
- Very close match
- Colour match · Rose · Medium · Cool
$13
026 Intense Mauve
Dior Addict Lip Maximizer Plumping Gloss, shade 026 Intense Mauve
- Very close match
- Colour match · Mauve · Medium · Cool
$42
Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.
Lipstick

Wonder
Rare Beauty Soft Pinch Tinted Lip Oil Stain, shade Wonder
- Slightly lighter, so the liner defines it
- Combination · Mauve · Medium · Cool
$24
Kneehigh
Maybelline Super Stay Teddy Tint Long Lasting Matte Lip Tint, shade Kneehigh
- Slightly lighter, so the liner defines it
- Combination · Mauve · Medium · Cool
$12.99
Lip gloss
Shatterproof Mauve
Morphe Dripglass Glazed High Shine Lip Gloss, shade Shatterproof Mauve
- Slightly lighter, so the liner defines it
- Combination · Mauve · Medium · Cool
$13

Remix
Saie Glossybounce High-Shine Hydrating Lip Gloss Oil, shade Remix
- Slightly lighter, so the liner defines it
- Combination · Mauve · Medium · Cool
$24
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lipstick

Executive Realness
Pat McGrath Labs MatteTrance Lipstick, shade Executive Realness
- Contrast: deeper
- Combination · Pink · Deep / dark · Cool
$39

10 Stardust Love
Yves Saint Laurent Loveshine Lip Oil Stick, shade 10 Stardust Love
- Contrast: pink with mauve
- Combination · Pink · Light · Cool
$45
Lip gloss

012 Rosewood
Dior Addict Lip Glow Balm, shade 012 Rosewood
- Contrast: rose with mauve
- Combination · Rose · Medium · Cool
$42
But First a Cosmo
CoverGirl Clean Fresh Yummy Lip Gloss, shade But First a Cosmo
- Contrast: pink with mauve
- Combination · Pink · Medium · Cool
$11.99
Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss
Strike a Rose
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Strike a Rose
- Opaque gloss: a more noticeable colour change
- Combination · Rose · Medium · Cool
$13
001 Crystal
Kylie Cosmetics High Gloss, shade 001 Crystal
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$21
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #c24c66
- L* 49.0 a* 49.4 b* 9.9
- Colour family
- Mauve
- from the shade name (“mauve”)
- Colour depth
- Medium
- from the swatch colour
- Undertone
- Cool
- from the shade name (“mauve”)
- Colour description
- Not listed
- not stated
- Texture
- Not listed
- not stated
- Opacity
- Opaque
- the product's attributes
- Shimmer
- Not listed
- not stated
Description not published, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (20)
Ulta Beauty Collection Automatic Retractable Lip Liner- Almond (formerly Flesh)No retailer description
- Beige (formerly Bare)No retailer description
- BlackberryNo retailer description
- BloomNo retailer description
- ChocolateNo retailer description
- ClearNo retailer description
- CocoaNo retailer description
- FuchsiaNo retailer description
- GarnetNo retailer description
- MauveNo retailer description(this shade)
- MochaNo retailer description
- OrchidNo retailer description
- PetalNo retailer description
- RaspberryNo retailer description
- RosewoodNo retailer description
- Ruby RedNo retailer description
- Shimmering MauveNo retailer description
- Shimmering RoseNo retailer description
- SpiceNo retailer description
- Wild BerryNo retailer description