Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same finish: matte· Same opacity: opaque· Both claim comfort
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· Rose rather than nude
Score details
Shade match
63
Finish & visual result
100
Wear & performance
70
Comfort & suitability
70
Slight colour difference · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · Rose rather than nude · 12-hour wear rather than long-wearing (longevity)
Differences: Noticeably different swatch colour· Warm rather than neutral undertone· 12-hour wear rather than long-wearing (longevity)
Score details
Shade match
68
Finish & visual result
88
Wear & performance
70
Comfort & suitability
40
Slight colour difference · Satin · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Warm rather than neutral undertone · 12-hour wear rather than long-wearing (longevity) · Does not claim comfort
Differences: Noticeably different swatch colour· Lighter· Cool rather than neutral undertone
Score details
Shade match
69
Finish & visual result
84
Wear & performance
70
Comfort & suitability
40
Slight colour difference · Matte · Buildable
Ingredients (not scored): 14% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Cool rather than neutral undertone · Buildable rather than opaque (opacity) · 10-hour wear rather than long-wearing (longevity) · Does not claim comfort
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in It's Personal, against Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick in Soft Haze. Every attribute compared, with its share of the score.
ComparedYour shadeSoft HazeClosest shade matchIt's PersonalHow they compareScore
Shade match60% of overall90
Colour60%93#a87876#af7875Very close colourColour difference 1.9 (0 is identical)
Depth15%98LightMediumCloseDepth difference 1.1 on the 0–100 scale
Undertone13%60NeutralCoolSome differenceOne side neutral: partial agreement
Colour family13%100NudeNudeSameSame colour family
Finish & visual result20% of overall84
Finish55%100MatteMatteSameSame matte finish
Opacity45%65OpaqueBuildableSome differenceBuildable rather than opaque
Wear & performance15% of overall · 1 of 2 compared70
Longevity60%70Long-wearing10-hour wearSome differenceThe match claims 10-hour wear; your product says long-wearing without hours
Transfer resistance40%—not comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall70
Comfort50%100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration50%40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 85/100Shade match 90/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Juvia's Place The Nude Velvety Matte Lipstick in #2020, against Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick in Soft Haze. Every attribute compared, with its share of the score.
ComparedYour shadeSoft HazeClosest overall alternative#2020How they compareScore
Shade match60% of overall86
Colour60%87#a87876#b37c79Very close colourColour difference 2.7 (0 is identical)
Depth15%94LightLightSameDepth difference 3.3 on the 0–100 scale
Undertone13%60NeutralCoolSome differenceOne side neutral: partial agreement
Colour family13%100NudeNudeSameSame colour family
Finish & visual result20% of overall100
Finish55%100MatteMatteSameSame matte finish
Opacity45%100OpaqueOpaqueSameSame opaque opacity
Wear & performance15% of overall · 1 of 2 compared100
Longevity60%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40%—not comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall40
Comfort50%40ClaimedNot listedSome differenceOnly your product claims a comfortable feel; the match does not list it
Hydration50%40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 89/100Shade match 86/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.