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Gimme Brow+ Tinted Volumizing Eyebrow Gel 2 dupes and alternatives Benefit Cosmetics

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

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26 matches

Closest shade match: Revlon PhotoReady Lifting Brow Gel 802 Soft Taupe

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Benefit Cosmetics
2Change shade
Type and hold: Tinted
Finish and wear: —
The match
Revlon
802 Soft Taupe
Type and hold: Tinted · Strong hold
Finish and wear: —

Format: gel. Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

Shade match
73out of 100
Colour
72
Depth
96
Undertone (Undertone and colour family)
60
Medium confidence· Digital matchWhy it matches
Best price
$12.99Ulta BeautyUlta Beauty
$3.01 less (19%)

Your shade $16 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel Warm Brown

The most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

Your shade
Benefit Cosmetics
2Change shade
Type and hold: Tinted
Finish and wear: —
The match
Rare Beauty
Warm Brown
Type and hold: Tinted · Strong hold
Finish and wear: Natural · Waterproof

Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
76out of 100
Type (Type & formula)
100
Hold
not scored yet
Colour
69
Finish (Finish & application)
100
Medium confidence· Digital matchWhy it matches
Best price
$21SephoraSephora
Costs $5 more

Your shade $16 at Sephora

SephoraView at Sephora

Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Anastasia Beverly Hills

    Volumizing Tinted Brow Gel

    Caramel
    Shade match 61
    $25Ulta BeautyUlta BeautyCosts $9 more

    Matches: Same form: gelSame texture: gelSame applicator: brush

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    61
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: for red hair with a light undertone

    Medium confidence· Digital match

    View match
  2. #4 · Milk Makeup

    KUSH Fiber Eyebrow Gel

    Dutch
    Shade match 71
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    71
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: medium dark brown

    Medium confidence· Digital match

    View match
  3. #5 · Grande Cosmetics

    GrandeBROW-FILL Volumizing Brow Gel

    Medium
    Shade match 64
    $20Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    64
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  4. #6 · L'Oréal Paris

    Unbelieva-Brow Longwear Brow Gel

    Dark Brunette
    Shade match 67
    $18.99Ulta BeautyUlta BeautyCosts $2.99 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    67
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  5. #7 · Anastasia Beverly Hills

    Flexible Hold Tinted Eyebrow Gel

    Brunette
    Shade match 67
    $22SephoraSephoraCosts $6 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    67
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Retailer shade note: medium taupe/brown

    Medium confidence· Digital match

    View match
  6. #8 · NYX Professional Makeup

    Zero to Brow Longwear Eyebrow Gel

    Auburn
    Shade match 65
    $13Ulta BeautyUlta Beauty$3 less (19%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    65
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Rithickulous Brow Mascara

    Blonde
    Shade match 67
    $12Ulta BeautyUlta Beauty$4 less (25%)

    Matches: Same form: gelSame applicator: brush

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    67
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  8. #10 · Benefit Cosmetics

    Dream Sheen Waterproof Tinted Brow Glaze Gel

    Light
    Shade match 60
    $29SephoraSephoraCosts $13 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    60
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: neutral blonde

    Medium confidence· Digital match

    View match
  9. #11 · Milk Makeup

    KUSH High Roll Defining Tubing Eyebrow Gel

    MJ
    Shade match 59
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    59
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: taupe

    Medium confidence· Digital match

    View match
  10. #12 · Ulta Beauty Collection

    Brow Tint Gel

    Soft Brown
    Shade match 59
    $12Ulta BeautyUlta Beauty$4 less (25%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    59
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Retailer shade note: light to medium brown with warm undertones

    Medium confidence· Digital match

    View match
  11. #13 · e.l.f. Cosmetics

    Wow Brow Gel

    Taupe
    Shade match 53
    $6Ulta BeautyUlta Beauty$10 less (63%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    53
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  12. #14 · CoverGirl

    Clean Fresh Brow Enhancer Gel

    Soft Brown
    Shade match 51
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    51
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  13. #15 · Essence

    Make Me Brow Eyebrow Gel Mascara

    Chocolaty Brows 05
    Shade match 46
    $1.99$3.99Ulta BeautyUlta Beauty$14.01 less (88%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    46
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: Chocolate Brown

    Medium confidence· Digital match

    View match
  14. #16 · Kosas

    Air Brow Tinted Clean Volumizing Eyebrow Gel

    Soft Brown
    Shade match 46
    $26SephoraSephoraCosts $10 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    46
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: light brown/dark blonde

    Medium confidence· Digital match

    View match
  15. #17 · Maybelline

    Superfluff Volumizing Eyebrow Gel Mousse

    Soft Brown
    Shade match 67
    $13.99Ulta BeautyUlta Beauty$2.01 less (13%)

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    67
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    Express Brow Fast Sculpt Mascara

    Blonde
    Shade match 41
    $10.99Ulta BeautyUlta Beauty$5.01 less (31%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    41
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  17. #19 · Sephora Collection

    Tinted Volumizing Eyebrow Gel

    03 Rich Chestnut
    Shade match 36
    $16SephoraSephoraSame price

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    36
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  18. #20 · Refy

    Brow Tint Eyebrow Gel

    Soft Brown
    Shade match 29
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    29
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: soft, light brown with a warm undertone.

    Medium confidence· Digital match

    View match
  19. #21 · MAC Cosmetics

    Pro Whipped Brow Mousse

    Stylized
    Shade match 49
    $26Ulta BeautyUlta BeautyCosts $10 more

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    49
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Retailer shade note: taupe brown

    Medium confidence· Digital match

    View match
  20. #22 · Ardell

    Brow Glue Instant Lamination Lift Gel

    Medium Brown
    Match not determinedToo little listed to compare
    $9.49Ulta BeautyUlta Beauty$6.51 less (41%)

    Matches: Same form: gel

    Differences: Glue rather than gelSpoolie rather than brush

    Score details

    A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.

    Not compared: fibres, hold, colour and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    The Brow Glue Laminating Setting Gel

    Medium Brown
    Shade match 50
    $10Ulta BeautyUlta Beauty$6 less (38%)

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade matchSpoolie rather than brush

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    50
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match · Spoolie rather than brush

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  22. #24 · Maybelline

    Super Lock Brow Glue Waterproof Eyebrow Gel

    Taupe
    Shade match 45
    $11.99Ulta BeautyUlta Beauty$4.01 less (25%)

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    45
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  23. #25 · Milani

    Stay Put Tinted Brow Mousse

    Medium Brown
    Shade match 42
    $7.49$14.99Ulta BeautyUlta Beauty$8.51 less (53%)

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    42
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  24. #26 · Kulfi

    Free The Brow Volumizing Flexible Hold Brow Gel

    Single shade
    Shade match 0
    $26SephoraSephoraCosts $10 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    0
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match

Showing 12 of 24 matches

Why the closest shade match works

Revlon PhotoReady Lifting Brow Gel in 802 Soft Taupe, against Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in 2. Every attribute compared, with its share of the score.

ComparedYour shade2Closest shade match802 Soft TaupeScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableNot listedNot listedNot comparableNeither product lists fibres
Hold30% of overall—
Holdnot comparableNot listedStrongNot comparableHold not listed for one product
Colour30% of overall73
Shade colour73MeasuredMeasuredSome differenceFrom the shade match
Finish & application10% of overall—
Finishnot comparableNot listedNot listedNot comparableNeither product lists finish
Applicatornot comparableBrushNot listedNot comparableApplicator not listed for one product
Overall match 72/100Shade match 73/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revlon PhotoReady Lifting Brow Gel in 802 Soft Taupe.

Same or better

  • Same form: gel
  • Same texture: gel

Different

  • From the shade match

Not compared

  • Fibres: not listed for either
  • Hold: not listed for one
  • Finish: not listed for either
  • Applicator: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel in Warm Brown, against Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in 2. Every attribute compared, with its share of the score.

ComparedYour shade2Closest overall alternativeWarm BrownScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableNot listedNot listedNot comparableNeither product lists fibres
Hold30% of overall—
Holdnot comparableNot listedStrongNot comparableHold not listed for one product
Colour30% of overall69
Shade colour69MeasuredMeasuredSome differenceFrom the shade match
Finish & application10% of overall100
Finishnot comparableNot listedNaturalNot comparableFinish not listed for one product
Applicator100BrushBrushSameSame applicator
Overall match 76/100Shade match 69/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel in Warm Brown.

Same or better

  • Same form: gel
  • Same texture: gel
  • Same applicator: brush

Different

  • From the shade match

Not compared

  • Fibres: not listed for either
  • Hold: not listed for one
  • Finish: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Revlon PhotoReady Lifting Brow Gel 802 Soft Taupe

Best price
$12.99Ulta BeautyUlta Beauty
$3.01 less (19%)

Your shade $16 at Sephora

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel Warm Brown

Best price
$21SephoraSephora
Costs $5 more

Your shade $16 at Sephora

SephoraView at Sephora

How these matches are scored

26 similar shades scored two ways: the overall match on type, formula, hold, colour, finish and application. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.