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Gimme Brow+ Tinted Volumizing Eyebrow Gel 3.75 dupes and alternatives Benefit Cosmetics

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar brow gel overall: type and formula 30%, hold 30%, colour 30%, finish and application 10%.

Closest shade matchClosest overall alternative: Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel Cool Brown

The equivalent shade and the most similar brow gel overall.

Your shade
Benefit Cosmetics
3.75Change shade
Type and hold: Tinted
Finish and wear: —
The match
Rare Beauty
Cool Brown
Type and hold: Tinted · Strong hold
Finish and wear: Natural · Waterproof

Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

Overall match
80out of 100
Type (Type & formula)
100
Hold
not scored yet
Colour
85
Finish (Finish & application)
100
Shade match
85out of 100
Colour
89
Depth
98
Undertone (Undertone and colour family)
66
Medium confidence· Digital matchWhy it matches
Best price
$21SephoraSephora
Costs $5 more

Your shade $16 at Sephora

SephoraView at Sephora

Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar brow gel on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Anastasia Beverly Hills

    Volumizing Tinted Brow Gel

    Soft Brown
    Shade match 73
    $26SephoraSephoraCosts $10 more

    Matches: Same form: gelSame texture: gelSame applicator: brush

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    73
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: for light brown hair with warm/cool undertones

    Medium confidence· Digital match

    View match
  2. #3 · Revlon

    PhotoReady Lifting Brow Gel

    803 Warm Medium Brown
    Shade match 84
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Same form: gelSame texture: gelSame shade colour: measured

    No material differences in the data we have.

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    84
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Medium confidence· Digital match

    View match
  3. #4 · Milk Makeup

    KUSH Fiber Eyebrow Gel

    Grind
    Shade match 84
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gelSame shade colour: measured

    No material differences in the data we have.

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    84
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Retailer shade note: deep brown

    Medium confidence· Digital match

    View match
  4. #5 · Anastasia Beverly Hills

    Flexible Hold Tinted Eyebrow Gel

    Auburn
    Shade match 85
    $22SephoraSephoraCosts $6 more

    Matches: Same form: gelSame texture: gelSame shade colour: measured

    Differences: Spoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    85
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Spoolie rather than brush

    Retailer shade note: reddish brown

    Medium confidence· Digital match

    View match
  5. #6 · Grande Cosmetics

    GrandeBROW-FILL Volumizing Brow Gel

    Dark
    Shade match 78
    $20Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    78
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  6. #7 · Benefit Cosmetics

    Dream Sheen Waterproof Tinted Brow Glaze Gel

    Medium
    Shade match 77
    $29SephoraSephoraCosts $13 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    77
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: neutral medium brown

    Medium confidence· Digital match

    View match
  7. #8 · Ulta Beauty Collection

    Brow Tint Gel

    Medium
    Shade match 79
    $12Ulta BeautyUlta Beauty$4 less (25%)

    Matches: Same form: gelSame texture: gelSame shade colour: measured

    Differences: Spoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    79
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Spoolie rather than brush

    Retailer shade note: medium brown with cool undertones

    Medium confidence· Digital match

    View match
  8. #9 · CoverGirl

    Clean Fresh Brow Enhancer Gel

    Soft Brown
    Shade match 76
    $12.99Ulta BeautyUlta Beauty$3.01 less (19%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    76
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  9. #10 · NYX Professional Makeup

    Zero to Brow Longwear Eyebrow Gel

    Espresso
    Shade match 75
    $13Ulta BeautyUlta Beauty$3 less (19%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    75
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  10. #11 · Maybelline

    Express Brow Fast Sculpt Mascara

    Soft Brown
    Shade match 70
    $10.99Ulta BeautyUlta Beauty$5.01 less (31%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    70
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  11. #12 · e.l.f. Cosmetics

    Wow Brow Gel

    Brunette
    Shade match 69
    $6Ulta BeautyUlta Beauty$10 less (63%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    69
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match
  12. #13 · NYX Professional Makeup

    Rithickulous Brow Mascara

    Taupe
    Shade match 74
    $12Ulta BeautyUlta Beauty$4 less (25%)

    Matches: Same form: gelSame applicator: brush

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    74
    Finish & application
    100

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  13. #14 · L'Oréal Paris

    Unbelieva-Brow Longwear Brow Gel

    Soft Brunette
    Shade match 70
    $18.99Ulta BeautyUlta BeautyCosts $2.99 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade matchSpoolie rather than brush

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    70
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  14. #15 · Essence

    Make Me Brow Eyebrow Gel Mascara

    Chocolaty Brows 05
    Shade match 64
    $1.99$3.99Ulta BeautyUlta Beauty$14.01 less (88%)

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    64
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: Chocolate Brown

    Medium confidence· Digital match

    View match
  15. #16 · MAC Cosmetics

    Pro Whipped Brow Mousse

    Penny
    Shade match 83
    $26Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Same form: gelSame shade colour: measured

    Differences: Mousse rather than gel

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    83
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel

    Retailer shade note: ginger red

    Medium confidence· Digital match

    View match
  16. Shade match 60
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    60
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: medium brown

    Medium confidence· Digital match

    View match
  17. #18 · Maybelline

    Super Lock Brow Glue Waterproof Eyebrow Gel

    Deep Brown
    Shade match 82
    $11.99Ulta BeautyUlta Beauty$4.01 less (25%)

    Matches: Same form: gelSame shade colour: measured

    Differences: Glue rather than gel

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    82
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel

    Medium confidence· Digital match

    View match
  18. #19 · Maybelline

    Superfluff Volumizing Eyebrow Gel Mousse

    Medium Brown
    Shade match 75
    $13.99Ulta BeautyUlta Beauty$2.01 less (13%)

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    75
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  19. #20 · Milani

    Stay Put Tinted Brow Mousse

    Medium Brown
    Shade match 69
    $7.49$14.99Ulta BeautyUlta Beauty$8.51 less (53%)

    Matches: Same form: gel

    Differences: Mousse rather than gelFrom the shade match

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    69
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Mousse rather than gel · From the shade match

    Medium confidence· Digital match

    View match
  20. Shade match 27
    $26SephoraSephoraCosts $10 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    27
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: light brown/dark blonde

    Medium confidence· Digital match

    View match
  21. #22 · Sephora Collection

    Tinted Volumizing Eyebrow Gel

    03 Rich Chestnut
    Shade match 26
    $16SephoraSephoraSame price

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    26
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: brown

    Medium confidence· Digital match

    View match
  22. #23 · Refy

    Brow Tint Eyebrow Gel

    Soft Brown
    Shade match 25
    $24SephoraSephoraCosts $8 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    25
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Retailer shade note: soft, light brown with a warm undertone.

    Medium confidence· Digital match

    View match
  23. #24 · Ardell

    Brow Glue Instant Lamination Lift Gel

    Medium Brown
    Match not determinedToo little listed to compare
    $9.49Ulta BeautyUlta Beauty$6.51 less (41%)

    Matches: Same form: gel

    Differences: Glue rather than gelSpoolie rather than brush

    Score details

    A reliable match cannot be determined for this pair (too little listed to compare), so no score is shown.

    Not compared: fibres, hold, colour and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · Spoolie rather than brush

    Medium confidence· Digital match

    View match
  24. #25 · NYX Professional Makeup

    The Brow Glue Laminating Setting Gel

    Black
    Shade match 49
    $10Ulta BeautyUlta Beauty$6 less (38%)

    Matches: Same form: gel

    Differences: Glue rather than gelFrom the shade matchSpoolie rather than brush

    Score details
    Type & formula
    78
    Hold
    not scored yet
    Colour
    49
    Finish & application
    40

    Not compared: fibres, hold and finish. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: Glue rather than gel · From the shade match · Spoolie rather than brush

    Retailer shade note: black brown

    Medium confidence· Digital match

    View match
  25. Shade match 0
    $26SephoraSephoraCosts $10 more

    Matches: Same form: gelSame texture: gel

    Differences: From the shade match

    Score details
    Type & formula
    100
    Hold
    not scored yet
    Colour
    0
    Finish & application
    not scored yet

    Not compared: fibres, hold, finish and applicator. These are not listed for one or both products, so they neither help nor count against this match.

    Differences: From the shade match

    Medium confidence· Digital match

    View match

Showing 12 of 25 matches

Why the closest match works

Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel in Cool Brown, against Benefit Cosmetics Gimme Brow+ Tinted Volumizing Eyebrow Gel in 3.75. Every attribute compared, with its share of the score.

ComparedYour shade3.75Closest matchCool BrownScore
Type & formula30% of overall100
Form100GelGelSameSame type
Texture100GelGelSameSame formula
Fibresnot comparableNot listedNot listedNot comparableNeither product lists fibres
Hold30% of overall—
Holdnot comparableNot listedStrongNot comparableHold not listed for one product
Colour30% of overall85
Shade colour85MeasuredMeasuredSameFrom the shade match
Finish & application10% of overall100
Finishnot comparableNot listedNaturalNot comparableFinish not listed for one product
Applicator100BrushBrushSameSame applicator
Overall match 80/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Brow Harmony Flexible Lifting Eyebrow Gel in Cool Brown.

Same or better

  • Same form: gel
  • Same texture: gel
  • Same shade colour: measured
  • Same applicator: brush

Not compared

  • Fibres: not listed for either
  • Hold: not listed for one
  • Finish: not listed for one

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, no siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed

Where to buy Cool Brown

Best price
$21SephoraSephora
Costs $5 more

Your shade $16 at Sephora

SephoraView at Sephora

How these matches are scored

26 similar shades scored two ways: the overall match on type, formula, hold, colour, finish and application. Anything not listed is not compared and lowers data confidence, never the other way round. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.