Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Same natural finish
Differences: Full rather than medium coverage· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
79
Wear & performance
40
Skin suitability
73
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: Very Light with Neutral Undertones
Matches: Very close colour· Same neutral undertone· Same natural finish
Differences: No skin-like finish claimed· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
96
Finish & visual result
79
Wear & performance
40
Skin suitability
68
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: light skin with neutral undertones
Matches: Very close colour· Same neutral undertone· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Light-medium rather than medium coverage· No blurring effect claimed
Score details
Shade match
96
Finish & visual result
76
Wear & performance
66
Skin suitability
0
Very close colour · Radiant · Light-medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Radiant rather than natural finish · Light-medium rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for dry skin
Retailer shade note: Light with neutral undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
52
Wear & performance
66
Skin suitability
80
Looks identical · Radiant · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines
$17.99Ulta Beauty(product price)$28.01 less (61%)4.2 (5,328)
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Full rather than medium coverage· No blurring effect claimed
Score details
Shade match
93
Finish & visual result
70
Wear & performance
54
Skin suitability
68
Looks identical · Radiant · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Radiant rather than natural finish · Full rather than medium coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol
$8.74$12.49Ulta Beauty$37.26 less (81%)4.1 (11,038)
Matches: Very close colour· Both claim not settling into lines· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
52
Wear & performance
100
Skin suitability
70
Very close colour · Radiant · Light coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Contains listed fragrance · Contains drying alcohol
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
52
Wear & performance
66
Skin suitability
80
Looks identical · Radiant · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines
Matches: Very close colour· Same neutral undertone· Both claim a lightweight feel
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
52
Wear & performance
66
Skin suitability
80
Very close colour · Radiant · Light coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a blurring effect
Differences: Matte rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
61
Wear & performance
51
Skin suitability
0
Looks identical · Matte · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry skin
Retailer shade note: light with neutral undertones
The closest shade to Doll 10 Doll Skin Genius Serum Skin Tint Fair/Light (Light · Neutral · balanced undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup in Fair/Light, against Doll 10 Doll Skin Genius Serum Skin Tint in Fair/Light. Every attribute compared, with its share of the score.
ComparedYour shadeFair/LightClosest shade matchFair/LightHow they compareScore
Shade match55% of overall100
Colour60%100#ebbda3#ebbda3Looks identicalColour difference 0.0 (0 is identical)
Depth15%100LightLightSameDepth difference: 0.0
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%60MediumFullSome differenceFull coverage rather than medium
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0DryCombinationMarketed for different skin types
Overall match 86/100Shade match 100/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Light 08, against Doll 10 Doll Skin Genius Serum Skin Tint in Fair/Light. Every attribute compared, with its share of the score.
ComparedYour shadeFair/LightClosest overall alternativeLight 08How they compareScore
Shade match55% of overall96
Colour60%93#ebbda3#e9c0a5Very close colourColour difference 1.8 (0 is identical)
Depth15%99LightLightSameDepth difference: 0.9
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type100%68DryCombination, dry, normal, oily, sensitiveBoth marketed for dry skin
Overall match 89/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $3 more
