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Lip Sketch Hydrating Crayon Genre dupes and alternatives ILIA

Brown · Cool · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

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Fragrance-free15Vegan8Cruelty-free11

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30 matches

Closest shade match: Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream Bombshell Pinky Brown

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
ILIA
GenreChange shade
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: Matte
The match
Huda Beauty
Bombshell Pinky Brown
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: Matte
Shade match
93out of 100
Colour
89
Depth
100
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$25SephoraSephora
$2 less (7%)

Your shade $27 at Sephora

SephoraView at Sephora

Closest overall alternative: MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Warm Hug

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
ILIA
GenreChange shade
Colour family, undertone and depth: Brown · Cool · Medium
Finish and opacity: Matte
The match
MAC Cosmetics
Warm Hug
Colour family, undertone and depth: Nude · Cool · Medium
Finish and opacity: Matte · Buildable
Overall match
93out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
90
Comfort (Comfort & suitability)
100
High confidence· Digital matchWhy it matches
Match price
$27Ulta BeautyUlta Beauty
Same price

Your shade $27 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    151R - Nude In Motion
    Shade match 86
    $40SephoraSephoraCosts $13 more

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Nude rather than brown

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Matte · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: cool deep nude

    High confidence· Digital match

    View match
  2. #4 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Blush Brown
    Shade match 92
    $26SephoraSephora$1 less (4%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Long-wearing rather than 12-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Long-wearing rather than 12-hour wear (longevity) · Does not claim hydration

    Retailer shade note: pinky brown with a matte finish

    Medium confidence· Digital match

    View match
  3. #5 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Undressed
    Shade match 93
    $11Ulta BeautyUlta Beauty(product price)$16 less (59%)

    Matches: Near-identical swatch colourSame cool undertoneSame finish: matte

    Differences: Nude rather than brownDoes not claim hydration

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Looks identical · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than brown · Does not claim hydration

    Retailer shade note: pink nude

    High confidence· Digital match

    View match
  4. #6 · Dior

    Rouge Dior Lipstick

    100 Nude Look
    Shade match 89
    $50SephoraSephoraCosts $23 more

    Matches: Very close colourSame cool undertoneSame longevity: 12-hour wear

    Differences: Nude rather than brown

    Score details
    Shade match
    89
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: A rosy nude

    High confidence· Digital match

    View match
  5. #7 · Maybelline

    Super Stay Teddy Tint Long Lasting Matte Lip Tint

    BUFFED OUT
    Shade match 91
    $6.49$12.99Ulta BeautyUlta Beauty$20.51 less (76%)

    Matches: Very close colourSame finish: matteSame longevity: 12-hour wear

    Differences: Neutral rather than cool undertoneDoes not claim comfortDoes not claim hydration

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Very close colour · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · Does not claim comfort · Does not claim hydration

    Retailer shade note: neutral nude-brown

    High confidence· Digital match

    View match
  6. #8 · Maybelline

    Super Stay Teddy Tint Long Lasting Matte Lip Tint

    RIBBON TIED
    Shade match 90
    $6.49$12.99Ulta BeautyUlta Beauty$20.51 less (76%)

    Matches: Same cool undertoneSame finish: matteSame longevity: 12-hour wear

    Differences: Does not claim comfortDoes not claim hydration

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim comfort · Does not claim hydration

    Retailer shade note: cool nude-brown

    High confidence· Digital match

    View match
  7. #9 · Laura Mercier

    Petal Soft Lipstick Crayon

    302 Ella
    Shade match 78
    $36SephoraSephoraCosts $9 more

    Matches: Very close colourSame finish: matteSame longevity: 12-hour wear

    Differences: Warm rather than cool undertoneNude rather than brown

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Matte · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Warm rather than cool undertone · Nude rather than brown

    Retailer shade note: warm mid tone nude

    Medium confidence· Digital match

    View match
  8. #10 · Smashbox

    Always On Longwear Matte Liquid Lipstick

    Stepping Out
    Shade match 83
    $27Ulta BeautyUlta BeautySame price

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Nude rather than brownDoes not claim hydration

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Does not claim hydration

    Retailer shade note: deep nude

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    131 Le Nude Unstoppable
    Shade match 86
    $13.99Ulta BeautyUlta Beauty$13.01 less (48%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Nude rather than brownDoes not claim hydration

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Does not claim hydration

    Retailer shade note: medium pink nude

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Honeylove
    Shade match 75
    $25SephoraSephora$2 less (7%)

    Matches: Very close colourSame finish: matteSame longevity: 12-hour wear

    Differences: Warm rather than cool undertoneRose rather than brown

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than brown

    Retailer shade note: light beige toned rose

    High confidence· Digital match

    View match
  11. #13 · Milani

    Color Fetish Matte Lipstick

    Secret
    Shade match 89
    $11.99Ulta BeautyUlta Beauty$15.01 less (56%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Nude rather than brownNot listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 24% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: pinky nude

    Medium confidence· Digital match

    View match
  12. #14 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Self-Starter
    Shade match 83
    $12.99Ulta BeautyUlta Beauty(product price)$14.01 less (52%)

    Matches: Same cool undertoneSame finish: matte

    Differences: Nude rather than brownDoes not claim comfortDoes not claim hydration

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    80
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Nude rather than brown · Does not claim comfort · Does not claim hydration

    Retailer shade note: brown pink nude

    Medium confidence· Digital match

    View match
  13. #15 · Maybelline

    SuperStay Ink Crayon Lipstick

    Achieve It All
    Shade match 87
    $6.49$12.99Ulta BeautyUlta Beauty$20.51 less (76%)

    Matches: Very close colourSame cool undertoneSame finish: matte

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 1% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: brown pink nude

    Medium confidence· Digital match

    View match
  14. #16 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    133 Le Wood Nonchalant
    Shade match 82
    $13.99Ulta BeautyUlta Beauty(product price)$13.01 less (48%)

    Matches: Very close colourSame finish: matteClaims transfer resistance

    Differences: Warm rather than cool undertoneDoes not claim hydration

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte

    Ingredients (not scored): 2% ingredient overlap

    Differences: Warm rather than cool undertone · Does not claim hydration

    Retailer shade note: warm medium brown

    High confidence· Digital match

    View match
  15. #17 · Maybelline

    SuperStay Ink Crayon Lipstick

    Reach High
    Shade match 86
    $9.98WalmartWalmart$17.02 less (63%)

    Matches: Very close colourSame finish: matteClaims transfer resistance

    Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    SuperStay Ink Crayon Lipstick

    160 Stop At Nothing
    Shade match 85
    $6.99$13.99WalgreensWalgreens$20.01 less (74%)

    Matches: Very close colourSame finish: matteClaims transfer resistance

    Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Very close colour · Matte

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  17. #19 · Ulta Beauty Collection

    Luxe Satin Lipstick

    Sugar & Spice 323
    Shade match 92
    $12Ulta BeautyUlta Beauty(product price)$15 less (56%)

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Not listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    92
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Not listed rather than 12-hour wear (longevity)

    Retailer shade note: medium reddish brown

    Medium confidence· Digital match

    View match
  18. #20 · NARS

    Explicit Lipstick

    Exposed – 800
    Shade match 86
    $42SephoraSephoraCosts $15 more

    Matches: Very close colourSame cool undertoneClaims transfer resistance

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    78
    Wear & performance
    58
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: cool taupe

    High confidence· Digital match

    View match
  19. #21 · Charlotte Tilbury

    Matte Revolution Hydrating Lipstick

    Supermodel
    Shade match 73
    $37Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Very close colourSame finish: matteBoth claim hydration

    Differences: Warm rather than cool undertoneRose rather than brownDoes not claim comfort

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    70

    Very close colour · Matte · Buildable

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than brown · Does not claim comfort

    Retailer shade note: nude rosewood

    Medium confidence· Digital match

    View match
  20. #22 · Anastasia Beverly Hills

    Lip Velvet Full-Pigment Lip Mousse

    Pure Hollywood
    Shade match 82
    $28SephoraSephoraCosts $1 more

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Nude rather than brownNot listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: pale mauve nude

    High confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Candela Babe
    Shade match 79
    $11Ulta BeautyUlta Beauty(product price)$16 less (59%)

    Matches: Very close colourSame finish: matteClaims transfer resistance

    Differences: Warm rather than cool undertoneNude rather than brownDoes not claim hydration

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Warm rather than cool undertone · Nude rather than brown · Does not claim hydration

    Retailer shade note: warm rose nude

    High confidence· Digital match

    View match
  22. #24 · Haus Labs

    Le Monster Lip Crayon Vegan Lipstick and Lip Liner

    Rose Matte
    Shade match 75
    $24SephoraSephora$3 less (11%)

    Matches: Very close colourSame finish: matteBoth claim comfort

    Differences: Warm rather than cool undertoneRose rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: warm dark rose

    High confidence· Digital match

    View match
  23. #25 · Anastasia Beverly Hills

    Full-Pigment Matte & Satin Velvet Lipstick

    Taupe Beige
    Shade match 84
    $26SephoraSephora$1 less (4%)

    Matches: Same cool undertoneBoth claim comfort

    Differences: Nude rather than brownLong-wearing rather than 12-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    84
    Finish & visual result
    78
    Wear & performance
    70
    Comfort & suitability
    70

    Close colour · Satin · Opaque

    Ingredients (not scored): 15% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than 12-hour wear (longevity) · Does not claim hydration

    Retailer shade note: pink beige with a satin finish

    Medium confidence· Digital match

    View match
  24. #26 · Dior

    Rouge Dior Lipstick

    221 Frou-Frou
    Shade match 73
    $50SephoraSephoraCosts $23 more

    Matches: Very close colourSame longevity: 12-hour wearBoth claim comfort

    Differences: Warm rather than cool undertoneRose rather than brown

    Score details
    Shade match
    73
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Warm rather than cool undertone · Rose rather than brown

    Retailer shade note: a deep rosewood

    High confidence· Digital match

    View match
  25. #27 · Jane Iredale

    ColorLuxe Hydrating Cream Lipstick

    Magnolia
    Shade match 88
    $35Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim comfort

    Differences: Mauve rather than brownNot listed rather than 12-hour wear (longevity)

    Score details
    Shade match
    88
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Looks identical · Satin · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Mauve rather than brown · Not listed rather than 12-hour wear (longevity)

    Retailer shade note: cool medium mauve

    Medium confidence· Digital match

    View match
  26. #28 · Rare Beauty

    Soft Pinch Tinted Lip Oil Stain

    Delight
    Shade match 89
    $24SephoraSephora$3 less (11%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Long-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    89
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: rose brown

    Medium confidence· Digital match

    View match
  27. #29 · RMS Beauty

    Legendary Serum Lipstick: The Nudes

    Mae
    Shade match 79
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Both claim comfortBoth claim hydration

    Differences: Neutral rather than cool undertoneNude rather than brownLong-wearing rather than 12-hour wear (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    78
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Satin

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · Nude rather than brown · Long-wearing rather than 12-hour wear (longevity)

    Retailer shade note: just-kissed nude

    High confidence· Digital match

    View match
  28. #30 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    Mull It Over
    Shade match 72
    $27Ulta BeautyUlta Beauty(product price)Same price

    Matches: Very close colourSame finish: matteClaims transfer resistance

    Differences: Warm rather than cool undertonePink rather than brown

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Matte · Buildable

    Ingredients (not scored): 9% ingredient overlap

    Differences: Warm rather than cool undertone · Pink rather than brown

    Retailer shade note: midtoned peach pink

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream in Bombshell Pinky Brown, against ILIA Lip Sketch Hydrating Crayon in Genre. Every attribute compared, with its share of the score.

ComparedYour shadeGenreClosest shade matchBombshell Pinky BrownScore
Shade match60% of overall93
Colour89#b8665d#af6a62Very close colourColour difference 2.5 (0 is identical)
Depth100MediumMediumSameDepth difference 0.3 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finish100MatteMatteSameSame matte finish
Opacitynot comparableNot listedNot listedNot listed for eitherNeither product lists an opacity
Wear & performance15% of overall · 1 of 2 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall70
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 85/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream in Bombshell Pinky Brown.

Same or better

  • $2 less
  • Very close colour
  • Same cool undertone
  • Same finish: matte
  • Both claim comfort

Different

  • Not listed longevity instead of 12-hour wear
  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionMauve BrownFor an effortless pinky brown look use
FormatCrayonLiquid
Baseno siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Warm Hug, against ILIA Lip Sketch Hydrating Crayon in Genre. Every attribute compared, with its share of the score.

ComparedYour shadeGenreClosest overall alternativeWarm HugScore
Shade match60% of overall90
Colour92#b8665d#b9605aVery close colourColour difference 1.9 (0 is identical)
Depth97MediumMediumSameDepth difference 1.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60BrownNudeSome differenceNeighbouring colour families
Finish & visual result20% of overall · 1 of 2 compared100
Finish100MatteMatteSameSame matte finish
Opacitynot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Wear & performance15% of overall · 1 of 2 compared90
Longevity9012-hour wear10-hour wearClose10-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 93/100Shade match 90/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Warm Hug.

Same or better

  • Very close colour
  • Same cool undertone
  • Same finish: matte
  • Both claim comfort
  • Both claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionMauve Browndirty midtoned beige
FormatCrayonLiquid
Baseno siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

Huda Beauty Liquid Matte Mousse Soft Blur Lip Cream Bombshell Pinky Brown

Best price
$25SephoraSephora
$2 less (7%)

Your shade $27 at Sephora

SephoraView at Sephora

Closest overall alternative

MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Warm Hug

Match price
$27Ulta BeautyUlta Beauty
Same price

Your shade $27 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.