Skin Rewind Blurring Foundation and Concealer Complexion Stick 22C Sugi dupes and alternatives ILIA
4.4 (3,159)·Medium light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same cool undertone
Differences: Radiant rather than natural finish· Buildable rather than medium coverage· No blurring effect claimed
Score details
Shade match
97
Finish & visual result
70
Wear & performance
37
Skin suitability
84
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium skin with cool undertones
Matches: Very close colour· Same cool undertone· Both claim a blurring effect
Differences: Matte rather than natural finish· Buildable rather than medium coverage· Does not claim a lightweight feel
Score details
Shade match
96
Finish & visual result
81
Wear & performance
37
Skin suitability
28
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Does not claim a lightweight feel · Not marketed for normal/sensitive skin · Contains listed fragrance · Contains drying alcohol
Retailer shade note: medium skin with cool undertones
Matches: Very close colour· Same natural finish· Both claim a lightweight feel
Differences: Slightly warmer undertone· Buildable rather than medium coverage· No blurring effect claimed
Score details
Shade match
77
Finish & visual result
89
Wear & performance
80
Skin suitability
33
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than medium coverage · No blurring effect claimed · Not marketed for combination/sensitive skin
The closest shade to ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 22C Sugi (Medium light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Yepoda The Dewy Day in 4C, against ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 22C Sugi. Every attribute compared, with its share of the score.
ComparedYour shade22C SugiClosest match4CHow they compareScore
Shade match55% of overall99
Colour60%98#d8a68a#d9a789Looks identicalColour difference 0.8 (0 is identical)
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type100%60Normal, combination, sensitiveNormal, dry, sensitiveBoth marketed for normal/sensitive skin
Overall match 92/100Shade match 99/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Costs $19 more
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