Beautler.Your beauty butler

Le Skin Weightless Serum Foundation Medium 120 W dupes and alternatives m.ph by Mary Phillips

Medium tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: MAC Cosmetics Studio Radiance Serum Powered Foundation NC40

The equivalent shade: scored on colour, depth and undertone only.

Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Match price
$46Ulta BeautyUlta Beauty
$3 less (6%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Well People Skinforia Serum Foundation 30 Medium Tan Warm

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Well People
30 Medium Tan Warm
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Buildable coverage
Overall match
95out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
82
Skin (Skin suitability)
90
Best price
$21Ulta BeautyUlta Beauty
$28 less (57%)

Your shade $49 at Sephora

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    33 Medium Warm
    Shade match 95
    $8Ulta BeautyUlta Beauty(product price)$41 less (84%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    100
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: No skin-like finish claimed

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $48SephoraSephora$1 less (2%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Not marketed for dry skin

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Not marketed for dry skin

    Retailer shade note: for medium skintones with warm undertones

    High confidence· Digital match

    View match
  3. #5 · KimChi Chic Beauty

    A Really Good Foundation

    115M
    Shade match 99
    $29Ulta BeautyUlta Beauty(product price)$20 less (41%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim long-wearing

    Differences: Natural matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    99
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Looks identical · Natural matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: Medium with Warm Yellow Undertones

    Medium confidence· Digital match

    View match
  4. #6 · Naked Sundays

    BeautyScreen Peptide Foundation Tint SPF 50

    Shade 5
    Shade match 97
    $26.60$38Ulta BeautyUlta Beauty$22.40 less (46%)

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a skin-like finish

    Differences: Light-medium rather than medium coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Light-medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Light-medium rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: medium tan

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $34SephoraSephora$15 less (31%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Not marketed for normal/dry/combination skin

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for normal/dry/combination skin

    Retailer shade note: peach undertone

    High confidence· Digital match

    View match
  6. #8 · KimChi Chic Beauty

    A Really Good Foundation

    121MD
    Shade match 95
    $29Ulta BeautyUlta Beauty(product price)$20 less (41%)

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Natural matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    90

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: Medium/Tan with Warm Undertones

    Medium confidence· Digital match

    View match
  7. #9 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    290 Medium Warm
    Shade match 96
    $18.99Ulta BeautyUlta Beauty(product price)$30.01 less (61%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finish

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    75
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish

    High confidence· Digital match

    View match
  8. Shade match 95
    $44SephoraSephora$5 less (10%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W7 Warm Medium Deep
    Shade match 95
    $13.99Ulta BeautyUlta Beauty$35.01 less (71%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No long-wear claimDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  10. Shade match 95
    $52SephoraSephoraCosts $3 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: with golden undertones

    High confidence· Digital match

    View match
  11. #13 · Tower 28 Beauty

    SunnyDays Skin Tint

    30 PCH
    Shade match 96
    $32SephoraSephora$17 less (35%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Light rather than medium coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: medium with yellow undertones

    Medium confidence· Digital match

    View match
  12. Shade match 91
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Near-identical swatch colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium-tan with a neutral undertone

    Medium confidence· Digital match

    View match
  13. Shade match 89
    $49SephoraSephoraSame price

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: for medium to tan skin with rosy neutral undertones

    High confidence· Digital match

    View match
  14. #16 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 98 Cream Caramel
    Shade match 94
    $39SephoraSephora$10 less (20%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    63
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 80
    $30TargetTarget$19 less (39%)

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Slightly lighterBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    82
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Buildable rather than medium coverage · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  16. #18 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    32N Middle Honey
    Shade match 97
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: medium with yellow undertones

    Medium confidence· Digital match

    View match
  17. #19 · Well People

    Supernatural Complexion Stick

    30 Medium Tan Warm
    Shade match 97
    $18.20$26Ulta BeautyUlta Beauty$30.80 less (63%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Light rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  18. #20 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    24W Power
    Shade match 95
    $47SephoraSephora$2 less (4%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: medium-deep warm-golden

    High confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    85 Perfect Beige
    Shade match 95
    $14.97WalmartWalmart$34.03 less (69%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claimNot marketed for normal/dry/combination skin

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Not marketed for normal/dry/combination skin

    Medium confidence· Digital match

    View match
  20. #22 · TIRTIR

    Mask Fit AI Filter Cushion

    34W TOFFEE
    Shade match 95
    $25Ulta BeautyUlta Beauty(product price)$24 less (49%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: medium deep with warm undertone

    High confidence· Digital match

    View match
  21. Shade match 99
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Light rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  22. Shade match 97
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  23. #25 · MAC Cosmetics

    Studio Radiance Skin Tint Stick

    MEDIUM DEEP 1
    Shade match 95
    $38SephoraSephora$11 less (22%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Radiant rather than natural finishLight rather than medium coverageDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    75
    Wear & performance
    65
    Skin suitability
    67

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · Does not claim a lightweight feel · Not marketed for combination skin

    Retailer shade note: medium deep with peach undertones

    High confidence· Digital match

    View match
  24. #26 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    487 Warm Almond
    Shade match 93
    $14.97WalmartWalmart$34.03 less (69%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains listed fragrance

    Medium confidence· Digital match

    View match
  25. #27 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    55 Warm Beige
    Shade match 94
    $14.97WalmartWalmart$34.03 less (69%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claimNot marketed for normal/dry/combination skin

    Score details
    Shade match
    94
    Finish & visual result
    86
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Not marketed for normal/dry/combination skin

    Medium confidence· Digital match

    View match
  26. Shade match 96
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: medium dark with peach undertones

    Medium confidence· Digital match

    View match
  27. Shade match 90
    $40SephoraSephora$9 less (18%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Olive rather than warm undertoneLight rather than medium coverageDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    85
    Wear & performance
    70
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Olive rather than warm undertone · Light rather than medium coverage · Does not claim a lightweight feel

    Retailer shade note: medium with warm olive undertones

    High confidence· Digital match

    View match
  28. Shade match 87
    $53Ulta BeautyUlta BeautyCosts $4 more

    Matches: Very close colourSame medium coverageClaims a blurring effect

    Differences: Matte rather than natural finishNo skin-like finish claimedContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    100
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to m.ph by Mary Phillips Le Skin Weightless Serum Foundation Medium 120 W (Medium tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Looks identical
    • Medium tan · Warm · golden undertone

    $22

  2. NARS Soft Matte Complete Concealer

    Caramel

    NARS Soft Matte Complete Concealer, shade Caramel

    • Looks identical
    • Medium · Warm undertone

    $36

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Very close colour
    • Medium tan · Warm undertone

    $30

  4. Clinique Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey

    Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $22

  5. Rare Beauty Liquid Touch Brightening Concealer

    400W

    Rare Beauty Liquid Touch Brightening Concealer, shade 400W

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $24

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    405 Toffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 405 Toffee

    • Looks identical
    • Medium tan

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Radiance Serum Powered Foundation in NC40, against m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Medium 120 W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 120 WClosest shade matchNC40Score
Shade match55% of overall99
Colour98#c58c5a#c58c5cLooks identicalColour difference 0.5 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.0
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall58
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 84/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Radiance Serum Powered Foundation in NC40.

Same or better

  • $3 less
  • Near-identical swatch colour
  • Same warm undertone
  • Full rather than medium coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Radiant finish instead of natural
  • No skin-like finish claimed

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

Well People Skinforia Serum Foundation in 30 Medium Tan Warm, against m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Medium 120 W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 120 WClosest overall alternative30 Medium Tan WarmScore
Shade match55% of overall97
Colour96#c58c5a#c78f60Looks identicalColour difference 1.2 (0 is identical)
Depth98Medium tanMediumCloseDepth difference: 1.5
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, dry, combinationCombination, dry, normal, oilyBoth marketed for normal/​dry/​combination skin
Overall match 95/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 30 Medium Tan Warm.

Same or better

  • $28 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Does not claim not settling into lines

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

MAC Cosmetics Studio Radiance Serum Powered Foundation NC40

Match price
$46Ulta BeautyUlta Beauty
$3 less (6%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Well People Skinforia Serum Foundation 30 Medium Tan Warm

Best price
$21Ulta BeautyUlta Beauty
$28 less (57%)

Your shade $49 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.