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Powder Kiss Hazy Matte Lipstick Taken dupes and alternatives MAC Cosmetics

Brown · Warm · Light

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Closest shade matchClosest overall alternative: NARS Afterglow Lipstick Voyeur

The equivalent shade and the most similar lipstick overall.

The match
NARS
Voyeur
Colour family, undertone and depth: Brown · Warm · Light
Finish and opacity: Buildable
Overall match
93out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
100
Wear (Wear & performance)
58
Comfort (Comfort & suitability)
100
Shade match
98out of 100
Colour
97
Depth
99
Undertone (Undertone and colour family)
100
High confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $9 more

Your shade $27 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same warm undertoneSame finish: matteSame opacity: buildable

    Differences: Does not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Does not claim transfer resistance

    Retailer shade note: warm peachy brown

    Medium confidence· Digital match

    View match
  2. #3 · MAC Cosmetics

    Retro Matte Liquid Lipstick

    Lady-Be-Good
    Shade match 89
    $27Ulta BeautyUlta BeautySame price

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Nude rather than brownDoes not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    70

    Very close colour · Matte

    Ingredients (not scored): 10% ingredient overlap

    Differences: Nude rather than brown · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: warm mid-tone nude

    High confidence· Digital match

    View match
  3. #4 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Bitch Perfect
    Shade match 93
    $37SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame warm undertoneSame opacity: buildable

    Differences: Nude rather than brownDoes not claim transfer resistanceDoes not claim comfort

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    64
    Comfort & suitability
    70

    Looks identical · Satin · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: peach-toned nude

    High confidence· Digital match

    View match
  4. #5 · ILIA

    Lip Sketch Hydrating Crayon

    Untitled
    Shade match 85
    $27SephoraSephoraSame price

    Matches: Very close colourSame finish: matteBoth claim comfort

    Differences: Neutral rather than warm undertoneNude rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Does not claim transfer resistance

    Retailer shade note: neutral beige

    High confidence· Digital match

    View match
  5. Shade match 84
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same warm undertoneSame finish: matteSame opacity: buildable

    Differences: Nude rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Nude rather than brown · Does not claim transfer resistance

    Retailer shade note: warm rosewood nude

    High confidence· Digital match

    View match
  6. #7 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Honey Love
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$2 less (7%)

    Matches: Near-identical swatch colourSame warm undertoneSame finish: matte

    Differences: Rose rather than brownOpaque rather than buildable (opacity)Does not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    100

    Looks identical · Matte · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Rose rather than brown · Opaque rather than buildable (opacity) · Does not claim transfer resistance

    Retailer shade note: light beige toned rose

    High confidence· Digital match

    View match
  7. Shade match 81
    $6.49$12.99Ulta BeautyUlta Beauty$20.51 less (76%)

    Matches: Same finish: matteSame opacity: buildableBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneDoes not claim comfortDoes not claim hydration

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · Does not claim comfort · Does not claim hydration

    Retailer shade note: neutral nude-brown

    Medium confidence· Digital match

    View match
  8. #9 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    105 Le Nude Resilient
    Shade match 80
    $13.99Ulta BeautyUlta Beauty(product price)$13.01 less (48%)

    Matches: Same warm undertoneSame finish: matteBoth claim transfer resistance

    Differences: Nude rather than brown16-hour wear rather than 10-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Nude rather than brown · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: soft pink beige

    High confidence· Digital match

    View match
  9. #10 · Juvia's Place

    The Nude Velvety Matte Lipstick

    Madamoiselle
    Shade match 90
    $15Ulta BeautyUlta Beauty$12 less (44%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Nude rather than brownOpaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)

    Score details
    Shade match
    90
    Finish & visual result
    84
    Wear & performance
    58
    Comfort & suitability
    70

    Very close colour · Matte · Opaque

    Ingredients (not scored): 13% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: warm peachy nude

    High confidence· Digital match

    View match
  10. #11 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Toasted Almond
    Shade match 90
    $12.49Ulta BeautyUlta Beauty(product price)$14.51 less (54%)

    Matches: Very close colourSame warm undertoneBoth claim transfer resistance

    Differences: Nude rather than brownNot listed rather than 10-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    90
    Finish & visual result
    78
    Wear & performance
    64
    Comfort & suitability
    70

    Very close colour · Satin

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than 10-hour wear (longevity) · Does not claim comfort

    Retailer shade note: blushed nude

    High confidence· Digital match

    View match
  11. #12 · Lancôme

    L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick

    210 Unspoken Feelings
    Shade match 79
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same warm undertoneSame finish: matteSame opacity: buildable

    Differences: DeeperDoes not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 12% ingredient overlap

    Differences: Deeper · Does not claim transfer resistance

    Retailer shade note: warm nude brown

    High confidence· Digital match

    View match
  12. #13 · Valentino

    Spike Valentino Buttery Matte Lipstick

    135A- Better Crying In A Limo
    Shade match 82
    $48SephoraSephoraCosts $21 more

    Matches: Very close colourSame finish: matteSame longevity: 10-hour wear

    Differences: Cool rather than warm undertoneSheer rather than buildable (opacity)Does not claim transfer resistance

    Score details
    Shade match
    82
    Finish & visual result
    84
    Wear & performance
    76
    Comfort & suitability
    70

    Very close colour · Matte · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than warm undertone · Sheer rather than buildable (opacity) · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: soft mauve brown

    High confidence· Digital match

    View match
  13. #14 · Revlon

    Super Lustrous Ultra Lipstick

    Sunkissed
    Shade match 84
    $15.99Ulta BeautyUlta Beauty$11.01 less (41%)

    Matches: Same warm undertoneBoth claim transfer resistanceBoth claim comfort

    Differences: Nude rather than brownOpaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)

    Score details
    Shade match
    84
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    Medium confidence· Digital match

    View match
  14. #15 · Milani

    Color Fetish Matte Lipstick

    Pleasure
    Shade match 87
    $11.99Ulta BeautyUlta Beauty$15.01 less (56%)

    Matches: Very close colourSame warm undertoneSame finish: matte

    Differences: Nude rather than brownOpaque rather than buildable (opacity)Not listed rather than 10-hour wear (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    84
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · Not listed rather than 10-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: light, peachy nude

    High confidence· Digital match

    View match
  15. #16 · Jane Iredale

    ColorLuxe Hydrating Cream Lipstick

    Bellini
    Shade match 91
    $35Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Nude rather than brownOpaque rather than buildable (opacity)Not listed rather than 10-hour wear (longevity)

    Score details
    Shade match
    91
    Finish & visual result
    72
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · Not listed rather than 10-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: warm light pink beige

    High confidence· Digital match

    View match
  16. #17 · Dior

    Rouge Dior Lipstick

    217 Corolle
    Shade match 83
    $50SephoraSephoraCosts $23 more

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Pink rather than brownOpaque rather than buildable (opacity)Does not claim transfer resistance

    Score details
    Shade match
    83
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Pink rather than brown · Opaque rather than buildable (opacity) · Does not claim transfer resistance

    Retailer shade note: A bold coral pink

    High confidence· Digital match

    View match
  17. Shade match 73
    $12.99Ulta BeautyUlta Beauty$14.01 less (52%)

    Matches: Same finish: matteSame opacity: buildableBoth claim transfer resistance

    Differences: Cool rather than warm undertoneNude rather than brownDoes not claim comfort

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Cool rather than warm undertone · Nude rather than brown · Does not claim comfort · Does not claim hydration

    Retailer shade note: mid-tone rosy nude

    High confidence· Digital match

    View match
  18. #19 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    110A - Into The Nude
    Shade match 73
    $40SephoraSephoraCosts $13 more

    Matches: Very close colourSame finish: matteSame opacity: buildable

    Differences: Cool rather than warm undertoneMauve rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Very close colour · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than warm undertone · Mauve rather than brown · Does not claim transfer resistance

    Retailer shade note: nude mauve

    High confidence· Digital match

    View match
  19. #20 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Crème De Nude
    Shade match 88
    $25SephoraSephora$2 less (7%)

    Matches: Very close colourSame warm undertoneBoth claim comfort

    Differences: Nude rather than brownCream rather than matte (finish)Opaque rather than buildable (opacity)

    Score details
    Shade match
    88
    Finish & visual result
    60
    Wear & performance
    58
    Comfort & suitability
    100

    Very close colour · Cream · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Nude rather than brown · Cream rather than matte (finish) · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: pale peachy beige

    High confidence· Digital match

    View match
  20. #21 · Gucci

    Velvet Matte Lipstick

    222- Fanny Rose
    Shade match 74
    $49SephoraSephoraCosts $22 more

    Matches: Same warm undertoneSame finish: matteBoth claim transfer resistance

    Differences: DeeperNude rather than brownOpaque rather than buildable (opacity)

    Score details
    Shade match
    74
    Finish & visual result
    84
    Wear & performance
    82
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Deeper · Nude rather than brown · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    Retailer shade note: muted, dusty rose nude

    High confidence· Digital match

    View match
  21. #22 · MAC Cosmetics

    Locked Kiss Ink Lipstick

    Teaser
    Shade match 80
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same warm undertoneSame finish: matteBoth claim transfer resistance

    Differences: Nude rather than brownOpaque rather than buildable (opacity)24-hour wear rather than 10-hour wear (longevity)

    Score details
    Shade match
    80
    Finish & visual result
    84
    Wear & performance
    57
    Comfort & suitability
    100

    Close colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · 24-hour wear rather than 10-hour wear (longevity)

    Retailer shade note: light toned warm nude

    High confidence· Digital match

    View match
  22. #23 · Rare Beauty

    Soft Pinch Tinted Lip Oil Stain

    Joy
    Shade match 74
    $24SephoraSephora$3 less (11%)

    Matches: Same warm undertoneSame opacity: buildableBoth claim comfort

    Differences: Peach rather than brownLong-wearing rather than 10-hour wear (longevity)Does not claim transfer resistance

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    100

    Close colour · Buildable

    Ingredients (not scored): 0% ingredient overlap

    Differences: Peach rather than brown · Long-wearing rather than 10-hour wear (longevity) · Does not claim transfer resistance

    Retailer shade note: muted peach

    High confidence· Digital match

    View match
  23. #24 · Maybelline

    Super Stay Teddy Tint Long Lasting Matte Lip Tint

    15 Skinny Dip
    Shade match 69
    $9.97WalmartWalmart$17.03 less (63%)

    Matches: Same warm undertoneSame finish: matteSame opacity: buildable

    Differences: Coral rather than brownDoes not claim comfortDoes not claim hydration

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    94
    Comfort & suitability
    40

    Close colour · Matte · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Coral rather than brown · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  24. #25 · Dior

    Rouge Dior Lipstick

    200 Nude Touch
    Shade match 79
    $50SephoraSephoraCosts $23 more

    Matches: Same warm undertoneBoth claim comfortBoth claim hydration

    Differences: Nude rather than brownOpaque rather than buildable (opacity)Does not claim transfer resistance

    Score details
    Shade match
    79
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Nude rather than brown · Opaque rather than buildable (opacity) · Does not claim transfer resistance

    Retailer shade note: a warm beige

    High confidence· Digital match

    View match
  25. #26 · ILIA

    Lip Sketch Hydrating Crayon

    Pampas
    Shade match 70
    $27SephoraSephoraSame price

    Matches: Same warm undertoneSame finish: matteBoth claim comfort

    Differences: Peach rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Peach rather than brown · Does not claim transfer resistance

    Retailer shade note: Soft Peach

    High confidence· Digital match

    View match
  26. #27 · L'Oréal Paris

    Colour Riche Intense Volume Matte Lipstick

    108 Le Nude Rebellious
    Shade match 69
    $13.99Ulta BeautyUlta Beauty$13.01 less (48%)

    Matches: Same warm undertoneSame finish: matteBoth claim transfer resistance

    Differences: Pink rather than brown16-hour wear rather than 10-hour wear (longevity)Does not claim hydration

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    82
    Comfort & suitability
    70

    Close colour · Matte

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than brown · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: light soft pink

    High confidence· Digital match

    View match
  27. #28 · NYX Professional Makeup

    Shine Loud High Shine Long-Lasting Liquid Lipstick

    Global Citizen
    Shade match 80
    $13Ulta BeautyUlta Beauty(product price)$14 less (52%)

    Matches: Very close colourBoth claim transfer resistanceBoth claim comfort

    Differences: Neutral rather than warm undertoneNude rather than brownOpaque rather than buildable (opacity)

    Score details
    Shade match
    80
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    70

    Very close colour · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: medium neutral nude

    Medium confidence· Digital match

    View match
  28. #29 · Revlon

    Super Lustrous Ultra Lipstick

    Cashmere
    Shade match 77
    $15.99Ulta BeautyUlta Beauty$11.01 less (41%)

    Matches: Both claim transfer resistanceBoth claim comfortBoth claim hydration

    Differences: Neutral rather than warm undertoneNude rather than brownOpaque rather than buildable (opacity)

    Score details
    Shade match
    77
    Finish & visual result
    65
    Wear & performance
    82
    Comfort & suitability
    100

    Close colour · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    High confidence· Digital match

    View match
  29. #30 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Kim K.W
    Shade match 77
    $37SephoraSephoraCosts $10 more

    Matches: Same opacity: buildableBoth claim hydration

    Differences: Neutral rather than warm undertoneNude rather than brownDoes not claim transfer resistance

    Score details
    Shade match
    77
    Finish & visual result
    88
    Wear & performance
    64
    Comfort & suitability
    70

    Close colour · Satin · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Does not claim transfer resistance · Does not claim comfort

    Retailer shade note: nude

    High confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

NARS Afterglow Lipstick in Voyeur, against MAC Cosmetics Powder Kiss Hazy Matte Lipstick in Taken. Every attribute compared, with its share of the score.

ComparedYour shadeTakenClosest matchVoyeurScore
Shade match60% of overall98
Colour97#cb7767#cb796bLooks identicalColour difference 0.9 (0 is identical)
Depth99LightLightSameDepth difference 0.8 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result20% of overall · 1 of 2 compared100
Finishnot comparableMatteNot listedNot listed for eitherA finish not listed for one product
Opacity100BuildableBuildableSameSame buildable opacity
Wear & performance15% of overall58
Longevity7010-hour wearLong-wearingSome differenceYour product claims 10-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Comfort & suitability5% of overall100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 93/100Shade match 98/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Afterglow Lipstick in Voyeur.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same opacity: buildable
  • Both claim comfort
  • Both claim hydration

Different

  • Long-wearing longevity instead of 10-hour wear
  • Does not claim transfer resistance

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionwarm-toned light brownwarm brown
FormatBulletBullet
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy Voyeur

Best price
$36SephoraSephora
Costs $9 more

Your shade $27 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.