Light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Formulation
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $35 at Sephora · product price; shade not separately priced
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyThe most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $35 at Sephora
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$5 less (14%)Matches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Slightly warmer undertone
Looks identical · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: light beige with neutral golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$4 less (11%)Matches: Very close colourSame cool undertoneSame matte finish
Differences: Does not claim a lightweight feelNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light skin tones with pink undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$5 less (14%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly deeperSlightly warmer undertone
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone
Retailer shade note: light beige with neutral golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephora$4 less (11%)Matches: Same cool undertoneSame matte finishSame full coverage
Differences: Does not claim a lightweight feelNot marketed for combination skin
Close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light-medium skin tones with pink undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$4 less (11%)Matches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneDoes not claim a lightweight feelNot marketed for combination skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$4 less (11%)Matches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Neutral rather than cool undertoneDoes not claim a lightweight feelNot marketed for combination skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light-medium skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephora$5 less (14%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertone
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly warmer undertone
Retailer shade note: fair light with golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Neutral rather than cool undertoneNatural rather than matte finishNot marketed for combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · Not marketed for combination skin
Retailer shade note: light medium with neutral undertones
High confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty(product price)$19.01 less (54%)Matches: Very close colourSame matte finishSame full coverage
Differences: No blurring effect claimedDoes not claim a lightweight feelContains listed fragrance
Very close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: No blurring effect claimed · Does not claim a lightweight feel · Contains listed fragrance
Medium confidence· Digital match
L'Oréal Paris Infallible Full Wear Waterproof Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $15.99 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame cool undertoneSame full coverage
Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for oily skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Light, Cool Rosy
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$27 less (77%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: light w/ warm-neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$3 less (9%)Matches: Very close colourSame matte finishSame full coverage
Differences: Slightly warmer undertoneDoes not claim transfer resistanceDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Does not claim transfer resistance · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: light to medium skin with warm, golden undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephora$4 less (11%)Matches: Same matte finishSame full coverageClaims a skin-like finish
Differences: Slightly warmer undertoneDoes not claim a lightweight feelNot marketed for combination skin
Close colour · Matte · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light skin tones with golden undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $3 moreMatches: Very close colourSame full coverageBoth claim a blurring effect
Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for combination skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for combination skin
Retailer shade note: light medium with warm undertones
High confidence· Digital match
Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $7 moreMatches: Very close colourSame full coverageBoth claim transfer resistance
Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/oily skin · Contains listed fragrance
Retailer shade note: light medium skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautyUlta Beauty(product price)$5 less (14%)Matches: Same full coverageClaims not settling into linesNo drying alcohol listed
Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish
Close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: for neutral undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $30 · product priceView at Ulta BeautySephora$30 · out of stockView at SephoraUlta Beauty(product price)$27 less (77%)Matches: Very close colourSame full coverageClaims not settling into lines
Differences: Neutral rather than cool undertoneSatin rather than matte finishNo blurring effect claimed
Very close colour · Satin · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$3 less (9%)Matches: Very close colourSame matte finishBoth claim a blurring effect
Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance
Very close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for normal/oily skin
Retailer shade note: light with pinky undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyUlta Beauty(product price)$27 less (77%)Matches: Same full coverageClaims not settling into linesBoth claim a lightweight feel
Differences: Neutral rather than cool undertoneSatin rather than matte finishNo blurring effect claimed
Close colour · Satin · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame full coverageClaims a skin-like finish
Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Light, Neutral
Medium confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$13 less (37%)Matches: Near-identical swatch colourClaims not settling into linesBoth claim a lightweight feel
Differences: Neutral rather than cool undertoneRadiant rather than matte finishBuildable rather than full coverage
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: neutral undertone
Medium confidence· Digital match
Glossier Stretch Concealer for Dewy Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephora$13 less (37%)Matches: Same cool undertoneClaims not settling into linesBoth claim a lightweight feel
Differences: Slightly lighterRadiant rather than matte finishBuildable rather than full coverage
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Radiant rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: pink undertone
Medium confidence· Digital match
Glossier Stretch Concealer for Dewy Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephora$13 less (37%)Matches: Same cool undertoneClaims not settling into linesBoth claim a lightweight feel
Differences: Slightly deeperRadiant rather than matte finishBuildable rather than full coverage
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Radiant rather than matte finish · Buildable rather than full coverage · No blurring effect claimed · Does not claim transfer resistance
Retailer shade note: pink undertone
Medium confidence· Digital match
Glossier Stretch Concealer for Dewy Buildable Coverage
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta Beauty(product price)$27 less (77%)Matches: Near-identical swatch colourSame full coverageClaims not settling into lines
Differences: Slightly warmer undertoneSatin rather than matte finishNo blurring effect claimed
Looks identical · Satin · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Satin rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with golden beige undertones
Medium confidence· Digital match
e.l.f. Cosmetics Hydrating Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$5 less (14%)Matches: Very close colourSame full coverageClaims not settling into lines
Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: for warm undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame full coverageClaims a skin-like finish
Differences: Slightly deeperSlightly warmer undertoneNatural rather than matte finish
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Light, Warm Olive
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beauty$39View at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame full coverageClaims a skin-like finish
Differences: Slightly warmer undertoneNatural rather than matte finishDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: Fair, Warm Golden
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$24.01 less (69%)Matches: Very close colourBoth claim a lightweight feelNo drying alcohol listed
Differences: Slightly lighterNatural rather than matte finishNo blurring effect claimed
Very close colour · Natural finish
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/combination/oily skin
Medium confidence· Digital match
Maybelline Fit Me Natural Finish Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $10.99 · product priceView at Ulta BeautyShowing 12 of 28 matches
The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 1R12 (Light · Cool undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
1R02 Cool Alabaster
$45
2C Madeleine
$54
150C
$69
1
24N Light Neutral
440 Natural Rose
$18.99
18N Fair-Light Neutral
$40
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
e.l.f. Cosmetics Hydrating Camo Concealer in Light Peach, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 1R12. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To e.l.f. Cosmetics Hydrating Camo Concealer in Light Peach.
6 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW13, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 1R12. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW13.
9 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.
e.l.f. Cosmetics Hydrating Camo Concealer Light Peach
Ulta BeautyYour shade $35 at Sephora · product price; shade not separately priced
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NW13
SephoraYour shade $35 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
