Instant Age Rewind Eraser Dark Circle Treatment Concealer 141 dupes and alternatives Maybelline
4.2 (11,365)·Light medium · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Claims 24-hour wear· Claims transfer resistance
Differences: Noticeably different swatch colour· Olive rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
70
Finish & visual result
56
Wear & performance
40
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Olive rather than warm undertone · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: light medium skin with warm olive undertones
$8Ulta Beauty(product price)$4.99 less (38%)4.3 (8,153)
Matches: Claims long-wearing· Both claim not settling into lines· Claims a lightweight feel
Differences: Described as tan, yours as light· Neutral rather than warm undertone· Satin rather than radiant finish
Score details
Shade match
40
Finish & visual result
78
Wear & performance
59
Skin suitability
0
Slight colour difference · Satin · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Described as tan, yours as light · Neutral rather than warm undertone · Satin rather than radiant finish · Not marketed for sensitive skin
Retailer shade note: tan with neutral undertones
Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as light
$8Ulta Beauty(product price)$4.99 less (38%)4.3 (8,153)
Matches: Claims long-wearing· Both claim not settling into lines· Claims a lightweight feel
Differences: Slightly lighter· Described as tan, yours as light· Olive rather than warm undertone
Score details
Shade match
40
Finish & visual result
78
Wear & performance
59
Skin suitability
0
Slight colour difference · Satin · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Slightly lighter · Described as tan, yours as light · Olive rather than warm undertone · Satin rather than radiant finish · Not marketed for sensitive skin
Retailer shade note: tan with olive undertones
Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as light
The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 141 (Light medium · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC25, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 141. Every attribute compared, with its share of the score.
ComparedYour shade141Closest shade matchNC25How they compareScore
Shade match55% of overall86
Colour60%76#eeaa65#e6ac7aClose colourColour difference 4.1 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared20
Finish35%12RadiantMatteDifferentMatte finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared54
Longevity30%40Not listed36-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type100%0SensitiveDry, normal, combination, oilyMarketed for different skin types
Overall match 60/100Shade match 86/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 23.5 Medium Amber, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 141. Every attribute compared, with its share of the score.
ComparedYour shade141Closest overall alternative23.5 Medium AmberHow they compareScore
Shade match55% of overall75
Colour60%62#eeaa65#d6a476Slight colour differenceColour difference 6.0 (0 is identical)
Finish & visual result25% of overall · 1 of 4 compared56
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared64
Longevity30%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall68
Skin type100%68SensitiveNormal, dry, combination, oily, sensitiveBoth marketed for sensitive skin
Overall match 68/100Shade match 75/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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