Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same neutral undertone· Claims 24-hour wear· Claims transfer resistance
Differences: Noticeably different swatch colour· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
70
Finish & visual result
56
Wear & performance
40
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
Matches: Same neutral undertone· Claims a blurring effect· Claims 24-hour wear
Differences: Noticeably different swatch colour· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
71
Finish & visual result
51
Wear & performance
40
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: extra deep with subtle brown undertones
Matches: Same neutral undertone· Claims a blurring effect· Claims 24-hour wear
Differences: Noticeably different swatch colour· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
70
Finish & visual result
51
Wear & performance
40
Skin suitability
0
Slight colour difference · Natural · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Noticeably different swatch colour · Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin
Retailer shade note: extra deep with neutral undertones
The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 159 (Deep · Neutral · neutral pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Velvet 10.5, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 159. Every attribute compared, with its share of the score.
ComparedYour shade159Closest matchVelvet 10.5How they compareScore
Shade match55% of overall79
Colour60%75#ae512a#b25f37Close colourColour difference 4.2 (0 is identical)
Depth15%87DeepDeep tanCloseDepth difference: 5.3
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared48
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity30%40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type100%0SensitiveNormal, dry, combinationMarketed for different skin types
Overall match 64/100Shade match 79/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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