Beautler.Your beauty butler

Conceal + Perfect Smooth Finish Cream-To-Powder Foundation Sand dupes and alternatives Milani

Medium tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear B70

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Milani
SandChange shade
Depth and undertone: Medium tan · Neutral
Finish and coverage: Matte · Full coverage
The match
Chanel
B70
Depth and undertone: Medium tan · Neutral
Finish and coverage: Radiant · Light coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$69Ulta BeautyUlta Beauty
Costs $57.03 more

Your shade $11.97 at Walmart · product price; shade not separately priced

Closest overall alternative: CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Natural Beige

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Milani
SandChange shade
Depth and undertone: Medium tan · Neutral
Finish and coverage: Matte · Full coverage
The match
CoverGirl
Natural Beige
Depth and undertone: Medium tan · Neutral
Finish and coverage: Matte · Full coverage
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
89
Wear (Wear & performance)
50
Skin (Skin suitability)
92
Best price
$15.13WalmartWalmart
Costs $3.16 more

Your shade $11.97 at Walmart

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 96
    $69Ulta BeautyUlta BeautyCosts $57.03 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageContains listed fragrance

    Score details
    Shade match
    96
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Buildable rather than full coverage · Contains listed fragrance

    Retailer shade note: very intense dark-medium shade, neutral undertone

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $69Ulta BeautyUlta Beauty(product price)Costs $57.03 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageContains listed fragrance

    Score details
    Shade match
    95
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Buildable rather than full coverage · Contains listed fragrance

    Retailer shade note: intense dark-medium shade, neutral undertone

    Medium confidence· Digital match

    View match
  3. Shade match 89
    $38Ulta BeautyUlta Beauty(product price)Costs $26.03 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly warmer undertone

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone

    Retailer shade note: medium with peach undertones

    Medium confidence· Digital match

    View match
  4. #6 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium Neutral
    Shade match 97
    $16Ulta BeautyUlta Beauty(product price)Costs $4.03 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    50
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  5. Shade match 91
    $69Ulta BeautyUlta Beauty(product price)Costs $57.03 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Buildable rather than full coverageContains listed fragrance

    Score details
    Shade match
    91
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Buildable rather than full coverage · Contains listed fragrance

    Retailer shade note: deep shade, neutral undertone

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    300 Amber
    Shade match 92
    $14.99TargetTargetCosts $3.02 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No blurring effect claimedContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  7. #9 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    4N
    Shade match 92
    $49SephoraSephoraCosts $37.03 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Not marketed for dry skinContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 97
    $64SephoraSephoraCosts $52.03 more

    Matches: Near-identical swatch colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo blurring effect claimedNot marketed for dry/normal skin

    Score details
    Shade match
    97
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Not marketed for dry/normal skin · Contains listed fragrance

    Retailer shade note: medium

    Medium confidence· Digital match

    View match
  9. #11 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium
    Shade match 93
    $16Ulta BeautyUlta Beauty(product price)Costs $4.03 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    50
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  10. Shade match 87
    $69Ulta BeautyUlta Beauty(product price)Costs $57.03 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneBuildable rather than full coverageContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than full coverage · Contains listed fragrance

    Retailer shade note: deep shade, rosy undertone

    Medium confidence· Digital match

    View match
  11. Shade match 88
    $42Ulta BeautyUlta BeautyCosts $30.03 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: for medium-tan cool skin with a rosy hue

    Medium confidence· Digital match

    View match
  12. #14 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 70 Vanilla
    Shade match 87
    $39Ulta BeautyUlta Beauty(product price)Costs $27.03 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for normal skinContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  13. #15 · Juvia's Place

    I am Magic Powder Foundation

    Cameroon - Tan 4
    Shade match 87
    $20Ulta BeautyUlta Beauty(product price)Costs $8.03 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: No blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Close colour · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: No blurring effect claimed

    Medium confidence· Digital match

    View match
  14. Shade match 87
    $42SephoraSephoraCosts $30.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: for tan-dark cool skin with a rosy hue

    Medium confidence· Digital match

    View match
  15. #17 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    270 Light Medium
    Shade match 97
    $52SephoraSephoraCosts $40.03 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination/oily skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    46

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  16. #18 · Tarte

    Face Tape Full Coverage Foundation

    47N Tan-Deep Neutral
    Shade match 82
    $42SephoraSephoraCosts $30.03 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    75

    Close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  17. Shade match 80
    $14.59TargetTargetCosts $2.62 more

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighter

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    92

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter

    Low confidence· Digital match

    View match
  18. Shade match 85
    $42SephoraSephoraCosts $30.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · No blurring effect claimed

    Retailer shade note: for tan cool skin with a rosy hue

    Medium confidence· Digital match

    View match
  19. Shade match 93
    $46SephoraSephoraCosts $34.03 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination skin

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination skin

    Retailer shade note: medium-deep skin with neutral/deep peachy undertones

    Medium confidence· Digital match

    View match
  20. #22 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium Cool
    Shade match 89
    $16Ulta BeautyUlta Beauty(product price)Costs $4.03 more

    Matches: Near-identical swatch colourBoth claim a blurring effect

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    50
    Skin suitability
    92

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  21. #23 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    4.5O
    Shade match 86
    $49SephoraSephoraCosts $37.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Olive rather than neutral undertoneNot marketed for dry skinContains drying alcohol

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Olive rather than neutral undertone · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: Tan skin with olive undertones

    Medium confidence· Digital match

    View match
  22. Shade match 82
    $69Ulta BeautyUlta Beauty(product price)Costs $57.03 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneBuildable rather than full coverageContains listed fragrance

    Score details
    Shade match
    82
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than full coverage · Contains listed fragrance

    Retailer shade note: light-deep shade, rosy undertone

    Medium confidence· Digital match

    View match
  23. Shade match 85
    $69SephoraSephoraCosts $57.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Olive rather than neutral undertoneNo blurring effect claimedNot marketed for dry skin

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Olive rather than neutral undertone · No blurring effect claimed · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: medium with olive undertones

    Medium confidence· Digital match

    View match
  24. Shade match 95
    $50SephoraSephoraCosts $38.03 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry/oily skin

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry/oily skin

    Retailer shade note: Medium-deep with neutral undertones

    Medium confidence· Digital match

    View match
  25. Shade match 94
    $50SephoraSephoraCosts $38.03 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry/oily skin

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    46

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry/oily skin

    Retailer shade note: Deep with neutral undertones

    Medium confidence· Digital match

    View match
  26. #28 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    16.5 N
    Shade match 95
    $48SephoraSephoraCosts $36.03 more

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    95
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  27. Shade match 87
    $38Ulta BeautyUlta BeautyCosts $26.03 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Olive rather than neutral undertoneLight rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    78
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Olive rather than neutral undertone · Light rather than full coverage

    Retailer shade note: For olive to tan skin

    Medium confidence· Digital match

    View match
  28. #30 · Live Tinted

    HUESTICK Complexion Stick

    08 Light/Medium
    Shade match 82
    $42Ulta BeautyUlta BeautyCosts $30.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    82
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: cool undertone

    Medium confidence· Digital match

    View match
  29. #31 · TIRTIR

    Mask Fit Red Cushion

    37C ALMOND
    Shade match 81
    $25Ulta BeautyUlta Beauty(product price)Costs $13.03 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly deeperSlightly cooler undertoneNo blurring effect claimed

    Score details
    Shade match
    81
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · No blurring effect claimed · Contains listed fragrance

    Retailer shade note: medium deep with cool undertone

    Medium confidence· Digital match

    View match
  30. Shade match 97
    $36SephoraSephoraCosts $24.03 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a lightweight feel

    Differences: Radiant rather than matte finishLight rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    97
    Finish & visual result
    28
    Wear & performance
    40
    Skin suitability
    75

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than full coverage · No blurring effect claimed · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for medium skin with neutral undertones

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Looking for a concealer in your shade?

The closest shade to Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation Sand (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    4 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Neutral

    • Very close colour
    • Medium · Neutral undertone

    $42

  2. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8

    • Close colour
    • Medium · Neutral undertone

    $42

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Close colour
    • Medium tan · Neutral undertone

    $36

  5. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Close colour
    • Medium tan · Neutral · neutral pink undertone

    $34

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.0 Deep Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.0 Deep Tan

    • Very close colour
    • Medium tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear in B70, against Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation in Sand. Every attribute compared, with its share of the score.

ComparedYour shadeSandClosest shade matchB70Score
Shade match55% of overall97
Colour96#c08c6f#bd8a6bLooks identicalColour difference 1.1 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.3
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared28
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage40FullLightDifferentLight coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 71/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear in B70.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Claims long-wearing

Different

  • Radiant finish instead of matte
  • Light rather than full coverage
  • No blurring effect claimed
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Why the closest overall alternative works

CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Natural Beige, against Milani Conceal + Perfect Smooth Finish Cream-To-Powder Foundation in Sand. Every attribute compared, with its share of the score.

ComparedYour shadeSandClosest overall alternativeNatural BeigeScore
Shade match55% of overall97
Colour96#c08c6f#bb896eLooks identicalColour difference 1.3 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 1.9
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Combination, dry, normal, oilyCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily skin
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 in Natural Beige.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Adds SPF 28

Different

  • No blurring effect claimed

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 28
OverlapBoth silicone-based; silicone high vs high

Where to buy

Closest shade match

Chanel LES BEIGES Healthy Glow Foundation Hydration and Longwear B70

Match price
$69Ulta BeautyUlta Beauty
Costs $57.03 more

Your shade $11.97 at Walmart · product price; shade not separately priced

Closest overall alternative

CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28 Natural Beige

Best price
$15.13WalmartWalmart
Costs $3.16 more

Your shade $11.97 at Walmart

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.