White · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
32 matches
32 matches
The equivalent shade and the most similar eyeshadow overall.
Ulta BeautyYour shade $6 at Ulta Beauty · product price; shade not separately priced
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $3 moreMatches: Very close colourSame finish: metallicSame longevity: long-wearing
Differences: Does not claim crease resistance
Very close colour · Metallic · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Does not claim crease resistance
Retailer shade note: metallic icy white
Medium confidence· Digital match
ColourPop Shadow Stix
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta BeautyUlta Beauty(product price)Costs $20 moreMatches: Same finish: metallicBoth claim crease resistance
Differences: 10-hour wear rather than long-wearing (longevity)
Close colour · Metallic
Ingredients (not scored): no ingredient list for one product
Differences: 10-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
MAC Cosmetics Small Molten Metallic Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $12 moreMatches: Same longevity: long-wearingBoth claim crease resistanceClaims waterproof
No material differences in the data we have.
Close colour · Glitter
Ingredients (not scored): 2% ingredient overlap
Retailer shade note: white diamond dust
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyUlta BeautyCosts $3 moreMatches: Same finish: metallicSame longevity: long-wearingBoth claim crease resistance
No material differences in the data we have.
Slight colour difference · Metallic
Ingredients (not scored): 2% ingredient overlap
Retailer shade note: white with an icy baby blue flip
Medium confidence· Digital match
ColourPop Jelly Much Gel Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$9View at Ulta Beauty
SephoraCosts $16 moreMatches: Same longevity: long-wearingClaims waterproofSame skin types: dry
Differences: Does not claim crease resistance
Close colour · Glitter · Sheer
Ingredients (not scored): 5% ingredient overlap
Differences: Does not claim crease resistance
Retailer shade note: crystal clear gloss
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta BeautyCosts $21 moreMatches: Very close colourSame longevity: long-wearingBoth claim crease resistance
Differences: Powder rather than stick (format)Sensitive rather than dry (skin types)
Very close colour · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Powder rather than stick (format) · Sensitive rather than dry (skin types)
Retailer shade note: soft shimmer
Medium confidence· Digital match
Clinique All About Shadow Single Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautyUlta BeautyCosts $7 moreMatches: Same finish: metallicBoth claim crease resistanceSame skin types: dry
Differences: Noticeably different swatch colourPowder rather than stick (format)Not listed rather than long-wearing (longevity)
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than stick (format) · Not listed rather than long-wearing (longevity)
Retailer shade note: deep gold and navy
Medium confidence· Digital match
Morphe ChromaPlus Eyeshadow Trio
Every store that sells this shade · prices as last checked
Ulta Beauty$13View at Ulta BeautyUlta Beauty(product price)Costs $20 moreMatches: Both claim crease resistanceClaims comfort
Differences: DeeperPowder rather than stick (format)12-hour wear rather than long-wearing (longevity)
Close colour · Glitter
Ingredients (not scored): no ingredient list for one product
Differences: Deeper · Powder rather than stick (format) · 12-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
MAC Cosmetics Small Glitter Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $26 · product priceView at Ulta BeautyUlta BeautyCosts $20 moreMatches: Both claim crease resistanceClaims waterproofClaims comfort
Differences: Liquid rather than stick (format)12-hour wear rather than long-wearing (longevity)
Close colour · Shimmer · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Liquid rather than stick (format) · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: pearly white
Medium confidence· Digital match
Rabanne Colorshot Pearly Liquid Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$26View at Ulta BeautySephoraCosts $28 moreMatches: Same finish: metallicSame format: stickClaims waterproof
Differences: Silver rather than white12-hour wear rather than long-wearing (longevity)Does not claim crease resistance
Close colour · Metallic · Opaque
Ingredients (not scored): 3% ingredient overlap
Differences: Silver rather than white · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Normal, Combination rather than dry (skin types)
Retailer shade note: metallic pearlescent platinum
Medium confidence· Digital match
Anastasia Beverly Hills Glidr Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beautyfrom $34 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Same longevity: long-wearingClaims hydration
Differences: Noticeably different swatch colourDoes not claim crease resistance
Slight colour difference · Glitter
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Does not claim crease resistance
Retailer shade note: icy white
Medium confidence· Digital match
Kaja Wink Dazzle Dual-Ended Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraUlta BeautyCosts $2.99 moreMatches: Claims comfort
Differences: Liquid rather than stick (format)16-hour wear rather than long-wearing (longevity)Does not claim crease resistance
Slight colour difference · Shimmer · Sheer
Ingredients (not scored): 5% ingredient overlap
Differences: Liquid rather than stick (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: sheer white with prismatic pearls
Medium confidence· Digital match
Maybelline Shadow Drip Eye Tint Liquid Eye Shadow
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$6.98View at Walmart
Target$6.99View at TargetUlta Beauty$8.99View at Ulta Beauty
Walgreens$8.99View at Walgreens
CVS$8.99View at CVSUlta BeautyCosts $1 moreMatches: Same longevity: long-wearing
Differences: Noticeably different swatch colourPowder rather than stick (format)Does not claim crease resistance
Slight colour difference · Glitter
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than stick (format) · Does not claim crease resistance
Retailer shade note: soft ivory w/multi-dimensional silver glitter
Medium confidence· Digital match
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beauty$7View at Ulta BeautySephoraCosts $28 moreMatches: Same finish: metallicSame format: stickBoth claim crease resistance
Differences: Noticeably different swatch colourDeeper24-hour wear rather than long-wearing (longevity)
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)
Retailer shade note: warm cream
Medium confidence· Digital match
Bobbi Brown Long-Wear Waterproof Cream Eyeshadow Stick
Every store that sells this shade · prices as last checked
Sephora$34View at SephoraUlta Beauty$34View at Ulta BeautySephoraCosts $16 moreMatches: Same finish: metallicSame longevity: long-wearingClaims waterproof
Differences: Noticeably different swatch colourDeeperSilver rather than white
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Silver rather than white · Does not claim crease resistance
Retailer shade note: frosted silver metal
Medium confidence· Digital match
Danessa Myricks Beauty Colorfix - Multi-Use Eye, Cheek & Lip Waterproof Liquid Pigment
Every store that sells this shade · prices as last checked
Sephora$22View at SephoraSephoraCosts $23 moreMatches: Same finish: metallicBoth claim crease resistanceClaims waterproof
Differences: Silver rather than whitePowder rather than stick (format)14-hour wear rather than long-wearing (longevity)
Close colour · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Silver rather than white · Powder rather than stick (format) · 14-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)
Retailer shade note: metallic silver
Medium confidence· Digital match
Marc Jacobs Beauty Born Star Cream-to-Powder Long-Wear Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty(product price)Costs $1 moreMatches: Same longevity: long-wearing
Differences: Noticeably different swatch colourDuochrome rather than metallic (finish)Powder rather than stick (format)
Slight colour difference · Duochrome
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Duochrome rather than metallic (finish) · Powder rather than stick (format) · Does not claim crease resistance
Retailer shade note: opalescent white w/pink, violet & blue duochrome effects
Medium confidence· Digital match
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $3 moreShimmer · Buildable
Differences: DeeperPowder rather than stick (format)Not listed rather than long-wearing (longevity)
Close colour · Shimmer · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Deeper · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: light white shimmer
Medium confidence· Digital match
Ulta Beauty Collection Eyeshadow Singles
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9 · product priceView at Ulta BeautyUlta BeautyCosts $6.50 moreGlitter
Differences: Noticeably different swatch colourNot listed rather than long-wearing (longevity)Does not claim crease resistance
Slight colour difference · Glitter
Ingredients (not scored): 3% ingredient overlap
Differences: Noticeably different swatch colour · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: white glitter
Medium confidence· Digital match
Ulta Beauty Collection Solar Flare Gel Chrome Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$12.50View at Ulta BeautyUlta Beauty(product price)Costs $4.50 moreMatches: Both claim crease resistanceClaims waterproofClaims comfort
Differences: Silver rather than whiteNot listed rather than long-wearing (longevity)
Slight colour difference · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Silver rather than white · Not listed rather than long-wearing (longevity)
Retailer shade note: silver shimmer
Medium confidence· Digital match
Ulta Beauty Collection Cream Eye Shadow Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $10.50 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $1 moreMatches: Same longevity: long-wearing
Differences: Noticeably different swatch colourPowder rather than stick (format)Does not claim crease resistance
Slight colour difference · Glitter
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than stick (format) · Does not claim crease resistance
Retailer shade note: creamy icy ivory shadow w/hot pink pinpoints
Medium confidence· Digital match
ColourPop Super Shock Shadow
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $7 · product priceView at Ulta BeautySephoraCosts $19 moreMatches: Same longevity: long-wearingBoth claim crease resistanceClaims comfort
Differences: Noticeably different swatch colourDeeperLiquid rather than stick (format)
Visibly different colour · Shimmer · Buildable
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Liquid rather than stick (format)
Retailer shade note: opalescent white with blue, pink, and purple pearl
Medium confidence· Digital match
Stila Liqua-Play Eye Shadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $23 moreMatches: Same format: stickBoth claim crease resistanceClaims waterproof
Differences: Golden rather than white12-hour wear rather than long-wearing (longevity)
Close colour · Shimmer · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Golden rather than white · 12-hour wear rather than long-wearing (longevity)
Retailer shade note: white gold
Medium confidence· Digital match
MAC Cosmetics Dazzleshadow Eye Shadow Stick
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraUlta Beauty$29View at Ulta BeautySephoraCosts $19 moreGlitter · Sheer
Differences: Noticeably different swatch colourDeeperPowder rather than stick (format)
Slight colour difference · Glitter · Sheer
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Powder rather than stick (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: sheer white sparkle
Medium confidence· Digital match
Urban Decay 24/7 Moondust Glittery Eyeshadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyMatched on the Ivory Bisque pan
Ulta BeautyCosts $29 moreMatches: Same longevity: long-wearingBoth claim crease resistance
Differences: Noticeably different swatch colourPowder rather than stick (format)Sensitive rather than dry (skin types)
Visibly different colour · Shimmer
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Powder rather than stick (format) · Sensitive rather than dry (skin types)
Medium confidence· Digital match
Clinique All About Shadow Duo Eyeshadow
Every store that sells this shade · prices as last checked
Ulta Beauty$35View at Ulta BeautySephoraCosts $22 moreShimmer
Differences: Noticeably different swatch colourPalette rather than stick (format)Not listed rather than long-wearing (longevity)
Slight colour difference · Shimmer
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: white aurora (light coral glitter) , coral starlight (coral peach matte), Flaming Sunset (neutral peach brown matte)
Medium confidence· Digital match
Kaja Eye Bento Bouncy Eyeshadow Trio
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraSephoraCosts $19 moreMatches: Same longevity: long-wearingBoth claim crease resistanceClaims comfort
Differences: Noticeably different swatch colourDeeperSilver rather than white
Slight colour difference · Glitter · Sheer
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Deeper · Silver rather than white · Liquid rather than stick (format)
Retailer shade note: sheer silver with gold and silver sparkle
Medium confidence· Digital match
Stila Liqua-Play Eye Shadow
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty(product price)Costs $12 moreMatches: Same finish: metallicSame longevity: long-wearingBoth claim crease resistance
Differences: Noticeably different swatch colourBlue rather than white
Slight colour difference · Metallic
Ingredients (not scored): 2% ingredient overlap
Differences: Noticeably different swatch colour · Blue rather than white
Retailer shade note: baby blue
Medium confidence· Digital match
about-face Fractal Glitter Eye Paint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $18 · product priceView at Ulta BeautyMatched on the lighter eyeshadow pan
SephoraCosts $36 moreShimmer · Opaque
Differences: Noticeably different swatch colourPalette rather than stick (format)Not listed rather than long-wearing (longevity)
Slight colour difference · Shimmer · Opaque
Ingredients (not scored): 9% ingredient overlap
Differences: Noticeably different swatch colour · Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: diamond sparkles
Medium confidence· Digital match
Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty(product price)Costs $3 moreMatches: Near-identical swatch colour
Differences: Matte rather than metallic (finish)Powder rather than stick (format)Not listed rather than long-wearing (longevity)
Looks identical · Matte · Buildable
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than metallic (finish) · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance
Retailer shade note: light white matte
Medium confidence· Digital match
Ulta Beauty Collection Eyeshadow Singles
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $9 · product priceView at Ulta BeautyWalmartCosts $3.78 moreMatches: Both claim crease resistanceClaims comfort
Differences: Matte rather than metallic (finish)Powder rather than stick (format)24-hour wear rather than long-wearing (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than metallic (finish) · Powder rather than stick (format) · 24-hour wear rather than long-wearing (longevity)
Medium confidence· Digital match
CoverGirl TruNaked Eyeshadow Palette
Every store that sells this shade · prices as last checked
Walmart$9.78View at WalmartCVS$13.49View at CVSShowing 12 of 31 matches
ColourPop Super Shock Shadow in Tassel, against NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil in Cottage Cheese. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To ColourPop Super Shock Shadow in Tassel.
Weighted ingredient similarity 4%. Ingredients only affect results through the filters.
Ulta BeautyYour shade $6 at Ulta Beauty · product price; shade not separately priced
32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
