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Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil Iced Mocha dupes and alternatives NYX Professional Makeup

Brown · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo Always On Your Mind

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
NYX Professional Makeup
Iced MochaChange shade
Colour family, undertone and depth: Brown · Medium
Finish and pigmentation: Metallic
The match
Patrick Ta
Always On Your Mind
Colour family, undertone and depth: —
Finish and pigmentation: Shimmer · Opaque

Matched on pan 2.

Shade match
89out of 100
Colour
99
Depth
99
Undertone (Undertone and colour family)
60
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $36 more

Your shade $6 at Ulta Beauty

Closest overall alternative: Clinique High Impact Shadow Play Eye Shadow + Definer Double Latte

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
NYX Professional Makeup
Iced MochaChange shade
Colour family, undertone and depth: Brown · Medium
Finish and pigmentation: Metallic
The match
Clinique
Double Latte
Colour family, undertone and depth: Brown · Medium
Finish and pigmentation: Metallic · Opaque
Overall match
82out of 100
Shade (Shade match)
88
Finish (Finish, pigmentation & format)
88
Wear (Wear & performance)
73
Comfort (Comfort & skin suitability)
0
Best price
$37Ulta BeautyUlta Beauty
Costs $31 more

Your shade $6 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Café / Gilded Green

    Matched on the lighter eyeshadow pan

    Shade match 71
    $43Ulta BeautyUlta BeautyCosts $37 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighter24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    71
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: a shimmering warm taupe / a shimmering blackened green

    Medium confidence· Digital match

    View match
  2. #4 · Clinique

    All About Shadow Duo Eyeshadow

    Starlight Starbright

    Matched on the deeper eyeshadow pan

    Shade match 85
    $35Ulta BeautyUlta BeautyCosts $29 more

    Matches: Very close colourSame longevity: long-wearingBoth claim crease resistance

    Differences: Taupe rather than brownPowder rather than stick (format)Sensitive rather than dry (skin types)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    76
    Wear & performance
    100
    Comfort & skin suitability
    0

    Very close colour · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than stick (format) · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  3. #5 · Bobbi Brown

    Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick

    Pyrite / Muted Taupe

    Matched on the deeper eyeshadow pan

    Shade match 70
    $43SephoraSephoraCosts $37 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Rose rather than brown24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Close colour · Metallic · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Rose rather than brown · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: a shimmering taupe with silver, pink & gold sparkle / a neutral taupe

    Medium confidence· Digital match

    View match
  4. #6 · Laura Mercier

    Caviar Stick Eyeshadow

    Smoky Quartz
    Shade match 77
    $34Ulta BeautyUlta Beauty(product price)Costs $28 more

    Matches: Same format: stickBoth claim crease resistanceClaims waterproof

    Differences: 24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    88
    Wear & performance
    73
    Comfort & skin suitability
    53

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: shimmering medium grey brown

    Medium confidence· Digital match

    View match
  5. #7 · Jane Iredale

    ColorLuxe Eye Shadow Stick

    Bronze
    Shade match 77
    $28Ulta BeautyUlta Beauty(product price)Costs $22 more

    Matches: Same format: stickSame longevity: long-wearingClaims hydration

    Differences: Does not claim crease resistance

    Score details
    Shade match
    77
    Finish, pigmentation & format
    88
    Wear & performance
    78
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Does not claim crease resistance

    Retailer shade note: brown pearl with subtle pink undertones

    Medium confidence· Digital match

    View match
  6. #8 · Stila

    Liqua-Play Eye Shadow

    Taupaz Shimmer
    Shade match 78
    $25Ulta BeautyUlta Beauty(product price)Costs $19 more

    Matches: Same longevity: long-wearingBoth claim crease resistanceClaims comfort

    Differences: Taupe rather than brownLiquid rather than stick (format)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    78
    Wear & performance
    100
    Comfort & skin suitability
    40

    Close colour · Shimmer · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Taupe rather than brown · Liquid rather than stick (format)

    Retailer shade note: shimmering deep warm taupe

    Medium confidence· Digital match

    View match
  7. #9 · bareMinerals

    GEN NUDE Liquid Mineral Eyeshadow

    Smoky Quartz
    Shade match 70
    $25Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: LighterTaupe rather than brown8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    40

    Close colour · Metallic

    Ingredients (not scored): 9% ingredient overlap

    Differences: Lighter · Taupe rather than brown · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: warm taupe

    Medium confidence· Digital match

    View match
  8. #10 · Half Magic

    Sparklestik Eye Crayon

    FAUXBOT
    Shade match 74
    $26Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same format: stickBoth claim crease resistance

    Differences: Taupe rather than brown12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Close colour · Shimmer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Taupe rather than brown · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: icy cool taupe

    Medium confidence· Digital match

    View match
  9. #11 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cold Brew

    Matched on pan 3

    Shade match 74
    $4Ulta BeautyUlta Beauty$2 less (33%)

    Matches: Same finish: metallicSame longevity: long-wearing

    Differences: Taupe rather than brownPowder rather than stick (format)Does not claim crease resistance

    Score details
    Shade match
    74
    Finish, pigmentation & format
    88
    Wear & performance
    78
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than stick (format) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  10. #12 · Clinique

    All About Shadow Duo Eyeshadow

    Strawberry Fudge

    Matched on the deeper eyeshadow pan

    Shade match 81
    $35Ulta BeautyUlta BeautyCosts $29 more

    Matches: Same longevity: long-wearingBoth claim crease resistance

    Differences: Powder rather than stick (format)Sensitive rather than dry (skin types)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    76
    Wear & performance
    100
    Comfort & skin suitability
    0

    Slight colour difference · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Powder rather than stick (format) · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  11. #13 · MAC Cosmetics

    Matte Eyeshadow

    Charcoal Brown
    Shade match 70
    $26Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same finish: metallicBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterPowder rather than stick (format)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than stick (format) · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: muted taupe brown

    Medium confidence· Digital match

    View match
  12. #14 · Anastasia Beverly Hills

    Glidr Eyeshadow Stick

    BRANDY FLAME
    Shade match 72
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: Noticeably different swatch colour12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    72
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    0

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Normal, Combination rather than dry (skin types)

    Retailer shade note: metallic copper brown with silver reflects

    Medium confidence· Digital match

    View match
  13. #15 · Smashbox

    Always On Cream Eye Shadow Stick

    Loaded
    Shade match 63
    $25Ulta BeautyUlta BeautyCosts $19 more

    Matches: Same finish: metallicSame longevity: long-wearing

    Differences: Grey rather than brownDoes not claim crease resistance

    Score details
    Shade match
    63
    Finish, pigmentation & format
    97
    Wear & performance
    78
    Comfort & skin suitability
    50

    Close colour · Metallic · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Grey rather than brown · Does not claim crease resistance

    Retailer shade note: metallic gunmetal

    Medium confidence· Digital match

    View match
  14. Shade match 72
    $33SephoraSephoraCosts $27 more

    Matches: Same format: stickBoth claim crease resistanceClaims waterproof

    Differences: Bronze rather than brown12-hour wear rather than long-wearing (longevity)Sensitive rather than dry (skin types)

    Score details
    Shade match
    72
    Finish, pigmentation & format
    88
    Wear & performance
    73
    Comfort & skin suitability
    0

    Close colour · Shimmer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Bronze rather than brown · 12-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)

    Retailer shade note: shimmer plum bronze

    Medium confidence· Digital match

    View match
  15. #17 · Bobbi Brown

    Long-Wear Waterproof Cream Eyeshadow Stick

    Smokey Topaz
    Shade match 58
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Silver rather than brown24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    58
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Close colour · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Silver rather than brown · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: pewter with purple undertone

    Medium confidence· Digital match

    View match
  16. #18 · Make Up For Ever

    Aqua Resist Smoky Eyeshadow Stick

    13 Cinder
    Shade match 68
    $29SephoraSephoraCosts $23 more

    Matches: Very close colourSame format: stickClaims waterproof

    Differences: Grey rather than brown24-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    68
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    73

    Very close colour · Shimmer · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Grey rather than brown · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: cool brownish grey

    Medium confidence· Digital match

    View match
  17. Shade match 57
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Grey rather than brown24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    57
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Close colour · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Grey rather than brown · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: medium grey

    Medium confidence· Digital match

    View match
  18. #20 · NARS

    Total Seduction Eyeshadow Stick

    Living Sin
    Shade match 67
    $34SephoraSephoraCosts $28 more

    Matches: Both claim crease resistanceClaims waterproof

    Differences: LighterTaupe rather than brown16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    67
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Taupe rather than brown · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: Taupe shimmer

    Medium confidence· Digital match

    View match
  19. #21 · Kaja

    Eye Bento Bouncy Eyeshadow Trio

    Forest Night

    Matched on pan 3

    Shade match 78
    $28SephoraSephoraCosts $22 more

    Shimmer

    Differences: DeeperPalette rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Deeper · Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: Earthy Glam (taupe beige glitter), Wood Breeze (olive beige brown shimmer), Night Haze (deep khaki brown matte)

    Medium confidence· Digital match

    View match
  20. #22 · Lancôme

    Ombre Hypnôse Stylo Shadow Stick Matte Metallics

    04 Brun Captivant
    Shade match 64
    $28Ulta BeautyUlta BeautyCosts $22 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: LighterTaupe rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    64
    Finish, pigmentation & format
    100
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Lighter · Taupe rather than brown · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  21. #23 · Nudestix

    Magnetic Luminous Eye Color

    Twilight
    Shade match 62
    $29Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: Noticeably different swatch colourLighterTaupe rather than brown

    Score details
    Shade match
    62
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    50

    Slight colour difference · Metallic

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Taupe rather than brown · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: cool grey-taupe

    Medium confidence· Digital match

    View match
  22. #24 · NYX Professional Makeup

    Lid Lingerie Cream Eye Pigment

    Granite Grind
    Shade match 62
    $12Ulta BeautyUlta BeautyCosts $6 more

    Matches: Same finish: metallic

    Differences: Grey rather than brown24-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    62
    Finish, pigmentation & format
    97
    Wear & performance
    59
    Comfort & skin suitability
    50

    Close colour · Metallic

    Ingredients (not scored): 5% ingredient overlap

    Differences: Grey rather than brown · 24-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: granite

    Medium confidence· Digital match

    View match
  23. #25 · Milani

    Gilded Eyeshadow Sticks

    Marble
    Shade match 66
    $11.99Ulta BeautyUlta BeautyCosts $5.99 more

    Matches: Both claim crease resistanceClaims waterproofClaims comfort

    Differences: Noticeably different swatch colourTaupe rather than brown12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    83
    Wear & performance
    73
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Taupe rather than brown · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: sparkling taupe

    Medium confidence· Digital match

    View match
  24. #26 · Kaja

    Wink Dazzle Dual-Ended Eyeshadow Stick

    Mocha Sparkle

    Matched on the deeper eyeshadow pan

    Shade match 65
    $22SephoraSephoraCosts $16 more

    Matches: Same longevity: long-wearingClaims hydration

    Differences: LighterTaupe rather than brownDoes not claim crease resistance

    Score details
    Shade match
    65
    Finish, pigmentation & format
    83
    Wear & performance
    78
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 8% ingredient overlap

    Differences: Lighter · Taupe rather than brown · Does not claim crease resistance

    Retailer shade note: mocha

    Medium confidence· Digital match

    View match
  25. #27 · Makeup By Mario

    Long-Wear Cream Eyeshadow

    Mauve
    Shade match 61
    $25SephoraSephoraCosts $19 more

    Matches: Same longevity: long-wearingBoth claim crease resistanceClaims waterproof

    Differences: Mauve rather than brown

    Score details
    Shade match
    61
    Finish, pigmentation & format
    85
    Wear & performance
    88
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Mauve rather than brown

    Retailer shade note: muted mauve

    Medium confidence· Digital match

    View match
  26. #28 · MAC Cosmetics

    Dazzleshadow Liquid Eyeshadow

    Champagne Trail
    Shade match 69
    $28Ulta BeautyUlta BeautyCosts $22 more

    Matches: Both claim crease resistanceClaims waterproofClaims comfort

    Differences: Taupe rather than brownLiquid rather than stick (format)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    78
    Wear & performance
    73
    Comfort & skin suitability
    24

    Slight colour difference · Shimmer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Taupe rather than brown · Liquid rather than stick (format) · 24-hour wear rather than long-wearing (longevity) · Normal rather than dry (skin types)

    Retailer shade note: cool-toned taupe with silver shimmer

    Medium confidence· Digital match

    View match
  27. #29 · Half Magic

    Eyeshadow Singles

    Wet Pebble
    Shade match 66
    $15Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Same finish: metallic

    Differences: Taupe rather than brownPowder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    88
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Taupe rather than brown · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: metallic deep taupe

    Medium confidence· Digital match

    View match
  28. #30 · Nudestix

    Magnetic Luminous Eye Color

    Bright Eyes
    Shade match 63
    $29Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same format: stickClaims waterproof

    Differences: Noticeably different swatch colourTaupe rather than brown11-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    63
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Taupe rather than brown · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: shimmery cool nude taupe

    Medium confidence· Digital match

    View match
  29. #31 · Nudestix

    Magnetic Matte Eye Color

    Taupe
    Shade match 85
    $29Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same format: stickClaims waterproof

    Differences: Matte rather than metallic (finish)11-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    85
    Finish, pigmentation & format
    23
    Wear & performance
    55
    Comfort & skin suitability
    0

    Close colour · Matte

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than metallic (finish) · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Oily rather than dry (skin types)

    Retailer shade note: cool, neutral brown

    Medium confidence· Digital match

    View match
  30. #32 · Sephora Collection

    Colorful Eyeshadow

    209 Mocha Latte
    Shade match 85
    $8SephoraSephoraCosts $2 more

    Matte · Opaque

    Differences: Matte rather than metallic (finish)Powder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish, pigmentation & format
    11
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Matte · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than metallic (finish) · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: soft mocha brown matte

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Why the closest shade match works

Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo in Always On Your Mind, against NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil in Iced Mocha. Matched on pan 2. Every attribute compared, with its share of the score.

ComparedYour shadeIced MochaClosest shade matchAlways On Your MindScore
Shade match55% of overall89
Colour99#94796e#93786dLooks identicalColour difference 0.4 (0 is identical)
Depth99MediumMediumSameDepth difference 0.5 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family60BrownTaupeSome differenceNeighbouring colour families
Finish, pigmentation & format30% of overall · 2 of 3 compared76
Finish85MetallicShimmerCloseShimmer finish rather than metallic
Pigmentationnot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Format35StickPaletteDifferentPowder rather than stick
Wear & performance10% of overall · 2 of 3 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Crease resistance40ClaimedNot listedSome differenceOnly your product claims crease resistance; the match does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Comfort & skin suitability5% of overall · none of 3 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin typesnot comparableDryNot listedNot listed for eitherSkin types not listed for one product
Overall match 78/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo in Always On Your Mind.

Same or better

  • Near-identical swatch colour

Different

  • Palette format instead of stick
  • Not listed longevity instead of long-wearing
  • Does not claim crease resistance

Description and ingredients (information only, not scored)

Weighted ingredient similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listedslate sparkle
BasePowder-based, no siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Clinique High Impact Shadow Play Eye Shadow + Definer in Double Latte, against NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil in Iced Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeIced MochaClosest overall alternativeDouble LatteScore
Shade match55% of overall88
Colour82#94796e#9f7c6cClose colourColour difference 3.4 (0 is identical)
Depth96MediumMediumSameDepth difference 2.7 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared88
Finish100MetallicMetallicSameSame metallic finish
Pigmentationnot comparableNot listedOpaqueNot listed for eitherAn opacity not listed for one product
Format35StickPowderDifferentPowder rather than stick
Wear & performance10% of overall73
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared0
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types0DrySensitiveDifferentMarketed for different skin types
Overall match 82/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique High Impact Shadow Play Eye Shadow + Definer in Double Latte.

Same or better

  • Same finish: metallic
  • Both claim crease resistance
  • Claims waterproof

Different

  • Small colour difference on the swatch
  • Powder format instead of stick
  • 12-hour wear longevity instead of long-wearing
  • Sensitive skin types instead of dry

Description and ingredients (information only, not scored)

Weighted ingredient similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listedNot listed
BasePowder-based, no siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo Always On Your Mind

Best price
$42SephoraSephora
Costs $36 more

Your shade $6 at Ulta Beauty

Closest overall alternative

Clinique High Impact Shadow Play Eye Shadow + Definer Double Latte

Best price
$37Ulta BeautyUlta Beauty
Costs $31 more

Your shade $6 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.