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Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil Frappe dupes and alternatives NYX Professional Makeup

Brown · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Closest shade match: Urban Decay Naked Eyeshadow Stick Sinnocent

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
NYX Professional Makeup
FrappeChange shade
Colour family, undertone and depth: Brown · Deep / dark
Finish and pigmentation: Metallic
The match
Urban Decay
Sinnocent
Colour family, undertone and depth: Brown · Deep / dark
Finish and pigmentation: Matte · Buildable
Shade match
98out of 100
Colour
97
Depth
99
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$25Ulta BeautyUlta Beauty
Costs $19 more

Your shade $6 at Ulta Beauty

Closest overall alternative: Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick Milk Chocolate / Midnight Brown

The most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.

Your shade
NYX Professional Makeup
FrappeChange shade
Colour family, undertone and depth: Brown · Deep / dark
Finish and pigmentation: Metallic
The match
Bobbi Brown
Milk Chocolate / Midnight Brown
Colour family, undertone and depth: —
Finish and pigmentation: Metallic · Buildable

Matched on the Midnight Brown pan.

Overall match
88out of 100
Shade (Shade match)
86
Finish (Finish, pigmentation & format)
100
Wear (Wear & performance)
73
Comfort (Comfort & skin suitability)
73
Best price
$43Ulta BeautyUlta Beauty
Costs $37 more

Your shade $6 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · MAC Cosmetics

    Pro Longwear Paint Pot Cream Eyeshadow

    It's Fabstract
    Shade match 89
    $28Ulta BeautyUlta BeautyCosts $22 more

    Matches: Same finish: metallicBoth claim crease resistanceClaims waterproof

    Differences: 24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    89
    Finish, pigmentation & format
    97
    Wear & performance
    73
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: dark chocolate brown

    Medium confidence· Digital match

    View match
  2. #4 · Milani

    Gilded Eyeshadow Sticks

    Terra
    Shade match 90
    $11.99Ulta BeautyUlta BeautyCosts $5.99 more

    Matches: Very close colourSame finish: metallicBoth claim crease resistance

    Differences: 12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    90
    Finish, pigmentation & format
    97
    Wear & performance
    73
    Comfort & skin suitability
    40

    Very close colour · Metallic

    Ingredients (not scored): 13% ingredient overlap

    Differences: 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: cool brown

    Medium confidence· Digital match

    View match
  3. #5 · Clinique

    High Impact Shadow Play Eye Shadow + Definer

    Flame + Ember
    Shade match 94
    $37Ulta BeautyUlta BeautyCosts $31 more

    Matches: Very close colourSame finish: metallicBoth claim crease resistance

    Differences: Powder rather than stick (format)12-hour wear rather than long-wearing (longevity)Sensitive rather than dry (skin types)

    Score details
    Shade match
    94
    Finish, pigmentation & format
    88
    Wear & performance
    73
    Comfort & skin suitability
    0

    Very close colour · Metallic · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Powder rather than stick (format) · 12-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  4. #6 · MERIT

    Solo Shadow Cream Eyeshadow

    Brun
    Shade match 92
    $26SephoraSephoraCosts $20 more

    Matches: Very close colourBoth claim crease resistanceClaims waterproof

    Differences: 12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    92
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    40

    Very close colour · Shimmer · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep brown

    Medium confidence· Digital match

    View match
  5. #7 · e.l.f. Cosmetics

    Bite Size Eyeshadow Palette

    Cream & Sugar

    Matched on pan 4

    Shade match 87
    $4Ulta BeautyUlta Beauty$2 less (33%)

    Matches: Same finish: metallicSame longevity: long-wearing

    Differences: Powder rather than stick (format)Does not claim crease resistance

    Score details
    Shade match
    87
    Finish, pigmentation & format
    88
    Wear & performance
    78
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 17% ingredient overlap

    Differences: Powder rather than stick (format) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  6. Shade match 79
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Deeper24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Close colour · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Deeper · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: rich brown

    Medium confidence· Digital match

    View match
  7. #9 · L'Oréal Paris

    Le Shadow Stick

    Brown Abyss
    Shade match 92
    $13.99Ulta BeautyUlta Beauty(product price)Costs $7.99 more

    Matches: Very close colour

    Differences: Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    92
    Finish, pigmentation & format
    85
    Wear & performance
    40
    Comfort & skin suitability
    50

    Very close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: chocolate brown shimmer

    Medium confidence· Digital match

    View match
  8. #10 · Natasha Denona

    LUXE GLAM COMPACT Quad Eyeshadow Palette

    Nude

    Matched on the Shea pan

    Shade match 94
    $48Ulta BeautyUlta BeautyCosts $42 more

    Matches: Very close colour

    Differences: Powder rather than stick (format)Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    94
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Very close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  9. #11 · MAC Cosmetics

    Matte Eyeshadow

    Embark
    Shade match 77
    $26Ulta BeautyUlta BeautyCosts $20 more

    Matches: Same finish: metallicBoth claim crease resistance

    Differences: Powder rather than stick (format)8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    88
    Wear & performance
    81
    Comfort & skin suitability
    50

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Powder rather than stick (format) · 8-hour wear rather than long-wearing (longevity)

    Retailer shade note: intense reddish brown

    Medium confidence· Digital match

    View match
  10. #12 · Patrick Ta

    Major Dimension Eye Illusion Eyeshadow Duo

    Still At The Club

    Matched on the deeper eyeshadow pan

    Shade match 90
    $42SephoraSephoraCosts $36 more

    Shimmer · Opaque

    Differences: Palette rather than stick (format)Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    90
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Palette rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: sepia sparkle, cocoa sparkle

    Medium confidence· Digital match

    View match
  11. #13 · Laura Mercier

    Caviar Stick Eyeshadow

    Cocoa
    Shade match 77
    $34SephoraSephoraCosts $28 more

    Matches: Same format: stickBoth claim crease resistanceClaims waterproof

    Differences: 24-hour wear rather than long-wearing (longevity)Normal, Dry, Combination rather than dry (skin types)

    Score details
    Shade match
    77
    Finish, pigmentation & format
    88
    Wear & performance
    73
    Comfort & skin suitability
    53

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: shimmering rich walnut brown with hidden pearl

    Medium confidence· Digital match

    View match
  12. #14 · Makeup By Mario

    Long-Wear Cream Eyeshadow

    Espresso
    Shade match 77
    $25SephoraSephoraCosts $19 more

    Matches: Same longevity: long-wearingBoth claim crease resistanceClaims waterproof

    Differences: Deeper

    Score details
    Shade match
    77
    Finish, pigmentation & format
    85
    Wear & performance
    88
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Deeper

    Retailer shade note: deep neutral brown

    Medium confidence· Digital match

    View match
  13. Shade match 68
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighter24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    68
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    73

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: a medium chocolate brown

    Medium confidence· Digital match

    View match
  14. #16 · Bobbi Brown

    Crystal Eyes Shimmer Eyeshadow Stick

    Bronze
    Shade match 74
    $34Ulta BeautyUlta BeautyCosts $28 more

    Matches: Same format: stickBoth claim crease resistanceClaims hydration

    Differences: Noticeably different swatch colourLighter12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    74
    Finish, pigmentation & format
    86
    Wear & performance
    81
    Comfort & skin suitability
    62

    Slight colour difference · Glitter · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: sparkling deep brown with red pearl

    Medium confidence· Digital match

    View match
  15. #17 · Clinique

    All About Shadow Quad Eyeshadow

    Pink Chocolate

    Matched on pan 4

    Shade match 80
    $44Ulta BeautyUlta BeautyCosts $38 more

    Matches: Same longevity: long-wearingBoth claim crease resistance

    Differences: Powder rather than stick (format)Sensitive rather than dry (skin types)

    Score details
    Shade match
    80
    Finish, pigmentation & format
    76
    Wear & performance
    100
    Comfort & skin suitability
    0

    Slight colour difference · Shimmer

    Ingredients (not scored): 17% ingredient overlap

    Differences: Powder rather than stick (format) · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  16. #18 · Milani

    Gilded Eyeshadow Sticks

    Canyon
    Shade match 70
    $11.99Ulta BeautyUlta BeautyCosts $5.99 more

    Matches: Same finish: metallicBoth claim crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourLighter12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    70
    Finish, pigmentation & format
    97
    Wear & performance
    73
    Comfort & skin suitability
    40

    Slight colour difference · Metallic

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  17. #19 · Ulta Beauty Collection

    Cream Eye Shadow Stick

    Cup Of Joe
    Shade match 79
    $10.50Ulta BeautyUlta Beauty(product price)Costs $4.50 more

    Matches: Both claim crease resistanceClaims waterproofClaims comfort

    Differences: LighterNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish, pigmentation & format
    83
    Wear & performance
    58
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 6% ingredient overlap

    Differences: Lighter · Not listed rather than long-wearing (longevity)

    Retailer shade note: deep brown with small flecks of silver glitter

    Medium confidence· Digital match

    View match
  18. #20 · Revlon

    Glimmer Eyeshadow Multi-Stick

    Night Cap
    Shade match 69
    $12.99Ulta BeautyUlta BeautyCosts $6.99 more

    Matches: Same format: stickSame longevity: long-wearingBoth claim crease resistance

    Differences: Noticeably different swatch colourDeeper

    Score details
    Shade match
    69
    Finish, pigmentation & format
    86
    Wear & performance
    88
    Comfort & skin suitability
    40

    Slight colour difference · Glitter

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper

    Retailer shade note: deep, rich, cool‑brown shade with sparkly dimension & a shimmer finish

    Medium confidence· Digital match

    View match
  19. #21 · Natasha Denona

    LUXE GLAM COMPACT Quad Eyeshadow Palette

    Cool

    Matched on pan 3

    Shade match 81
    $48Ulta BeautyUlta BeautyCosts $42 more

    Shimmer · Opaque

    Differences: LighterPowder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Medium confidence· Digital match

    View match
  20. #22 · Lancôme

    Idôle Tint Liquid Eyeshadow & Eyeliner

    08 Cocoa Macchiato
    Shade match 75
    $30Ulta BeautyUlta BeautyCosts $24 more

    Matches: Claims waterproofClaims comfortSame skin types: dry

    Differences: Noticeably different swatch colourLiquid rather than stick (format)16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    75
    Finish, pigmentation & format
    78
    Wear & performance
    55
    Comfort & skin suitability
    70

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Liquid rather than stick (format) · 16-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: shimmer

    Medium confidence· Digital match

    View match
  21. #23 · Clinique

    Chubby Stick Eye Shadow Tint For Eyes

    Lots o' Latte
    Shade match 66
    $29Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same finish: metallicSame format: stickClaims comfort

    Differences: Noticeably different swatch colourLighter8-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    66
    Finish, pigmentation & format
    100
    Wear & performance
    59
    Comfort & skin suitability
    20

    Slight colour difference · Metallic · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · 8-hour wear rather than long-wearing (longevity) · Does not claim crease resistance · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  22. #24 · Sephora Collection

    Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick

    08 Brown Shimmer
    Shade match 70
    $15SephoraSephoraCosts $9 more

    Matches: Same format: stickClaims waterproof

    Differences: Noticeably different swatch colour12-hour wear rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    70
    Finish, pigmentation & format
    88
    Wear & performance
    55
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: 08 Brown Shimmer

    Medium confidence· Digital match

    View match
  23. #25 · Nudestix

    Magnetic Luminous Eye Color

    Immortal
    Shade match 63
    $29Ulta BeautyUlta BeautyCosts $23 more

    Matches: Same finish: metallicSame format: stickClaims waterproof

    Differences: Noticeably different swatch colourLighterBronze rather than brown

    Score details
    Shade match
    63
    Finish, pigmentation & format
    100
    Wear & performance
    55
    Comfort & skin suitability
    50

    Slight colour difference · Metallic

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Bronze rather than brown · 11-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: warm golden bronze

    Medium confidence· Digital match

    View match
  24. #26 · Urban Decay

    24/7 Eyeshadow

    Ember
    Shade match 69
    $23Ulta BeautyUlta BeautyCosts $17 more

    Matches: Same finish: metallic

    Differences: Copper rather than brownPowder rather than stick (format)12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    69
    Finish, pigmentation & format
    88
    Wear & performance
    59
    Comfort & skin suitability
    50

    Close colour · Metallic · Opaque

    Ingredients (not scored): 11% ingredient overlap

    Differences: Copper rather than brown · Powder rather than stick (format) · 12-hour wear rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: deep copper metallic

    Medium confidence· Digital match

    View match
  25. #27 · Ulta Beauty Collection

    Eyeshadow Singles

    Sparkling Maple
    Shade match 77
    $9Ulta BeautyUlta Beauty(product price)Costs $3 more

    Shimmer · Buildable

    Differences: Powder rather than stick (format)Not listed rather than long-wearing (longevity)Does not claim crease resistance

    Score details
    Shade match
    77
    Finish, pigmentation & format
    76
    Wear & performance
    40
    Comfort & skin suitability
    50

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: deep brown with multi colored shimmer

    Medium confidence· Digital match

    View match
  26. #28 · Laura Mercier

    Caviar Stick Eyeshadow

    Burnished Bronze
    Shade match 57
    $34SephoraSephoraCosts $28 more

    Matches: Same finish: metallicSame format: stickBoth claim crease resistance

    Differences: Noticeably different swatch colourLighterBronze rather than brown

    Score details
    Shade match
    57
    Finish, pigmentation & format
    100
    Wear & performance
    73
    Comfort & skin suitability
    53

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Bronze rather than brown · 24-hour wear rather than long-wearing (longevity) · Normal, Dry, Combination rather than dry (skin types)

    Retailer shade note: shimmering metallic warm bronze

    Medium confidence· Digital match

    View match
  27. #29 · MERIT

    Solo Shadow Cream Eyeshadow

    Sartorial
    Shade match 64
    $26SephoraSephoraCosts $20 more

    Matches: Both claim crease resistanceClaims waterproofClaims comfort

    Differences: LighterBronze rather than brown12-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    64
    Finish, pigmentation & format
    85
    Wear & performance
    73
    Comfort & skin suitability
    40

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 3% ingredient overlap

    Differences: Lighter · Bronze rather than brown · 12-hour wear rather than long-wearing (longevity)

    Retailer shade note: bronze

    Medium confidence· Digital match

    View match
  28. Shade match 65
    $37Ulta BeautyUlta BeautyCosts $31 more

    Matches: Same finish: metallicBoth claim crease resistanceClaims waterproof

    Differences: Noticeably different swatch colourLighterPowder rather than stick (format)

    Score details
    Shade match
    65
    Finish, pigmentation & format
    88
    Wear & performance
    73
    Comfort & skin suitability
    0

    Slight colour difference · Metallic · Opaque

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Powder rather than stick (format) · 12-hour wear rather than long-wearing (longevity) · Sensitive rather than dry (skin types)

    Medium confidence· Digital match

    View match
  29. #31 · MAC Cosmetics

    Multisculpt Matte Liquid Eyeshadow + All-Over Color

    Baby Got M·A·C
    Shade match 96
    $25SephoraSephoraCosts $19 more

    Matches: Very close colourBoth claim crease resistanceClaims waterproof

    Differences: Matte rather than metallic (finish)Liquid rather than stick (format)24-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    96
    Finish, pigmentation & format
    13
    Wear & performance
    73
    Comfort & skin suitability
    40

    Very close colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than metallic (finish) · Liquid rather than stick (format) · 24-hour wear rather than long-wearing (longevity)

    Retailer shade note: rich dark brown with red undertones

    Medium confidence· Digital match

    View match
  30. #32 · Ulta Beauty Collection

    Eyeshadow Singles

    Coffee Bean
    Shade match 96
    $9Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colour

    Differences: Matte rather than metallic (finish)Powder rather than stick (format)Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    96
    Finish, pigmentation & format
    11
    Wear & performance
    40
    Comfort & skin suitability
    50

    Very close colour · Matte · Buildable

    Ingredients (not scored): 11% ingredient overlap

    Differences: Matte rather than metallic (finish) · Powder rather than stick (format) · Not listed rather than long-wearing (longevity) · Does not claim crease resistance

    Retailer shade note: deep brown matte

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Why the closest shade match works

Urban Decay Naked Eyeshadow Stick in Sinnocent, against NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil in Frappe. Every attribute compared, with its share of the score.

ComparedYour shadeFrappeClosest shade matchSinnocentScore
Shade match55% of overall98
Colour97#694336#6c4335Looks identicalColour difference 1.0 (0 is identical)
Depth99Deep / darkDeep / darkSameDepth difference 0.5 on the 0–100 scale
Undertonenot comparableNot listedNot listedUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared23
Finish5MetallicMatteDifferentMatte finish rather than metallic
Pigmentationnot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format100StickStickSameBoth stick
Wear & performance10% of overall88
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Skin typesnot comparableDryNot listedNot listed for eitherSkin types not listed for one product
Overall match 72/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Urban Decay Naked Eyeshadow Stick in Sinnocent.

Same or better

  • Near-identical swatch colour
  • Same format: stick
  • Same longevity: long-wearing
  • Both claim crease resistance
  • Claims waterproof
  • Claims hydration

Different

  • Matte finish instead of metallic

Description and ingredients (information only, not scored)

Weighted ingredient similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionchocolate brownrich brown matte
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick in Milk Chocolate / Midnight Brown, against NYX Professional Makeup Jumbo Eye Pencil All-In-One Eyeshadow Eyeliner Pencil in Frappe. Matched on the Midnight Brown pan. Every attribute compared, with its share of the score.

ComparedYour shadeFrappeClosest overall alternativeMilk Chocolate / Midnight BrownScore
Shade match55% of overall86
Colour79#694336#5b3d32Close colourColour difference 3.7 (0 is identical)
Depth88Deep / darkDeep / darkSameDepth difference 5.1 on the 0–100 scale
Undertonenot comparableNot listedCoolUndertone unknown on one side
Colour family100BrownBrownSameSame colour family
Finish, pigmentation & format30% of overall · 2 of 3 compared100
Finish100MetallicMetallicSameSame metallic finish
Pigmentationnot comparableNot listedBuildableNot listed for eitherAn opacity not listed for one product
Format100StickStickSameBoth stick
Wear & performance10% of overall73
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Crease resistance100ClaimedClaimedSameBoth products claim crease resistance
Waterproof40Not listedClaimedSome differenceThe match claims waterproof wear; your product does not list it
Comfort & skin suitability5% of overall · 1 of 3 compared73
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types73DryNormal, Dry, CombinationSome differenceBoth marketed for dry skin
Overall match 88/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick in Milk Chocolate / Midnight Brown.

Same or better

  • Same finish: metallic
  • Same format: stick
  • Both claim crease resistance
  • Claims waterproof

Different

  • Small colour difference on the swatch
  • 24-hour wear longevity instead of long-wearing
  • Normal, Dry, Combination skin types instead of dry

Description and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionchocolate browna shimmering warm chocolate brown / a rich cool brown
BasePowder-based, no siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

Urban Decay Naked Eyeshadow Stick Sinnocent

Best price
$25Ulta BeautyUlta Beauty
Costs $19 more

Your shade $6 at Ulta Beauty

Closest overall alternative

Bobbi Brown Dual-Ended Long-Wear Waterproof Cream Eyeshadow Stick Milk Chocolate / Midnight Brown

Best price
$43Ulta BeautyUlta Beauty
Costs $37 more

Your shade $6 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.