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Conceal & Define Soft Matte Full Coverage Foundation F12C dupes and alternatives Revolution Beauty

Medium tan · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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11 of 31

Only showing matches with medium coverage.

  • 1 match has no coverage listed and is not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Blur Tint Foundation 11: Medium Neutral

The equivalent shade and the most similar foundation overall.

The match
NYX Professional Makeup
11: Medium Neutral
Depth and undertone: Medium tan · Cool
Finish and coverage: Matte · Medium coverage
Overall match
80out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
74
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Shade match
96out of 100
Colour
94
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$14Ulta BeautyUlta Beauty
Costs $6 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium Cool
    Shade match 92
    $16Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    92
    Finish & visual result
    62
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  2. #3 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Tan Cool
    Shade match 92
    $16Ulta BeautyUlta BeautyCosts $8 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    92
    Finish & visual result
    62
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  3. #4 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    4N3 Maple Sugar
    Shade match 81
    $52SephoraSephoraCosts $44 more

    Matches: Very close colourSame matte finishClaims 36-hour wear

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for normal/sensitive skin

    Retailer shade note: medium tan with neutral red undertones

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $53Ulta BeautyUlta Beauty(product price)Costs $45 more

    Matches: Same cool undertoneClaims 24-hour wearClaims transfer resistance

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium - deep with cool red undertones

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $52SephoraSephoraCosts $44 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination/oily skin

    Score details
    Shade match
    95
    Finish & visual result
    55
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with rosy undertones

    Medium confidence· Digital match

    View match
  6. #7 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 78 Nutty
    Shade match 82
    $39Ulta BeautyUlta Beauty(product price)Costs $31 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for normal/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. #8 · Maybelline

    Fit Me Matte + Poreless Foundation

    Classic Tan 335
    Shade match 83
    $11.99Ulta BeautyUlta BeautyCosts $3.99 more

    Matches: Very close colourSame matte finishClaims 12-hour wear

    Differences: Neutral rather than cool undertoneMedium rather than full coverageNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than full coverage · Not marketed for combination/dry/sensitive skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. #9 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Tan Neutral
    Shade match 83
    $16Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Very close colourClaims a blurring effect

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than matte finish

    Score details
    Shade match
    83
    Finish & visual result
    62
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than matte finish · Medium rather than full coverage

    Medium confidence· Digital match

    View match
  9. #10 · Palladio Beauty

    Build + Blend Foundation Stick

    Almond
    Shade match 87
    $14.99Ulta BeautyUlta BeautyCosts $6.99 more

    Matches: Very close colourClaims a skin-like finishClaims long-wearing

    Differences: Medium rather than full coverageContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Medium rather than full coverage · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. Shade match 96
    $52SephoraSephoraCosts $44 more

    Matches: Very close colourSame cool undertoneClaims a blurring effect

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for combination/oily skin

    Score details
    Shade match
    96
    Finish & visual result
    35
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: medium dark rosy

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation F12C (Medium tan · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Looks identical
    • Medium tan · Neutral · neutral pink undertone

    $34

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Close colour
    • Tan · Cool undertone

    $30

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW30

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW30

    • Close colour
    • Medium · Cool · rosy undertone

    $30

  4. Rare Beauty Liquid Touch Brightening Concealer

    390C

    Rare Beauty Liquid Touch Brightening Concealer, shade 390C

    • Close colour
    • Medium · Cool undertone

    $24

  5. NARS Soft Matte Complete Concealer

    Chestnut

    NARS Soft Matte Complete Concealer, shade Chestnut

    • Close colour
    • Medium · Cool undertone

    $36

  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Close colour
    • Medium

    $15.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Blur Tint Foundation in 11: Medium Neutral, against Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation in F12C. Every attribute compared, with its share of the score.

ComparedYour shadeF12CClosest match11: Medium NeutralScore
Shade match55% of overall96
Colour94#c68563#cb835dVery close colourColour difference 1.6 (0 is identical)
Depth100Medium tanMedium tanSameDepth difference: 0.1
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared74
Finish100MatteMatteSameSame matte finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveCombination, normal, oilyBoth marketed for combination/​normal/​oily skin
Overall match 80/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Blur Tint Foundation in 11: Medium Neutral.

Same or better

  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Claims a blurring effect
  • Claims 16-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Medium rather than full coverage
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 27%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy 11: Medium Neutral

Match price
$14Ulta BeautyUlta Beauty
Costs $6 more

Your shade $8 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.