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Official description
deep purple
Standardised colour
Purple · Deep / dark · Cool undertone Details
Metallic finish · Gel · Shimmer
Where to buy Plumfull (2 stores)
Similar to Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner Plumfull
The closest shade matches in other eyeliners. Price is never part of the score.
Blush, lip colours and eyeshadow to wear with Plumfull
Open Complete My LookFive ways to coordinate with Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner Plumfull, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Blush
Granita Glow
Milani Baked Blush, shade Granita Glow
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$12.99

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$42
Lipstick
Make It Work
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick, shade Make It Work
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$13

Onyx
Westman Atelier HydroBalm Sheer Tinted Lipstick with Peptides and Hyaluronic Acid, shade Onyx
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$50
Lip gloss

Plum
Refy Lip Gloss with Hyaluronic Acid, shade Plum
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$20
Sublime
MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Sublime
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$25
Lip liner
Prune
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Prune
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$6
Plum & Get It
e.l.f. Cosmetics Cream Glide Lip Liner, shade Plum & Get It
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$2
Eyeshadow
Plum
Milani Gilded Eyeshadow Sticks, shade Plum
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$11.99

15 Eggplant Matte
Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick, shade 15 Eggplant Matte
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$15
The same colour family across lips, cheeks and eyes.
Blush
Something Borrowed
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Something Borrowed
- Same colour family: purple
- Sold as a lipstick · Purple · Deep / dark · Cool
$27
Lipstick

135 Mystic Purple
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 135 Mystic Purple
- Close match
- Colour match · Purple · Deep / dark · Cool
$16
Everybody's Heroine
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Everybody's Heroine
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$25
Lip gloss
Pure Plum.p
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Pure Plum.p
- Close match
- Colour match · Purple · Deep / dark · Cool
$13

Magnetica
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Magnetica
- Close match
- Colour match · Purple · Deep / dark · Cool
$18
Lip liner
Bad Romance
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$28
Plum
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Plum
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$6
Eyeshadow
Jammin'
Clinique All About Shadow Duo Eyeshadow, shade Jammin'
- Same colour family: purple
- Combination · The deeper eyeshadow pan · Purple · Deep / dark
$35
Going Steady
Clinique All About Shadow Quad Eyeshadow, shade Going Steady
- Same colour family: purple
- Combination · Pan 2 · Purple · Deep / dark
$44
A clear difference in colour or depth, on purpose.
Blush

310R - Pink Hour
Valentino Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush, shade 310R - Pink Hour
- Contrast: lighter
- Sold as a lipstick · Rose · Deep / dark · Cool
$40

Wild'berry Whip
Fenty Beauty Shake N' Play Buildable Liquid Blush, shade Wild'berry Whip
- Contrast: lighter
- Combination · Mauve · Deep / dark · Cool
$28
Lipstick

Crest
Glossier Ultralip High Shine Lipstick with Hyaluronic Acid, shade Crest
- Contrast: brown with purple
- Combination · Brown · Deep / dark · Cool
$22
Own Your Empire
Maybelline SuperStay Ink Crayon Lipstick, shade Own Your Empire
- Contrast: red with purple
- Combination · Red · Deep / dark · Cool
$12.99
Lip gloss

Rose Amber
Fenty Beauty Gloss Bomb Oil Luminizing Lip Oil 'N Gloss, shade Rose Amber
- Contrast: lighter
- Combination · Brown · Medium · Cool
$26

104 Black Cherry
Dior Lip Glow Butter Hydrating Gloss Balm, shade 104 Black Cherry
- Contrast: red with purple
- Combination · Red · Deep / dark · Neutral
$42
Lip liner

Honeysuckle
Tarte Maracuja Juicy Lip Liner, shade Honeysuckle
- Contrast: brown with purple
- Combination · Brown · Deep / dark · Cool
$23
Mi Kiss
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Mi Kiss
- Contrast: lighter
- Combination · Red · Deep / dark · Cool
$28
Eyeshadow
I Am Determined
Maybelline Color Tattoo Longwear Multi-Use Eyeshadow Stix, shade I Am Determined
- Contrast: brown with purple
- Combination · Brown · Deep / dark
$11.99
Cranberry
MAC Cosmetics Frost Eyeshadow, shade Cranberry
- Contrast: lighter
- Combination · Plum · Deep / dark · Cool
$26
Soft colours close to a natural flush.
Blush

Swoon
Kosas Blush is Life Baked Talc-Free Dimensional + Brightening Blush, shade Swoon
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$29

Ma Donna
Saie SuperSuede Radiant Talc-Free Baked Powder Blush, shade Ma Donna
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$28
Lipstick
On The Mauve
Revlon Super Lustrous Lipstick, shade On The Mauve
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Mauve Muse 585
CoverGirl Outlast All-Day Lip Color With Topcoat, shade Mauve Muse 585
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Lip gloss
Spiked Toffee
NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss, shade Spiked Toffee
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$6
Dolly
Buxom Full-On Plumping Lip Polish, shade Dolly
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$26
Lip liner
Dallying
Revlon ColorStay Multi-Liner, shade Dallying
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Girl Talk
Morphe Signature Lip Pencil, shade Girl Talk
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$7
Eyeshadow
Making Mauves
Alleyoop 11th Hour Cream Eyeshadow & Liner Stick, shade Making Mauves
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$20
Amethyst
Laura Mercier Caviar Stick Eyeshadow, shade Amethyst
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$34
Saturated or deep colours that stand out.
Blush
Granita Glow
Milani Baked Blush, shade Granita Glow
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$12.99

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$42
Lipstick

135 Mystic Purple
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 135 Mystic Purple
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$16
Everybody's Heroine
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Everybody's Heroine
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$25
Lip gloss
Pure Plum.p
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Pure Plum.p
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$13

Magnetica
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm, shade Magnetica
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$18
Lip liner
Bad Romance
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$28
Plum
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Plum
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$6
Eyeshadow

Violette Sauvage
Violette_Fr YEUX PAINT Liquid Eyeshadow & Eyeliner, shade Violette Sauvage
- Saturated colour that stands out
- Combination · Purple · Deep / dark · Cool
$32
Single shade
Juvia's Place The Zulu Palette, shade Single shade
- Saturated colour that stands out
- Combination · Pan 9 · Purple · Deep / dark · Cool
$25
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Shade details
- Swatch colour
- #6c2f50
- L* 28.9 a* 31.3 b* -7.2
- Colour family
- Purple
- from the description (“purple”)
- Colour depth
- Deep / dark
- from the description (“deep”)
- Undertone
- Cool
- from the description (“purple”)
- Colour description
- Not listed
- not stated
- Finish
- Metallic
- the product's attributes
- Shimmer
- Yes
- the product's attributes or finish
- Form
- Gel
- brand claim, the product name or description (Sephora)
- Tip
- Retractable pencil
- brand claim, the product name or description (Ulta Beauty)
- Waterproof
- Brand claim
- brand claim, retailer attributes (Sephora)
- Wear
- 12
- brand claim, the product name or description (Sephora)
- Texture
- Gel
- brand claim, the product name or description (Sephora)
- Data confidence
- Medium
- Swatch colour measured; little in the words to back it up
- Source
- Sephora, Ulta Beauty
- checked 5 Nov 2026
Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (17)
Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner- Saucymatte burgundy wine
- Damsel Dark Brownblackish brown
- Lionfish Bronzedeep bronze sheen
- Marshmallowmatte white
- Stingray Blackjet black
- Espressomatte medium brown
- Gilded Greenkhaki green with gold sparkle
- Plumfulldeep purple(this shade)
- Sweetiematte ballet pink / matte soft pink
- Vivid Sapphiredeep blue
- Cypressdark metallic green
- Electric Lapiselectric blue shimmer
- Silver Liningsilver metallic shimmer
- Violettamatte indigo / matte violet
- Galaxy Grayshimmering black with silver sparkle
- Spicematte mahogany brown
- Steel Bluedenim shimmer with silver sparkle