Official description
matte indigo / matte violet
Standardised colour
Purple · Deep / dark · Cool undertone Details
Matte finish · Gel
Product price; this shade is not separately priced
Where to buy Violetta (1 store)
Similar to Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner Violetta
The closest shade matches in other eyeliners. Price is never part of the score.
Blush, lip colours and eyeshadow to wear with Violetta
Open Complete My LookFive ways to coordinate with Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner Violetta, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Blush

Grape Soda
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed - Matte Color for Cheek & Lip, shade Grape Soda
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$27

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$42
Lipstick

15 Galactic Plum
Sephora Collection About That Shine Sheer Shine Lipstick, shade 15 Galactic Plum
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$16

Splash
Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain, shade Splash
- Neighbouring colour: plum with purple
- Combination · Plum · Medium · Cool
$26
Lip gloss
110 Fete De Fleurs
L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade 110 Fete De Fleurs
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$9.75
Sublime
MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Sublime
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$25
Lip liner
Plum Passion
Maybelline Color Sensational Shaping Lip Liner, shade Plum Passion
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$8.49
Truly Burgundy
L'Oréal Paris Colour Riche Lip Liner, shade Truly Burgundy
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$9.49
Eyeshadow

15 Eggplant Matte
Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick, shade 15 Eggplant Matte
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$15
Dusk
Laura Mercier Caviar Stick Eyeshadow, shade Dusk
- Neighbouring colour: plum with purple
- Combination · Plum · Deep / dark · Cool
$34
The same colour family across lips, cheeks and eyes.
Blush
Something Borrowed
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Something Borrowed
- Same colour family: purple
- Sold as a lipstick · Purple · Deep / dark · Cool
$27
Lipstick
Wild Orchid
Buxom Full-On Plumping Lip Cream, shade Wild Orchid
- Same colour family: purple
- Combination · Purple · Medium · Cool
$26
Everybody's Heroine
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Everybody's Heroine
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$25
Lip gloss
Grape
Tarte Maracuja Juicy Shift, shade Grape
- Same colour family: purple
- Combination · Purple · Medium · Cool
$27
Fete des Fleurs
L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade Fete des Fleurs
- Same colour family: purple
- Combination · Purple · Medium · Cool
$3.49
Lip liner
Grape Expectations
MAC Cosmetics Lip Liner Pencil, shade Grape Expectations
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$25
Wild Violets
Maybelline Color Sensational Shaping Lip Liner, shade Wild Violets
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$9.59
Eyeshadow

Set List
Urban Decay 24/7 Eyeshadow, shade Set List
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$23
Feelin' Grape
NYX Professional Makeup Ultimate Glow Shots Vitamin C Infused Liquid Eyeshadow, shade Feelin' Grape
- Same colour family: purple
- Combination · Purple · Deep / dark · Cool
$12
A clear difference in colour or depth, on purpose.
Blush
Moodie Blu
Nudestix NUDIES MATTE All Over Face Blush Color, shade Moodie Blu
- Contrast: deeper
- Combination · Plum · Deep / dark · Cool
$37

Ube Berry
Huda Beauty Blush Filter Soft Glow Liquid Blush, shade Ube Berry
- Contrast: lighter
- Combination · Mauve · Deep / dark · Cool
$25
Lipstick
Violet Beta
MAC Cosmetics Squirt Plumping Lip Gloss Stick, shade Violet Beta
- Contrast: lighter
- Combination · Purple · Medium · Cool
$26
Raisin 318
Ulta Beauty Collection Luxe Satin Lipstick, shade Raisin 318
- Contrast: berry with purple
- Combination · Berry · Medium · Cool
$12
Lip gloss
90 Berry Bisou
Lancôme Lip Idôle JuicyTreat Oil-in-Gloss, shade 90 Berry Bisou
- Contrast: lighter
- Combination · Purple · Medium · Cool
$32

520R Moonlight Crush
Valentino Puffer Complex Lip Plumper Gloss, shade 520R Moonlight Crush
- Contrast: berry with purple
- Combination · Berry · Deep / dark · Cool
$38
Lip liner
Bad Romance
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance
- Contrast: deeper
- Combination · Purple · Deep / dark · Cool
$28
Truly Burgundy
L'Oréal Paris Colour Riche Lip Liner, shade Truly Burgundy
- Contrast: deeper
- Combination · Plum · Deep / dark · Cool
$9.49
Eyeshadow
Uptown Downtown
Clinique All About Shadow Duo Eyeshadow, shade Uptown Downtown
- Contrast: grey with purple
- Combination · The deeper eyeshadow pan · Grey · Deep / dark
$35

Ride
Urban Decay 24/7 Eyeshadow, shade Ride
- Contrast: brown with purple
- Combination · Brown · Deep / dark
$23
Soft colours close to a natural flush.
Blush

Swoon
Kosas Blush is Life Baked Talc-Free Dimensional + Brightening Blush, shade Swoon
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$29

Garconne
Westman Atelier Baby Cheeks Lip + Cheek Cream Blush Stick, shade Garconne
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$48
Lipstick
Mauve Muse 585
CoverGirl Outlast All-Day Lip Color With Topcoat, shade Mauve Muse 585
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Overnight Hero
NYX Professional Makeup Shine Loud High Shine Long-Lasting Liquid Lipstick, shade Overnight Hero
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$13
Lip gloss

07 Toffee Pink Shimmer
Clarins Lip Perfector Peptide-Plumping Lip Gloss, shade 07 Toffee Pink Shimmer
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$30
Dolly
Buxom Full-On Plumping Lip Polish, shade Dolly
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$26
Lip liner
Dallying
Revlon ColorStay Multi-Liner, shade Dallying
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$11.99
Girl Talk
Morphe Signature Lip Pencil, shade Girl Talk
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$7
Eyeshadow
Amethyst
Laura Mercier Caviar Stick Eyeshadow, shade Amethyst
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$34
Making Mauves
Alleyoop 11th Hour Cream Eyeshadow & Liner Stick, shade Making Mauves
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$20
Saturated or deep colours that stand out.
Blush

Grape Soda
Danessa Myricks Beauty Yummy Skin Blurring Balm Powder Flushed - Matte Color for Cheek & Lip, shade Grape Soda
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$27

P37 Wisteria Violet
Prada Touch Cream-To-Powder Soft Blur Longwear Blush, shade P37 Wisteria Violet
- Deep colour that stands out
- Combination · Plum · Deep / dark · Cool
$42
Lipstick
Everybody's Heroine
MAC Cosmetics M·A·Cximal Silky Matte Lipstick, shade Everybody's Heroine
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$25
Lunar Violet
MAC Cosmetics Dazzlelips Crayon Lipstick, shade Lunar Violet
- Saturated colour that stands out
- Combination · Purple · Medium · Cool
$28
Lip gloss
Fete des Fleurs
L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade Fete des Fleurs
- Saturated colour that stands out
- Combination · Purple · Medium · Cool
$3.49
Pure Plum.p
NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss, shade Pure Plum.p
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$13
Lip liner
Grape Expectations
MAC Cosmetics Lip Liner Pencil, shade Grape Expectations
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$25
Bad Romance
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance
- Deep colour that stands out
- Combination · Purple · Deep / dark · Cool
$28
Eyeshadow
That's Rad
CoverGirl TruNaked Eyeshadow Palette, shade That's Rad
- Saturated colour that stands out
- Combination · Pan 4 · Purple · Deep / dark
$9.78
Going Steady
Clinique All About Shadow Quad Eyeshadow, shade Going Steady
- Deep colour that stands out
- Combination · Pan 2 · Purple · Deep / dark
$44
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Shade details
- Swatch colour
- #704d8f
- L* 39.1 a* 28.3 b* -31.1
- Colour family
- Purple
- from the description (“violet”)
- Colour depth
- Deep / dark
- from the swatch colour
- Undertone
- Cool
- from the description (“violet”)
- Colour description
- Not listed
- not stated
- Finish
- Matte
- this shade's description
- Shimmer
- Not listed
- not stated
- Form
- Gel
- brand claim, the product name or description (Sephora)
- Tip
- Retractable pencil
- brand claim, the product name or description (Ulta Beauty)
- Waterproof
- Brand claim
- brand claim, retailer attributes (Sephora)
- Wear
- 12
- brand claim, the product name or description (Sephora)
- Texture
- Gel
- brand claim, the product name or description (Sephora)
- Data confidence
- High
- Swatch colour measured and backed by the shade's words
- Source
- Sephora, Ulta Beauty
- checked 5 Nov 2026
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (17)
Stila Stay All Day Smudge & Set Waterproof Gel Eye Liner- Saucymatte burgundy wine
- Damsel Dark Brownblackish brown
- Lionfish Bronzedeep bronze sheen
- Marshmallowmatte white
- Stingray Blackjet black
- Espressomatte medium brown
- Gilded Greenkhaki green with gold sparkle
- Plumfulldeep purple
- Sweetiematte ballet pink / matte soft pink
- Vivid Sapphiredeep blue
- Cypressdark metallic green
- Electric Lapiselectric blue shimmer
- Silver Liningsilver metallic shimmer
- Violettamatte indigo / matte violet(this shade)
- Galaxy Grayshimmering black with silver sparkle
- Spicematte mahogany brown
- Steel Bluedenim shimmer with silver sparkle