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Official description
deep wine, metallic finish
Standardised colour
Berry · Deep / dark · Cool undertone Details
Metallic finish · Pencil · Shimmer
Price
$23
Sephora
SephoraWhere to buy Love Drug (1 store)
Sephora$23View at SephoraSimilar to Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil Love Drug
The closest shade matches in other eyeliners. Price is never part of the score.
Blush, lip colours and eyeshadow to wear with Love Drug
Open Complete My LookFive ways to coordinate with Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil Love Drug, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing.
Neighbouring colours with a compatible undertone.
Blush
Granita Glow
Milani Baked Blush, shade Granita Glow
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$12.99
Raspberry
Benefit Cosmetics Benetint Pocket Pal Dual-Ended Longwear Lip Stain, Cheek Tint, and Gloss, shade Raspberry
- Neighbouring colour: plum with berry
- Combination · Pan 2 · Plum · Deep / dark · Cool
$28
View at Ulta BeautyLipstick
French Martini
Buxom Full-On Plumping Lip Cream, shade French Martini
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$26
Accept A Dare
Maybelline SuperStay Ink Crayon Lipstick, shade Accept A Dare
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$6.99
View at WalgreensLip gloss
110 Fete De Fleurs
L'Oréal Paris Glow Paradise Lip Balm-in-Gloss, shade 110 Fete De Fleurs
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$9.75
DJ Plum
Laneige JuicePop Box Hydrating & Lightweight Oil Lip Tint, shade DJ Plum
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$23
View at WalmartLip liner
11 Hot N Heavy
NYX Professional Makeup Lingerie Lip Liner Stain, shade 11 Hot N Heavy
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$11.99
Currant
NYX Professional Makeup Slim Lip Pencil Lip Liner, shade Currant
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$6
View at CVS
Eyeshadow
Plum
Milani Gilded Eyeshadow Sticks, shade Plum
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$11.99
15 Eggplant Matte
Sephora Collection Sephora Colorful Waterproof Eyeshadow & Eyeliner Multi-Stick, shade 15 Eggplant Matte
- Neighbouring colour: plum with berry
- Combination · Plum · Deep / dark · Cool
$15
The same colour family across lips, cheeks and eyes.
Blush
Faith
Rare Beauty Soft Pinch Liquid Blush, shade Faith
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$25
Date Night
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Date Night
- Same colour family: berry
- Sold as a lipstick · Berry · Deep / dark · Cool
$27
Lipstick
Deep Orchid
Pat McGrath Labs MatteTrance Lipstick, shade Deep Orchid
- Close match
- Colour match · Berry · Deep / dark · Cool
$39
Raisin 318
Ulta Beauty Collection Luxe Satin Lipstick, shade Raisin 318
- Close match
- Colour match · Berry · Medium · Cool
$12
Lip gloss
520R Moonlight Crush
Valentino Puffer Complex Lip Plumper Gloss, shade 520R Moonlight Crush
- Close match
- Colour match · Berry · Deep / dark · Cool
$38
06 Isle
Tom Ford Soleil Lip Balm for Glowing Hydration, shade 06 Isle
- Same colour family: berry
- Combination · Berry · Deep / dark · Cool
$45
Lip liner
Girl, Bye
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Girl, Bye
- Close match
- Colour match · Berry · Deep / dark · Cool
$6
Morado.02
AORA México HÁBLAME Longwear Creamy Lip Liner with Vitamins C & E, shade Morado.02
- Close match
- Colour match · Berry · Deep / dark · Cool
$25
Eyeshadow
Vintage Granada
about-face Matte Fluid Eye Paint, shade Vintage Granada
- Close match
- Colour match · Berry · Deep / dark · Cool
$17
Poison des Délices
Violette_Fr YEUX PAINT Liquid Eyeshadow & Eyeliner, shade Poison des Délices
- Close match
- Colour match · Berry · Deep / dark · Cool
$32
A clear difference in colour or depth, on purpose.
Blush
Grazie
Saie SuperSuede Radiant Talc-Free Baked Powder Blush, shade Grazie
- Contrast: lighter
- Combination · Berry · Deep / dark · Cool
$28
Nitelite
MAC Cosmetics Strobe Beam Liquid Blush, shade Nitelite
- Contrast: lighter
- Combination · Mauve · Deep / dark · Cool
$30
Lipstick
Vintage Wine 326
Ulta Beauty Collection Luxe Satin Lipstick, shade Vintage Wine 326
- Contrast: lighter
- Combination · Pink · Medium · Cool
$12
Infinite Raspberry
Revlon ColorStay Overtime Lipcolor, shade Infinite Raspberry
- Contrast: lighter
- Combination · Berry · Medium · Cool
$13.99
Lip gloss
Blackberry Mojito
Kaja Juicy Glass Instant Hydrating & Plumping Lip Gloss, shade Blackberry Mojito
- Contrast: lighter
- Combination · Berry · Deep / dark · Cool
$18
Natalie
Buxom Full-On Plumping Lip Polish, shade Natalie
- Contrast: lighter
- Combination · Red · Medium · Cool
$26
Lip liner
Whiskey
Fenty Beauty Trace'd Out Pencil Lip Liner, shade Whiskey
- Contrast: brown with berry
- Combination · Brown · Deep / dark · Neutral
$24
Muse
Milk Makeup Line + Fill Lip Liner and Allover Lip Color, shade Muse
- Contrast: lighter
- Combination · Plum · Deep / dark · Cool
$22
Eyeshadow
Coffee Bean
Ulta Beauty Collection Eyeshadow Singles, shade Coffee Bean
- Contrast: brown with berry
- Combination · Brown · Deep / dark
$9
Nude Rose Gold
e.l.f. Cosmetics Perfect 10 Eyeshadow Palette, shade Nude Rose Gold
- Contrast: mauve with berry
- Combination · Pan 9 · Mauve · Deep / dark
$11
Soft colours close to a natural flush.
Blush
Mad Love
NARS Talc-Free Powder Blush, shade Mad Love
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$36
Single shade
Saie Dew Blush Liquid Cream Blush, shade Single shade
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Neutral
$32
Lipstick
Endless Spice
Revlon ColorStay Overtime Lipcolor, shade Endless Spice
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$13.99
Syrup
MAC Cosmetics Lustreglass Sheer-Shine Lipstick, shade Syrup
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$25
Lip gloss
Salty Tan - soft mauve
rhode Peptide Lip Tint Nourishing Glaze, shade Salty Tan - soft mauve
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Neutral
$20
Cinnamon Sugar
Laneige Glaze Craze Tinted Polypeptide Lip Serum Treatment, shade Cinnamon Sugar
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$22
Lip liner
Blushing
L.A. Girl Perfect Precision Lip Liner Pencil, shade Blushing
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Neutral
$4
Mega
Kosas Hotliner Hyaluronic Acid Contouring Lip Liner, shade Mega
- Soft colour, close to a natural flush
- Combination · Pink · Medium · Cool
$24
Eyeshadow
Making Mauves
Alleyoop 11th Hour Cream Eyeshadow & Liner Stick, shade Making Mauves
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$20
Amethyst
Laura Mercier Caviar Stick Eyeshadow, shade Amethyst
- Soft colour, close to a natural flush
- Combination · Mauve · Medium · Cool
$34
Saturated or deep colours that stand out.
Blush
Faith
Rare Beauty Soft Pinch Liquid Blush, shade Faith
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$25
Date Night
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse, shade Date Night
- Deep colour that stands out
- Sold as a lipstick · Berry · Deep / dark · Cool
$27
Lipstick
Deep Orchid
Pat McGrath Labs MatteTrance Lipstick, shade Deep Orchid
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$39
Raisin 318
Ulta Beauty Collection Luxe Satin Lipstick, shade Raisin 318
- Deep colour that stands out
- Combination · Berry · Medium · Cool
$12
Lip gloss
06 Isle
Tom Ford Soleil Lip Balm for Glowing Hydration, shade 06 Isle
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$45
10 Plum
Clarins Lip Comfort Hydrating Oil, shade 10 Plum
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$32
Lip liner
Girl, Bye
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Girl, Bye
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$6
After Party
Sacheu Peel Off Lip Liner STAY-N, shade After Party
- Deep colour that stands out
- Combination · Berry · Deep / dark · Cool
$14
Eyeshadow
After Party
MAC Cosmetics Small Molten Metallic Eyeshadow, shade After Party
- Saturated colour that stands out
- Combination · Berry · Deep / dark
$26
Morning Java
Clinique All About Shadow Quad Eyeshadow, shade Morning Java
- Deep colour that stands out
- Combination · Pan 4 · Berry · Deep / dark
$44
Each pairing compares two shades’ colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks worn. It does not predict how the colours look together on you. Price never changes the order.
Shade details
- Swatch colour
- #6f344c
- L* 30.3 a* 29.1 b* -2.5
- Colour family
- Berry
- from the description (“wine”)
- Colour depth
- Deep / dark
- from the description (“deep”)
- Undertone
- Cool
- from the description (“wine”)
- Colour description
- Not listed
- not stated
- Finish
- Metallic
- this shade's description
- Shimmer
- Yes
- the product's attributes or finish
- Form
- Pencil
- brand claim, the product name or description (Sephora)
- Tip
- Pencil
- brand claim, the product name or description (Sephora)
- Waterproof
- Brand claim
- brand claim, retailer attributes (Sephora)
- Smudge-resistant
- Brand claim
- brand claim, the product name or description (Ulta Beauty)
- Texture
- Creamy
- brand claim, the product name or description (Sephora)
- Data confidence
- Medium
- Swatch colour measured from a weak image
- Source
- Sephora, Ulta Beauty
- checked 5 Nov 2026
Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (38)
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil- Whiskeyrich brown, matte finish
- Perversionblackest black, matte finish
- Zeroblack, matte finish
- Black Marketrich black, satin finish
- Smokedeepest gray, matte finish
- Mushroommetallic taupe-pewter, metallic finish
- Double Lifereddish-brown, metallic finish
- Alkalinedeep wine
- Love Drugdeep wine, metallic finish(this shade)
- Bourbonglimmering dark brown, shimmer finish
- Corruptdark metallic reddish brown shimmer with silver micro-sparkle, glitter finish
- Demolitiondeep brown, matte finish
- Goldminegold shimmer with gold micro-sparkle, glitter finish
- Mildewdeep forest green, satin finish
- Smogcopper shimmer
- Stashdark golden green, shimmer finish
- Overdrivedeep green, metallic finish
- Freakbright lime green shimmer
- LSDnavy shimmer with bright turquoise micro-sparkle, glitter finish
- Sabbathdeep navy, matte finish
- Chaosvibrant cobalt blue with slight floating pearl, matte finish
- Psychedelic Sisterbright purple shimmer
- Vicepearly red eggplant, shimmer finish
- Rockstardark purple, matte finish
- Empiredark eggplant, matte finish
- Woodstocksparkling hot pink with silver micro glitter, glitter finish
- Yeyowhite, metallic finish
- Cuffsilver shimmer with silver micro-sparkle, metallic finish
- Roxyblue, metallic finish
- Viperpurple, metallic finish
- Electric Empiregreen, metallic finish
- Beige Flagcool beige, matte finish
- Tootsiecool medium brown, matte finish
- Cool Coyotecool charcoal, matte finish
- Hemp Milkwhite, matte finish
- Caffeinatedcool light brown, matte finish
- Faux Doelight beige, metallic finish
- Space Cowboylight champagne gold with silver sparkle, shimmer finish