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Official description
black violet
Standardised colour
Purple · Deep / dark · Cool undertone Details
High shine finish
Where to buy Phantom (1 store)
Similar to Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm Phantom
The closest shade matches and closest overall alternatives in other lip glosses. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm Phantom, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lipstick or lip liner shades close to this lip gloss's colour, family and depth.
Lipstick

702 Anne Lilac
Gucci Velvet Matte Lipstick, shade 702 Anne Lilac
- Close match
- Colour match · Purple · Deep / dark · Cool
$49
Lip liner
No lip liner in the catalogue is close enough in measured colour, colour family and depth.
Lip liners slightly deeper than this lip gloss, in the same or a neighbouring colour family, to define the edge.
Lip liner
Amethyst
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst
- Slightly deeper for definition
- Combination · Purple · Deep / dark · Cool
$22
Bad Romance
Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance
- Slightly deeper for definition
- Combination · Purple · Deep / dark · Cool
$28
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lipstick

224 - Eva Grape
Gucci Velvet Matte Lipstick, shade 224 - Eva Grape
- Contrast: plum with purple
- Combination · Plum · Deep / dark · Cool
$49

81 Daydreaming
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 81 Daydreaming
- Contrast: mauve with purple
- Combination · Mauve · Deep / dark · Cool
$16
Lip liner

Bite
Saie Lip Liner 101: Creamy & Nourishing Lip Pencil, shade Bite
- Contrast: plum with purple
- Combination · Plum · Deep / dark · Cool
$20
Plum & Get It
e.l.f. Cosmetics Cream Glide Lip Liner, shade Plum & Get It
- Contrast: plum with purple
- Combination · Plum · Deep / dark · Cool
$2
The opacity of Phantom is not listed, so how much it changes the colour underneath is not known.
Lipstick

702 Anne Lilac
Gucci Velvet Matte Lipstick, shade 702 Anne Lilac
- Close colour to wear under it
- Colour match · Purple · Deep / dark · Cool
$49
65 Settle For More
Maybelline SuperStay Ink Crayon Lipstick, shade 65 Settle For More
- Complementary colour to wear under it
- Combination · Plum · Deep / dark · Cool
$6.99
Lip liner
Amethyst
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst
- Complementary colour to wear under it
- Combination · Purple · Deep / dark · Cool
$22

Bauhaus
MERIT Signature Lip Sheer Lip Liner, shade Bauhaus
- Complementary colour to wear under it
- Combination · Plum · Deep / dark · Cool
$24
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #583e4b
- L* 29.5 a* 13.7 b* -3.4
- Colour family
- Purple
- from the description (“violet”)
- Colour depth
- Deep / dark
- from the swatch colour
- Undertone
- Cool
- from the description (“violet”)
- Colour description
- Not listed
- not stated
- Finish
- High shine
- the product's attributes
- Transparency
- Not listed
- not stated
- Shimmer
- Not listed
- not stated
Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (23)
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm- Charmmid-tone rosy mauve
- Brown Sugarrich amber brown
- Enigmanude cocoa brown
- Toyeddusty mauve
- Twirlsoft rosewood
- Gingerlinewarm cinnamon nude
- Silknude rosy brown
- Nudeishbare nude
- Sunsettersoft caramel nude
- Echonude café latte
- Sugarcoatpale peachy-pink nude
- Daydreamsoft rosy nude
- Phantomblack violet(this shade)
- Paradisobright coral-red
- Magneticashimmering bright amethyst
- Riddle Redvivid cranberry red
- Blushcorerich mulberry
- Alchemyshimmering plum with gold reflects
- Temptedrich burgundy
- Figmentdeep plum noir
- Vellumwarm espresso brown
- Neon Rosebubble gum pink
- Fizzyshimmering candy pink