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Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, product photo from Sephora
1 of 10 · Product · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 2 from Sephora
2 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 3 from Sephora
3 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 4 from Sephora
4 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 5 from Sephora
5 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 6 from Sephora
6 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 7 from Sephora
7 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 8 from Sephora
8 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 9 from Sephora
9 of 10 · Shown for Phantom · Sephora
Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Phantom, image 10 from Sephora
10 of 10 · Shown for Phantom · Sephora
All 10 images

Official description

black violet

Standardised colour

Purple · Deep / dark · Cool undertone Details

High shine finish

Price
$18SephoraSephora

Where to buy Phantom (1 store)

SephoraSephora$18
SephoraView at Sephora

Similar to Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm Phantom

The closest shade matches and closest overall alternatives in other lip glosses. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm Phantom, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Lipstick or lip liner shades close to this lip gloss's colour, family and depth.

Lipstick

  1. Gucci Velvet Matte Lipstick

    702 Anne Lilac

    Gucci Velvet Matte Lipstick, shade 702 Anne Lilac

    • Close match
    • Colour match · Purple · Deep / dark · Cool

    $49

Lip liner

No lip liner in the catalogue is close enough in measured colour, colour family and depth.

Lip liners slightly deeper than this lip gloss, in the same or a neighbouring colour family, to define the edge.

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Amethyst

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst

    • Slightly deeper for definition
    • Combination · Purple · Deep / dark · Cool

    $22

  2. Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner

    Bad Romance

    Charlotte Tilbury Lip Cheat Long-Lasting Waterproof Lip Liner, shade Bad Romance

    • Slightly deeper for definition
    • Combination · Purple · Deep / dark · Cool

    $28

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Gucci Velvet Matte Lipstick

    224 - Eva Grape

    Gucci Velvet Matte Lipstick, shade 224 - Eva Grape

    • Contrast: plum with purple
    • Combination · Plum · Deep / dark · Cool

    $49

  2. Sephora Collection Cream Lip Stain 10HR Liquid Lipstick

    81 Daydreaming

    Sephora Collection Cream Lip Stain 10HR Liquid Lipstick, shade 81 Daydreaming

    • Contrast: mauve with purple
    • Combination · Mauve · Deep / dark · Cool

    $16

Lip liner

  1. Saie Lip Liner 101: Creamy & Nourishing Lip Pencil

    Bite

    Saie Lip Liner 101: Creamy & Nourishing Lip Pencil, shade Bite

    • Contrast: plum with purple
    • Combination · Plum · Deep / dark · Cool

    $20

  2. e.l.f. Cosmetics Cream Glide Lip Liner

    Plum & Get It

    e.l.f. Cosmetics Cream Glide Lip Liner, shade Plum & Get It

    • Contrast: plum with purple
    • Combination · Plum · Deep / dark · Cool

    $2

The opacity of Phantom is not listed, so how much it changes the colour underneath is not known.

Lipstick

  1. Gucci Velvet Matte Lipstick

    702 Anne Lilac

    Gucci Velvet Matte Lipstick, shade 702 Anne Lilac

    • Close colour to wear under it
    • Colour match · Purple · Deep / dark · Cool

    $49

  2. Maybelline SuperStay Ink Crayon Lipstick

    65 Settle For More

    Maybelline SuperStay Ink Crayon Lipstick, shade 65 Settle For More

    • Complementary colour to wear under it
    • Combination · Plum · Deep / dark · Cool

    $6.99

Lip liner

  1. Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner

    Amethyst

    Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Amethyst

    • Complementary colour to wear under it
    • Combination · Purple · Deep / dark · Cool

    $22

  2. MERIT Signature Lip Sheer Lip Liner

    Bauhaus

    MERIT Signature Lip Sheer Lip Liner, shade Bauhaus

    • Complementary colour to wear under it
    • Combination · Plum · Deep / dark · Cool

    $24

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#583e4b
L* 29.5 a* 13.7 b* -3.4
Colour family
Purple
from the description (“violet”)
Colour depth
Deep / dark
from the swatch colour
Undertone
Cool
from the description (“violet”)
Colour description
Not listed
not stated
Finish
High shine
the product's attributes
Transparency
Not listed
not stated
Shimmer
Not listed
not stated

Description from Sephora, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.