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Kiss Theory Hydrating Glossy Shine Lip Balm Silk dupes and alternatives Anastasia Beverly Hills

Brown · Neutral · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

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30 matches

Closest shade matchClosest overall alternative: Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid 04 Honey Pure Love

The equivalent shade and the most similar lip gloss overall.

Your shade
Anastasia Beverly Hills
SilkChange shade
Colour family, undertone and depth: Brown · Neutral · Medium
Finish and opacity: High shine
The match
Yves Saint Laurent
04 Honey Pure Love
Colour family, undertone and depth: Brown · Neutral · Medium
Finish and opacity: High shine · Sheer
Overall match
89out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Comfort (Comfort & suitability)
100
Shade match
95out of 100
Colour
92
Depth
97
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $22 more

Your shade $18 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Laneige

    Glaze Craze Tinted Polypeptide Lip Serum Treatment

    Sugar Glaze
    Shade match 89
    $22SephoraSephoraCosts $4 more

    Matches: Very close colourSame neutral undertoneSame shine: high shine

    Differences: Nude rather than brownDoes not claim non-sticky

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · High shine · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Nude rather than brown · Does not claim non-sticky

    Retailer shade note: Nude Beige

    Medium confidence· Digital match

    View match
  2. #3 · Fenty Beauty

    Gloss Bomb Heat Universal Lip Luminizer + Plumper

    Fenty Glow
    Shade match 82
    $26SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Nude rather than brown

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 14% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: sheer rose nude

    Medium confidence· Digital match

    View match
  3. #4 · Chanel

    ROUGE COCO HYDRA GLOSS Hydrating and Smoothing High-Shine Lipgloss

    IMPERTINENT
    Shade match 85
    $45Ulta BeautyUlta Beauty(product price)Costs $27 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Nude rather than brownLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 8% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than not listed (longevity)

    Medium confidence· Digital match

    View match
  4. #5 · MAC Cosmetics

    Lipglass High Shine Lip Gloss

    Bittersweet Me
    Shade match 88
    $25Ulta BeautyUlta BeautyCosts $7 more

    Matches: Very close colourSame shine: high shineBoth claim hydration

    Differences: Cool rather than neutral undertoneDoes not claim non-sticky

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone · Does not claim non-sticky

    Retailer shade note: creamy grey brown

    Medium confidence· Digital match

    View match
  5. #6 · Bobbi Brown

    Crushed Oil-Infused Tinted Lip Gloss

    Force Of Nature
    Shade match 80
    $33Ulta BeautyUlta BeautyCosts $15 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertone

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Cool rather than neutral undertone

    Retailer shade note: a medium pink brown

    Medium confidence· Digital match

    View match
  6. #7 · Lancôme

    Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm

    21 Shade-Throwing Beige
    Shade match 82
    $32SephoraSephoraCosts $14 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim non-sticky

    Differences: Nude rather than brownLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 10% ingredient overlap

    Differences: Nude rather than brown · Long-wearing rather than not listed (longevity)

    Retailer shade note: neutral nude beige

    Medium confidence· Digital match

    View match
  7. #8 · Tower 28 Beauty

    ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil

    Cashew
    Shade match 79
    $16SephoraSephora$2 less (11%)

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertone

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Cool rather than neutral undertone

    Retailer shade note: semi-sheer, milky rosy brown

    Medium confidence· Digital match

    View match
  8. #9 · Lancôme

    Lip Idôle JuicyTreat Oil-in-Gloss

    65 Brownie Bite
    Shade match 87
    $32Ulta BeautyUlta BeautyCosts $14 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  9. #10 · Armani Beauty

    Prisma Flash Glossy Color Lip Balm

    12 Maple Flash
    Shade match 85
    $38SephoraSephoraCosts $20 more

    Matches: Very close colourSame shine: high shineBoth claim hydration

    Differences: Warm rather than neutral undertoneLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: warm mahogany

    Medium confidence· Digital match

    View match
  10. #11 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Day Trip
    Shade match 76
    $26SephoraSephoraCosts $8 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertone

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Warm rather than neutral undertone

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  11. #12 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Toast N' Jelly
    Shade match 81
    $12Ulta BeautyUlta Beauty$6 less (33%)

    Matches: Very close colourSame shine: high shineBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brownDoes not claim non-sticky

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Does not claim non-sticky

    Retailer shade note: pale nude

    Medium confidence· Digital match

    View match
  12. #13 · Patrick Ta

    Major Volume Plumping Lip Gloss

    Obviously
    Shade match 83
    $26SephoraSephoraCosts $8 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: Long-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    83
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: rich toffee

    Medium confidence· Digital match

    View match
  13. #14 · OLEHENRIKSEN

    Pout Preserve Hydrating Peptide Lip Treatment

    Crème Brûlée - beige tint + vanilla brown sugar scent
    Shade match 80
    $24SephoraSephoraCosts $6 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brownDoes not claim non-sticky

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Does not claim non-sticky

    Medium confidence· Digital match

    View match
  14. #15 · Dior

    Addict Lip Maximizer Plumping Gloss

    018 Intense Spice
    Shade match 79
    $42SephoraSephoraCosts $24 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: Noticeably different swatch colourDoes not claim non-sticky

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim non-sticky

    Retailer shade note: a bold chestnut

    Medium confidence· Digital match

    View match
  15. #16 · Kaja

    Juicy Glass Instant Hydrating & Plumping Lip Gloss

    Plum Paloma
    Shade match 72
    $18SephoraSephoraSame price

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Cool rather than neutral undertonePlum rather than brown

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Cool rather than neutral undertone · Plum rather than brown

    Retailer shade note: red plum

    Medium confidence· Digital match

    View match
  16. #17 · Kosas

    Wet Lip Oil Plumping Peptide Lip Treatment Gloss

    Unbuttoned
    Shade match 71
    $25SephoraSephoraCosts $7 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 11% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: soft warm blush

    Medium confidence· Digital match

    View match
  17. #18 · Tower 28 Beauty

    ShineOn Lip Jelly Hydrating Non-Sticky Lip Oil

    Almond
    Shade match 71
    $16SephoraSephora$2 less (11%)

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: LighterWarm rather than neutral undertone

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Lighter · Warm rather than neutral undertone

    Retailer shade note: semi-sheer, milky chocolate

    Medium confidence· Digital match

    View match
  18. #19 · Saie

    Glossybounce High-Shine Hydrating Lip Gloss Oil

    Push
    Shade match 69
    $24SephoraSephoraCosts $6 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourWarm rather than neutral undertone

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than neutral undertone

    Retailer shade note: soft brown

    Medium confidence· Digital match

    View match
  19. #20 · Armani Beauty

    Prisma Flash Glossy Color Lip Balm

    11 Rosewood Flash
    Shade match 78
    $38SephoraSephoraCosts $20 more

    Matches: Very close colourSame shine: high shineBoth claim hydration

    Differences: Warm rather than neutral undertoneRose rather than brownLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Rose rather than brown · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: deep rosewood

    Medium confidence· Digital match

    View match
  20. #21 · Tom Ford

    Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    20 Phantôme
    Shade match 77
    $64SephoraSephoraCosts $46 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: DeeperWarm rather than neutral undertoneLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Deeper · Warm rather than neutral undertone · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: deep warm brown

    Medium confidence· Digital match

    View match
  21. #22 · Dior

    Lip Glow Oil Hydrating High-Shine Gloss

    088 Mocha
    Shade match 74
    $42SephoraSephoraCosts $24 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Cool rather than neutral undertoneDoes not claim non-sticky

    Score details
    Shade match
    74
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Cool rather than neutral undertone · Does not claim non-sticky

    Retailer shade note: Sparkly Finish

    Medium confidence· Digital match

    View match
  22. #23 · Essence

    Extreme Shine Volume Lipgloss

    16 Nude Sorbet
    Shade match 67
    $3.99Ulta BeautyUlta Beauty$14.01 less (78%)

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: LighterCool rather than neutral undertoneNude rather than brown

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 0% ingredient overlap

    Differences: Lighter · Cool rather than neutral undertone · Nude rather than brown

    Medium confidence· Digital match

    View match
  23. #24 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Rise 100
    Shade match 86
    $38SephoraSephoraCosts $20 more

    Matches: Near-identical swatch colourBoth claim hydration

    Differences: Cool rather than neutral undertoneNude rather than brownLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    86
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Looks identical · Shimmer · Opaque

    Ingredients (not scored): 12% ingredient overlap

    Differences: Cool rather than neutral undertone · Nude rather than brown · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: cool beige

    Medium confidence· Digital match

    View match
  24. #25 · Givenchy

    Rose Perfecto Lip Balm 24H Hydration

    111 Soft Nude
    Shade match 75
    $43SephoraSephoraCosts $25 more

    Matches: Same neutral undertoneSame shine: high shineBoth claim hydration

    Differences: LighterNude rather than brown8-hour wear rather than not listed (longevity)

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Lighter · Nude rather than brown · 8-hour wear rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: pink-brown nude

    Medium confidence· Digital match

    View match
  25. #26 · Dior

    Addict Lip Glow Balm

    020 Mahogany
    Shade match 71
    $42SephoraSephoraCosts $24 more

    Matches: Same shine: high shineBoth claim hydration

    Differences: Warm rather than neutral undertoneNude rather than brownDoes not claim non-sticky

    Score details
    Shade match
    71
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 7% ingredient overlap

    Differences: Warm rather than neutral undertone · Nude rather than brown · Does not claim non-sticky

    Retailer shade note: a nude ebony warm undertone

    Medium confidence· Digital match

    View match
  26. #27 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Butterscotch
    Shade match 93
    $6Ulta BeautyUlta Beauty(product price)$12 less (67%)

    Matches: Very close colourSame neutral undertoneBoth claim non-sticky

    Differences: Long-wearing rather than not listed (longevity)

    Score details
    Shade match
    93
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Long-wearing rather than not listed (longevity)

    Retailer shade note: neutral light brown

    Medium confidence· Digital match

    View match
  27. #28 · L.A. Girl

    Lumilicious Lip Gloss

    Dm Me
    Shade match 70
    $3.50$7Ulta BeautyUlta Beauty$14.50 less (81%)

    Matches: Same shine: high shineBoth claim non-sticky

    Differences: Warm rather than neutral undertoneNude rather than brownDoes not claim hydration

    Score details
    Shade match
    70
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): no ingredient list for one product

    Differences: Warm rather than neutral undertone · Nude rather than brown · Does not claim hydration

    Medium confidence· Digital match

    View match
  28. #29 · NYX Professional Makeup

    Duck Plump High Pigment Lip Plumping Gloss

    Brown of Applause
    Shade match 76
    $13Ulta BeautyUlta Beauty(product price)$5 less (28%)

    Matches: Same shine: high shine

    Differences: Warm rather than neutral undertoneDoes not claim non-stickyDoes not claim hydration

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    40

    Close colour · High shine · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Warm rather than neutral undertone · Does not claim non-sticky · Does not claim hydration

    Retailer shade note: mid-tone warm brown

    Medium confidence· Digital match

    View match
  29. #30 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Quest
    Shade match 63
    $26SephoraSephoraCosts $8 more

    Matches: Same shine: high shineBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourDeeperWarm rather than neutral undertone

    Score details
    Shade match
    63
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Warm rather than neutral undertone · Nude rather than brown

    Retailer shade note: caramel beige

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Why the closest match works

Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid in 04 Honey Pure Love, against Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Silk. Every attribute compared, with its share of the score.

ComparedYour shadeSilkClosest match04 Honey Pure LoveScore
Shade match50% of overall95
Colour92#a15e53#a2584cVery close colourColour difference 2.0 (0 is identical)
Depth97MediumMediumSameDepth difference 1.9 on the 0–100 scale
Undertone100NeutralNeutralSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result25% of overall · 1 of 3 compared100
Shine100High shineHigh shineSameSame shine level
Transparencynot comparableNot listedTintedNot listed for eitherA transparency not listed for one product
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 89/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Yves Saint Laurent Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid in 04 Honey Pure Love.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same shine: high shine
  • Both claim non-sticky
  • Both claim hydration

Different

  • Long-wearing longevity instead of not listed

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionnude rosy brownsheer rose brown
FormatNot listedOil
Basemoderate siliconemoderate silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy 04 Honey Pure Love

Best price
$40SephoraSephora
Costs $22 more

Your shade $18 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.