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Kiss Theory Hydrating Glossy Shine Lip Balm Magnetica dupes and alternatives Anastasia Beverly Hills

Purple · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Closest shade match: NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss Pure Plum.p

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
Anastasia Beverly Hills
MagneticaChange shade
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and opacity: Shimmer
The match
NYX Professional Makeup
Pure Plum.p
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and opacity: High shine · Opaque
Shade match
81out of 100
Colour
67
Depth
96
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Match price
$13Ulta BeautyUlta Beauty
$5 less (28%)

Your shade $18 at Sephora · product price; shade not separately priced

Closest overall alternative: MAC Cosmetics Lipglass Air Non-Sticky Lipgloss Sublime

The most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Your shade
Anastasia Beverly Hills
MagneticaChange shade
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and opacity: Shimmer
The match
MAC Cosmetics
Sublime
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: High shine · Sheer
Overall match
76out of 100
Shade (Shade match)
78
Finish (Finish & visual result)
78
Wear (Wear & performance)
50
Comfort (Comfort & suitability)
100
Match price
$25Ulta BeautyUlta Beauty
Costs $7 more

Your shade $18 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Buxom

    Full-On Plumping Lip Polish

    Dolly Medium
    Shade match 65
    $26Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourLighterMauve rather than purple

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Mauve rather than purple

    Retailer shade note: roseberry mauve shimmer

    High confidence· Digital match

    View match
  2. #4 · Valentino

    Puffer Complex Lip Plumper Gloss

    520R Moonlight Crush
    Shade match 66
    $38SephoraSephoraCosts $20 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: LighterBerry rather than purpleDoes not claim non-sticky

    Score details
    Shade match
    66
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Close colour · Shimmer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Lighter · Berry rather than purple · Does not claim non-sticky

    Retailer shade note: blackberry shimmer

    Medium confidence· Digital match

    View match
  3. Shade match 77
    $22SephoraSephoraCosts $4 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: DeeperDoes not claim non-sticky

    Score details
    Shade match
    77
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine · Buildable

    Ingredients (not scored): 17% ingredient overlap

    Differences: Deeper · Does not claim non-sticky

    Retailer shade note: Vibrant Purple

    Medium confidence· Digital match

    View match
  4. Shade match 65
    $26Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame shine: shimmerBoth claim non-sticky

    Differences: Pink rather than purpleHolographic rather than shimmer (shimmer)

    Score details
    Shade match
    65
    Finish & visual result
    90
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Pink rather than purple · Holographic rather than shimmer (shimmer)

    Retailer shade note: rich ruby pink w/shifting blue shimmer

    Medium confidence· Digital match

    View match
  5. Shade match 79
    $20SephoraSephoraCosts $2 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: DeeperPlum rather than purpleLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper · Plum rather than purple · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: plum

    Medium confidence· Digital match

    View match
  6. #8 · rhode

    Peptide Lip Tint Nourishing Glaze

    Raspberry Jelly - crushed berry
    Shade match 64
    $20SephoraSephoraCosts $2 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Berry rather than purpleDoes not claim non-sticky

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · Shimmer · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Berry rather than purple · Does not claim non-sticky

    Medium confidence· Digital match

    View match
  7. #9 · Yves Saint Laurent

    Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    08 Purple Dream
    Shade match 71
    $40SephoraSephoraCosts $22 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourPlum rather than purpleLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    71
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple · Long-wearing rather than not listed (longevity)

    Retailer shade note: sheer plum

    High confidence· Digital match

    View match
  8. #10 · Clarins

    Lip Comfort Hydrating Oil

    10 Plum
    Shade match 65
    $32SephoraSephoraCosts $14 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: DeeperBerry rather than purple

    Score details
    Shade match
    65
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Deeper · Berry rather than purple

    Retailer shade note: Sheer berry, pH reactive

    High confidence· Digital match

    View match
  9. #11 · Buxom

    Full-On Plumping Lip Polish

    Gabby
    Shade match 53
    $26Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourLighterBrown rather than purple

    Score details
    Shade match
    53
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Brown rather than purple

    Retailer shade note: rich plum brown shimmer

    Medium confidence· Digital match

    View match
  10. Shade match 73
    $23SephoraSephoraCosts $5 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Plum rather than purpleLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    73
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Plum rather than purple · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: Deep Cool Plum

    Medium confidence· Digital match

    View match
  11. #13 · Buxom

    Full-On Plumping Lip Polish

    Brandi
    Shade match 52
    $26Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourLighterPlum rather than purple

    Score details
    Shade match
    52
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · Shimmer · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Plum rather than purple

    Retailer shade note: sheer burgundy shimmer

    Medium confidence· Digital match

    View match
  12. Shade match 67
    $42SephoraSephoraCosts $24 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Berry rather than purpleDoes not claim non-sticky

    Score details
    Shade match
    67
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Berry rather than purple · Does not claim non-sticky

    Retailer shade note: Juicy Finish

    Medium confidence· Digital match

    View match
  13. #15 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Cranberry Pie
    Shade match 77
    $6Ulta BeautyUlta Beauty(product price)$12 less (67%)

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: DeeperLong-wearing rather than not listed (longevity)

    Score details
    Shade match
    77
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Deeper · Long-wearing rather than not listed (longevity)

    Retailer shade note: mauve purple

    Medium confidence· Digital match

    View match
  14. #16 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Trek
    Shade match 48
    $26SephoraSephoraCosts $8 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourRose rather than purple

    Score details
    Shade match
    48
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · Shimmer · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than purple

    Retailer shade note: deep rose shimmer

    Medium confidence· Digital match

    View match
  15. #17 · Givenchy

    Rose Perfecto Hydrating Tinted Lip Balm & Gloss

    011 Black Pink
    Shade match 53
    $43SephoraSephoraCosts $25 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourPink rather than purpleDoes not claim non-sticky

    Score details
    Shade match
    53
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · Shimmer

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than purple · Does not claim non-sticky

    Retailer shade note: blackend pink that transforms to a rich berry

    Medium confidence· Digital match

    View match
  16. Shade match 67
    $24SephoraSephoraCosts $6 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Noticeably different swatch colourDeeperPlum rather than purple

    Score details
    Shade match
    67
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: deep mauve plum

    Medium confidence· Digital match

    View match
  17. #19 · Tower 28 Beauty

    LipSoftie Hydrating Tinted Lip Treatment Balm

    Ube Vanilla
    Shade match 54
    $16SephoraSephora$2 less (11%)

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterPlum rather than purple

    Score details
    Shade match
    54
    Finish & visual result
    89
    Wear & performance
    40
    Comfort & suitability
    100

    Visibly different colour · Sheer tint · Sheer

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Plum rather than purple · Long-wearing rather than not listed (longevity)

    Retailer shade note: sheer burgundy

    Medium confidence· Digital match

    View match
  18. #20 · Buxom

    Full-On Plumping Lip Polish

    Dolly Deep
    Shade match 45
    $26Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Same cool undertoneSame shine: shimmerSame shimmer: shimmer

    Differences: Noticeably different swatch colourDeeperMauve rather than purple

    Score details
    Shade match
    45
    Finish & visual result
    100
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · Shimmer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Mauve rather than purple

    Retailer shade note: rich brown mauve shimmer

    High confidence· Digital match

    View match
  19. Shade match 55
    $24SephoraSephoraCosts $6 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterBerry rather than purple

    Score details
    Shade match
    55
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than purple

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  20. #22 · Tom Ford

    Soleil Lip Balm for Glowing Hydration

    06 Isle
    Shade match 64
    $45SephoraSephoraCosts $27 more

    Matches: Same cool undertoneBoth claim hydration

    Differences: Berry rather than purpleLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    64
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Berry rather than purple · Long-wearing rather than not listed (longevity) · Does not claim non-sticky

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  21. #23 · L.A. Girl

    Lumilicious Lip Gloss

    Kiss
    Shade match 59
    $3.50$7Ulta BeautyUlta Beauty$14.50 less (81%)

    Matches: Both claim non-sticky

    Differences: Noticeably different swatch colourNeutral rather than cool undertonePlum rather than purple

    Score details
    Shade match
    59
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): no ingredient list for one product

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Plum rather than purple · Does not claim hydration

    Medium confidence· Digital match

    View match
  22. Shade match 50
    $42SephoraSephoraCosts $24 more

    Matches: Same cool undertoneSame shine: shimmerBoth claim non-sticky

    Differences: Noticeably different swatch colourPlum rather than purpleGlitter rather than shimmer (shimmer)

    Score details
    Shade match
    50
    Finish & visual result
    90
    Wear & performance
    40
    Comfort & suitability
    100

    Visibly different colour · Shimmer

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple · Glitter rather than shimmer (shimmer) · Long-wearing rather than not listed (longevity)

    Retailer shade note: A glittery burgundy

    High confidence· Digital match

    View match
  23. Shade match 52
    $16SephoraSephora$2 less (11%)

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourBerry rather than purple

    Score details
    Shade match
    52
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than purple

    Retailer shade note: sheer raspberry

    High confidence· Digital match

    View match
  24. Shade match 49
    $43SephoraSephoraCosts $25 more

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterPlum rather than purple

    Score details
    Shade match
    49
    Finish & visual result
    89
    Wear & performance
    40
    Comfort & suitability
    100

    Visibly different colour · Sheer tint · Sheer

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Plum rather than purple · Long-wearing rather than not listed (longevity)

    Retailer shade note: Sheer Plum

    High confidence· Digital match

    View match
  25. #27 · L'Oréal Paris

    Glow Paradise Lip Balm-in-Gloss

    110 Fete De Fleurs
    Shade match 80
    $9.75WalmartWalmart$8.25 less (46%)

    Matches: Same cool undertone

    Differences: Plum rather than purpleLong-wearing rather than not listed (longevity)Does not claim non-sticky

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour

    Ingredients (not scored): 8% ingredient overlap

    Differences: Plum rather than purple · Long-wearing rather than not listed (longevity) · Does not claim non-sticky · Does not claim hydration

    Medium confidence· Digital match

    View match
  26. #28 · Fenty Beauty

    Gloss Bomb Universal Lip Luminizer

    Fuchsia Flex
    Shade match 47
    $23Ulta BeautyUlta BeautyCosts $5 more

    Matches: Same cool undertoneSame shine: shimmerBoth claim non-sticky

    Differences: Noticeably different swatch colourLighterPink rather than purple

    Score details
    Shade match
    47
    Finish & visual result
    90
    Wear & performance
    40
    Comfort & suitability
    100

    Visibly different colour · Shimmer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than purple · Holographic rather than shimmer (shimmer) · Long-wearing rather than not listed (longevity)

    Retailer shade note: shimmering holographic deep fuchsia

    High confidence· Digital match

    View match
  27. #29 · NYX Professional Makeup

    Butter Gloss Non-Sticky Lip Gloss

    Devils Food Cake
    Shade match 67
    $6Ulta BeautyUlta Beauty(product price)$12 less (67%)

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterPlum rather than purple

    Score details
    Shade match
    67
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Slight colour difference · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Plum rather than purple · Long-wearing rather than not listed (longevity)

    Retailer shade note: deep plum

    Medium confidence· Digital match

    View match
  28. #30 · Morphe

    Dripglass Glazed High Shine Lip Gloss

    Berry Stained
    Shade match 50
    $13Ulta BeautyUlta Beauty$5 less (28%)

    Matches: Same cool undertoneBoth claim non-stickyBoth claim hydration

    Differences: Noticeably different swatch colourLighterBerry rather than purple

    Score details
    Shade match
    50
    Finish & visual result
    78
    Wear & performance
    50
    Comfort & suitability
    100

    Visibly different colour · High shine · Buildable

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than purple

    Retailer shade note: berry

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss in Pure Plum.p, against Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Magnetica. Every attribute compared, with its share of the score.

ComparedYour shadeMagneticaClosest shade matchPure Plum.pScore
Shade match50% of overall81
Colour67#762a4d#652f53Slight colour differenceColour difference 5.4 (0 is identical)
Depth96Deep / darkDeep / darkSameDepth difference 2.3 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PurplePurpleSameSame colour family
Finish & visual result25% of overall · 1 of 3 compared78
Shine78ShimmerHigh shineCloseMore shine
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableShimmerNot listedNot listed for eitherShimmer not listed for one product
Wear & performance15% of overall · none of 1 comparable50
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Comfort & suitability10% of overall40
Non-sticky40ClaimedNot listedSome differenceOnly your product claims a non-sticky feel; the match does not list it
Hydration40ClaimedNot listedSome differenceOnly your product claims hydration; the match does not list it
Overall match 72/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss in Pure Plum.p.

Same or better

  • $5 less
  • Same cool undertone

Different

  • Small colour difference on the swatch
  • Does not claim non-sticky
  • Does not claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionshimmering bright amethystsangria purple
FormatNot listedNot listed
Basemoderate siliconeOil-based, moderate silicone
FragranceListed (fragrance)Listed (citral)
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

MAC Cosmetics Lipglass Air Non-Sticky Lipgloss in Sublime, against Anastasia Beverly Hills Kiss Theory Hydrating Glossy Shine Lip Balm in Magnetica. Every attribute compared, with its share of the score.

ComparedYour shadeMagneticaClosest overall alternativeSublimeScore
Shade match50% of overall78
Colour71#762a4d#881452Close colourColour difference 4.7 (0 is identical)
Depth98Deep / darkDeep / darkSameDepth difference 1.1 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PurplePlumSome differenceNeighbouring colour families
Finish & visual result25% of overall · 1 of 3 compared78
Shine78ShimmerHigh shineCloseMore shine
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableShimmerNot listedNot listed for eitherShimmer not listed for one product
Wear & performance15% of overall · none of 1 comparable50
Longevitynot comparableNot listedNot listedNot listed for eitherNeither product lists long wear
Comfort & suitability10% of overall100
Non-sticky100ClaimedClaimedSameBoth products claim a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 76/100Shade match 78/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Lipglass Air Non-Sticky Lipgloss in Sublime.

Same or better

  • Same cool undertone
  • Both claim non-sticky
  • Both claim hydration

Different

  • Small colour difference on the swatch

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionshimmering bright amethystNot listed
FormatNot listedWand
Basemoderate siliconeOil-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

NYX Professional Makeup Duck Plump High Pigment Lip Plumping Gloss Pure Plum.p

Match price
$13Ulta BeautyUlta Beauty
$5 less (28%)

Your shade $18 at Sephora · product price; shade not separately priced

Closest overall alternative

MAC Cosmetics Lipglass Air Non-Sticky Lipgloss Sublime

Match price
$25Ulta BeautyUlta Beauty
Costs $7 more

Your shade $18 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.