Red · Cool · Deep / dark
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Finish
Opacity
Brand
Preferences
Avoid an ingredient
30 matches
30 matches
The equivalent shade: scored on colour, depth, undertone and colour family only.
Ulta BeautyYour shade $37 at Sephora · product price; shade not separately priced
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonUlta Beautyfrom $11 · product priceView at Ulta Beauty
CVS$11.89View at CVSThe most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.
Ulta BeautyYour shade $37 at Sephora
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beauty$25View at Ulta BeautyRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$24.01 less (65%)Matches: Very close colourSame cool undertoneSame finish: matte
Differences: Does not claim hydration
Very close colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Does not claim hydration
Retailer shade note: deep red
Medium confidence· Digital match
Maybelline Super Stay Teddy Tint Long Lasting Matte Lip Tint
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at Amazon
Walmart$9.97View at Walmart
Target$9.99View at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautyWalmart$18View at WalmartWalmart$26View at WalmartUlta Beauty$22 less (59%)Matches: Near-identical swatch colourSame finish: matteBoth claim hydration
Differences: Neutral rather than cool undertoneOpaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)
Looks identical · Matte · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: blood red
High confidence· Digital match
Juvia's Place The Reds Cherry Velvety Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$15View at Ulta BeautySephoraCosts $27 moreMatches: Same cool undertoneBoth claim hydration
Differences: Opaque rather than buildable (opacity)
Close colour · Satin · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Opaque rather than buildable (opacity)
Retailer shade note: Cool Berry Red
High confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraSephora$10 less (27%)Matches: Same cool undertoneSame finish: matteClaims comfort
Differences: Berry rather than red
Close colour · Matte
Ingredients (not scored): 4% ingredient overlap
Differences: Berry rather than red
Retailer shade note: Rich Berry
Medium confidence· Digital match
ILIA Lip Sketch Hydrating Crayon
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautySephora$21 less (57%)Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear
Differences: Opaque rather than buildable (opacity)
Close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Opaque rather than buildable (opacity)
Retailer shade note: matte red cherry red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$12 less (32%)Matches: Same cool undertoneSame finish: matteClaims comfort
Differences: LighterOpaque rather than buildable (opacity)
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Lighter · Opaque rather than buildable (opacity)
Retailer shade note: intense bluish red
High confidence· Digital match
MAC Cosmetics M·A·Cximal Silky Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$25View at SephoraUlta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty$10 less (27%)Matches: Same cool undertoneSame finish: matteSame opacity: buildable
Differences: Brown rather than red
Close colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Brown rather than red
Retailer shade note: intense rose brown
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Ulta Beauty$27View at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Opaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 15% ingredient overlap
Differences: Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: cranberry scarlet
High confidence· Digital match
Gucci Velvet Matte Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephora$13 less (35%)Matches: Same cool undertoneSame finish: matteClaims comfort
Differences: Opaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)
Close colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: deep dark red
High confidence· Digital match
Haus Labs Le Monster Lip Crayon Vegan Lipstick and Lip Liner
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$24.01 less (65%)Matches: Same cool undertoneSame finish: matteSame opacity: buildable
Differences: Does not claim hydration
Close colour · Matte · Buildable
Ingredients (not scored): 9% ingredient overlap
Differences: Does not claim hydration
Retailer shade note: cool red
High confidence· Digital match
Maybelline Super Stay Teddy Tint Long Lasting Matte Lip Tint
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.97View at WalmartTarget$9.99View at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautyUlta Beauty$24.01 less (65%)Matches: Same cool undertoneSame finish: matte
Differences: Opaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration
Retailer shade note: wine red
High confidence· Digital match
Maybelline SuperStay Matte Ink Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$9.82View at WalmartTargetfrom $9.89 · product priceView at TargetCVS$12.49View at CVSUlta Beauty$12.99View at Ulta BeautyUlta Beauty(product price)$26 less (70%)Matches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Opaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration
Retailer shade note: blue red
High confidence· Digital match
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$10.97View at WalmartUlta Beautyfrom $11 · product priceView at Ulta BeautyCVS$11.89View at CVSUlta Beauty(product price)$10 less (27%)Matches: Same finish: matteSame opacity: buildableSame longevity: 10-hour wear
Differences: LighterNeutral rather than cool undertone
Close colour · Matte · Buildable
Ingredients (not scored): 8% ingredient overlap
Differences: Lighter · Neutral rather than cool undertone
Retailer shade note: deep brown red
High confidence· Digital match
MAC Cosmetics Powder Kiss Hazy Matte Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $27 · product priceView at Ulta BeautySephoraCosts $13 moreMatches: Same cool undertoneClaims comfortBoth claim hydration
Differences: Opaque rather than buildable (opacity)
Slight colour difference · Satin · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Opaque rather than buildable (opacity)
Retailer shade note: a deep plum red
High confidence· Digital match
Dior Rouge Dior Lipstick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautyUlta Beauty$25 less (68%)Matches: Near-identical swatch colourSame cool undertoneClaims comfort
Differences: Berry rather than redLong-wearing rather than 10-hour wear (longevity)
Looks identical
Ingredients (not scored): 1% ingredient overlap
Differences: Berry rather than red · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: berry
Medium confidence· Digital match
NYX Professional Makeup Lip IV Hydrating Gloss Stain
Every store that sells this shade · prices as last checked
AmazonSee price at AmazonView at AmazonWalmart$11.97View at WalmartTarget$11.99View at TargetUlta Beauty$12View at Ulta BeautyWalmart$25.51 less (69%)Matches: Very close colourClaims transfer resistanceBoth claim hydration
Differences: Neutral rather than cool undertoneNot listed rather than 10-hour wear (longevity)
Very close colour · Satin
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Not listed rather than 10-hour wear (longevity)
Medium confidence· Digital match
L'Oréal Paris Colour Riche Original Satin Lipstick
Every store that sells this shade · prices as last checked
Walmart$11.49View at WalmartSephoraCosts $12 moreMatches: Same cool undertoneClaims comfortBoth claim hydration
Differences: DeeperLong-wearing rather than 10-hour wear (longevity)
Close colour · Satin
Ingredients (not scored): 15% ingredient overlap
Differences: Deeper · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: cherry red satin
Medium confidence· Digital match
Gucci Long Lasting Satin Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephora$21 less (57%)Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear
Differences: LighterOpaque rather than buildable (opacity)
Slight colour difference · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Lighter · Opaque rather than buildable (opacity)
Retailer shade note: matte cool tone red
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$21 less (57%)Matches: Very close colourSame cool undertoneSame finish: matte
Differences: Plum rather than redOpaque rather than buildable (opacity)
Very close colour · Matte · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Plum rather than red · Opaque rather than buildable (opacity)
Retailer shade note: matte bright burgundy
High confidence· Digital match
Sephora Collection Cream Lip Stain 10HR Liquid Lipstick
Every store that sells this shade · prices as last checked
Sephora$16View at SephoraSephora$10 less (27%)Matches: Same finish: matteSame opacity: buildableSame longevity: 10-hour wear
Differences: Warm rather than cool undertoneBrown rather than red
Close colour · Matte · Buildable
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than cool undertone · Brown rather than red
Retailer shade note: intense orange brown
High confidence· Digital match
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse
Every store that sells this shade · prices as last checked
Sephora$27View at SephoraUlta Beautyfrom $27 · product priceView at Ulta BeautySephora$11 less (30%)Matches: Same cool undertoneSame finish: matteClaims comfort
Differences: Opaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 14% ingredient overlap
Differences: Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity) · Does not claim hydration
Retailer shade note: vivid bluish red with a matte finish
High confidence· Digital match
Anastasia Beverly Hills Full-Pigment Matte & Satin Velvet Lipstick
Every store that sells this shade · prices as last checked
Sephora$26View at SephoraUlta Beautyfrom $26 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Same cool undertoneBoth claim hydration
Differences: Opaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)
Close colour · Opaque
Ingredients (not scored): no ingredient list for one product
Differences: Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: the iconic red
Medium confidence· Digital match
Gucci Glow & Care Shine Lipstick
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)$12 less (32%)Matches: Same cool undertoneClaims comfortBoth claim hydration
Differences: Berry rather than redOpaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)
Close colour · Satin · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Berry rather than red · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: midtone wine
Medium confidence· Digital match
MAC Cosmetics M·A·Cximal Sleek Satin Lipstick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautySephoraCosts $27 moreMatches: Both claim hydration
Differences: Warm rather than cool undertoneOpaque rather than buildable (opacity)
Close colour · Satin · Opaque
Ingredients (not scored): 5% ingredient overlap
Differences: Warm rather than cool undertone · Opaque rather than buildable (opacity)
Retailer shade note: Brick Red
High confidence· Digital match
Tom Ford Runway Lipstick Color with Hydrating, 12H Longwear
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beauty$25.01 less (68%)Matches: Very close colourSame cool undertoneBoth claim hydration
Differences: Berry rather than redNot listed rather than 10-hour wear (longevity)
Very close colour
Ingredients (not scored): 9% ingredient overlap
Differences: Berry rather than red · Not listed rather than 10-hour wear (longevity)
Retailer shade note: deep berry
Medium confidence· Digital match
CoverGirl Clean Fresh Yummy Blur Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$11.99View at Ulta BeautySephora$13 less (35%)Matches: Claims transfer resistanceClaims comfortBoth claim hydration
Differences: Neutral rather than cool undertoneSheer tint rather than matte (finish)Sheer rather than buildable (opacity)
Close colour · Sheer tint · Sheer
Ingredients (not scored): 7% ingredient overlap
Differences: Neutral rather than cool undertone · Sheer tint rather than matte (finish) · Sheer rather than buildable (opacity)
Retailer shade note: deep red
High confidence· Digital match
MAC Cosmetics Lustreglass Stainglass Long-wearing Glossy Lip Tint
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraUlta Beauty$3 less (8%)Matches: Same cool undertoneSame finish: matteClaims transfer resistance
Differences: Opaque rather than buildable (opacity)24-hour wear rather than 10-hour wear (longevity)Does not claim hydration
Close colour · Matte · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Opaque rather than buildable (opacity) · 24-hour wear rather than 10-hour wear (longevity) · Does not claim hydration
Retailer shade note: classic blue red
High confidence· Digital match
MAC Cosmetics Locked Kiss 24HR Lipstick
Every store that sells this shade · prices as last checked
Ulta Beauty$34View at Ulta BeautySephora$8 less (22%)Matches: Same opacity: buildableClaims transfer resistanceClaims comfort
Differences: Warm rather than cool undertoneLong-wearing rather than 10-hour wear (longevity)
Close colour · Buildable
Ingredients (not scored): 1% ingredient overlap
Differences: Warm rather than cool undertone · Long-wearing rather than 10-hour wear (longevity)
Retailer shade note: deep warm orangey red
High confidence· Digital match
Violette_Fr LIP NECTAR Hydrating Lip Stain
Every store that sells this shade · prices as last checked
Sephora$29View at SephoraShowing 12 of 28 matches
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in Its Hotter, against Charlotte Tilbury Matte Revolution Hydrating Lipstick in Pizzazz. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick in Its Hotter.
Weighted ingredient similarity 7%. Ingredients only affect results through the filters.
MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Ruby Woo, against Charlotte Tilbury Matte Revolution Hydrating Lipstick in Pizzazz. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To MAC Cosmetics M·A·Cximal Silky Matte Lipstick in Ruby Woo.
Weighted ingredient similarity 6%. Ingredients only affect results through the filters.
NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick Its Hotter
Ulta BeautyYour shade $37 at Sephora · product price; shade not separately priced
MAC Cosmetics M·A·Cximal Silky Matte Lipstick Ruby Woo
Ulta BeautyYour shade $37 at Sephora
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
