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Pro Filt'r Soft Matte Longwear Foundation 498 dupes and alternatives Fenty Beauty

Rich deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Juvia's Place I am Magic Natural Radiance Foundation 130 Mali

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Fenty Beauty
498Change shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Full coverage
The match
Juvia's Place
130 Mali
Depth and undertone: Rich deep · Neutral
Finish and coverage: Radiant · Medium coverage
Shade match
95out of 100
Colour
91
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.40Ulta BeautyUlta Beauty
$25.60 less (64%)

Your shade $40 at Sephora

Closest overall alternative: L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder Ebony - 390

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Fenty Beauty
498Change shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Full coverage
The match
L'Oréal Paris
Ebony - 390
Depth and undertone: Rich deep · Neutral
Finish and coverage: Matte · Full coverage
Overall match
86out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
100
Wear (Wear & performance)
65
Skin (Skin suitability)
84
Best price
$18.99WalgreensWalgreens
$21.01 less (53%)

Your shade $40 at Sephora

WalgreensView at Walgreens

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 92
    $45Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Does not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    86
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for extra deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  2. #4 · Hourglass

    Ambient Soft Glow Foundation

    16.5
    Shade match 92
    $60SephoraSephoraCosts $20 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Maybelline

    Super Stay Lumi-Matte Foundation

    400
    Shade match 77
    $15.99Ulta BeautyUlta Beauty(product price)$24.01 less (60%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Slightly cooler undertoneDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    77
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 34% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: cool undertones

    Medium confidence· Digital match

    View match
  4. Shade match 80
    $39SephoraSephora$1 less (3%)

    Matches: Same full coverageBoth claim long-wearingAdds SPF 50

    Differences: Slightly cooler undertoneNatural rather than matte finishDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    76
    Wear & performance
    76
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: very deep complexion with cool red undertones

    Medium confidence· Digital match

    View match
  5. #7 · Revolution Beauty

    Superdewy Cushion Foundation

    Deep Neutral
    Shade match 94
    $14Ulta BeautyUlta Beauty(product price)$26 less (65%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishLight rather than full coverageNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    29
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 498 (Rich deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    498

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 498

    • Nearest in this range
    • Deep · Neutral undertone

    $30

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8N

    • Very close colour
    • Rich deep · Neutral undertone

    $38

  2. CoverGirl TruBlend Undercover Concealer

    Espresso

    CoverGirl TruBlend Undercover Concealer, shade Espresso

    • Very close colour
    • Rich deep · Neutral undertone

    $11.99

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    190

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 190

    • Close colour
    • Rich deep · Neutral undertone

    $12.99

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC63

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC63

    • Very close colour
    • Rich deep · Neutral · neutral golden undertone

    $30

  5. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    7N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 7N1

    • Close colour
    • Rich deep · Neutral undertone

    $34

  6. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    17.75 Deep

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 17.75 Deep

    • Close colour
    • Rich deep · Neutral undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Juvia's Place I am Magic Natural Radiance Foundation in 130 Mali, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 498. Every attribute compared, with its share of the score.

ComparedYour shade498Closest shade match130 MaliScore
Shade match55% of overall95
Colour91#4d2c19#502915Very close colourColour difference 2.1 (0 is identical)
Depth99Rich deepRich deepSameDepth difference: 0.5
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared43
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared76
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 79/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I am Magic Natural Radiance Foundation in 130 Mali.

Same or better

  • $25.60 less
  • Very close colour
  • Same neutral undertone
  • Medium rather than full coverage
  • Both claim long-wearing

Different

  • Radiant finish instead of matte
  • Does not claim not settling into lines

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in Ebony - 390, against Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 498. Every attribute compared, with its share of the score.

ComparedYour shade498Closest overall alternativeEbony - 390Score
Shade match55% of overall86
Colour77#4d2c19#562812Close colourColour difference 4.1 (0 is identical)
Depth99Rich deepRich deepSameDepth difference: 0.5
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder in Ebony - 390.

Same or better

  • $21.01 less
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs high

Where to buy

Closest shade match

Juvia's Place I am Magic Natural Radiance Foundation 130 Mali

Best price
$14.40Ulta BeautyUlta Beauty
$25.60 less (64%)

Your shade $40 at Sephora

Closest overall alternative

L'Oréal Paris Infallible 24H Fresh Wear Foundation In A Powder Ebony - 390

Best price
$18.99WalgreensWalgreens
$21.01 less (53%)

Your shade $40 at Sephora

WalgreensView at Walgreens

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.