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Super Smoother Blurring Skin Tint Warm Deep dupes and alternatives Iconic London

Deep tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Warm Dark 26

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Iconic London
Warm DeepChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Medium coverage
The match
bareMinerals
Warm Dark 26
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Matte · Buildable coverage
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$39.50Ulta BeautyUlta Beauty
Costs $4.50 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: RMS Beauty ReEvolve Natural Finish Foundation 99

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Iconic London
Warm DeepChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Medium coverage
The match
RMS Beauty
99
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Overall match
90out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
88
Wear (Wear & performance)
80
Skin (Skin suitability)
100
Match price
$59Ulta BeautyUlta Beauty
Costs $24 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 89
    $59Ulta BeautyUlta Beauty(product price)Costs $24 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: No skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    89
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: rich auburn

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $44SephoraSephoraCosts $9 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No long-wear claimNot marketed for dry/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: No long-wear claim · Not marketed for dry/sensitive skin

    Retailer shade note: honey

    Medium confidence· Digital match

    View match
  3. #5 · Ulta Beauty Collection

    Complexion Crush Foundation

    Tan To Dark Warm
    Shade match 94
    $16Ulta BeautyUlta Beauty$19 less (54%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    85
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim

    Medium confidence· Digital match

    View match
  4. Shade match 98
    $49SephoraSephoraCosts $14 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for combination/oily/sensitive skin

    Score details
    Shade match
    98
    Finish & visual result
    91
    Wear & performance
    49
    Skin suitability
    40

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin

    Retailer shade note: medium tan with golden undertones

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $38Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    67
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: dark with golden undertones

    Medium confidence· Digital match

    View match
  6. Shade match 94
    $39SephoraSephoraCosts $4 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo blurring effect claimedNot marketed for combination/normal skin

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Radiant rather than natural finish · No blurring effect claimed · Not marketed for combination/normal skin · Contains listed fragrance

    Retailer shade note: deep complexion with warm golden undertone

    Medium confidence· Digital match

    View match
  7. Shade match 95
    $69SephoraSephoraCosts $34 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo long-wear claimNot marketed for dry/oily/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    88
    Wear & performance
    60
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No skin-like finish claimed · No long-wear claim · Not marketed for dry/oily/sensitive skin

    Retailer shade note: tan to deep peach

    Medium confidence· Digital match

    View match
  8. #10 · Sephora Collection

    Best Skin Ever Liquid Foundation

    30Y
    Shade match 95
    $24SephoraSephora$11 less (31%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo blurring effect claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin

    Retailer shade note: very tan with yellow undertones

    Medium confidence· Digital match

    View match
  9. Shade match 94
    $41Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Light rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    100

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 61% ingredient overlap

    Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim

    Retailer shade note: deep with warm golden undertones

    Medium confidence· Digital match

    View match
  10. Shade match 87
    $46SephoraSephoraCosts $11 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: mid medium - neutral, slightly cool

    Medium confidence· Digital match

    View match
  11. Shade match 85
    $54SephoraSephoraCosts $19 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    74
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed

    Retailer shade note: medium deep with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · NARS

    Natural Radiant Longwear Foundation

    Marquises - Medium Dark 5
    Shade match 95
    $55SephoraSephoraCosts $20 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for oily/sensitive skin

    Retailer shade note: MD5 - medium-deep to deep with warm undertones

    Medium confidence· Digital match

    View match
  13. Shade match 86
    $46SephoraSephoraCosts $11 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: medium - neutral

    Medium confidence· Digital match

    View match
  14. Shade match 96
    $42Ulta BeautyUlta BeautyCosts $7 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    40

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 32% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/normal/sensitive skin

    Retailer shade note: for deep skin with warm bronze undertones

    Medium confidence· Digital match

    View match
  15. Shade match 91
    $58Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural matte rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    68
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: dark warm with golden undertones

    Medium confidence· Digital match

    View match
  16. #18 · NARS

    Light Reflecting Foundation

    Alexandria
    Shade match 86
    $55SephoraSephoraCosts $20 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than warm undertoneNo skin-like finish claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than warm undertone · No skin-like finish claimed · Not marketed for oily/sensitive skin

    Retailer shade note: M5.5 - medium-deep to deep with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 98
    $53SephoraSephoraCosts $18 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/dry skin

    Score details
    Shade match
    98
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Peachy Undertones

    Medium confidence· Digital match

    View match
  18. Shade match 98
    $53SephoraSephoraCosts $18 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/dry skin

    Score details
    Shade match
    98
    Finish & visual result
    79
    Wear & performance
    49
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Deep with Peachy Undertones

    High confidence· Digital match

    View match
  19. #21 · Clinique

    Daily Calm Makeup Balm Foundation

    Medium Deep
    Shade match 88
    $49Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Buildable rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    55
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  20. #22 · Palladio Beauty

    Build + Blend Foundation Stick

    Amber Glow
    Shade match 86
    $14.99Ulta BeautyUlta Beauty$20.01 less (57%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: No blurring effect claimedContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    86
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match
  21. #23 · Armani Beauty

    Luminous Silk Foundation

    11.4
    Shade match 92
    $69SephoraSephoraCosts $34 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for combination/sensitive skinContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    88
    Wear & performance
    49
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: deep, warm golden

    Medium confidence· Digital match

    View match
  22. #24 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F13.5N
    Shade match 86
    $14Ulta BeautyUlta Beauty(product price)$21 less (60%)

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than warm undertoneMatte rather than natural finishBuildable rather than medium coverage

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: dark or deep skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  23. #25 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Tan 250 O
    Shade match 85
    $49SephoraSephoraCosts $14 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Olive rather than warm undertoneNo blurring effect claimedNot marketed for oily/sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    91
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Olive rather than warm undertone · No blurring effect claimed · Not marketed for oily/sensitive skin · Contains drying alcohol

    Retailer shade note: tan with olive undertones

    Medium confidence· Digital match

    View match
  24. #26 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Cocoa 510R
    Shade match 83
    $37SephoraSephoraCosts $2 more

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No skin-like finish claimed · Not marketed for combination/sensitive skin

    Retailer shade note: Deep-Tan skin with a neutral-red undertone

    Medium confidence· Digital match

    View match
  25. #27 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Toffee
    Shade match 87
    $3.89$5.99Ulta BeautyUlta Beauty$31.11 less (89%)

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  26. #28 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Mocha
    Shade match 87
    $3.89$5.99Ulta BeautyUlta Beauty$31.11 less (89%)

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Neutral rather than warm undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  27. Shade match 97
    $53Ulta BeautyUlta Beauty(product price)Costs $18 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    38
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: deep with warm golden undertones

    Medium confidence· Digital match

    View match
  28. Shade match 95
    $52Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: dark peach

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Iconic London Super Smoother Blurring Skin Tint Warm Deep (Deep tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $31

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $38

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden

    • Close colour
    • Deep tan · Warm · golden undertone

    $31

  4. NARS Soft Matte Complete Concealer

    Chocolat

    NARS Soft Matte Complete Concealer, shade Chocolat

    • Close colour
    • Deep tan · Warm undertone

    $36

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N68

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N68

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $35

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Warm Dark 26, against Iconic London Super Smoother Blurring Skin Tint in Warm Deep. Every attribute compared, with its share of the score.

ComparedYour shadeWarm DeepClosest shade matchWarm Dark 26Score
Shade match55% of overall98
Colour97#a86434#ab6536Looks identicalColour difference 0.9 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.9
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 85/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 in Warm Dark 26.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Buildable rather than medium coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No long-wear claim

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapSilicone-based vs powder-based; silicone high vs none

Why the closest overall alternative works

RMS Beauty ReEvolve Natural Finish Foundation in 99, against Iconic London Super Smoother Blurring Skin Tint in Warm Deep. Every attribute compared, with its share of the score.

ComparedYour shadeWarm DeepClosest overall alternative99Score
Shade match55% of overall92
Colour94#a86434#ad6733Very close colourColour difference 1.6 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 1.9
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone85WarmNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 90/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To RMS Beauty ReEvolve Natural Finish Foundation in 99.

Same or better

  • Very close colour
  • Similar undertone (neutral vs warm)
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear

Different

  • No skin-like finish claimed
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15 Warm Dark 26

Match price
$39.50Ulta BeautyUlta Beauty
Costs $4.50 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

RMS Beauty ReEvolve Natural Finish Foundation 99

Match price
$59Ulta BeautyUlta Beauty
Costs $24 more

Your shade $35 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.