Skintuition SPF 30 Radiance-Boosting Liquid Foundation 28 Light dupes and alternatives Jane Iredale
4.3 (618)·Medium light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
97
Finish & visual result
76
Wear & performance
76
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: for light medium skintones with neutral undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
94
Finish & visual result
76
Wear & performance
76
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: for light medium skintones with neutral warm undertones
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a skin-like finish
Differences: Natural rather than radiant finish· Light rather than buildable coverage· No blurring effect claimed
Score details
Shade match
98
Finish & visual result
70
Wear & performance
55
Skin suitability
100
Looks identical · Natural · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim colour stability · No SPF
Matches: Near-identical swatch colour· Same neutral undertone· Same radiant finish
Differences: Light rather than buildable coverage· No skin-like finish claimed· No blurring effect claimed
Score details
Shade match
96
Finish & visual result
73
Wear & performance
51
Skin suitability
100
Looks identical · Radiant · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim colour stability · Contains listed fragrance · No SPF
$14Ulta Beauty(product price)$42 less (75%)4.1 (33)
Matches: Very close colour· Same radiant finish· Both claim a skin-like finish
Differences: Slightly cooler undertone· Light rather than buildable coverage· No blurring effect claimed
Score details
Shade match
87
Finish & visual result
85
Wear & performance
55
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly cooler undertone · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Does not claim colour stability · No SPF
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Dewy rather than radiant finish· Light rather than buildable coverage· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
70
Wear & performance
85
Skin suitability
50
Looks identical · Dewy · Light coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Dewy rather than radiant finish · Light rather than buildable coverage · No blurring effect claimed · Does not claim colour stability · No SPF
Matches: Very close colour· Same radiant finish· Both claim long-wearing
Differences: Slightly cooler undertone· Light rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
73
Wear & performance
85
Skin suitability
60
Very close colour · Radiant · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly cooler undertone · Light rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: Light medium with cool undertones
Matches: Near-identical swatch colour· Same radiant finish· Both claim a blurring effect
Differences: Slightly warmer undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
88
Wear & performance
51
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily skin · Contains drying alcohol · No SPF
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
88
Finish & visual result
76
Wear & performance
76
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: for light medium skintones with warm golden undertones
$45Ulta Beauty(product price)$11 less (20%)4.3 (1,324)
Matches: Very close colour· Same neutral undertone· Claims transfer resistance
Differences: Natural rather than radiant finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
58
Wear & performance
58
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · No SPF
Retailer shade note: level-three light with a neutral undertone
$24Ulta Beauty(product price)$32 less (57%)4.3 (49)
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a lightweight feel
Differences: Natural rather than radiant finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
58
Wear & performance
55
Skin suitability
100
Looks identical · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Does not claim colour stability
Retailer shade note: neutral light medium with peach undertones
$25Ulta Beauty(product price)$31 less (55%)4.4 (33)
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim a blurring effect
Differences: Slightly cooler undertone· Matte rather than radiant finish· Full rather than buildable coverage
Score details
Shade match
88
Finish & visual result
63
Wear & performance
74
Skin suitability
100
Looks identical · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than radiant finish · Full rather than buildable coverage · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol · No SPF
Retailer shade note: light medium with cool undertone
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a blurring effect
Differences: Matte rather than radiant finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
97
Finish & visual result
51
Wear & performance
74
Skin suitability
60
Looks identical · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: tanned bronze with neutral undertone for dark skin
Matches: Same neutral undertone· Same buildable coverage· Both claim a skin-like finish
Differences: Slightly lighter· Natural rather than radiant finish· No blurring effect claimed
Score details
Shade match
80
Finish & visual result
76
Wear & performance
85
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly lighter · Natural rather than radiant finish · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Claims transfer resistance
Differences: Slightly cooler undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
79
Wear & performance
49
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly cooler undertone · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims not settling into lines
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
90
Finish & visual result
73
Wear & performance
51
Skin suitability
80
Looks identical · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: light warm skin with yellow undertones
Matches: Near-identical swatch colour· Both claim a blurring effect· Claims transfer resistance
Differences: Slightly cooler undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
89
Finish & visual result
73
Wear & performance
58
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim colour stability · Not marketed for combination/sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF
Matches: Same buildable coverage· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly deeper· Slightly warmer undertone· Natural rather than radiant finish
Score details
Shade match
79
Finish & visual result
76
Wear & performance
85
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Near-identical swatch colour· Both claim a blurring effect
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than buildable coverage
Score details
Shade match
89
Finish & visual result
73
Wear & performance
40
Skin suitability
100
Looks identical · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a blurring effect
Differences: Matte rather than radiant finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
97
Finish & visual result
51
Wear & performance
40
Skin suitability
40
Looks identical · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for dry/normal/sensitive skin
The closest shade to Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation 28 Light (Medium light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 265 Medium Neutral, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 28 Light. Every attribute compared, with its share of the score.
ComparedYour shade28 LightClosest shade match265 Medium NeutralHow they compareScore
Shade match55% of overall99
Colour60%98#d69f76#d89e74Looks identicalColour difference 0.7 (0 is identical)
Overall match 83/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
MAC Cosmetics Studio Radiance Serum Powered Foundation in NW18, against Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation in 28 Light. Every attribute compared, with its share of the score.
ComparedYour shade28 LightClosest overall alternativeNW18How they compareScore
Shade match55% of overall98
Colour60%97#d69f76#d4a17aLooks identicalColour difference 1.0 (0 is identical)
Overall match 88/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$42 less (75%)
Sephora
