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A Really Good Foundation 105L dupes and alternatives KimChi Chic Beauty

Light · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Rabanne Fresh Touch 24H Radiant Foundation 10W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
KimChi Chic Beauty
105LChange shade
Depth and undertone: Light · Warm · yellow
Finish and coverage: Natural matte · Full coverage
The match
Rabanne
10W
Depth and undertone: Light · Warm
Finish and coverage: Radiant · Medium coverage
Shade match
98out of 100
Colour
96
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $13 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 180W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
KimChi Chic Beauty
105LChange shade
Depth and undertone: Light · Warm · yellow
Finish and coverage: Natural matte · Full coverage
The match
Gucci
180W
Depth and undertone: Light · Warm
Finish and coverage: Matte · Full coverage
Overall match
88out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
88
Wear (Wear & performance)
61
Skin (Skin suitability)
75
Best price
$69SephoraSephora
Costs $40 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Warm Sand (W-036)
    Shade match 92
    $58SephoraSephoraCosts $29 more

    Matches: Very close colourSame warm undertoneBoth claim long-wearing

    Differences: Matte rather than natural matte finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural matte finish · Medium rather than full coverage · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: Light to medium, warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 92
    $42Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural matte finishNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural matte finish · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: light skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  3. #5 · TIRTIR

    Mask Fit Red Cushion

    23N SAND
    Shade match 88
    $25Ulta BeautyUlta Beauty$4 less (14%)

    Matches: Near-identical swatch colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Contains listed fragrance

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match
  4. #6 · TIRTIR

    Mask Fit Red Cushion

    27N CAMEL
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Near-identical swatch colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Contains listed fragrance

    Retailer shade note: light medium with neutral undertone

    Medium confidence· Digital match

    View match
  5. #7 · Bobbi Brown

    Weightless Skin Oil-Controlling Foundation SPF 15

    Neutral Warm Sand (NW-032)
    Shade match 90
    $58SephoraSephoraCosts $29 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim long-wearing

    Differences: Matte rather than natural matte finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural matte finish · Medium rather than full coverage · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: Light, neutral warm undertones

    Medium confidence· Digital match

    View match
  6. #8 · Milani

    Conceal + Perfect 2-in-1 Foundation

    Light Beige
    Shade match 93
    $12.99Ulta BeautyUlta Beauty$16.01 less (55%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural matte finishDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Matte rather than natural matte finish · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. #9 · TIRTIR

    Mask Fit Red Cushion

    25N MOCHA
    Shade match 87
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Contains listed fragrance

    Retailer shade note: light medium with neutral undertone

    Medium confidence· Digital match

    View match
  8. Shade match 92
    $69SephoraSephoraCosts $40 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural matte finishDoes not claim not settling into linesNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    88
    Wear & performance
    61
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Matte rather than natural matte finish · Does not claim not settling into lines · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: fair medium with warm undertones

    Medium confidence· Digital match

    View match
  9. #11 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light+ Neutral Warm 170
    Shade match 96
    $45SephoraSephoraCosts $16 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than natural matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    65
    Wear & performance
    82
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than natural matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: Light+ with peachy golden undertones

    Medium confidence· Digital match

    View match
  10. #12 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM1WARM
    Shade match 91
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Slightly lighterNatural rather than natural matte finishMedium rather than full coverage

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Natural rather than natural matte finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: light medium with warm yellow undertones

    Medium confidence· Digital match

    View match
  11. #13 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC11
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Radiant rather than natural matte finish

    Score details
    Shade match
    97
    Finish & visual result
    60
    Wear & performance
    75
    Skin suitability
    92

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural matte finish

    Retailer shade note: fair beige with golden undertone for fair skin

    Medium confidence· Digital match

    View match
  12. #14 · Armani Beauty

    Luminous Silk Foundation

    3
    Shade match 94
    $69SephoraSephoraCosts $40 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than natural matte finishMedium rather than full coverageNot marketed for combination skin

    Score details
    Shade match
    94
    Finish & visual result
    72
    Wear & performance
    75
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than natural matte finish · Medium rather than full coverage · Not marketed for combination skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair, warm golden

    Medium confidence· Digital match

    View match
  13. #15 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    11W Excellence
    Shade match 95
    $47SephoraSephoraCosts $18 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than natural matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    72
    Wear & performance
    68
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Natural rather than natural matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: light-medium warm

    Medium confidence· Digital match

    View match
  14. #16 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    425 Linen
    Shade match 88
    $18.99Ulta BeautyUlta Beauty(product price)$10.01 less (35%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Natural rather than natural matte finishDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    92

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than natural matte finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  15. #17 · TIRTIR

    Mask Fit AI Filter Cushion

    24W SOFT BEIGE
    Shade match 92
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural matte finishDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    71
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Matte rather than natural matte finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light medium with warm undertone

    Medium confidence· Digital match

    View match
  16. #18 · TIRTIR

    Mask Fit Red Cushion

    21N IVORY
    Shade match 83
    $25Ulta BeautyUlta Beauty$4 less (14%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishContains listed fragrance

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Contains listed fragrance

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match
  17. #19 · TIRTIR

    Mask Fit Red Cushion

    22N SHELL BEIGE
    Shade match 83
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Very close colourSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishContains listed fragrance

    Score details
    Shade match
    83
    Finish & visual result
    88
    Wear & performance
    75
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Contains listed fragrance

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match
  18. #20 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F2.5NC
    Shade match 88
    $14Ulta BeautyUlta Beauty(product price)$15 less (52%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Neutral rather than warm undertoneMatte rather than natural matte finishBuildable rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    72
    Wear & performance
    82
    Skin suitability
    92

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural matte finish · Buildable rather than full coverage · Does not claim not settling into lines

    Retailer shade note: fair or light skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  19. Shade match 84
    $42Ulta BeautyUlta Beauty(product price)Costs $13 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Olive rather than warm undertoneMatte rather than natural matte finishNot marketed for dry skin

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Olive rather than warm undertone · Matte rather than natural matte finish · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: light skin with very warm, golden or olive undertones

    Medium confidence· Digital match

    View match
  20. Shade match 91
    $69Ulta BeautyUlta Beauty(product price)Costs $40 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural matte finishBuildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    72
    Wear & performance
    68
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 36% ingredient overlap

    Differences: Matte rather than natural matte finish · Buildable rather than full coverage · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: light-medium shade, golden undertone

    Medium confidence· Digital match

    View match
  21. #23 · Monika Blunder Beauty

    Blunder Cover Foundation/Concealer

    Shade: 2.5 ZWEI.5
    Shade match 92
    $26$52Ulta BeautyUlta Beauty$3 less (10%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Radiant rather than natural matte finish

    Score details
    Shade match
    92
    Finish & visual result
    59
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural matte finish

    Retailer shade note: Light, Warm Undertones

    Medium confidence· Digital match

    View match
  22. #24 · TIRTIR

    Mask Fit AI Filter Cushion

    21W NATURAL IVORY
    Shade match 90
    $25Ulta BeautyUlta Beauty(product price)$4 less (14%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Slightly lighterMatte rather than natural matte finishDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    71
    Wear & performance
    72
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural matte finish · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light with warm undertone

    Medium confidence· Digital match

    View match
  23. #25 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    LW10
    Shade match 97
    $49SephoraSephoraCosts $20 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect

    Differences: Radiant rather than natural matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    52
    Wear & performance
    72
    Skin suitability
    25

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural matte finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for dry/combination/oily skin · Contains listed fragrance

    Retailer shade note: light warm 10

    Medium confidence· Digital match

    View match

Showing 12 of 23 matches

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 105L (Light · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    190W

    Rare Beauty Liquid Touch Brightening Concealer, shade 190W

    • Very close colour
    • Light · Warm · golden undertone

    $24

  2. Dior Forever Skin Correct Full-Coverage Concealer

    1W Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1W Warm

    • Very close colour
    • Light · Warm · yellow undertone

    $42

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Cotton 2

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Cotton 2

    • Very close colour
    • Light · Warm · golden undertone

    $39

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    14.0 Light Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 14.0 Light Tan

    • Very close colour
    • Light · Warm undertone

    $30

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Nougat 2.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Nougat 2.5 Golden

    • Very close colour
    • Fair · Warm · golden undertone

    $31

  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Fair 1.5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Fair 1.5W

    • Close colour
    • Fair · Warm · yellow undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rabanne Fresh Touch 24H Radiant Foundation in 10W, against KimChi Chic Beauty A Really Good Foundation in 105L. Every attribute compared, with its share of the score.

ComparedYour shade105LClosest shade match10WScore
Shade match55% of overall98
Colour96#debd94#ddbe99Looks identicalColour difference 1.1 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall50
Finish34Natural matteRadiantDifferentRadiant finish rather than natural matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 81/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rabanne Fresh Touch 24H Radiant Foundation in 10W.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural matte
  • Does not claim not settling into lines
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconehigh silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs high

Why the closest overall alternative works

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 180W, against KimChi Chic Beauty A Really Good Foundation in 105L. Every attribute compared, with its share of the score.

ComparedYour shade105LClosest overall alternative180WScore
Shade match55% of overall96
Colour94#debd94#e5c198Very close colourColour difference 1.5 (0 is identical)
Depth96LightLightSameDepth difference: 2.4
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall75
Skin type75Dry, normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 88/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 180W.

Same or better

  • Very close colour
  • Same warm undertone
  • Matte finish instead of natural matte
  • Same full coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for dry skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy

Closest shade match

Rabanne Fresh Touch 24H Radiant Foundation 10W

Match price
$42Ulta BeautyUlta Beauty
Costs $13 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 180W

Best price
$69SephoraSephora
Costs $40 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.