Beautler.Your beauty butler

Teint Idole Ultra Wear Care and Glow Foundation 310N dupes and alternatives Lancôme

Light medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: R.E.M. Beauty Sweetener Foundation light 10 nw

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Lancôme
310NChange shade
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
R.E.M. Beauty
light 10 nw
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Matte · Buildable coverage
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$18 less (34%)

Your shade $53 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium Tan

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Lancôme
310NChange shade
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
IT Cosmetics
Medium Tan
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Natural · Full coverage
Overall match
88out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
91
Wear (Wear & performance)
58
Skin (Skin suitability)
84
Best price
$39SephoraSephora
$14 less (26%)

Your shade $53 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $46SephoraSephora$7 less (13%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Not marketed for combination/sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    78
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: light skin with warm/yellow undertones

    High confidence· Digital match

    View match
  2. Shade match 93
    $12.99Ulta BeautyUlta Beauty(product price)$40.01 less (75%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: No long-wear claimDoes not claim transfer resistanceNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural finish

    Ingredients (not scored): 3% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · No SPF

    Retailer shade note: neutral light

    Medium confidence· Digital match

    View match
  3. Shade match 93
    $52SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim transfer resistanceNot marketed for combination skinNo SPF

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim transfer resistance · Not marketed for combination skin · No SPF

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Soft Beige
    Shade match 90
    $3.89$5.99Ulta BeautyUlta Beauty$49.11 less (93%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Slightly lighterFull rather than medium coverageNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    81
    Wear & performance
    65
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly lighter · Full rather than medium coverage · No SPF

    Medium confidence· Digital match

    View match
  5. Shade match 92
    $49SephoraSephora$4 less (8%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for combination/sensitive skinNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    86
    Wear & performance
    65
    Skin suitability
    30

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $46SephoraSephora$7 less (13%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF

    Retailer shade note: mid fair - neutral, slightly golden

    Medium confidence· Digital match

    View match
  7. Shade match 92
    $42SephoraSephora$11 less (21%)

    Matches: Very close colourSame neutral undertoneBoth claim 24-hour wear

    Differences: Matte rather than natural finishFull rather than medium coverageNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    67
    Wear & performance
    75
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · No SPF

    Retailer shade note: for light neutral skin with a subtle pink hue

    High confidence· Digital match

    View match
  8. Shade match 94
    $48SephoraSephora$5 less (9%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  9. Shade match 93
    $15.99Ulta BeautyUlta Beauty(product price)$37.01 less (70%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    76
    Wear & performance
    53
    Skin suitability
    84

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · No SPF

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 96
    $12.98WalmartWalmart$40.02 less (76%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for normal/combination skin

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    33

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for normal/combination skin

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    Honey Rose
    Shade match 91
    $21.39CVSCVS$31.61 less (60%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for normal/combination skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    33

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for normal/combination skin

    Medium confidence· Digital match

    View match
  12. #14 · L.A. Girl

    Sheer Skin Tinted Foundation

    Medium Beige
    Shade match 96
    $10Ulta BeautyUlta Beauty$43 less (81%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Light rather than medium coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · No SPF

    Medium confidence· Digital match

    View match
  13. #15 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    N6.5
    Shade match 96
    $39SephoraSephora$14 less (26%)

    Matches: Very close colourSame neutral undertoneBoth claim 24-hour wear

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    70
    Skin suitability
    30

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/sensitive skin

    Retailer shade note: light with neutral peachy undertones

    High confidence· Digital match

    View match
  14. Shade match 90
    $54SephoraSephoraCosts $1 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Does not claim transfer resistanceNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    39
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim transfer resistance · No SPF

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match
  15. #17 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N4 Neutral Light Medium
    Shade match 90
    $13.99Ulta BeautyUlta Beauty$39.01 less (74%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No long-wear claimDoes not claim transfer resistanceNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · No SPF

    Medium confidence· Digital match

    View match
  16. Shade match 91
    $15.99Ulta BeautyUlta Beauty(product price)$37.01 less (70%)

    Matches: Very close colourSame neutral undertoneClaims not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    53
    Skin suitability
    84

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 28% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · No SPF

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Latte 300N
    Shade match 90
    $37SephoraSephora$16 less (30%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Buildable rather than medium coverageDoes not claim transfer resistanceNot marketed for combination/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    28

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Buildable rather than medium coverage · Does not claim transfer resistance · Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: Light-Medium skin with a neutral undertone

    Medium confidence· Digital match

    View match
  18. Shade match 95
    $52SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishDoes not claim transfer resistanceNot marketed for combination skin

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    53
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim transfer resistance · Not marketed for combination skin · No SPF

    Medium confidence· Digital match

    View match
  19. Shade match 93
    $49Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Light rather than medium coverageDoes not claim transfer resistanceNot marketed for normal/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    39
    Skin suitability
    28

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  20. #22 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    3N Latte
    Shade match 91
    $54Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    70
    Wear & performance
    61
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No SPF

    Retailer shade note: light medium with neutral undertones

    High confidence· Digital match

    View match
  21. #23 · Drunk Elephant

    Kamo Triple-Peptide Multi-Use Serum Foundation

    Medium 11N
    Shade match 90
    $42SephoraSephora$11 less (21%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageNot marketed for combination/sensitive skinNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    28

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for combination/sensitive skin · No SPF

    Retailer shade note: Light Medium with Neutral Undertones

    Medium confidence· Digital match

    View match
  22. Shade match 92
    $52SephoraSephora$1 less (2%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Radiant rather than natural finishDoes not claim transfer resistanceNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    53
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim transfer resistance · Not marketed for combination skin · No SPF

    Retailer shade note: light peach

    Medium confidence· Digital match

    View match
  23. Shade match 92
    $52SephoraSephora$1 less (2%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Radiant rather than natural finishDoes not claim transfer resistanceNot marketed for combination skin

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    53
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim transfer resistance · Not marketed for combination skin · No SPF

    Retailer shade note: fair light peach

    Medium confidence· Digital match

    View match
  24. #26 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 06
    Shade match 90
    $46.90Ulta BeautyUlta Beauty(product price)$6.10 less (12%)

    Matches: Near-identical swatch colourClaims a blurring effectClaims a lightweight feel

    Differences: Matte rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    90
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · No SPF

    Medium confidence· Digital match

    View match
  25. #27 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    2N2 Buff
    Shade match 91
    $52SephoraSephora$1 less (2%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNot marketed for normal/sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    56
    Skin suitability
    28

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for normal/sensitive skin · No SPF

    Retailer shade note: light-medium with neutral subtle golden undertones

    Medium confidence· Digital match

    View match
  26. #28 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    2W0 Warm Vanilla
    Shade match 91
    $52SephoraSephora$1 less (2%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Matte rather than natural finishNot marketed for normal/sensitive skinNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    76
    Wear & performance
    56
    Skin suitability
    28

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than natural finish · Not marketed for normal/sensitive skin · No SPF

    Retailer shade note: light-medium with warm yellow undertones

    Medium confidence· Digital match

    View match
  27. #29 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    1Y18 Warm Cashew
    Shade match 93
    $45SephoraSephora$8 less (15%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    62
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for sensitive skin · No SPF

    Retailer shade note: light skin tones with yellow undertones

    Medium confidence· Digital match

    View match
  28. #30 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    11 Classic Ivory
    Shade match 92
    $14.97WalmartWalmart$38.03 less (72%)

    Matches: Near-identical swatch colourSame neutral undertone

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for sensitive skin · No SPF

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Lancôme Teint Idole Ultra Wear Care and Glow Foundation 310N (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    220 Buff C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 220 Buff C

    • Slight colour difference
    • Light · Warm undertone

    $32

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Very close colour
    • Light medium · Neutral undertone

    $12.99

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Drift 3.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Drift 3.8

    • Very close colour
    • Light medium · Warm · peach undertone

    $39

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2N1

    • Very close colour
    • Medium light · Neutral undertone

    $34

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Very close colour
    • Light medium · Warm undertone

    $12.99

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N18

    • Very close colour
    • Light · Neutral undertone

    $30

  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5

    • Close colour
    • Light medium · Neutral undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

R.E.M. Beauty Sweetener Foundation in light 10 nw, against Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 310N. Every attribute compared, with its share of the score.

ComparedYour shade310NClosest shade matchlight 10 nwScore
Shade match55% of overall98
Colour97#e9ac88#e9ad8cLooks identicalColour difference 0.9 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.4
Retailer descriptionLightLight mediumSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall33
Skin type33Normal, combination, sensitiveCombinationBoth marketed for combination skin
Overall match 79/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in light 10 nw.

Same or better

  • $18 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Claims not settling into lines
  • No fragrance listed
  • No drying alcohol listed

Different

  • Matte finish instead of natural
  • No long-wear claim
  • Does not claim transfer resistance
  • Not marketed for normal/sensitive skin
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol denat.)Not listed
SPFSPF 27Not listed
OverlapBoth silicone-based; silicone high vs high

Why the closest overall alternative works

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium Tan, against Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 310N. Every attribute compared, with its share of the score.

ComparedYour shade310NClosest overall alternativeMedium TanScore
Shade match55% of overall95
Colour98#e9ac88#e7ac87Looks identicalColour difference 0.7 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.4
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared58
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, sensitiveNormal, dry, combination, oily, sensitiveBoth marketed for normal/​combination/​sensitive skin
Overall match 88/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation in Medium Tan.

Same or better

  • $14 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same natural finish
  • Full rather than medium coverage
  • No drying alcohol listed
  • SPF 50 instead of SPF 27

Different

  • Does not claim transfer resistance

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (limonene)
Drying alcoholListed (alcohol denat.)Not listed
SPFSPF 27SPF 50
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

R.E.M. Beauty Sweetener Foundation light 10 nw

Match price
$35Ulta BeautyUlta Beauty
$18 less (34%)

Your shade $53 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation Medium Tan

Best price
$39SephoraSephora
$14 less (26%)

Your shade $53 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.