Deep · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $53 at Ulta Beauty · product price; shade not separately priced
Natasha Denona HY-GLAM Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $55 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $53 at Ulta Beauty
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$9 less (17%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Not marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Not marketed for sensitive skin · No SPF
Retailer shade note: warm bronze
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephora$9 less (17%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Not marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Not marketed for sensitive skin · No SPF
Retailer shade note: warm golden
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephora$5 less (9%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF
Looks identical · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: dark with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephora$6 less (11%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF
Looks identical · Natural · Medium coverage
Ingredients (not scored): 28% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: deep warm
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautyUlta Beauty(product price)$45 less (85%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at Target
Walmart$8View at Walmart
AmazonSee price at AmazonView at AmazonSephora$29 less (55%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Olive rather than warm undertoneNot marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Olive rather than warm undertone · Not marketed for sensitive skin · No SPF
Retailer shade note: deep with olive undertones
Medium confidence· Digital match
Sephora Collection Best Skin Ever Liquid Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephora$6 less (11%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 28% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: deep warm
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephora$14 less (26%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Full rather than medium coverageDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Full rather than medium coverage · Does not claim transfer resistance
Retailer shade note: tan to deep complexion with neutral peach undertone
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$12 less (23%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Slightly lighterLight rather than medium coverageNo long-wear claim
Very close colour · Natural · Light coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Slightly lighter · Light rather than medium coverage · No long-wear claim · No SPF
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Very close colourSame warm undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistanceNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: deep peach
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beauty(product price)$11 less (21%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Buildable rather than medium coverageDoes not claim transfer resistanceNo SPF
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Buildable rather than medium coverage · Does not claim transfer resistance · No SPF
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty(product price)$34.01 less (64%)Matches: Very close colourSame natural finishBoth claim transfer resistance
Differences: Full rather than medium coverage
Very close colour · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Full rather than medium coverage
Medium confidence· Digital match
L'Oréal Paris Infallible 32H Fresh Wear Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at WalmartUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$19.69View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty(product price)$14 less (26%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin
Retailer shade note: deep, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$39.01 less (74%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: No long-wear claimDoes not claim transfer resistanceNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 29% ingredient overlap
Differences: No long-wear claim · Does not claim transfer resistance · No SPF
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartTarget$9.99View at TargetUlta Beautyfrom $13.99 · product priceView at Ulta BeautyCVS$14.79View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty$15 less (28%)Matches: Near-identical swatch colourSame warm undertoneSame natural finish
Differences: Full rather than medium coverageNo long-wear claimDoes not claim transfer resistance
Looks identical · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance
Retailer shade note: dark brown with golden undertone
Medium confidence· Digital match
PÜR 4-in-1 Tinted Moisturizer SPF 20
Every store that sells this shade · prices as last checked
Ulta Beauty$38View at Ulta BeautyUlta Beauty(product price)$24 less (45%)Matches: Near-identical swatch colourSame warm undertoneClaims not settling into lines
Differences: Natural matte rather than natural finishFull rather than medium coverageDoes not claim transfer resistance
Looks identical · Natural matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: Deep with Warm Undertones
Medium confidence· Digital match
KimChi Chic Beauty A Really Good Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $29 · product priceView at Ulta BeautySephora$1 less (2%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNo SPF
Very close colour · Matte · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Matte rather than natural finish · No SPF
Retailer shade note: deep with warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyAmazonSee price at AmazonView at AmazonSephora$13 less (25%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Matte rather than natural finishNot marketed for sensitive skinNo SPF
Very close colour · Matte · Medium coverage
Ingredients (not scored): 27% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for sensitive skin · No SPF
Retailer shade note: deep warm
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sUlta Beauty$4 less (8%)Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish
Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim transfer resistance · No SPF
Medium confidence· Digital match
Clinique Daily Calm Makeup Balm Foundation
Every store that sells this shade · prices as last checked
Macy's$49View at Macy'sUlta Beauty$49View at Ulta BeautyUlta Beauty(product price)$4 less (8%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Light rather than medium coverageDoes not claim transfer resistanceNot marketed for normal/sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal/sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyUlta Beauty(product price)$11 less (21%)Matches: Near-identical swatch colourSame warm undertoneClaims not settling into lines
Differences: Radiant rather than natural finishBuildable rather than medium coverageDoes not claim transfer resistance
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance
Retailer shade note: deep skin with warm, peach undertones
Medium confidence· Digital match
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephoraCosts $2 moreMatches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Olive rather than warm undertoneDoes not claim transfer resistanceNot marketed for sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Olive rather than warm undertone · Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: D3 - deep with neutral undertones, and an olive tone
Medium confidence· Digital match
NARS Light Reflecting Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta BeautyMacy's$55 · low stockView at Macy'sSephora$5 less (9%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Does not claim transfer resistanceNot marketed for sensitive skinNo SPF
Very close colour · Natural · Medium coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Does not claim transfer resistance · Not marketed for sensitive skin · No SPF
Retailer shade note: dark with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty(product price)$12 less (23%)Matches: Very close colourSame natural finishClaims a lightweight feel
Differences: Neutral rather than warm undertoneLight rather than medium coverageDoes not claim transfer resistance
Very close colour · Natural · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Light rather than medium coverage · Does not claim transfer resistance
Retailer shade note: deep with a neutral undertone
Medium confidence· Digital match
Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyMacy's$41View at Macy'sUlta BeautyCosts $17 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than warm undertoneNo long-wear claimDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than warm undertone · No long-wear claim · Does not claim transfer resistance · No SPF
Medium confidence· Digital match
Chanel LES BEIGES Water-Fresh Complexion Touch
Every store that sells this shade · prices as last checked
Ulta Beauty$70View at Ulta BeautySephora$1 less (2%)Matches: Very close colourSame warm undertoneSame medium coverage
Differences: Radiant rather than natural finishDoes not claim transfer resistanceNot marketed for combination skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Radiant rather than natural finish · Does not claim transfer resistance · Not marketed for combination skin · No SPF
Retailer shade note: deep peach
Medium confidence· Digital match
Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta Beauty(product price)$4 less (8%)Matches: Very close colourSame warm undertoneSame natural finish
Differences: Light rather than medium coverageDoes not claim transfer resistanceNot marketed for normal/sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Light rather than medium coverage · Does not claim transfer resistance · Not marketed for normal/sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautySephora$14 less (26%)Matches: Very close colourSame warm undertoneBoth claim 24-hour wear
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/sensitive skin
Retailer shade note: very deep with soft warm red undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephoraSame priceMatches: Very close colourSame warm undertoneClaims a skin-like finish
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 38% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination skin · No SPF
Retailer shade note: Deep with Golden Undertones
High confidence· Digital match
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53 · low stockView at SephoraUlta Beautyfrom $53 · product priceView at Ulta BeautyShowing 12 of 29 matches
The closest shade to Lancôme Teint Idole Ultra Wear Care and Glow Foundation 530W (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
520 Suede W
$32
C7
$16.99
NW50
$30
Cacao
24N
$30
4Y73
$35
Coffee
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Natasha Denona HY-GLAM Powder Foundation in P10, against Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 530W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Natasha Denona HY-GLAM Powder Foundation in P10.
2 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 470, against Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 530W. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 470.
8 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.
Natasha Denona HY-GLAM Powder Foundation P10
Ulta BeautyYour shade $53 at Ulta Beauty · product price; shade not separately priced
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 470
SephoraYour shade $53 at Ulta Beauty
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
