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Infallible Skin Ink 2-in-1 Foundation Concealer 180 Medium Cool dupes and alternatives L'Oréal Paris

Light medium · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 Medium 32 Cool

The equivalent shade and the most similar foundation overall.

The match
bareMinerals
Medium 32 Cool
Depth and undertone: Light medium · Cool
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
93
Wear (Wear & performance)
58
Skin (Skin suitability)
100
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
Costs $26.01 more

Your shade $18.99 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Ulta Beauty Collection

    Complexion Crush Foundation

    Medium Cool
    Shade match 98
    $16Ulta BeautyUlta Beauty(product price)$2.99 less (16%)

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    98
    Finish & visual result
    91
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  2. Shade match 98
    $53SephoraSephoraCosts $34.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNot marketed for combination/dry skin

    Score details
    Shade match
    98
    Finish & visual result
    85
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Full rather than medium coverage · Not marketed for combination/dry skin

    Retailer shade note: Medium with Rosy Undertones

    Medium confidence· Digital match

    View match
  3. #4 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F8C
    Shade match 99
    $14Ulta BeautyUlta Beauty(product price)$4.99 less (26%)

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Buildable rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    99
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    100

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: medium or tan skin tones with a cool undertone

    Medium confidence· Digital match

    View match
  4. #5 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light To Medium Cool
    Shade match 96
    $16Ulta BeautyUlta Beauty(product price)$2.99 less (16%)

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: No long-wear claimDoes not claim transfer resistanceDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    91
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  5. #6 · Tarte

    Face Tape Full Coverage Foundation

    29N Light-Medium Neutral
    Shade match 98
    $42Ulta BeautyUlta BeautyCosts $23.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    98
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: light to medium skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  6. Shade match 99
    $8Ulta BeautyUlta Beauty(product price)$10.99 less (58%)

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium or tan skin tones with a cool undertone

    Medium confidence· Digital match

    View match
  7. #8 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C4 Cool Light Medium
    Shade match 97
    $13.99Ulta BeautyUlta Beauty(product price)$5 less (26%)

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  8. Shade match 90
    $42SephoraSephoraCosts $23.01 more

    Matches: Near-identical swatch colourSame matte finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for light neutral skin with a subtle pink hue

    High confidence· Digital match

    View match
  9. Shade match 93
    $41Ulta BeautyUlta BeautyCosts $22.01 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    58
    Skin suitability
    80

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: moderately fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  10. Shade match 99
    $56Ulta BeautyUlta Beauty(product price)Costs $37.01 more

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a skin-like finish

    Differences: Radiant rather than matte finishBuildable rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    99
    Finish & visual result
    60
    Wear & performance
    58
    Skin suitability
    100

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Radiant rather than matte finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: light with cool pink undertones

    High confidence· Digital match

    View match
  11. #12 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 06
    Shade match 89
    $46.90Ulta BeautyUlta Beauty(product price)Costs $27.91 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  12. Shade match 89
    $49SephoraSephoraCosts $30.01 more

    Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishDoes not claim a lightweight feel

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    73
    Skin suitability
    40

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · Does not claim a lightweight feel · Not marketed for combination/oily/sensitive skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 90
    $39.50Ulta BeautyUlta Beauty(product price)Costs $20.51 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    86
    Wear & performance
    65
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/normal/sensitive skin

    Retailer shade note: medium skin w/ neutral undertones

    Medium confidence· Digital match

    View match
  14. #15 · SUBTL. Beauty

    Stackable BB Powder Foundation Single

    Light 1C
    Shade match 99
    $24Ulta BeautyUlta Beauty(product price)Costs $5.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    99
    Finish & visual result
    64
    Wear & performance
    65
    Skin suitability
    50

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: Light with cool undertones

    Medium confidence· Digital match

    View match
  15. #16 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F7.2NW
    Shade match 88
    $14Ulta BeautyUlta Beauty(product price)$4.99 less (26%)

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    61
    Skin suitability
    100

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines

    Retailer shade note: medium or tan skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  16. #17 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    24P Medium
    Shade match 97
    $24SephoraSephoraCosts $5.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    61
    Skin suitability
    20

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: medium, pink undertone

    Medium confidence· Digital match

    View match
  17. Shade match 93
    $8Ulta BeautyUlta Beauty(product price)$10.99 less (58%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs cool)Same matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: fair or light skin tones with a neutral cool undertone

    Medium confidence· Digital match

    View match
  18. #19 · NARS

    Light Reflecting Foundation

    Porto
    Shade match 97
    $55Ulta BeautyUlta Beauty(product price)Costs $36.01 more

    Matches: Near-identical swatch colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    97
    Finish & visual result
    64
    Wear & performance
    61
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for oily/sensitive skin

    Retailer shade note: M3.25 - medium with cool undertones, and a rosy tone

    Medium confidence· Digital match

    View match
  19. Shade match 83
    $48SephoraSephoraCosts $29.01 more

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for dry/sensitive skin

    Retailer shade note: for light skintone with with neutral warm undertones

    High confidence· Digital match

    View match
  20. Shade match 87
    $39.50Ulta BeautyUlta Beauty(product price)Costs $20.51 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    65
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light/medium skin w/ cool to neutral undertones

    Medium confidence· Digital match

    View match
  21. #22 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N4 Neutral Light Medium
    Shade match 89
    $13.99Ulta BeautyUlta Beauty$5 less (26%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  22. Shade match 88
    $40SephoraSephoraCosts $21.01 more

    Matches: Very close colourSame matte finishBoth claim not settling into lines

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: for medium skin with neutral undertones

    Medium confidence· Digital match

    View match
  23. Shade match 97
    $46SephoraSephoraCosts $27.01 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    64
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination/sensitive skin

    Retailer shade note: medium skin with cool/rosy undertones

    Medium confidence· Digital match

    View match
  24. #25 · Natasha Denona

    HY-GLAM Powder Foundation

    N6
    Shade match 89
    $55Ulta BeautyUlta Beauty(product price)Costs $36.01 more

    Matches: Near-identical swatch colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    89
    Finish & visual result
    91
    Wear & performance
    51
    Skin suitability
    20

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: medium neutral

    Medium confidence· Digital match

    View match
  25. #26 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    2C Madeleine
    Shade match 80
    $54Ulta BeautyUlta Beauty(product price)Costs $35.01 more

    Matches: Same cool undertoneSame matte finishClaims a blurring effect

    Differences: Slightly lighterBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Colour not compared · Matte · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: light with cool undertones

    Low confidence· Digital match

    View match
  26. #27 · Natasha Denona

    HY-GLAM Powder Foundation

    N4-5
    Shade match 87
    $55Ulta BeautyUlta BeautyCosts $36.01 more

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    51
    Skin suitability
    20

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: light neutral

    Medium confidence· Digital match

    View match
  27. Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$10.99 less (58%)

    Matches: Near-identical swatch colourSame matte finishNo drying alcohol listed

    Differences: Neutral rather than cool undertoneFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium or tan skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  28. #29 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    11 Classic Ivory
    Shade match 88
    $14.97WalmartWalmart$4.02 less (21%)

    Matches: Near-identical swatch colourSame matte finish

    Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/sensitive skin

    Medium confidence· Digital match

    View match
  29. Shade match 82
    $38Ulta BeautyUlta BeautyCosts $19.01 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Slightly warmer undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    82
    Finish & visual result
    73
    Wear & performance
    75
    Skin suitability
    80

    Very close colour · Matte · Light coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: for light to light-medium skin

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 180 Medium Cool (Light medium · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    365 Cashew

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 365 Cashew

    • Very close colour
    • Light medium

    $15.99

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    4.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4.75

    • Looks identical
    • Light medium · Cool · pink undertone

    $42

  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    25.5 Medium Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 25.5 Medium Bronze

    • Very close colour
    • Light · Cool undertone

    $30

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW20

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW20

    • Very close colour
    • Light · Cool · rosy undertone

    $30

  4. Rare Beauty Liquid Touch Brightening Concealer

    300C

    Rare Beauty Liquid Touch Brightening Concealer, shade 300C

    • Very close colour
    • Light medium · Cool undertone

    $24

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Marmalade 3.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Marmalade 3.3 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    3.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 3.5C

    • Very close colour
    • Light medium · Cool undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Medium 32 Cool, against L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 180 Medium Cool. Every attribute compared, with its share of the score.

ComparedYour shade180 Medium CoolClosest matchMedium 32 CoolScore
Shade match55% of overall99
Colour99#e3ac87#e1ab87Looks identicalColour difference 0.4 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.6
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared58
Longevity2048-hour wear24-hour wearDifferent24-hour wear claimed against 48-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 91/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20 in Medium 32 Cool.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Both claim transfer resistance
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • Does not claim not settling into lines

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol)
SPFNot listedSPF 20
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy Medium 32 Cool

Match price
$45Ulta BeautyUlta Beauty
Costs $26.01 more

Your shade $18.99 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.