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Color Sensational Shaping Lip Liner Plum Passion dupes and alternatives Maybelline

Plum · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

Closest shade match: L'Oréal Paris Colour Riche Lip Liner Truly Burgundy

The equivalent shade: scored on colour, depth, undertone and colour family only.

The match
L'Oréal Paris
Truly Burgundy
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: Satin
Shade match
72out of 100
Colour
61
Depth
75
Undertone (Undertone and colour family)
100
Medium confidence· Digital matchWhy it matches
Best price
$9.49Ulta BeautyUlta Beauty
Costs $1 more

Your shade $8.49 at Ulta Beauty

Closest overall alternative: NYX Professional Makeup Slim Lip Pencil Lip Liner Bloom

The most similar lip liner overall: shade match 60%, finish and visual result 10%, wear and performance 25%, comfort and suitability 5%.

The match
NYX Professional Makeup
Bloom
Colour family, undertone and depth: Pink · Cool · Deep / dark
Finish and opacity: Opaque
Overall match
68out of 100
Shade (Shade match)
71
Finish (Finish & visual result)
50
Wear (Wear & performance)
74
Comfort (Comfort & suitability)
40
Match price
$6Ulta BeautyUlta Beauty
$2.49 less (29%)

Your shade $8.49 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip liner on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Eternal Pink
    Shade match 61
    $6Ulta BeautyUlta Beauty$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterPink rather than plum

    Score details
    Shade match
    61
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Slight colour difference · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than plum

    Medium confidence· Digital match

    View match
  2. #4 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Boundless Berry
    Shade match 57
    $6Ulta BeautyUlta Beauty$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    57
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum

    Medium confidence· Digital match

    View match
  3. #5 · Milani

    Color Statement Lip Liner

    Fuchsia
    Shade match 64
    $6.49Ulta BeautyUlta Beauty$2 less (24%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourPink rather than plumDoes not claim smudge and transfer

    Score details
    Shade match
    64
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    50

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than plum · Does not claim smudge and transfer

    Medium confidence· Digital match

    View match
  4. Shade match 56
    $25SephoraSephoraCosts $16.51 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourBerry rather than plum

    Score details
    Shade match
    56
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum

    Retailer shade note: rich berry

    Medium confidence· Digital match

    View match
  5. #7 · NYX Professional Makeup

    Slim Lip Pencil Lip Liner

    Prune
    Shade match 59
    $6Ulta BeautyUlta Beauty(product price)$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourDoes not claim smudge and transfer

    Score details
    Shade match
    59
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Visibly different colour · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Does not claim smudge and transfer

    Retailer shade note: violet-plum

    Medium confidence· Digital match

    View match
  6. #8 · L.A. Girl

    Long-Lasting Shockwave Lip Liner

    Blaze
    Shade match 47
    $5Ulta BeautyUlta Beauty$3.49 less (41%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterPink rather than plum

    Score details
    Shade match
    47
    Finish & visual result
    50
    Wear & performance
    96
    Comfort & suitability
    50

    Visibly different colour · Opaque

    Ingredients (not scored): 14% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than plum

    Medium confidence· Digital match

    View match
  7. #9 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Dark Red
    Shade match 44
    $6Ulta BeautyUlta Beauty(product price)$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    44
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: burgundy

    Medium confidence· Digital match

    View match
  8. #10 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    450 Dramatic Plum
    Shade match 43
    $26SephoraSephoraCosts $17.51 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colour

    Score details
    Shade match
    43
    Finish & visual result
    50
    Wear & performance
    96
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour

    Retailer shade note: Deep Burgundy (Not suitable for use on eyes)

    Medium confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil

    Girl, Bye
    Shade match 49
    $6Ulta BeautyUlta Beauty(product price)$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim smudge and transfer

    Score details
    Shade match
    49
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim smudge and transfer

    Retailer shade note: berry

    Medium confidence· Digital match

    View match
  10. #12 · L.A. Girl

    Ultimate Lip Intense Stay Auto Lipliner

    Enduring Mauve
    Shade match 37
    $6Ulta BeautyUlta Beauty$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourMauve rather than plum

    Score details
    Shade match
    37
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    50

    Visibly different colour · Matte

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than plum

    Medium confidence· Digital match

    View match
  11. #13 · e.l.f. Cosmetics

    Cream Glide Lip Liner

    Plum & Get It
    Shade match 61
    $2Ulta BeautyUlta Beauty(product price)$6.49 less (76%)

    Matches: Same cool undertone

    Differences: Noticeably different swatch colourNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    61
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    50

    Visibly different colour · Opaque

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: blackened plum

    Medium confidence· Digital match

    View match
  12. #14 · Sacheu

    Peel Off Lip Liner STAY-N

    After Party
    Shade match 49
    $14Ulta BeautyUlta BeautyCosts $5.51 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim smudge and transfer

    Score details
    Shade match
    49
    Finish & visual result
    50
    Wear & performance
    70
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim smudge and transfer

    Retailer shade note: dark wine

    Medium confidence· Digital match

    View match
  13. #15 · Juvia's Place

    Luxe Lip Liners

    Wine
    Shade match 47
    $13Ulta BeautyUlta BeautyCosts $4.51 more

    Matches: Same cool undertoneSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperDoes not claim smudge and transfer

    Score details
    Shade match
    47
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    50

    Visibly different colour · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim smudge and transfer

    Retailer shade note: burgundy

    Medium confidence· Digital match

    View match
  14. #16 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    11 Hot N Heavy
    Shade match 42
    $11.99CVSCVSCosts $3.50 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourDeeper

    Score details
    Shade match
    42
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper

    Medium confidence· Digital match

    View match
  15. #17 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    Hot & Heavy
    Shade match 41
    $12Ulta BeautyUlta BeautyCosts $3.51 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    Differences: Noticeably different swatch colourDeeperNeutral rather than cool undertone

    Score details
    Shade match
    41
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    40

    Visibly different colour · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Neutral rather than cool undertone

    Medium confidence· Digital match

    View match
  16. #18 · Half Magic

    Sculptitude 2-in-1 Lip Liner

    Fancy Cherry/Sugar Plum B*tch
    Shade match 40
    $20Ulta BeautyUlta BeautyCosts $11.51 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighter

    Score details
    Shade match
    40
    Finish & visual result
    50
    Wear & performance
    85
    Comfort & suitability
    50

    Visibly different colour

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter

    Retailer shade note: cherry red & burgundy plum

    Medium confidence· Digital match

    View match
  17. #19 · Huda Beauty

    Lip Contour 2.0 Automatic Matte Lip Pencil

    Very Berry
    Shade match 42
    $23SephoraSephoraCosts $14.51 more

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Noticeably different swatch colourBerry rather than plum9-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    42
    Finish & visual result
    50
    Wear & performance
    79
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 31% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · 9-hour wear rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  18. #20 · Make Up For Ever

    Artist Color Pencil Long-Lasting Lip Liner

    808 Boundless Berry
    Shade match 35
    $26SephoraSephoraCosts $17.51 more

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterBerry rather than plum

    Score details
    Shade match
    35
    Finish & visual result
    50
    Wear & performance
    96
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 10% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Berry rather than plum

    Retailer shade note: Medium Berry

    Medium confidence· Digital match

    View match
  19. #21 · NYX Professional Makeup

    Retractable Long-Lasting Mechanical Lip Liner

    Hot Pink
    Shade match 33
    $6Ulta BeautyUlta Beauty(product price)$2.49 less (29%)

    Matches: Same cool undertoneSame longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourLighterPink rather than plum

    Score details
    Shade match
    33
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    40

    Visibly different colour

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than plum

    Retailer shade note: blue-toned bright pink pearl

    Medium confidence· Digital match

    View match
  20. #22 · Westman Atelier

    Lip Shape Defining Lip Liner

    Lou Lou
    Shade match 44
    $34SephoraSephoraCosts $25.51 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims comfort

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim smudge and transfer

    Score details
    Shade match
    44
    Finish & visual result
    50
    Wear & performance
    74
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim smudge and transfer

    Retailer shade note: deep wine

    Medium confidence· Digital match

    View match
  21. #23 · NARS

    Long Lasting Matte Lip Liner

    Let's Go Crazy
    Shade match 33
    $26SephoraSephoraCosts $17.51 more

    Matches: Same longevity: long-wearingBoth claim smudge and transfer

    Differences: Noticeably different swatch colourNeutral rather than cool undertoneBerry rather than plum

    Score details
    Shade match
    33
    Finish & visual result
    50
    Wear & performance
    96
    Comfort & suitability
    50

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than cool undertone · Berry rather than plum

    Retailer shade note: rich mulberry

    Medium confidence· Digital match

    View match
  22. #24 · Urban Decay

    24/7 Glide-On Waterproof Lip Liner

    Jilted
    Shade match 41
    $25Ulta BeautyUlta BeautyCosts $16.51 more

    Matches: Same cool undertoneBoth claim smudge and transferClaims waterproof

    Differences: Noticeably different swatch colourPink rather than plum16-hour wear rather than long-wearing (longevity)

    Score details
    Shade match
    41
    Finish & visual result
    50
    Wear & performance
    76
    Comfort & suitability
    40

    Visibly different colour · Matte

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than plum · 16-hour wear rather than long-wearing (longevity)

    Retailer shade note: deep fuchsia-pink

    Medium confidence· Digital match

    View match
  23. #25 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    Flirt Alert
    Match not determinedNo swatch colour on one side
    $11.99TargetTargetCosts $3.50 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    No material differences in the data we have.

    Score details

    A reliable match cannot be determined for this pair (no swatch colour on one side), so no score is shown.

    Colour not compared · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Low confidence· Digital match

    View match
  24. #26 · NYX Professional Makeup

    Lingerie Lip Liner Stain

    Tied Up
    Match not determinedNo swatch colour on one side
    $11.99TargetTargetCosts $3.50 more

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    No material differences in the data we have.

    Score details

    A reliable match cannot be determined for this pair (no swatch colour on one side), so no score is shown.

    Colour not compared · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Low confidence· Digital match

    View match
  25. #27 · NYX Professional Makeup

    Line Loud Longwear Lip Liner

    Sassy
    Match not determinedNo swatch colour on one side
    $7.99TargetTarget$0.50 less (6%)

    Matches: Same longevity: long-wearingBoth claim smudge and transferClaims waterproof

    No material differences in the data we have.

    Score details

    A reliable match cannot be determined for this pair (no swatch colour on one side), so no score is shown.

    Colour not compared

    Ingredients (not scored): 12% ingredient overlap

    Low confidence· Digital match

    View match
  26. Shade match 44
    $16SephoraSephoraCosts $7.51 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims waterproof

    Differences: Noticeably different swatch colourBerry rather than plumDoes not claim smudge and transfer

    Score details
    Shade match
    44
    Finish & visual result
    50
    Wear & performance
    67
    Comfort & suitability
    40

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Berry rather than plum · Does not claim smudge and transfer

    Retailer shade note: soft matte berry

    Medium confidence· Digital match

    View match
  27. #29 · MAC Cosmetics

    Lipglazer Glossy Liner

    Nightmoth
    Shade match 46
    $25SephoraSephoraCosts $16.51 more

    Matches: Same cool undertoneSame longevity: long-wearingClaims hydration

    Differences: Noticeably different swatch colourDeeperDoes not claim smudge and transfer

    Score details
    Shade match
    46
    Finish & visual result
    50
    Wear & performance
    63
    Comfort & suitability
    40

    Visibly different colour · Satin · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Does not claim smudge and transfer · Cream rather than retractable (format and precision)

    Retailer shade note: blackened plum

    Medium confidence· Digital match

    View match
  28. Shade match 50
    $20SephoraSephoraCosts $11.51 more

    Matches: Same cool undertoneClaims comfortClaims hydration

    Differences: Noticeably different swatch colourNot listed rather than long-wearing (longevity)Does not claim smudge and transfer

    Score details
    Shade match
    50
    Finish & visual result
    50
    Wear & performance
    51
    Comfort & suitability
    40

    Visibly different colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Not listed rather than long-wearing (longevity) · Does not claim smudge and transfer

    Retailer shade note: Blackened Plum

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

L'Oréal Paris Colour Riche Lip Liner in Truly Burgundy, against Maybelline Color Sensational Shaping Lip Liner in Plum Passion. Every attribute compared, with its share of the score.

ComparedYour shadePlum PassionClosest shade matchTruly BurgundyScore
Shade match60% of overall72
Colour61#902372#7a1c57Slight colour differenceColour difference 6.1 (0 is identical)
Depth75Deep / darkDeep / darkSome differenceDepth difference 8.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family100PlumPlumSameSame colour family
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedSatinNot listed for eitherA finish not listed for one product
Wear & performance25% of overall · 3 of 4 compared51
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall · none of 2 comparable50
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydrationnot comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Overall match 63/100Shade match 72/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Colour Riche Lip Liner in Truly Burgundy.

Same or better

  • Same cool undertone

Different

  • Slight colour difference
  • Runs deeper
  • Not listed longevity instead of long-wearing
  • Does not claim smudge and transfer

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionNot listedcool-toned burgundy
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Why the closest overall alternative works

NYX Professional Makeup Slim Lip Pencil Lip Liner in Bloom, against Maybelline Color Sensational Shaping Lip Liner in Plum Passion. Every attribute compared, with its share of the score.

ComparedYour shadePlum PassionClosest overall alternativeBloomScore
Shade match60% of overall71
Colour70#902372#9f2369Close colourColour difference 4.9 (0 is identical)
Depth94Deep / darkDeep / darkSameDepth difference 3.4 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family0PlumPinkDifferentDifferent colour families
Finish & visual result10% of overall · none of 1 comparable50
Finishnot comparableNot listedNot listedNot listed for eitherNeither product lists a finish
Wear & performance25% of overall · 3 of 4 compared74
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Smudge and transfer40ClaimedNot listedSome differenceOnly your product claims smudge or transfer resistance; the match does not list it
Waterproofnot comparableNot listedNot listedNot listed for eitherNeither product lists waterproof wear
Format and precision85RetractablePencilClosePencil rather than retractable
Comfort & suitability5% of overall · 1 of 2 compared40
Comfortnot comparableNot listedNot listedNot listed for eitherNeither product lists a comfortable feel
Hydration40Not listedClaimedSome differenceThe match claims hydration; your product does not list it
Overall match 68/100Shade match 71/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Slim Lip Pencil Lip Liner in Bloom.

Same or better

  • $2.49 less
  • Same cool undertone
  • Same longevity: long-wearing
  • Claims hydration

Different

  • Small colour difference on the swatch
  • Does not claim smudge and transfer

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionNot listedplum pink
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy

Closest shade match

L'Oréal Paris Colour Riche Lip Liner Truly Burgundy

Best price
$9.49Ulta BeautyUlta Beauty
Costs $1 more

Your shade $8.49 at Ulta Beauty

Closest overall alternative

NYX Professional Makeup Slim Lip Pencil Lip Liner Bloom

Match price
$6Ulta BeautyUlta Beauty
$2.49 less (29%)

Your shade $8.49 at Ulta Beauty · product price; shade not separately priced · lowest price $5.99 at Walgreens

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.