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Instant Age Rewind Eraser Dark Circle Treatment Concealer 121 dupes and alternatives Maybelline

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Fit Me Natural Finish Concealer 025 Medium

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
121Change shade
Depth and undertone: Fair · Warm
Finish and coverage: Radiant finish
The match
Maybelline
025 Medium
Depth and undertone: Fair
Finish and coverage: Natural finish
Shade match
90out of 100
Colour
97
Depth
98
Undertone
70
Match price
$10.99Ulta BeautyUlta Beauty
$2 less (15%)

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative: L'Oréal Paris True Match Radiant Serum Concealer N6.5

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Maybelline
121Change shade
Depth and undertone: Fair · Warm
Finish and coverage: Radiant finish
The match
L'Oréal Paris
N6.5
Depth and undertone: Fair · Neutral
Finish and coverage: Radiant finish
Overall match
82out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
78
Wear (Wear & performance)
59
Skin (Skin suitability)
100
Match price
$16.99Ulta BeautyUlta Beauty
Costs $4 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    True Match Radiant Serum Concealer

    C4
    Shade match 82
    $16.99Ulta BeautyUlta BeautyCosts $4 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Contains drying alcohol

    Score details
    Shade match
    82
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    100

    Close colour · Radiant finish

    Ingredients (not scored): 23% ingredient overlap

    Differences: Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #4 · NARS

    Radiant Creamy Concealer

    Cannelle
    Shade match 89
    $36SephoraSephoraCosts $23.01 more

    Matches: Same warm undertoneSame radiant finishClaims a blurring effect

    Differences: Slightly deeperNot marketed for sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Slightly deeper · Not marketed for sensitive skin

    Retailer shade note: L2.75 - light with warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Fair Warm
    Shade match 85
    $8Ulta BeautyUlta Beauty$4.99 less (38%)

    Matches: Same warm undertoneClaims long-wearingBoth claim not settling into lines

    Differences: Satin rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Satin · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Satin rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: fair with yellow undertones

    Medium confidence· Digital match

    View match
  4. #6 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Ivory
    Shade match 85
    $8Ulta BeautyUlta Beauty(product price)$4.99 less (38%)

    Matches: Similar undertone (neutral vs warm)Claims long-wearingBoth claim not settling into lines

    Differences: Satin rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    85
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Satin · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Satin rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: light with warm-neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Radiant Creamy Concealer

    Marron Glacé
    Shade match 83
    $36SephoraSephoraCosts $23.01 more

    Matches: Same warm undertoneSame radiant finishClaims a blurring effect

    Differences: Not marketed for sensitive skin

    Score details
    Shade match
    83
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Not marketed for sensitive skin

    Retailer shade note: L2.8 - light to medium with warm undertones, and a peach tone

    Medium confidence· Digital match

    View match
  6. #8 · NARS

    Radiant Creamy Concealer

    Café Au Lait
    Shade match 82
    $36SephoraSephoraCosts $23.01 more

    Matches: Very close colourSame radiant finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneNot marketed for sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Neutral rather than warm undertone · Not marketed for sensitive skin

    Retailer shade note: L2.4 - light with neutral undertones, and a light peach tone

    Medium confidence· Digital match

    View match
  7. #9 · NARS

    Radiant Creamy Concealer

    Madeleine
    Shade match 81
    $36SephoraSephoraCosts $23.01 more

    Matches: Same radiant finishClaims a blurring effectClaims 16-hour wear

    Differences: Neutral rather than warm undertoneNot marketed for sensitive skin

    Score details
    Shade match
    81
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Neutral rather than warm undertone · Not marketed for sensitive skin

    Retailer shade note: L2.3 - light with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 84
    $42SephoraSephoraCosts $29.01 more

    Matches: Same warm undertoneSame radiant finishClaims a skin-like finish

    Differences: Slightly deeperDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines

    Retailer shade note: light to medium with a peach undertone

    Medium confidence· Digital match

    View match
  9. Shade match 83
    $34SephoraSephoraCosts $21.01 more

    Matches: Same warm undertoneClaims 16-hour wearBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than radiant finish

    Score details
    Shade match
    83
    Finish & visual result
    56
    Wear & performance
    59
    Skin suitability
    68

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  10. Shade match 89
    $36SephoraSephoraCosts $23.01 more

    Matches: Same warm undertoneClaims long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNatural rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    56
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: light with golden undertones

    Medium confidence· Digital match

    View match
  11. #13 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Medium Vanilla
    Shade match 83
    $12Ulta BeautyUlta Beauty(product price)$0.99 less (8%)

    Matches: Very close colourClaims a skin-like finishBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish

    Medium confidence· Digital match

    View match
  12. Shade match 82
    $32SephoraSephoraCosts $19.01 more

    Matches: Similar undertone (neutral vs warm)Same radiant finishClaims a skin-like finish

    Differences: Does not claim not settling into linesNot marketed for sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    78
    Wear & performance
    40
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: light medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  13. Shade match 81
    $34SephoraSephoraCosts $21.01 more

    Matches: Similar undertone (neutral vs warm)Claims 16-hour wearBoth claim not settling into lines

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    81
    Finish & visual result
    56
    Wear & performance
    59
    Skin suitability
    68

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: fair with warm neutral undertones

    Medium confidence· Digital match

    View match
  14. #16 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Fair Beige
    Shade match 77
    $8Ulta BeautyUlta Beauty(product price)$4.99 less (38%)

    Matches: Claims long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Neutral rather than warm undertoneSatin rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    77
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Satin · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Neutral rather than warm undertone · Satin rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Light Sand
    Shade match 76
    $8Ulta BeautyUlta Beauty(product price)$4.99 less (38%)

    Matches: Claims long-wearingBoth claim not settling into linesClaims a lightweight feel

    Differences: Neutral rather than warm undertoneSatin rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    76
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Close colour · Satin · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Neutral rather than warm undertone · Satin rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  16. #18 · Rare Beauty

    Liquid Touch Brightening Concealer

    220C
    Shade match 72
    $24SephoraSephoraCosts $11.01 more

    Matches: Very close colourSame radiant finishClaims a skin-like finish

    Differences: Slightly cooler undertoneNot marketed for sensitive skin

    Score details
    Shade match
    72
    Finish & visual result
    78
    Wear & performance
    59
    Skin suitability
    0

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for sensitive skin

    Retailer shade note: light medium with cool peach undertones

    Medium confidence· Digital match

    View match
  17. Shade match 76
    $34SephoraSephoraCosts $21.01 more

    Matches: Very close colourClaims 16-hour wearBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than radiant finish

    Score details
    Shade match
    76
    Finish & visual result
    56
    Wear & performance
    59
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than radiant finish

    Retailer shade note: fair with cool neutral undertones

    Medium confidence· Digital match

    View match
  18. #20 · NARS

    Radiant Creamy Concealer

    Honey
    Shade match 70
    $36SephoraSephoraCosts $23.01 more

    Matches: Same radiant finishClaims a blurring effectClaims 16-hour wear

    Differences: Slightly deeperSlightly cooler undertoneNot marketed for sensitive skin

    Score details
    Shade match
    70
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Not marketed for sensitive skin

    Retailer shade note: L3 - light to medium with cool undertones

    Medium confidence· Digital match

    View match
  19. #21 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Fair
    Shade match 74
    $12Ulta BeautyUlta Beauty$0.99 less (8%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly lighterNatural rather than radiant finish

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish

    Medium confidence· Digital match

    View match
  20. Shade match 72
    $30SephoraSephoraCosts $17.01 more

    Matches: Claims long-wearingBoth claim not settling into lines

    Differences: Slightly deeperNeutral rather than warm undertoneNatural rather than radiant finish

    Score details
    Shade match
    72
    Finish & visual result
    56
    Wear & performance
    64
    Skin suitability
    68

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  21. #23 · NYX Professional Makeup

    Bare With Me Hydrating Face & Body Concealer Serum

    Vanilla
    Shade match 74
    $12Ulta BeautyUlta Beauty(product price)$0.99 less (8%)

    Matches: Claims a skin-like finishBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly deeperNatural rather than radiant finish

    Score details
    Shade match
    74
    Finish & visual result
    50
    Wear & performance
    74
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly deeper · Natural rather than radiant finish

    Medium confidence· Digital match

    View match
  22. #24 · Maybelline

    Fit Me Natural Finish Concealer

    015 Light
    Shade match 74
    $10.99Ulta BeautyUlta Beauty$2 less (15%)

    Matches: Claims a lightweight feel

    Differences: Slightly lighterNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    74
    Finish & visual result
    56
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural finish

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  23. Shade match 82
    $39SephoraSephoraCosts $26.01 more

    Matches: Very close colourClaims a skin-like finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishNot marketed for sensitive skin

    Score details
    Shade match
    82
    Finish & visual result
    48
    Wear & performance
    59
    Skin suitability
    0

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Not marketed for sensitive skin

    Retailer shade note: Fair, Neutral

    Medium confidence· Digital match

    View match
  24. Shade match 72
    $34SephoraSephoraCosts $21.01 more

    Matches: Claims 16-hour wearBoth claim not settling into linesClaims a lightweight feel

    Differences: Slightly cooler undertoneNatural rather than radiant finish

    Score details
    Shade match
    72
    Finish & visual result
    56
    Wear & performance
    59
    Skin suitability
    68

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish

    Retailer shade note: fair with cool undertones

    Medium confidence· Digital match

    View match
  25. #27 · Maybelline

    Fit Me Natural Finish Concealer

    010 Fair
    Shade match 73
    $10.99Ulta BeautyUlta Beauty(product price)$2 less (15%)

    Matches: Claims a lightweight feel

    Differences: Slightly lighterNatural rather than radiant finishDoes not claim not settling into lines

    Score details
    Shade match
    73
    Finish & visual result
    56
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural finish

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  26. Shade match 84
    $38SephoraSephoraCosts $25.01 more

    Matches: Same warm undertoneClaims a blurring effectClaims 24-hour wear

    Differences: Natural rather than radiant finishDoes not claim not settling into linesNot marketed for sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    51
    Wear & performance
    40
    Skin suitability
    0

    Close colour · Natural · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for sensitive skin

    Retailer shade note: light medium with warm undertones

    Medium confidence· Digital match

    View match
  27. Shade match 69
    $30SephoraSephoraCosts $17.01 more

    Matches: Claims long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly cooler undertoneNatural rather than radiant finish

    Score details
    Shade match
    69
    Finish & visual result
    56
    Wear & performance
    64
    Skin suitability
    68

    Close colour · Natural · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Slightly cooler undertone · Natural rather than radiant finish

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  28. #30 · NARS

    Radiant Creamy Concealer

    Creme Brulee
    Shade match 64
    $36SephoraSephoraCosts $23.01 more

    Matches: Same radiant finishClaims a blurring effectClaims 16-hour wear

    Differences: Slightly cooler undertoneNot marketed for sensitive skin

    Score details
    Shade match
    64
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for sensitive skin

    Retailer shade note: L2.5 - light with cool undertones

    Medium confidence· Digital match

    View match
  29. #31 · CoverGirl

    TruBlend Undercover Concealer

    Warm Beige
    Shade match 88
    $12.99Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same warm undertoneClaims long-wearing

    Differences: Matte rather than radiant finishDoes not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    12
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match

Showing 12 of 29 matches

Looking for a foundation in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 121 (Fair · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Treatment Foundation

    120

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 120

    • Close colour
    • Fair · Neutral · neutral golden undertone

    $12.98

Closest foundations

  1. Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish

    37

    Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish, shade 37

    • Very close colour
    • Fair · Warm · yellow undertone

    $40

  2. Natasha Denona HY-GLAM Powder Foundation

    P3

    Natasha Denona HY-GLAM Powder Foundation, shade P3

    • Very close colour
    • Light · Warm · peach undertone

    $55

  3. LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick

    Costa 3W

    LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick, shade Costa 3W

    • Very close colour
    • Light · Warm undertone

    $36

  4. Essence Foundation Stick

    150

    Essence Foundation Stick, shade 150

    • Very close colour
    • Light · Warm undertone

    $6.99

  5. Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation

    8W Limitless

    Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation, shade 8W Limitless

    • Very close colour
    • Fair · Warm · peach undertone

    $47

  6. NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation

    Fair Porcelain

    NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation, shade Fair Porcelain

    • Very close colour
    • Light · Warm undertone

    $16

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Fit Me Natural Finish Concealer in 025 Medium, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 121. Every attribute compared, with its share of the score.

ComparedYour shade121Closest shade match025 MediumScore
Shade match55% of overall90
Colour97#f9c3a8#f6c1a4Looks identicalColour difference 1.0 (0 is identical)
Depth98FairFairSameDepth difference: 1.2
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone70WarmUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 1 of 4 compared56
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coveragenot comparableNot listedNot listedNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 75/100Shade match 90/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Natural Finish Concealer in 025 Medium.

Same or better

  • $2 less
  • Near-identical swatch colour
  • Claims a lightweight feel

Different

  • Natural finish instead of radiant
  • Does not claim not settling into lines

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris True Match Radiant Serum Concealer in N6.5, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 121. Every attribute compared, with its share of the score.

ComparedYour shade121Closest overall alternativeN6.5Score
Shade match55% of overall88
Colour95#f9c3a8#f2c1a7Looks identicalColour difference 1.4 (0 is identical)
Depth97FairFairSameDepth difference: 1.7
Retailer descriptionLightNot statedNo depth word in one descriptionNot compared
Undertone65WarmNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared78
Finish100RadiantRadiantSameSame radiant finish
Coveragenot comparableNot listedNot listedNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 82/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Radiant Serum Concealer in N6.5.

Same or better

  • Near-identical swatch colour
  • Same radiant finish
  • Claims a skin-like finish
  • Claims long-wearing
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Neutral rather than warm undertone
  • Contains alcohol denat.

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Maybelline Fit Me Natural Finish Concealer 025 Medium

Match price
$10.99Ulta BeautyUlta Beauty
$2 less (15%)

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Closest overall alternative

L'Oréal Paris True Match Radiant Serum Concealer N6.5

Match price
$16.99Ulta BeautyUlta Beauty
Costs $4 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.