Keep It Full Nourishing Lip Plumper Nude Shimmer dupes and alternatives Milani
4.5 (3,399)·Brown · Warm · Light
Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Same shine: shimmer· Both claim non-sticky
Differences: Peach rather than brown· Sparkle rather than shimmer (shimmer)· Long-wearing rather than not listed (longevity)
Score details
Shade match
72
Finish & visual result
90
Wear & performance
40
Comfort & suitability
70
Close colour · Shimmer
Ingredients (not scored): 9% ingredient overlap
Differences: Peach rather than brown · Sparkle rather than shimmer (shimmer) · Long-wearing rather than not listed (longevity) · Does not claim hydration
Retailer shade note: Nude peach with sparkling reflects
Matches: Same warm undertone· Both claim non-sticky
Differences: Peach rather than brown· Sparkle rather than shimmer (shimmer)· Long-wearing rather than not listed (longevity)
Score details
Shade match
73
Finish & visual result
77
Wear & performance
40
Comfort & suitability
70
Close colour · High shine
Ingredients (not scored): 9% ingredient overlap
Differences: Peach rather than brown · Sparkle rather than shimmer (shimmer) · Long-wearing rather than not listed (longevity) · Does not claim hydration
Kylie Cosmetics Supple Kiss Lip Glaze Lip Gloss in Like Magic, against Milani Keep It Full Nourishing Lip Plumper in Nude Shimmer. Every attribute compared, with its share of the score.
ComparedYour shadeNude ShimmerClosest shade matchLike MagicHow they compareScore
Shade match50% of overall88
Colour55%90#d59b7e#d19e87Very close colourColour difference 2.3 (0 is identical)
Depth15%99LightLightSameDepth difference 0.7 on the 0–100 scale
Overall match 81/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine in N4 East Coast, against Milani Keep It Full Nourishing Lip Plumper in Nude Shimmer. Every attribute compared, with its share of the score.
ComparedYour shadeNude ShimmerClosest overall alternativeN4 East CoastHow they compareScore
Shade match50% of overall87
Colour55%77#d59b7e#cc9987Close colourColour difference 4.0 (0 is identical)
Depth15%97LightLightSameDepth difference 1.8 on the 0–100 scale
Undertone15%100WarmWarmSameSame product undertone
Colour family15%100BrownBrownSameSame colour family
Finish & visual result25% of overall · 2 of 3 compared100
Shine40%100ShimmerShimmerSameSame shine level
Transparency35%—not comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmer25%100ShimmerShimmerSameBoth shimmer
Wear & performance15% of overall40
Longevity100%40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Comfort & suitability10% of overall70
Non-sticky50%40ClaimedNot listedSome differenceOnly your product claims a non-sticky feel; the match does not list it
Overall match 82/100Shade match 87/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta BeautyCosts $17.01 more
Walmart
