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Sweetener Foundation light 10 nw dupes and alternatives R.E.M. Beauty

Light medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Lancôme Teint Idole Ultra Wear Care and Glow Foundation 310N

The equivalent shade: scored on colour, depth and undertone only.

Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$53Ulta BeautyUlta Beauty
Costs $18 more

Your shade $35 at Ulta Beauty

Closest overall alternative: Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation 2N22 Nude

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
88out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
93
Wear (Wear & performance)
59
Skin (Skin suitability)
73
Best price
$45SephoraSephora
Costs $10 more

Your shade $35 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    1Y18 Warm Cashew
    Shade match 92
    $45SephoraSephoraCosts $10 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Full rather than buildable coverage

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    59
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than buildable coverage

    Retailer shade note: light skin tones with yellow undertones

    Medium confidence· Digital match

    View match
  2. #4 · Tarte

    Face Tape Full Coverage Foundation

    27H Light-Medium Honey
    Shade match 92
    $42SephoraSephoraCosts $7 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Full rather than buildable coverageContains listed fragrance

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than buildable coverage · Contains listed fragrance

    Retailer shade note: light to medium skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  3. #5 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    1N1 Ivory Nude
    Shade match 96
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: light with neutral peach undertones

    Medium confidence· Digital match

    View match
  4. #6 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 06
    Shade match 91
    $46.90Ulta BeautyUlta Beauty(product price)Costs $11.90 more

    Matches: Near-identical swatch colourSame matte finishSame buildable coverage

    Differences: Does not claim not settling into linesContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    68

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Does not claim not settling into lines · Contains drying alcohol

    Medium confidence· Digital match

    View match
  5. #7 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    2W0 Warm Vanilla
    Shade match 93
    $52SephoraSephoraCosts $17 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: light-medium with warm yellow undertones

    Medium confidence· Digital match

    View match
  6. #8 · Natasha Denona

    HY-GLAM Powder Foundation

    N4-5
    Shade match 91
    $55Ulta BeautyUlta BeautyCosts $20 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: light neutral

    Medium confidence· Digital match

    View match
  7. Shade match 92
    $42SephoraSephoraCosts $7 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    92
    Finish & visual result
    81
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed

    Retailer shade note: for light neutral skin with a subtle pink hue

    Medium confidence· Digital match

    View match
  8. #10 · Natasha Denona

    HY-GLAM Powder Foundation

    Y5-7
    Shade match 89
    $55Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Slightly lighterMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: light yellow

    Medium confidence· Digital match

    View match
  9. #11 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    11 Classic Ivory
    Shade match 91
    $14.97WalmartWalmart$20.03 less (57%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  10. #12 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    3C Biscotti
    Shade match 82
    $54Ulta BeautyUlta BeautyCosts $19 more

    Matches: Very close colourSame matte finishSame buildable coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: light medium with cool undertones

    Medium confidence· Digital match

    View match
  11. #13 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    2N1 Desert Beige
    Shade match 90
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: light-medium with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Tarte

    Face Tape Full Coverage Foundation

    27B Light-Medium Beige
    Shade match 84
    $42SephoraSephoraCosts $7 more

    Matches: Near-identical swatch colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than buildable coverageContains listed fragrance

    Score details
    Shade match
    84
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    73

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · Contains listed fragrance

    Retailer shade note: light to medium skin with cool, pink or rosy undertones

    Medium confidence· Digital match

    View match
  13. #15 · L.A. Girl

    Sheer Skin Tinted Foundation

    Medium Beige
    Shade match 96
    $10Ulta BeautyUlta Beauty$25 less (71%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishLight rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than buildable coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  14. #16 · Maybelline

    Fit Me Matte + Poreless Foundation

    Light Honey 242
    Shade match 94
    $11.99Ulta BeautyUlta Beauty(product price)$23.01 less (66%)

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  15. #17 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Soft Beige
    Shade match 91
    $3.89$5.99Ulta BeautyUlta Beauty$31.11 less (89%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishFull rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than buildable coverage

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    Lifter Stix Multi-Use Face Stick

    20
    Shade match 90
    $12.99Ulta BeautyUlta Beauty(product price)$22.01 less (63%)

    Matches: Very close colourSame neutral undertoneBoth claim not settling into lines

    Differences: Natural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    90
    Finish & visual result
    51
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural finish

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed

    Retailer shade note: neutral light

    Medium confidence· Digital match

    View match
  17. #19 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW25
    Shade match 81
    $39SephoraSephoraCosts $4 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than buildable coverage

    Score details
    Shade match
    81
    Finish & visual result
    93
    Wear & performance
    55
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage

    Retailer shade note: rosy beige with rosy undertone for light to medium skin

    Medium confidence· Digital match

    View match
  18. Shade match 94
    $48SephoraSephoraCosts $13 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: light medium with peach undertones

    Medium confidence· Digital match

    View match
  19. #21 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    N6.5
    Shade match 93
    $39SephoraSephoraCosts $4 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageNo blurring effect claimedNot marketed for combination skin

    Score details
    Shade match
    93
    Finish & visual result
    81
    Wear & performance
    52
    Skin suitability
    0

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Full rather than buildable coverage · No blurring effect claimed · Not marketed for combination skin

    Retailer shade note: light with neutral peachy undertones

    Medium confidence· Digital match

    View match
  20. #22 · Tarte

    Face Tape Full Coverage Foundation

    29N Light-Medium Neutral
    Shade match 80
    $42Ulta BeautyUlta BeautyCosts $7 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than buildable coverageContains listed fragrance

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than buildable coverage · Contains listed fragrance

    Retailer shade note: light to medium skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  21. #23 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    1N2 Ecru
    Shade match 85
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than buildable coverageNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: light with neutral rosy undertones

    Medium confidence· Digital match

    View match
  22. Shade match 93
    $49Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims 12-hour wear

    Differences: Natural rather than matte finishLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    62
    Wear & performance
    55
    Skin suitability
    73

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than buildable coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  23. #25 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    Light Beige
    Shade match 89
    $9.29WalmartWalmart$25.71 less (73%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than buildable coverageDoes not claim not settling into linesNot marketed for combination skin

    Score details
    Shade match
    89
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  24. Shade match 91
    $38SephoraSephoraCosts $3 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishLight rather than buildable coverage

    Score details
    Shade match
    91
    Finish & visual result
    54
    Wear & performance
    74
    Skin suitability
    68

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than buildable coverage

    Retailer shade note: for light to light-medium skin

    Medium confidence· Digital match

    View match
  25. #27 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Light Ivory
    Shade match 84
    $16Ulta BeautyUlta Beauty$19 less (54%)

    Matches: Near-identical swatch colourSame matte finishSame buildable coverage

    Differences: Slightly cooler undertoneNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Slightly cooler undertone · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: light ivory with cool undertone

    Medium confidence· Digital match

    View match
  26. Shade match 86
    $50Ulta BeautyUlta BeautyCosts $15 more

    Matches: Very close colourSame matte finishClaims a skin-like finish

    Differences: Full rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Full rather than buildable coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  27. Shade match 95
    $52SephoraSephoraCosts $17 more

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishMedium rather than buildable coverageNot marketed for combination skin

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    64
    Skin suitability
    0

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than buildable coverage · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  28. #30 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    210 Light Medium
    Shade match 92
    $52SephoraSephoraCosts $17 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Both claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    92
    Finish & visual result
    81
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination skin · Contains drying alcohol

    Retailer shade note: with peach undertones

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to R.E.M. Beauty Sweetener Foundation light 10 nw (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. CoverGirl TruBlend Undercover Concealer

    Sand Beige

    CoverGirl TruBlend Undercover Concealer, shade Sand Beige

    • Looks identical
    • Light medium · Neutral undertone

    $12.99

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Drift 3.8

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Drift 3.8

    • Very close colour
    • Light medium · Warm · peach undertone

    $39

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    140

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 140

    • Very close colour
    • Light medium · Warm undertone

    $12.99

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    370 Biscuit

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 370 Biscuit

    • Very close colour
    • Light medium

    $15.99

  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N18

    • Very close colour
    • Light · Neutral undertone

    $30

  6. Maybelline Fit Me Natural Finish Concealer

    035 Deep

    Maybelline Fit Me Natural Finish Concealer, shade 035 Deep

    • Very close colour
    • Light medium

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 310N, against R.E.M. Beauty Sweetener Foundation in light 10 nw. Every attribute compared, with its share of the score.

ComparedYour shadelight 10 nwClosest shade match310NScore
Shade match55% of overall98
Colour97#e9ad8c#e9ac88Looks identicalColour difference 0.9 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.4
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, sensitiveBoth marketed for combination skin
Overall match 81/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 310N.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Medium rather than buildable coverage
  • Claims 24-hour wear
  • Claims transfer resistance
  • Adds SPF 27

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedSPF 27
OverlapBoth silicone-based; silicone high vs high

Why the closest overall alternative works

Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 2N22 Nude, against R.E.M. Beauty Sweetener Foundation in light 10 nw. Every attribute compared, with its share of the score.

ComparedYour shadelight 10 nwClosest overall alternative2N22 NudeScore
Shade match55% of overall95
Colour98#e9ad8c#e9ac8dLooks identicalColour difference 0.8 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.3
Retailer descriptionLight mediumLight mediumBoth described as light mediumThe retailers describe the same depth
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall73
Skin type73CombinationNormal, combination, oilyBoth marketed for combination skin
Overall match 88/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation in 2N22 Nude.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Full rather than buildable coverage
  • Both claim a blurring effect
  • Claims 24-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs high

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Care and Glow Foundation 310N

Best price
$53Ulta BeautyUlta Beauty
Costs $18 more

Your shade $35 at Ulta Beauty

Closest overall alternative

Make Up For Ever HD Skin Matte Velvet Blurring Powder Foundation 2N22 Nude

Best price
$45SephoraSephora
Costs $10 more

Your shade $35 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.