Sweetener Foundation tan 9 w dupes and alternatives R.E.M. Beauty
4.5 (732)·Tan · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Full rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
93
Wear & performance
40
Skin suitability
0
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than buildable coverage · Does not claim not settling into lines · Not marketed for combination skin
Matches: Very close colour· Same matte finish· Claims 36-hour wear
Differences: Neutral rather than warm undertone· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
82
Finish & visual result
89
Wear & performance
40
Skin suitability
73
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: deep with neutral subtle golden undertones
$8Ulta Beauty(product price)$27 less (77%)4.5 (40,486)
Matches: Very close colour· Claims long-wearing· Both claim not settling into lines
Differences: Neutral rather than warm undertone· Natural rather than matte finish· Medium rather than buildable coverage
Score details
Shade match
86
Finish & visual result
70
Wear & performance
59
Skin suitability
70
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Medium rather than buildable coverage · No blurring effect claimed
Matches: Very close colour· Same warm undertone· Both claim a blurring effect
Differences: Radiant rather than matte finish· Medium rather than buildable coverage· Does not claim not settling into lines
Score details
Shade match
92
Finish & visual result
62
Wear & performance
40
Skin suitability
73
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Radiant rather than matte finish · Medium rather than buildable coverage · Does not claim not settling into lines · Contains listed fragrance
Retailer shade note: for deep skin with warm golden undertones
Matches: Very close colour· Both claim a blurring effect· Claims 12-hour wear
Differences: Neutral rather than warm undertone· Natural matte rather than matte finish· Full rather than buildable coverage
Score details
Shade match
83
Finish & visual result
83
Wear & performance
40
Skin suitability
68
Very close colour · Natural matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Natural matte rather than matte finish · Full rather than buildable coverage · Does not claim not settling into lines
Matches: Near-identical swatch colour· Same buildable coverage· Claims a lightweight feel
Differences: Neutral rather than warm undertone· No blurring effect claimed· Does not claim not settling into lines
Score details
Shade match
90
Finish & visual result
80
Wear & performance
40
Skin suitability
0
Looks identical · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than warm undertone · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: dark shade, neutral undertone
$11.99Ulta Beauty(product price)$23.01 less (66%)4.4 (182,841)
Matches: Very close colour· Same matte finish· Claims 12-hour wear
Differences: Neutral rather than warm undertone· Medium rather than buildable coverage· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
89
Wear & performance
40
Skin suitability
0
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin · Contains drying alcohol
$15.99Ulta Beauty(product price)$19.01 less (54%)4.1 (9,493)
Matches: Same matte finish· Claims 30-hour wear· Claims transfer resistance
Differences: Neutral rather than warm undertone· Full rather than buildable coverage· No blurring effect claimed
Score details
Shade match
82
Finish & visual result
81
Wear & performance
40
Skin suitability
68
Close colour · Matte · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol
Matches: Very close colour· Claims long-wearing· Claims a lightweight feel
Differences: Neutral rather than warm undertone· Natural rather than matte finish· Light rather than buildable coverage
Score details
Shade match
87
Finish & visual result
62
Wear & performance
40
Skin suitability
68
Very close colour · Natural · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Light rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: dark with a neutral undertone
Matches: Very close colour· Same warm undertone· Claims a lightweight feel
Differences: Radiant rather than matte finish· Light rather than buildable coverage· No blurring effect claimed
Score details
Shade match
94
Finish & visual result
43
Wear & performance
40
Skin suitability
73
Very close colour · Radiant · Light coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Radiant rather than matte finish · Light rather than buildable coverage · No blurring effect claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for deep skin with warm undertones
The closest shade to R.E.M. Beauty Sweetener Foundation tan 9 w (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Maybelline Fit Me Matte + Poreless Foundation in Warm Coconut 356, against R.E.M. Beauty Sweetener Foundation in tan 9 w. Every attribute compared, with its share of the score.
ComparedYour shadetan 9 wClosest shade matchWarm Coconut 356How they compareScore
Shade match55% of overall96
Colour60%94#b96f46#b56f43Very close colourColour difference 1.5 (0 is identical)
Depth15%99TanTanSameDepth difference: 0.8
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared89
Finish35%100MatteMatteSameSame matte finish
Coverage30%100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type100%0CombinationNormal, oilyMarketed for different skin types
Overall match 81/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 25 Warm Honey, against R.E.M. Beauty Sweetener Foundation in tan 9 w. Every attribute compared, with its share of the score.
ComparedYour shadetan 9 wClosest overall alternative25 Warm HoneyHow they compareScore
Shade match55% of overall96
Colour60%93#b96f46#b37149Very close colourColour difference 1.7 (0 is identical)
Depth15%99TanTanSameDepth difference: 0.4
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevity30%—not comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall73
Skin type100%73CombinationCombination, normal, oilyBoth marketed for combination skin
Overall match 85/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)Costs $20 more
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