Born This Way Undetectable Medium-To-Full Coverage Foundation Sable dupes and alternatives Too Faced
4.5 (3,309)·Rich deep · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$25Ulta Beauty(product price)$24 less (49%)4.2 (812)
Matches: Same natural finish· Same medium coverage· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
81
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: rich deep with neutral undertones
Matches: Same cool undertone· Same medium coverage· Both claim a skin-like finish
Differences: Slightly lighter· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
82
Finish & visual result
100
Wear & performance
58
Skin suitability
40
Close colour · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin
$25Ulta Beauty(product price)$24 less (49%)4.2 (812)
Matches: Same natural finish· Same medium coverage· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
78
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Close colour · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: rich deep with neutral undertones
Matches: Same cool undertone· Same natural finish· Same medium coverage
Differences: Slightly lighter· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
82
Finish & visual result
100
Wear & performance
40
Skin suitability
80
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: rich skin tones with cool undertones
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Neutral rather than cool undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
85
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Neutral rather than cool undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
84
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Same cool undertone· Same natural finish· Claims a blurring effect
Differences: Buildable rather than medium coverage· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
83
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Close colour · Natural · Buildable coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: deep-rich with a red undertone
Matches: Same cool undertone· Same natural finish· Same medium coverage
Differences: No skin-like finish claimed· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
82
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for very deep skin with cool undertones
$25Ulta Beauty(product price)$24 less (49%)4.2 (812)
Matches: Same natural finish· Same medium coverage· Both claim a skin-like finish
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
72
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: rich deep with neutral undertones
Matches: Very close colour· Same medium coverage· Both claim long-wearing
Differences: Neutral rather than cool undertone· Matte rather than natural finish· No skin-like finish claimed
Score details
Shade match
82
Finish & visual result
68
Wear & performance
82
Skin suitability
40
Very close colour · Matte · Medium coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · No skin-like finish claimed · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Matches: Same natural finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
81
Finish & visual result
79
Wear & performance
51
Skin suitability
87
Close colour · Natural · Buildable coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance
Retailer shade note: very deep skin with neutral undertones
Matches: Same medium coverage· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly lighter· Neutral rather than cool undertone· Does not claim transfer resistance
Score details
Shade match
74
Finish & visual result
100
Wear & performance
58
Skin suitability
40
Close colour · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin
Matches: Same natural finish· Same medium coverage· Claims a blurring effect
Differences: Neutral rather than cool undertone· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
76
Finish & visual result
79
Wear & performance
70
Skin suitability
76
Close colour · Natural · Medium coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: very deep with neutral undertones
Matches: Same cool undertone· Both claim long-wearing· Both claim not settling into lines
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
85
Finish & visual result
61
Wear & performance
75
Skin suitability
40
Close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim colour stability · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: for very deep skin with cool undertones
Matches: Same medium coverage· Both claim a skin-like finish· Both claim long-wearing
Differences: Neutral rather than cool undertone· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
71
Finish & visual result
100
Wear & performance
58
Skin suitability
40
Slight colour difference · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than cool undertone · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin
Matches: Same natural finish· Same medium coverage· Both claim long-wearing
Differences: Slightly lighter· Neutral rather than cool undertone· No skin-like finish claimed
Score details
Shade match
69
Finish & visual result
86
Wear & performance
70
Skin suitability
87
Slight colour difference · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: very deep with neutral undertones
Matches: Very close colour· Similar undertone (neutral vs cool)
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
68
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry skin
Matches: Same natural finish· Same medium coverage· Claims a blurring effect
Differences: Neutral rather than cool undertone· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
75
Finish & visual result
79
Wear & performance
58
Skin suitability
87
Close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol
Retailer shade note: for very deep skin with neutral undertones
Matches: Both claim a skin-like finish· Claims a blurring effect· Both claim long-wearing
Differences: Slightly lighter· Neutral rather than cool undertone· Radiant rather than natural finish
Score details
Shade match
75
Finish & visual result
76
Wear & performance
67
Skin suitability
76
Close colour · Radiant · Buildable coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Radiant rather than natural finish · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: deeper with neutral undertones
Matches: Very close colour· Both claim not settling into lines· Both claim colour stability
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Light rather than medium coverage
Score details
Shade match
84
Finish & visual result
54
Wear & performance
75
Skin suitability
43
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: extra deep with neutral brown undertones
Matches: Very close colour· Similar undertone (neutral vs cool)
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
68
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry skin
The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Sable (Rich deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick in Cocoa 8C, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Sable. Every attribute compared, with its share of the score.
ComparedYour shadeSableClosest matchCocoa 8CHow they compareScore
Shade match55% of overall98
Colour60%97#501c09#531d08Looks identicalColour difference 0.9 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared100
Finish35%—not comparableNaturalNot listedNot comparedFinish not listed for one product
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall58
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type100%40Normal, dryDry, combination, oilyBoth marketed for dry skin
Overall match 90/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $5 more
