Born This Way Undetectable Medium-To-Full Coverage Foundation Vanilla dupes and alternatives Too Faced
4.5 (3,309)·Medium light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$13.99Ulta Beauty(product price)$35.01 less (71%)4.3 (33,167)
Matches: Near-identical swatch colour· Same natural finish· Same medium coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
88
Finish & visual result
100
Wear & performance
40
Skin suitability
76
Looks identical · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$41Ulta Beauty(product price)$8 less (16%)3.9 (7,312)
Matches: Near-identical swatch colour· Same neutral undertone· Same natural finish
Differences: Full rather than medium coverage· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
94
Finish & visual result
72
Wear & performance
58
Skin suitability
87
Looks identical · Natural · Full coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines
$19.99Ulta Beauty(product price)$29.01 less (59%)4.3 (275)
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Slightly warmer undertone· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
91
Finish & visual result
76
Wear & performance
61
Skin suitability
76
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Buildable rather than medium coverage · Does not claim not settling into lines · Does not claim colour stability
Matches: Same neutral undertone· Same natural finish· Both claim a skin-like finish
Differences: Slightly lighter· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$14Ulta Beauty(product price)$35 less (71%)4.1 (33)
Matches: Very close colour· Same neutral undertone· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Light rather than medium coverage· No long-wear claim
Score details
Shade match
96
Finish & visual result
75
Wear & performance
40
Skin suitability
76
Very close colour · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Near-identical swatch colour· Same natural finish· Both claim a skin-like finish
Differences: Olive rather than neutral undertone· Light rather than medium coverage· No long-wear claim
Score details
Shade match
90
Finish & visual result
86
Wear & performance
40
Skin suitability
76
Looks identical · Natural · Light coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Olive rather than neutral undertone · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Same neutral undertone· Same natural finish· Both claim a skin-like finish
Differences: Slightly lighter· Buildable rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
78
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$42Ulta Beauty(product price)$7 less (14%)4.3 (212)
Matches: Near-identical swatch colour· Same neutral undertone· Both claim a skin-like finish
Differences: Matte rather than natural finish· Full rather than medium coverage· No long-wear claim
Score details
Shade match
97
Finish & visual result
70
Wear & performance
40
Skin suitability
76
Looks identical · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$17.99Ulta Beauty(product price)$31.01 less (63%)4.2 (5,328)
Matches: Very close colour· Same neutral undertone· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Full rather than medium coverage· Does not claim transfer resistance
Score details
Shade match
92
Finish & visual result
75
Wear & performance
49
Skin suitability
76
Very close colour · Radiant · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Radiant rather than natural finish · Full rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains drying alcohol
Matches: Near-identical swatch colour· Same natural finish· Both claim not settling into lines
Differences: Slightly cooler undertone· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
72
Wear & performance
70
Skin suitability
40
Looks identical · Natural · Light coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly cooler undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for normal skin
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly cooler undertone· No skin-like finish claimed· No long-wear claim
Score details
Shade match
88
Finish & visual result
79
Wear & performance
52
Skin suitability
80
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly cooler undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim colour stability
Retailer shade note: very light cool skin with pink undertones
Matches: Near-identical swatch colour· Same natural finish· Both claim not settling into lines
Differences: Slightly warmer undertone· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
72
Wear & performance
70
Skin suitability
40
Looks identical · Natural · Light coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for normal skin
Matches: Very close colour· Same natural finish· Both claim not settling into lines
Differences: Slightly cooler undertone· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
72
Wear & performance
70
Skin suitability
40
Very close colour · Natural · Light coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly cooler undertone · Light rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for normal skin
Matches: Very close colour· Same neutral undertone
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
96
Finish & visual result
68
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry skin
Matches: Near-identical swatch colour· Same neutral undertone· Same natural finish
Differences: Light rather than medium coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
93
Finish & visual result
73
Wear & performance
40
Skin suitability
50
Looks identical · Natural · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Same natural finish· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly deeper· Slightly warmer undertone· Buildable rather than medium coverage
Score details
Shade match
73
Finish & visual result
100
Wear & performance
58
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper · Slightly warmer undertone · Buildable rather than medium coverage · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$14Ulta Beauty(product price)$35 less (71%)4.1 (33)
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a lightweight feel
Differences: Slightly cooler undertone· Radiant rather than natural finish· Light rather than medium coverage
Score details
Shade match
89
Finish & visual result
75
Wear & performance
40
Skin suitability
76
Looks identical · Radiant · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Slightly warmer undertone· No skin-like finish claimed· No long-wear claim
Score details
Shade match
87
Finish & visual result
79
Wear & performance
40
Skin suitability
76
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
$16Ulta Beauty(product price)$33 less (67%)4.0 (94)
Matches: Near-identical swatch colour· Same medium coverage· Both claim a skin-like finish
Differences: Slightly cooler undertone· Matte rather than natural finish· No long-wear claim
Score details
Shade match
88
Finish & visual result
76
Wear & performance
40
Skin suitability
76
Looks identical · Matte · Medium coverage
Ingredients (not scored): 36% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Near-identical swatch colour· Same neutral undertone
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
54
Wear & performance
40
Skin suitability
76
Looks identical · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: fair or light skin tones with a neutral undertone
Matches: Near-identical swatch colour· Same neutral undertone
Differences: Matte rather than natural finish· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
93
Finish & visual result
68
Wear & performance
40
Skin suitability
40
Looks identical · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry skin
Matches: Very close colour· Both claim long-wearing· Both claim transfer resistance
Differences: Luminous rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
88
Finish & visual result
52
Wear & performance
70
Skin suitability
76
Very close colour · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same neutral undertone· Both claim long-wearing
Differences: Matte rather than natural finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
54
Wear & performance
61
Skin suitability
50
Very close colour · Matte · Full coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Same natural finish· Same medium coverage
Differences: No skin-like finish claimed· No long-wear claim· Does not claim transfer resistance
Score details
Shade match
80
Finish & visual result
86
Wear & performance
40
Skin suitability
80
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 12% ingredient overlap
Differences: No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance
Matches: Very close colour· Same neutral undertone· Claims a lightweight feel
Differences: Radiant rather than natural finish· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
92
Finish & visual result
54
Wear & performance
40
Skin suitability
100
Very close colour · Radiant · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Matte rather than natural finish· No skin-like finish claimed· No long-wear claim
Score details
Shade match
92
Finish & visual result
64
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Medium coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol
The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Vanilla (Medium light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics CC+ Cream Natural Matte Foundation in Neutral Tan, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Vanilla. Every attribute compared, with its share of the score.
ComparedYour shadeVanillaClosest shade matchNeutral TanHow they compareScore
Shade match55% of overall99
Colour60%98#dba47d#d8a27cLooks identicalColour difference 0.7 (0 is identical)
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%60MediumFullSome differenceFull coverage rather than medium
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0Normal, dryCombination, oilyMarketed for different skin types
Overall match 73/100Shade match 99/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Fair 40 W, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Vanilla. Every attribute compared, with its share of the score.
ComparedYour shadeVanillaClosest overall alternativeFair 40 WHow they compareScore
Shade match55% of overall88
Colour60%95#dba47d#dfa983Looks identicalColour difference 1.4 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared100
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall87
Skin type100%87Normal, dryNormal, dry, combinationBoth marketed for normal/dry skin
Overall match 88/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$30.01 less (61%)
