Skinforia Serum Foundation 28 Medium Neutral dupes and alternatives Well People
4.6 (235)·Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Same neutral undertone· Same natural finish
Differences: Medium rather than buildable coverage· No skin-like finish claimed· Not marketed for combination/normal/oily skin
Score details
Shade match
97
Finish & visual result
86
Wear & performance
100
Skin suitability
25
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/normal/oily skin · Contains listed fragrance
Matches: Very close colour· Same neutral undertone· Same natural finish
Differences: Medium rather than buildable coverage· No long-wear claim· Does not claim a lightweight feel
Score details
Shade match
95
Finish & visual result
100
Wear & performance
40
Skin suitability
75
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for oily skin · Contains drying alcohol
Matches: Near-identical swatch colour· Same neutral undertone· Both claim long-wearing
Differences: Radiant rather than natural finish· Light rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
61
Wear & performance
80
Skin suitability
92
Looks identical · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance
The closest shade to Well People Skinforia Serum Foundation 28 Medium Neutral (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Youthforia DATE NIGHT Skin Tint Serum Foundation in 345, against Well People Skinforia Serum Foundation in 28 Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shade28 Medium NeutralClosest shade match345How they compareScore
Shade match55% of overall98
Colour60%98#c69574#c99572Looks identicalColour difference 0.8 (0 is identical)
Depth15%99MediumMediumSameDepth difference: 0.4
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Overall match 91/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Makeup By Mario SurrealSkin Natural Finish Foundation in 15 N, against Well People Skinforia Serum Foundation in 28 Medium Neutral. Every attribute compared, with its share of the score.
ComparedYour shade28 Medium NeutralClosest overall alternative15 NHow they compareScore
Shade match55% of overall95
Colour60%93#c69574#cc9a76Very close colourColour difference 1.8 (0 is identical)
Depth15%96MediumMediumSameDepth difference: 2.7
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Overall match 94/100Shade match 95/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $28 more
