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Skinforia Serum Foundation 36 Tan Warm dupes and alternatives Well People

Tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Palladio Beauty Skin Tint Tan Honey

The equivalent shade: scored on colour, depth and undertone only.

The match
Palladio Beauty
Tan Honey
Depth and undertone: Tan · Warm
Finish and coverage: Dewy · Light coverage
Shade match
98out of 100
Colour
97
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$15.99Ulta BeautyUlta Beauty
$5.01 less (24%)

Your shade $21 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: ILIA True Skin Serum Foundation Sardinia SF10.5

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
ILIA
Sardinia SF10.5
Depth and undertone: Tan · Olive · neutral olive
Finish and coverage: Natural · Medium coverage
Overall match
92out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
46
Best price
$56SephoraSephora
Costs $35 more

Your shade $21 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    45 Tan Warm
    Shade match 95
    $8Ulta BeautyUlta Beauty(product price)$13 less (62%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Medium rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: tan with warm undertones

    Medium confidence· Digital match

    View match
  2. Shade match 96
    $38SephoraSephoraCosts $17 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo skin-like finish claimedNot marketed for dry skin

    Score details
    Shade match
    96
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: medium-deep (warm)

    Medium confidence· Digital match

    View match
  3. Shade match 96
    $49SephoraSephoraCosts $28 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageDoes not claim a lightweight feelNot marketed for combination/oily skin

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    58
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than buildable coverage · Does not claim a lightweight feel · Not marketed for combination/oily skin

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Hourglass

    Ambient Soft Glow Foundation

    11.5
    Shade match 95
    $60SephoraSephoraCosts $39 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: medium deep with warm undertones

    High confidence· Digital match

    View match
  5. #7 · Temptu

    Perfect Canvas Foundation

    7W Desert
    Shade match 93
    $34Ulta BeautyUlta BeautyCosts $13 more

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Natural matte rather than natural finish

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural matte rather than natural finish

    Retailer shade note: medium-to-tan shade with warm undertones

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W9 Warm Medium Deep
    Shade match 96
    $13.99Ulta BeautyUlta Beauty(product price)$7.01 less (33%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Medium rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. #9 · Smashbox

    Halo Healthy Glow Tinted Moisturizer SPF 25

    Dark Neutral
    Shade match 89
    $41Ulta BeautyUlta BeautyCosts $20 more

    Matches: Near-identical swatch colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneLight rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    92

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: dark with a neutral undertone

    Medium confidence· Digital match

    View match
  8. #10 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    58 Medium Dark
    Shade match 94
    $56Ulta BeautyUlta Beauty(product price)Costs $35 more

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Radiant rather than natural finish

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    85
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural finish

    Retailer shade note: medium dark with warm gold undertones

    High confidence· Digital match

    View match
  9. #11 · Tarte

    Timeless Hydrating Foundation

    49W Tan-Deep Warm
    Shade match 93
    $42Ulta BeautyUlta Beauty(product price)Costs $21 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    92

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: No skin-like finish claimed

    Medium confidence· Digital match

    View match
  10. Shade match 97
    $50SephoraSephoraCosts $29 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Medium rather than buildable coverageNo skin-like finish claimedNot marketed for dry/oily skin

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    46

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry/oily skin

    Retailer shade note: Deep with warm undertones

    Medium confidence· Digital match

    View match
  11. Shade match 89
    $46SephoraSephoraCosts $25 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Olive rather than warm undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for oily skin

    Retailer shade note: medium - neutral, slightly warm olive

    Medium confidence· Digital match

    View match
  12. #14 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    42 Tan Neutral
    Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$13 less (62%)

    Matches: Near-identical swatch colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    50 Medium Dark
    Shade match 93
    $56Ulta BeautyUlta Beauty(product price)Costs $35 more

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Radiant rather than natural finish

    Score details
    Shade match
    93
    Finish & visual result
    76
    Wear & performance
    85
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural finish

    Retailer shade note: medium dark with warm gold undertones

    High confidence· Digital match

    View match
  14. #16 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    27W Leader
    Shade match 93
    $47SephoraSephoraCosts $26 more

    Matches: Near-identical swatch colourSame natural finishClaims a blurring effect

    Differences: Olive rather than warm undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Olive rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for dry skin

    Retailer shade note: medium-deep warm-olive

    Medium confidence· Digital match

    View match
  15. #17 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    375 Tan Warm
    Shade match 94
    $18.99Ulta BeautyUlta Beauty(product price)$2.01 less (10%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishMedium rather than buildable coverageContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    61
    Skin suitability
    92

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than buildable coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  16. #18 · Sephora Collection

    Best Skin Ever Liquid Foundation

    29N
    Shade match 88
    $24SephoraSephoraCosts $3 more

    Matches: Near-identical swatch colourSame natural finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    75

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for oily skin

    Retailer shade note: very tan with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 91
    $17.99Ulta BeautyUlta Beauty(product price)$3.01 less (14%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Both claim a skin-like finish

    Differences: Radiant rather than natural finishFull rather than buildable coverageContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    75
    Wear & performance
    80
    Skin suitability
    92

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than buildable coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  18. #20 · Maybelline

    Fit Me Matte + Poreless Foundation

    Warm Coconut 356
    Shade match 96
    $11.99Ulta BeautyUlta Beauty(product price)$9.01 less (43%)

    Matches: Very close colourSame warm undertoneBoth claim a lightweight feel

    Differences: Matte rather than natural finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    68
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/dry skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  19. Shade match 96
    $14.50Ulta BeautyUlta Beauty(product price)$6.50 less (31%)

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Matte rather than natural finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    80
    Skin suitability
    92

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: light shade with warm undertones

    Medium confidence· Digital match

    View match
  20. #22 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    23 O
    Shade match 76
    $48SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for dry skin

    Score details
    Shade match
    76
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: medium dark with cool undertone

    Medium confidence· Digital match

    View match
  21. #23 · Make Up For Ever

    HD Skin Hydra Glow Hydrating Foundation

    3Y52 - Warm Chestnut
    Shade match 94
    $49SephoraSephoraCosts $28 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    64
    Wear & performance
    80
    Skin suitability
    75

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily skin · Contains listed fragrance

    Retailer shade note: for tan to deep skin with warm golden undertones

    Medium confidence· Digital match

    View match
  22. #24 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    19 C
    Shade match 76
    $48SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMedium rather than buildable coverageNot marketed for dry skin

    Score details
    Shade match
    76
    Finish & visual result
    91
    Wear & performance
    100
    Skin suitability
    75

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than buildable coverage · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: medium dark with cool undertone

    Medium confidence· Digital match

    View match
  23. #25 · Dior

    Forever Skin Glow Foundation

    6W Warm
    Shade match 96
    $60SephoraSephoraCosts $39 more

    Matches: Very close colourSame warm undertoneSame buildable coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    68
    Wear & performance
    60
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium to deep skin with warm undertones

    Medium confidence· Digital match

    View match
  24. #26 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 34
    Shade match 87
    $46.90Ulta BeautyUlta Beauty(product price)Costs $25.90 more

    Matches: Very close colourSame buildable coverageClaims a blurring effect

    Differences: Matte rather than natural finishNo skin-like finish claimedContains drying alcohol

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    100
    Skin suitability
    92

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  25. Shade match 98
    $42SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSame warm undertoneClaims transfer resistance

    Differences: Matte rather than natural finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    61
    Wear & performance
    61
    Skin suitability
    92

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: for dark warm skin with a golden hue

    High confidence· Digital match

    View match
  26. #28 · Jane Iredale

    Skintuition SPF 30 Radiance-Boosting Liquid Foundation

    54 Medium Dark
    Shade match 84
    $56Ulta BeautyUlta BeautyCosts $35 more

    Matches: Very close colourSame buildable coverageBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneRadiant rather than natural finish

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    85
    Skin suitability
    92

    Very close colour · Radiant · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish

    Retailer shade note: medium dark with neutral undertones

    Medium confidence· Digital match

    View match
  27. #29 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N7 Neutral Medium Deep
    Shade match 85
    $13.99Ulta BeautyUlta Beauty(product price)$7.01 less (33%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    92

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than buildable coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  28. #30 · Nudestix

    Tinted Cover Foundation

    NUDE 8
    Shade match 91
    $19$38SephoraSephora$2 less (10%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Light rather than buildable coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    75

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Light rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Not marketed for combination skin

    Retailer shade note: deep neutral warm

    Medium confidence· Digital match

    View match
  29. #31 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Golden Carame
    Shade match 98
    $12.28WalmartWalmart$8.72 less (42%)

    Matches: Near-identical swatch colourSame warm undertoneSame buildable coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    75

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry skin

    Medium confidence· Digital match

    View match
  30. #32 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    25 Warm Honey
    Shade match 98
    $13.60WalmartWalmart$7.40 less (35%)

    Matches: Near-identical swatch colourSame warm undertoneSame buildable coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    75

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for dry skin

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Looking for a concealer in your shade?

The closest shade to Well People Skinforia Serum Foundation 36 Tan Warm (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Salted Caramel 7.3 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Salted Caramel 7.3 Golden

    • Looks identical
    • Tan · Warm · golden undertone

    $31

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Very close colour
    • Tan · Warm · golden undertone

    $12

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Butterscotch

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Butterscotch

    • Very close colour
    • Tan · Warm · golden undertone

    $36

  4. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12.5 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12.5 Tan-Deep

    • Looks identical
    • Tan · Neutral · neutral golden undertone

    $36

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

  6. NARS Soft Matte Complete Concealer

    Chocolat

    NARS Soft Matte Complete Concealer, shade Chocolat

    • Close colour
    • Deep tan · Warm undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Palladio Beauty Skin Tint in Tan Honey, against Well People Skinforia Serum Foundation in 36 Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shade36 Tan WarmClosest shade matchTan HoneyScore
Shade match55% of overall98
Colour97#b07249#ae7349Looks identicalColour difference 0.9 (0 is identical)
Depth100TanTanSameDepth difference: 0.0
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared57
Finish12NaturalDewyDifferentDewy finish rather than natural
Coverage80BuildableLightCloseLight coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oilyNot publishedSkin-type suitability not published for one product
Overall match 86/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Palladio Beauty Skin Tint in Tan Honey.

Same or better

  • $5.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Light rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Dewy finish instead of natural

Ingredients (information only, not scored)

15 shared ingredients; weighted similarity 28%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs none

Why the closest overall alternative works

ILIA True Skin Serum Foundation in Sardinia SF10.5, against Well People Skinforia Serum Foundation in 36 Tan Warm. Every attribute compared, with its share of the score.

ComparedYour shade36 Tan WarmClosest overall alternativeSardinia SF10.5Score
Shade match55% of overall90
Colour97#b07249#b27145Looks identicalColour difference 0.9 (0 is identical)
Depth100TanTanSameDepth difference: 0.0
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone65WarmOlive · neutral oliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall46
Skin type46Combination, dry, normal, oilyNormal, dry, sensitiveBoth marketed for dry/​normal skin
Overall match 92/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA True Skin Serum Foundation in Sardinia SF10.5.

Same or better

  • Near-identical swatch colour
  • Same natural finish
  • Medium rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Olive rather than warm undertone
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth unknown-based; silicone none vs high

Where to buy

Closest shade match

Palladio Beauty Skin Tint Tan Honey

Best price
$15.99Ulta BeautyUlta Beauty
$5.01 less (24%)

Your shade $21 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

ILIA True Skin Serum Foundation Sardinia SF10.5

Best price
$56SephoraSephora
Costs $35 more

Your shade $21 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.