Skinforia Serum Foundation 38 Deep Tan Cool dupes and alternatives Well People
4.6 (235)·Deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same cool undertone· Claims a blurring effect· Both claim long-wearing
Differences: Matte rather than natural finish· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
89
Finish & visual result
64
Wear & performance
80
Skin suitability
75
Close colour · Matte · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for dry skin
Retailer shade note: deep skin with a balance of warm & cool undertones
Matches: Near-identical swatch colour· Same natural finish· Claims a blurring effect
Differences: Slightly warmer undertone· Medium rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
78
Finish & visual result
79
Wear & performance
100
Skin suitability
46
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than buildable coverage · No skin-like finish claimed · Not marketed for combination/oily skin · Contains drying alcohol
Matches: Near-identical swatch colour· Both claim a skin-like finish· Claims a blurring effect
Differences: Neutral rather than cool undertone· Matte rather than natural finish· Full rather than buildable coverage
Score details
Shade match
88
Finish & visual result
70
Wear & performance
68
Skin suitability
75
Looks identical · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Full rather than buildable coverage · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: tan skin with neutral undertones
Matches: Both claim a skin-like finish· Claims a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Radiant rather than natural finish· Medium rather than buildable coverage
Score details
Shade match
80
Finish & visual result
76
Wear & performance
80
Skin suitability
92
Close colour · Radiant · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than buildable coverage · Contains listed fragrance
Matches: Near-identical swatch colour· Same cool undertone
Differences: Radiant rather than natural finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
98
Finish & visual result
61
Wear & performance
40
Skin suitability
92
Looks identical · Radiant · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Radiant rather than natural finish · Full rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Contains listed fragrance
Retailer shade note: intense deep shade, red undertone
The closest shade to Well People Skinforia Serum Foundation 38 Deep Tan Cool (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Laura Mercier Real Flawless Feather Matte Powder Foundation in 6C Macchiato, against Well People Skinforia Serum Foundation in 38 Deep Tan Cool. Every attribute compared, with its share of the score.
ComparedYour shade38 Deep Tan CoolClosest shade match6C MacchiatoHow they compareScore
Shade match55% of overall98
Colour60%98#93573f#92553eLooks identicalColour difference 0.8 (0 is identical)
Depth15%99DeepDeepSameDepth difference: 0.9
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Overall match 84/100Shade match 98/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Makeup By Mario SurrealSkin Natural Finish Foundation in 22 C, against Well People Skinforia Serum Foundation in 38 Deep Tan Cool. Every attribute compared, with its share of the score.
ComparedYour shade38 Deep Tan CoolClosest overall alternative22 CHow they compareScore
Shade match55% of overall90
Colour60%83#93573f#975a39Close colourColour difference 3.2 (0 is identical)
Depth15%97DeepDeepSameDepth difference: 1.7
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Overall match 91/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.