Light · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
32 matches
32 matches
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $42 at Sephora
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at Sephora
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $42 at Sephora
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$38.11 less (91%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: No skin-like finish claimed
Very close colour · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: No skin-like finish claimed
Medium confidence· Digital match
J.Cat Beauty Perfextion Long Wearing Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$3.89View at Ulta BeautySephora$5 less (12%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Buildable rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance
Retailer shade note: Light skin with golden-neutral undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraSephoraCosts $7 moreMatches: Near-identical swatch colourSame natural finishBoth claim a skin-like finish
Differences: Slightly warmer undertoneMedium rather than full coverageNot marketed for oily skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · Not marketed for oily skin
Retailer shade note: very fair with golden undertones
Medium confidence· Digital match
Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta Beauty
Macy's$49View at Macy'sUlta Beauty(product price)$17 less (40%)Matches: Very close colourSame natural finishBoth claim a skin-like finish
Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance
Retailer shade note: light with peach undertones
Medium confidence· Digital match
about-face THE PERFORMER Skin-Focused Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)Same priceMatches: Very close colourSame neutral undertoneSame full coverage
Differences: Radiant rather than natural finishNo skin-like finish claimed
Very close colour · Radiant · Full coverage
Ingredients (not scored): 29% ingredient overlap
Differences: Radiant rather than natural finish · No skin-like finish claimed
Retailer shade note: light beige with peachy to neutral undertone for light skin
Medium confidence· Digital match
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyUlta Beauty$22.01 less (52%)Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish
Differences: Matte rather than natural finishBuildable rather than full coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than full coverage
High confidence· Digital match
L'Oréal Paris Infallible Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$19.99View at Ulta BeautySephoraCosts $18 moreMatches: Very close colourSame neutral undertoneBoth claim 12-hour wear
Differences: Radiant rather than natural finishMedium rather than full coverageNo skin-like finish claimed
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Radiant rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Not marketed for oily skin
Retailer shade note: fair, neutral
High confidence· Digital match
Hourglass Illusion Luminous Glow Foundation SPF 30
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephora$3 less (7%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedNot marketed for dry skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Not marketed for dry skin
Retailer shade note: fair with neutral undertones
High confidence· Digital match
MAC Cosmetics Studio Fix Fluid SPF 15 Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephora$2 less (5%)Matches: Very close colourSame neutral undertoneSame natural finish
Differences: Light rather than full coverage
Very close colour · Natural · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Light rather than full coverage
Retailer shade note: light with warm neutral undertones
High confidence· Digital match
Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $12 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Slightly deeperMatte rather than natural finishBuildable rather than full coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed
Retailer shade note: light with neutral undertones
High confidence· Digital match
Laura Mercier Real Flawless Feather Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy's
Target$12 less (29%)Matches: Same neutral undertoneSame natural finishBoth claim a skin-like finish
Differences: Buildable rather than full coverageDoes not claim transfer resistance
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than full coverage · Does not claim transfer resistance
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetTarget$12 less (29%)Matches: Same neutral undertoneSame natural finishBoth claim a skin-like finish
Differences: Slightly deeperBuildable rather than full coverageDoes not claim transfer resistance
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Buildable rather than full coverage · Does not claim transfer resistance
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetSephora$2 less (5%)Matches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Matte rather than natural finishMedium rather than full coverageNo skin-like finish claimed
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: light neutral
High confidence· Digital match
Urban Decay Face Bond Self Setting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sSephoraCosts $6 moreMatches: Very close colourSame natural finishBoth claim a skin-like finish
Differences: Slightly warmer undertoneMedium rather than full coverageDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: light with golden undertones
Medium confidence· Digital match
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $11 moreMatches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNot marketed for dry skinContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: Light with Pinky Undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at SephoraUlta Beautyfrom $53 · product priceView at Ulta BeautySephoraCosts $4 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: fair - neutral
Medium confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraSephora$5 less (12%)Matches: Very close colourSame natural finishClaims a blurring effect
Differences: Slightly warmer undertoneBuildable rather than full coverageNo skin-like finish claimed
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance
Retailer shade note: Light skin with beige undertones
Medium confidence· Digital match
Huda Beauty Easy Blur Natural Airbrush Foundation
Every store that sells this shade · prices as last checked
Sephora$37View at SephoraUlta Beauty(product price)$34 less (81%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedNo long-wear claim
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance
Retailer shade note: fair or light skin tones with a neutral undertone
Medium confidence· Digital match
Revolution Beauty Conceal & Define Soft Matte Full Coverage Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephora$3 less (7%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Slightly deeperMatte rather than natural finishNo skin-like finish claimed
Very close colour · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: beige with neutral undertone with light skin
High confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephora$3 less (7%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: beige with neutral undertone for light skin
High confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephora$3 less (7%)Matches: Near-identical swatch colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance
Looks identical · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for dry skin
Retailer shade note: warm neutral beige with rosy undertone for light to medium skin
High confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyMacy's$39View at Macy'sSephora$4 less (10%)Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect
Differences: Slightly warmer undertoneMatte rather than natural finishMedium rather than full coverage
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: warm peach
High confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $11 moreMatches: Near-identical swatch colourSame full coverageBoth claim a skin-like finish
Differences: Slightly cooler undertoneMatte rather than natural finishNot marketed for dry skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Not marketed for dry skin · Contains drying alcohol
Retailer shade note: Light with Rosy Undertones
High confidence· Digital match
Lancôme Teint Idole Ultra Wear Natural Matte Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at SephoraUlta Beauty$53View at Ulta BeautyMacy'sfrom $53 · product priceView at Macy'sUlta Beauty$30.81 less (73%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedContains drying alcohol
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Contains drying alcohol
Retailer shade note: neutral cool undertones
Medium confidence· Digital match
Maybelline Super Stay Lumi-Matte Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$11.19View at Ulta Beauty
Walmart$11.97View at WalmartTarget$11.99View at Target
AmazonSee price at AmazonView at AmazonUlta BeautyCosts $14 moreMatches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect
Differences: Slightly cooler undertoneRadiant rather than natural finishBuildable rather than full coverage
Looks identical · Radiant · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · Buildable rather than full coverage · Does not claim transfer resistance
Retailer shade note: fair with cool pink undertones
High confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$56View at Ulta BeautyUlta Beauty(product price)$26 less (62%)Matches: Very close colourSame full coverageAdds SPF 30
Differences: Slightly cooler undertoneRadiant rather than natural finishNo skin-like finish claimed
Very close colour · Radiant · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly cooler undertone · Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance
Retailer shade note: fair with cool undertones
Medium confidence· Digital match
e.l.f. Cosmetics Camo Hydrating CC Cream SPF 30
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautyUlta Beauty$29.01 less (69%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance
Medium confidence· Digital match
Milani Conceal + Perfect 2-in-1 Foundation
Every store that sells this shade · prices as last checked
Walmart$11.97View at WalmartTarget$11.99View at TargetUlta Beauty$12.99View at Ulta BeautyAmazonSee price at AmazonView at AmazonSephora$4 less (10%)Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect
Differences: Slightly cooler undertoneMatte rather than natural finishMedium rather than full coverage
Very close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Medium rather than full coverage · Not marketed for dry skin
Retailer shade note: cool rose
High confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautySephoraCosts $27 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry/oily skin
Retailer shade note: fair neutral
Medium confidence· Digital match
Westman Atelier Suprême Bio-Complex Liquid Foundation With Exosomes + Peptides
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraSephoraCosts $6 moreMatches: Very close colourSame neutral undertoneBoth claim a skin-like finish
Differences: Radiant rather than natural finishLight rather than full coverageDoes not claim transfer resistance
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than full coverage · Does not claim transfer resistance · Not marketed for oily skin
Retailer shade note: fair with neutral undertones
High confidence· Digital match
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyShowing 12 of 30 matches
The closest shade to Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Fair 3N (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Light Sand
$8
1N10
$35
Fair 1N
$31
Café Au Lait
NW13
$30
120
$12.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Neutral Ivory 06, against Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Fair 3N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 in Neutral Ivory 06.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Huda Beauty Easy Blur Natural Airbrush Foundation in Custard 220N, against Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Fair 3N. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Huda Beauty Easy Blur Natural Airbrush Foundation in Custard 220N.
6 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15 Neutral Ivory 06
SephoraYour shade $42 at Sephora
Huda Beauty Easy Blur Natural Airbrush Foundation Custard 220N
SephoraYour shade $42 at Sephora
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
