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Kamo Triple-Peptide Multi-Use Serum Foundation Medium 12W dupes and alternatives Drunk Elephant

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Infallible Cushion Foundation 253 Warm

The equivalent shade: scored on colour, depth and undertone only.

The match
L'Oréal Paris
253 Warm
Depth and undertone: Medium light · Warm
Finish and coverage: Matte · Buildable coverage
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Match price
$19.99Ulta BeautyUlta Beauty
$22.01 less (52%)

Your shade $42 at Sephora · product price; shade not separately priced

Closest overall alternative: Hourglass Ambient Soft Glow Foundation 4

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Hourglass
4
Depth and undertone: Medium light · Warm
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
73
Wear (Wear & performance)
72
Skin (Skin suitability)
84
Best price
$60SephoraSephora
Costs $18 more

Your shade $42 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 92
    $48SephoraSephoraCosts $6 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Medium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    86
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: for light medium skintones with neutral warm undertones

    High confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W5 Warm Medium
    Shade match 95
    $13.99Ulta BeautyUlta Beauty(product price)$28.01 less (67%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    95
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  3. #5 · e.l.f. Cosmetics

    Camo Hydrating CC Cream SPF 30

    Light 250 W
    Shade match 96
    $16Ulta BeautyUlta Beauty$26 less (62%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Radiant rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    90

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  4. #6 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium To Tan Warm
    Shade match 98
    $16Ulta BeautyUlta Beauty$26 less (62%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  5. Shade match 96
    $54SephoraSephoraCosts $12 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance

    Retailer shade note: light medium with warm undertones

    High confidence· Digital match

    View match
  6. Shade match 98
    $49Ulta BeautyUlta BeautyCosts $7 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/dry/oily skin

    Retailer shade note: medium light, peach-beige undertones

    Medium confidence· Digital match

    View match
  7. Shade match 98
    $39.50SephoraSephora$2.50 less (6%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    98
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    56

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: light warm skin with yellow undertones

    Medium confidence· Digital match

    View match
  8. Shade match 98
    $15.99Ulta BeautyUlta Beauty(product price)$26.01 less (62%)

    Matches: Near-identical swatch colourSame warm undertoneClaims not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    61
    Wear & performance
    53
    Skin suitability
    84

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance

    Retailer shade note: light-medium with warm undertones

    Medium confidence· Digital match

    View match
  9. Shade match 98
    $49Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Light rather than full coverageNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    98
    Finish & visual result
    58
    Wear & performance
    58
    Skin suitability
    60

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Light rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Not marketed for normal skin

    Medium confidence· Digital match

    View match
  10. #12 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 80
    $30TargetTarget$12 less (29%)

    Matches: Same warm undertoneSame natural finishBoth claim a skin-like finish

    Differences: Slightly deeperBuildable rather than full coverageDoes not claim transfer resistance

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Buildable rather than full coverage · Does not claim transfer resistance

    Low confidence· Digital match

    View match
  11. #13 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$12 less (29%)

    Matches: Same natural finishBoth claim a skin-like finishClaims a lightweight feel

    Differences: Slightly lighterNeutral rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Buildable rather than full coverage · Does not claim transfer resistance

    Low confidence· Digital match

    View match
  12. #14 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW18
    Shade match 87
    $46Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame full coverageClaims a blurring effect

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    64
    Wear & performance
    75
    Skin suitability
    84

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · No skin-like finish claimed

    Retailer shade note: beige with neutral undertone for light skin

    High confidence· Digital match

    View match
  13. #15 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    241 Sand Beige
    Shade match 92
    $14.78WalmartWalmart$27.22 less (65%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  14. #16 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    265 Medium Neutral
    Shade match 89
    $18.99Ulta BeautyUlta Beauty(product price)$23.01 less (55%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneMatte rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    75
    Wear & performance
    47
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Medium rather than full coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  15. Shade match 91
    $12.99Ulta BeautyUlta Beauty$29.01 less (69%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim transfer resistance

    Score details
    Shade match
    91
    Finish & visual result
    68
    Wear & performance
    58
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  16. Shade match 89
    $56Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Radiant · Buildable coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Radiant rather than natural finish · Buildable rather than full coverage · Does not claim transfer resistance

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · Juvia's Place

    I am Magic Natural Radiance Foundation

    630 Capri
    Shade match 93
    $24Ulta BeautyUlta Beauty(product price)$18 less (43%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)

    Differences: Radiant rather than natural finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    54
    Wear & performance
    58
    Skin suitability
    84

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · Does not claim transfer resistance · Contains listed fragrance

    Medium confidence· Digital match

    View match
  18. #20 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NN 6
    Shade match 86
    $51.50Ulta BeautyUlta Beauty(product price)Costs $9.50 more

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Neutral rather than warm undertoneLight rather than full coverageNo long-wear claim

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Light rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Retailer shade note: Neutral

    Medium confidence· Digital match

    View match
  19. Shade match 85
    $40SephoraSephora$2 less (5%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly cooler undertoneLight rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    50

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Light rather than full coverage

    Retailer shade note: light medium with cool neutral undertones

    High confidence· Digital match

    View match
  20. Shade match 89
    $21.49Ulta BeautyUlta Beauty$20.51 less (49%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a skin-like finish

    Differences: Olive rather than warm undertoneLight rather than full coverageNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    72
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Olive rather than warm undertone · Light rather than full coverage · No long-wear claim · Does not claim transfer resistance

    Medium confidence· Digital match

    View match
  21. #23 · TIRTIR

    Mask Fit AI Filter Cushion

    27C COOL BEIGE
    Shade match 78
    $25Ulta BeautyUlta Beauty(product price)$17 less (40%)

    Matches: Near-identical swatch colourSame full coverageBoth claim a skin-like finish

    Differences: Slightly cooler undertoneMatte rather than natural finishContains listed fragrance

    Score details
    Shade match
    78
    Finish & visual result
    76
    Wear & performance
    72
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than natural finish · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light medium with cool undertone

    High confidence· Digital match

    View match
  22. Shade match 96
    $30Ulta BeautyUlta Beauty$12 less (29%)

    Matches: Very close colourSame warm undertoneBoth claim a skin-like finish

    Differences: Radiant rather than natural finishLight-medium rather than full coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Radiant · Light-medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Light-medium rather than full coverage · No long-wear claim · Does not claim transfer resistance · Not marketed for normal/dry/oily skin

    Retailer shade note: Light Medium with warm golden undertones

    Medium confidence· Digital match

    View match
  23. #25 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    09 Light Nude
    Shade match 94
    $12.60WalmartWalmart$29.40 less (70%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)

    Differences: Matte rather than natural finishBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin

    Medium confidence· Digital match

    View match
  24. #26 · Armani Beauty

    Luminous Silk Foundation

    5.5
    Shade match 79
    $69SephoraSephoraCosts $27 more

    Matches: Near-identical swatch colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    79
    Finish & visual result
    73
    Wear & performance
    52
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light medium, cool peach

    High confidence· Digital match

    View match
  25. #27 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    14 True Beige
    Shade match 92
    $9.03WalmartWalmart$32.97 less (78%)

    Matches: Very close colourSimilar undertone (neutral vs warm)

    Differences: Matte rather than natural finishBuildable rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    92
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Matte rather than natural finish · Buildable rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for dry skin

    Medium confidence· Digital match

    View match
  26. #28 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 48 Oat
    Shade match 93
    $39Ulta BeautyUlta Beauty(product price)$3 less (7%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a blurring effect

    Differences: Matte rather than natural finishMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  27. #29 · Armani Beauty

    Luminous Silk Foundation

    5.25
    Shade match 78
    $69SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    78
    Finish & visual result
    73
    Wear & performance
    52
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light medium, cool pink

    High confidence· Digital match

    View match
  28. #30 · Armani Beauty

    Luminous Silk Foundation

    5.1
    Shade match 78
    $69SephoraSephoraCosts $27 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneMedium rather than full coverageNo skin-like finish claimed

    Score details
    Shade match
    78
    Finish & visual result
    73
    Wear & performance
    52
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Medium rather than full coverage · No skin-like finish claimed · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light, cool pink

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Medium 12W (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Looks identical
    • Medium light · Warm · golden undertone

    $39

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW18

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW18

    • Very close colour
    • Medium light · Warm · peach undertone

    $30

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    3W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 3W1

    • Very close colour
    • Medium light · Warm undertone

    $34

  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    10W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 10W

    • Very close colour
    • Medium light · Warm undertone

    $30

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5.75

    • Very close colour
    • Medium light · Warm · golden undertone

    $42

  6. Dior Forever Skin Correct Full-Coverage Concealer

    3WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3WP Warm Peach

    • Very close colour
    • Medium light · Warm · peach undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Infallible Cushion Foundation in 253 Warm, against Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Medium 12W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 12WClosest shade match253 WarmScore
Shade match55% of overall99
Colour98#dba279#dca47cLooks identicalColour difference 0.6 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared56
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​oily skin
Overall match 84/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Cushion Foundation in 253 Warm.

Same or better

  • $22.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Buildable rather than full coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim transfer resistance
  • Claims a lightweight feel

Different

  • Matte finish instead of natural

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs high

Why the closest overall alternative works

Hourglass Ambient Soft Glow Foundation in 4, against Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Medium 12W. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 12WClosest overall alternative4Score
Shade match55% of overall95
Colour93#dba279#daa781Very close colourColour difference 1.8 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall73
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, oilyNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​oily skin
Overall match 86/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Ambient Soft Glow Foundation in 4.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim transfer resistance
  • Claims a lightweight feel

Different

  • No skin-like finish claimed

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone none vs high

Where to buy

Closest shade match

L'Oréal Paris Infallible Cushion Foundation 253 Warm

Match price
$19.99Ulta BeautyUlta Beauty
$22.01 less (52%)

Your shade $42 at Sephora · product price; shade not separately priced

Closest overall alternative

Hourglass Ambient Soft Glow Foundation 4

Best price
$60SephoraSephora
Costs $18 more

Your shade $42 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.