A Really Good Foundation 118M dupes and alternatives KimChi Chic Beauty
4.6 (558)·Tan · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$16Ulta Beauty(product price)$13 less (45%)4.3 (2,230)
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Neutral rather than cool undertone· Radiant rather than natural matte finish· Does not claim not settling into lines
Score details
Shade match
87
Finish & visual result
65
Wear & performance
68
Skin suitability
100
Very close colour · Radiant · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural matte finish · Does not claim not settling into lines · Does not claim a lightweight feel
Retailer shade note: medium with neutral undertones
Matches: Very close colour· Same full coverage· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Matte rather than natural matte finish· Does not claim not settling into lines
Score details
Shade match
83
Finish & visual result
77
Wear & performance
61
Skin suitability
92
Very close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural matte finish · Does not claim not settling into lines · Contains drying alcohol
Retailer shade note: for medium deep rich neutral skin with a subtle golden hue
Matches: Very close colour· Same full coverage· Both claim a lightweight feel
Differences: Slightly warmer undertone· Natural rather than natural matte finish· Does not claim not settling into lines
Score details
Shade match
77
Finish & visual result
88
Wear & performance
68
Skin suitability
75
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than natural matte finish · Does not claim not settling into lines · Not marketed for oily skin
Retailer shade note: medium deep, golden undertones
Matches: Very close colour· Same full coverage· Both claim long-wearing
Differences: Radiant rather than natural matte finish· Does not claim not settling into lines· Does not claim a lightweight feel
Score details
Shade match
84
Finish & visual result
65
Wear & performance
68
Skin suitability
100
Very close colour · Radiant · Full coverage
Ingredients (not scored): 18% ingredient overlap
Differences: Radiant rather than natural matte finish · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance
Matches: Very close colour· Same full coverage· Adds SPF 15
Differences: Matte rather than natural matte finish· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
84
Finish & visual result
88
Wear & performance
40
Skin suitability
50
Very close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural matte finish · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination/oily skin
Matches: Near-identical swatch colour· Same full coverage· Claims a skin-like finish
Differences: Slightly warmer undertone· Matte rather than natural matte finish· No long-wear claim
Score details
Shade match
83
Finish & visual result
77
Wear & performance
72
Skin suitability
25
Looks identical · Matte · Full coverage
Ingredients (not scored): 33% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural matte finish · No long-wear claim · Not marketed for dry/normal/oily skin · Contains listed fragrance
Retailer shade note: Medium with neutral golden undertones
$20Ulta Beauty(product price)$9 less (31%)4.5 (18)
Matches: Very close colour· Same full coverage· Claims a blurring effect
Differences: Slightly warmer undertone· Natural rather than natural matte finish· Does not claim not settling into lines
Score details
Shade match
75
Finish & visual result
79
Wear & performance
82
Skin suitability
50
Very close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly warmer undertone · Natural rather than natural matte finish · Does not claim not settling into lines · Not marketed for dry/oily skin
Retailer shade note: caramel with warm undertones for soft bronze skin
Matches: Near-identical swatch colour· Same full coverage· Claims a blurring effect
Differences: Slightly warmer undertone· Natural rather than natural matte finish· No long-wear claim
Score details
Shade match
83
Finish & visual result
79
Wear & performance
54
Skin suitability
25
Looks identical · Natural · Full coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than natural matte finish · No long-wear claim · Does not claim not settling into lines · Not marketed for dry/combination/oily skin
Retailer shade note: Medium with neutral golden undertones
The closest shade to KimChi Chic Beauty A Really Good Foundation 118M (Tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
MAC Cosmetics Studio Fix Powder Plus Foundation in NW46, against KimChi Chic Beauty A Really Good Foundation in 118M. Every attribute compared, with its share of the score.
ComparedYour shade118MClosest matchNW46How they compareScore
Shade match55% of overall91
Colour60%86#b97e5e#c08057Very close colourColour difference 2.8 (0 is identical)
Depth15%97TanMedium tanCloseDepth difference: 1.7
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Overall match 85/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)$13 less (45%)
