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A Really Good Foundation 128MD dupes and alternatives KimChi Chic Beauty

Deep tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free6No drying alcohol6Vegan1Cruelty-free2Oil-free3With SPF1Mineral0

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9 of 31

Only showing matches with full coverage.

Closest shade match: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW40

The equivalent shade: scored on colour, depth and undertone only.

Your shade
KimChi Chic Beauty
128MDChange shade
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Natural matte · Full coverage
The match
MAC Cosmetics
NW40
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Shade match
94out of 100
Colour
97
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
Costs $10 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Juvia's Place I Am Magic Velvety Matte Foundation 340 Kampala

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
KimChi Chic Beauty
128MDChange shade
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Natural matte · Full coverage
The match
Juvia's Place
340 Kampala
Depth and undertone: Deep tan · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
88
Wear (Wear & performance)
100
Skin (Skin suitability)
92
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$5 less (17%)

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Fenty Beauty

    Pro Filt'r Soft Matte Longwear Foundation

    410
    Shade match 93
    $40Ulta BeautyUlta Beauty(product price)Costs $11 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural matte finishDoes not claim a lightweight feelNot marketed for dry skin

    Score details
    Shade match
    93
    Finish & visual result
    88
    Wear & performance
    86
    Skin suitability
    75

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Matte rather than natural matte finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: for tan to deep skin with warm golden undertones

    Medium confidence· Digital match

    View match
  2. #4 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Mocha
    Shade match 93
    $3.89$5.99Ulta BeautyUlta Beauty$25.11 less (87%)

    Matches: Near-identical swatch colourSame neutral undertoneSame full coverage

    Differences: Natural rather than natural matte finish

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    92

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Natural rather than natural matte finish

    Medium confidence· Digital match

    View match
  3. #5 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    47H Tan-Deep Honey
    Shade match 90
    $42Ulta BeautyUlta BeautyCosts $13 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural matte finishNot marketed for dry skinContains listed fragrance

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    86
    Skin suitability
    75

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural matte finish · Not marketed for dry skin · Contains listed fragrance

    Retailer shade note: tan to deep skin with warm, peach undertones

    Medium confidence· Digital match

    View match
  4. #6 · Juvia's Place

    I Am My Skin Hydra-Tint Foundation Stick

    10 Mozambique
    Shade match 89
    $20Ulta BeautyUlta Beauty(product price)$9 less (31%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Natural rather than natural matte finishDoes not claim not settling into linesNot marketed for dry/oily skin

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than natural matte finish · Does not claim not settling into lines · Not marketed for dry/oily skin

    Retailer shade note: warm, golden brown that pops on undertones with sunlit depth

    Medium confidence· Digital match

    View match
  5. #7 · Lancôme

    Teint Idole Ultra Wear Natural Matte Foundation

    445N
    Shade match 91
    $53SephoraSephoraCosts $24 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural matte finishNot marketed for dry/combination skinContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    71
    Wear & performance
    75
    Skin suitability
    46

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural matte finish · Not marketed for dry/combination skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Peachy Undertones

    Medium confidence· Digital match

    View match
  6. #8 · Lancôme

    Teint Idole Ultra Wear Natural Matte Foundation

    440N
    Shade match 89
    $53SephoraSephoraCosts $24 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Matte rather than natural matte finishNot marketed for dry/combination skinContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    71
    Wear & performance
    75
    Skin suitability
    46

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural matte finish · Not marketed for dry/combination skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Peachy Undertones

    Medium confidence· Digital match

    View match
  7. #9 · J.Cat Beauty

    Aquasurance Compact Foundation

    Caramel
    Shade match 89
    $15.99Ulta BeautyUlta Beauty(product price)$13.01 less (45%)

    Matches: Very close colourSame neutral undertoneSame full coverage

    Differences: Natural rather than natural matte finishNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    89
    Finish & visual result
    79
    Wear & performance
    59
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than natural matte finish · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 128MD (Deep tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    495 Suede W

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 495 Suede W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $32

    SephoraView at Sephora
  2. NARS Soft Matte Complete Concealer

    Café

    NARS Soft Matte Complete Concealer, shade Café

    • Very close colour
    • Deep tan · Neutral undertone

    $36

    SephoraView at Sephora
  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden

    • Close colour
    • Deep tan · Warm · golden undertone

    $31

    SephoraView at Sephora
  4. L'Oréal Paris True Match Radiant Serum Concealer

    N9

    L'Oréal Paris True Match Radiant Serum Concealer, shade N9

    • Close colour
    • Deep tan · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    148

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 148

    • Close colour
    • Deep tan · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    22NW

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 22NW

    • Close colour
    • Deep · Neutral · neutral golden undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW40, against KimChi Chic Beauty A Really Good Foundation in 128MD. Every attribute compared, with its share of the score.

ComparedYour shade128MDClosest shade matchNW40Score
Shade match55% of overall94
Colour97#9f6236#a36236Looks identicalColour difference 1.1 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.8
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, normal, combination, oilyNormal, oilyBoth marketed for normal/​oily skin
Overall match 87/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW40.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Matte finish instead of natural matte
  • Same full coverage
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Not marketed for dry/combination skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth water-based; silicone high vs high
View full match

Why the closest overall alternative works

Juvia's Place I Am Magic Velvety Matte Foundation in 340 Kampala, against KimChi Chic Beauty A Really Good Foundation in 128MD. Every attribute compared, with its share of the score.

ComparedYour shade128MDClosest overall alternative340 KampalaScore
Shade match55% of overall89
Colour88#9f6236#a45d31Very close colourColour difference 2.5 (0 is identical)
Depth99Deep tanDeep tanSameDepth difference: 0.8
Retailer descriptionTanDeep tanSome differenceRetailer descriptions one depth band apart
Undertone85Neutral · neutral goldenWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall92
Skin type92Dry, normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal/​combination/​oily skin
Overall match 91/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Juvia's Place I Am Magic Velvety Matte Foundation in 340 Kampala.

Same or better

  • $5 less
  • Very close colour
  • Similar undertone (warm vs neutral)
  • Matte finish instead of natural matte
  • Same full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW40

Best price
$39SephoraSephora
Costs $10 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Juvia's Place I Am Magic Velvety Matte Foundation 340 Kampala

Match price
$24Ulta BeautyUlta Beauty
$5 less (17%)

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.