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Powder Kiss Liquid Lip & Cheek Mousse Something Borrowed dupes and alternatives MAC Cosmetics

Purple · Cool · Deep / dark

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

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30 matches

Closest shade match: NARS Explicit Lipstick AFTER PARTY - 883

The equivalent shade: scored on colour, depth, undertone and colour family only.

Your shade
MAC Cosmetics
Something BorrowedChange shade
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and opacity: Matte · Buildable
The match
NARS
AFTER PARTY - 883
Colour family, undertone and depth: Plum · Cool · Deep / dark
Finish and opacity: Satin · Opaque
Shade match
88out of 100
Colour
89
Depth
99
Undertone (Undertone and colour family)
80
High confidence· Digital matchWhy it matches
Best price
$42Ulta BeautyUlta Beauty
Costs $15 more

Your shade $27 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Laura Mercier Petal Soft Lipstick Crayon 343 Noémie

The most similar lipstick overall: shade match 60%, finish and visual result 20%, wear and performance 15%, comfort and suitability 5%.

Your shade
MAC Cosmetics
Something BorrowedChange shade
Colour family, undertone and depth: Purple · Cool · Deep / dark
Finish and opacity: Matte · Buildable
The match
Laura Mercier
343 Noémie
Colour family, undertone and depth: Plum · Cool · Medium
Finish and opacity: Matte · Sheer
Overall match
81out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
84
Wear (Wear & performance)
90
Comfort (Comfort & suitability)
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $9 more

Your shade $27 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lipstick on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Dior

    Rouge Dior Lipstick

    976 Daisy Plum
    Shade match 80
    $50Ulta BeautyUlta Beauty(product price)Costs $23 more

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Plum rather than purpleOpaque rather than buildable (opacity)

    Score details
    Shade match
    80
    Finish & visual result
    72
    Wear & performance
    90
    Comfort & suitability
    100

    Close colour · Satin · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Plum rather than purple · Opaque rather than buildable (opacity)

    Retailer shade note: a bright plum

    High confidence· Digital match

    View match
  2. #4 · Rare Beauty

    Soft Pinch Tinted Lip Oil Stain

    Affection
    Shade match 73
    $24SephoraSephora$3 less (11%)

    Matches: Same cool undertoneSame opacity: buildableBoth claim comfort

    Differences: Berry rather than purpleLong-wearing rather than 10-hour wear (longevity)

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    70
    Comfort & suitability
    100

    Close colour · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Berry rather than purple · Long-wearing rather than 10-hour wear (longevity)

    Retailer shade note: muted berry

    High confidence· Digital match

    View match
  3. #5 · ILIA

    Lip Sketch Hydrating Crayon

    Rhyme
    Shade match 67
    $27SephoraSephoraSame price

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Noticeably different swatch colourMauve rather than purple

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    100

    Slight colour difference · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than purple

    Retailer shade note: Cool mauve

    High confidence· Digital match

    View match
  4. #6 · Lancôme

    L'Absolu Rouge Intimatte Buildable Soft Matte Lipstick

    440 Got Me Blushing
    Shade match 65
    $35Ulta BeautyUlta BeautyCosts $8 more

    Matches: Same cool undertoneSame finish: matteSame opacity: buildable

    Differences: Brown rather than purple

    Score details
    Shade match
    65
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Brown rather than purple

    Retailer shade note: cool berry brown

    High confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    Colour Riche Original Satin Lipstick

    Paris.NY
    Shade match 84
    $12.49Ulta BeautyUlta Beauty$14.51 less (54%)

    Matches: Same cool undertoneClaims transfer resistanceBoth claim hydration

    Differences: Plum rather than purpleNot listed rather than 10-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    84
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · Satin

    Ingredients (not scored): 1% ingredient overlap

    Differences: Plum rather than purple · Not listed rather than 10-hour wear (longevity) · Does not claim comfort

    Retailer shade note: medium plum

    High confidence· Digital match

    View match
  6. #8 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Savant
    Shade match 74
    $12.99Ulta BeautyUlta Beauty(product price)$14.01 less (52%)

    Matches: Same cool undertoneSame finish: matte

    Differences: Plum rather than purpleOpaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)

    Score details
    Shade match
    74
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Plum rather than purple · Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: soft plum

    Medium confidence· Digital match

    View match
  7. #9 · Charlotte Tilbury

    K.I.S.S.I.N.G Satin Shine Lipstick

    Night Crimson
    Shade match 68
    $37SephoraSephoraCosts $10 more

    Matches: Same cool undertoneSame opacity: buildableBoth claim hydration

    Differences: Red rather than purpleDoes not claim comfort

    Score details
    Shade match
    68
    Finish & visual result
    88
    Wear & performance
    80
    Comfort & suitability
    70

    Slight colour difference · Satin · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Red rather than purple · Does not claim comfort

    Retailer shade note: plum red

    High confidence· Digital match

    View match
  8. #10 · MAC Cosmetics

    Powder Kiss Hazy Matte Lipstick

    On My Mind
    Shade match 62
    $27Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same cool undertoneSame finish: matteSame opacity: buildable

    Differences: DeeperBerry rather than purple

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 8% ingredient overlap

    Differences: Deeper · Berry rather than purple

    Retailer shade note: deep berry wine

    High confidence· Digital match

    View match
  9. #11 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    500R - Plum It Up
    Shade match 57
    $40SephoraSephoraCosts $13 more

    Matches: Same cool undertoneSame finish: matteSame opacity: buildable

    Differences: Noticeably different swatch colourPlum rather than purple

    Score details
    Shade match
    57
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    100

    Visibly different colour · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple

    Retailer shade note: cool deep plum

    Medium confidence· Digital match

    View match
  10. #12 · Revlon

    Super Lustrous Lipstick

    Iced Amethyst
    Shade match 85
    $11.99Ulta BeautyUlta Beauty(product price)$15.01 less (56%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Not listed rather than 10-hour wear (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Not listed rather than 10-hour wear (longevity)

    Medium confidence· Digital match

    View match
  11. #13 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    133 Purple Pop
    Shade match 64
    $16SephoraSephora$11 less (41%)

    Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear

    Differences: Noticeably different swatch colourDeeperOpaque rather than buildable (opacity)

    Score details
    Shade match
    64
    Finish & visual result
    84
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Opaque rather than buildable (opacity)

    Retailer shade note: matte magenta purple

    High confidence· Digital match

    View match
  12. #14 · Maybelline

    SuperStay Matte Ink Liquid Lipstick

    Artist
    Shade match 70
    $12.99Ulta BeautyUlta Beauty(product price)$14.01 less (52%)

    Matches: Same cool undertoneSame finish: matte

    Differences: Pink rather than purpleOpaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)

    Score details
    Shade match
    70
    Finish & visual result
    84
    Wear & performance
    70
    Comfort & suitability
    40

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than purple · Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Retailer shade note: true fuschia

    Medium confidence· Digital match

    View match
  13. #15 · Revlon

    Super Lustrous Lipstick

    Berry Haute
    Shade match 83
    $8.99CVSCVS$18.01 less (67%)

    Matches: Very close colourSame cool undertoneBoth claim comfort

    Differences: Berry rather than purpleNot listed rather than 10-hour wear (longevity)

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 4% ingredient overlap

    Differences: Berry rather than purple · Not listed rather than 10-hour wear (longevity)

    Medium confidence· Digital match

    View match
  14. #16 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Unlaced
    Shade match 69
    $11Ulta BeautyUlta Beauty(product price)$16 less (59%)

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: Pink rather than purpleOpaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)

    Score details
    Shade match
    69
    Finish & visual result
    84
    Wear & performance
    58
    Comfort & suitability
    70

    Close colour · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Pink rather than purple · Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: muted pink

    High confidence· Digital match

    View match
  15. #17 · Valentino

    Liquirosso 2 in 1 Soft Matte Liquid Lipstick & Blush

    310R - Pink Hour
    Shade match 53
    $40SephoraSephoraCosts $13 more

    Matches: Same cool undertoneSame finish: matteSame opacity: buildable

    Differences: Noticeably different swatch colourRose rather than purple

    Score details
    Shade match
    53
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    100

    Slight colour difference · Matte · Buildable

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than purple

    Retailer shade note: deep rosewood

    High confidence· Digital match

    View match
  16. #18 · MAC Cosmetics

    M·A·Cximal Silky Matte Lipstick

    Captive Audience
    Shade match 58
    $25Ulta BeautyUlta Beauty(product price)$2 less (7%)

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Noticeably different swatch colourDeeperPlum rather than purple

    Score details
    Shade match
    58
    Finish & visual result
    84
    Wear & performance
    90
    Comfort & suitability
    100

    Visibly different colour · Matte · Opaque

    Ingredients (not scored): 1% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Opaque rather than buildable (opacity)

    Retailer shade note: pinkish plum

    High confidence· Digital match

    View match
  17. #19 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    81 Daydreaming
    Shade match 60
    $16SephoraSephora$11 less (41%)

    Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear

    Differences: Noticeably different swatch colourMauve rather than purpleOpaque rather than buildable (opacity)

    Score details
    Shade match
    60
    Finish & visual result
    84
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Mauve rather than purple · Opaque rather than buildable (opacity)

    Retailer shade note: matte soft berry mauve

    High confidence· Digital match

    View match
  18. #20 · e.l.f. Cosmetics

    Glossy Lip Stain

    Berry Queen
    Shade match 62
    $7Ulta BeautyUlta Beauty$20 less (74%)

    Matches: Same cool undertoneSame opacity: buildableClaims transfer resistance

    Differences: Noticeably different swatch colourPlum rather than purpleLong-wearing rather than 10-hour wear (longevity)

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    70

    Slight colour difference · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Noticeably different swatch colour · Plum rather than purple · Long-wearing rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: plum

    High confidence· Digital match

    View match
  19. #21 · CoverGirl

    Outlast All-Day Lip Color With Topcoat

    Plumberry 559
    Shade match 84
    $11.99Ulta BeautyUlta Beauty$15.01 less (56%)

    Matches: Near-identical swatch colourSame cool undertoneClaims transfer resistance

    Differences: Berry rather than purple24-hour wear rather than 10-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    84
    Finish & visual result
    50
    Wear & performance
    33
    Comfort & suitability
    70

    Looks identical

    Ingredients (not scored): no ingredient list for one product

    Differences: Berry rather than purple · 24-hour wear rather than 10-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  20. #22 · Sephora Collection

    Cream Lip Stain 10HR Liquid Lipstick

    06 Pink Souffle
    Shade match 60
    $16SephoraSephora$11 less (41%)

    Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear

    Differences: Noticeably different swatch colourPink rather than purpleOpaque rather than buildable (opacity)

    Score details
    Shade match
    60
    Finish & visual result
    84
    Wear & performance
    76
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than purple · Opaque rather than buildable (opacity)

    Retailer shade note: matte deep berry pink

    High confidence· Digital match

    View match
  21. #23 · Maybelline

    SuperStay Ink Crayon Lipstick

    Accept A Dare
    Shade match 64
    $6.99$13.99WalgreensWalgreens$20.01 less (74%)

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: Noticeably different swatch colourDeeperPlum rather than purple

    Score details
    Shade match
    64
    Finish & visual result
    100
    Wear & performance
    58
    Comfort & suitability
    40

    Slight colour difference · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Plum rather than purple · Long-wearing rather than 10-hour wear (longevity) · Does not claim comfort · Does not claim hydration

    Medium confidence· Digital match

    View match
  22. #24 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Violet Vaport
    Shade match 64
    $25Ulta BeautyUlta Beauty(product price)$2 less (7%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Noticeably different swatch colourOpaque rather than buildable (opacity)Long-wearing rather than 10-hour wear (longevity)

    Score details
    Shade match
    64
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Visibly different colour · Satin · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    Retailer shade note: electric violet

    High confidence· Digital match

    View match
  23. #25 · CoverGirl

    Outlast All-Day Lip Color With Topcoat

    Universal Nude
    Shade match 83
    $10.99CVSCVS$16.01 less (59%)

    Matches: Very close colourSame cool undertoneClaims transfer resistance

    Differences: Nude rather than purple24-hour wear rather than 10-hour wear (longevity)Does not claim comfort

    Score details
    Shade match
    83
    Finish & visual result
    50
    Wear & performance
    33
    Comfort & suitability
    70

    Very close colour

    Ingredients (not scored): no ingredient list for one product

    Differences: Nude rather than purple · 24-hour wear rather than 10-hour wear (longevity) · Does not claim comfort

    Medium confidence· Digital match

    View match
  24. #26 · ILIA

    Lip Sketch Hydrating Crayon

    Night Bloom
    Shade match 49
    $27SephoraSephoraSame price

    Matches: Same cool undertoneSame finish: matteBoth claim comfort

    Differences: Noticeably different swatch colourLighterPink rather than purple

    Score details
    Shade match
    49
    Finish & visual result
    100
    Wear & performance
    90
    Comfort & suitability
    100

    Visibly different colour · Matte

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Pink rather than purple

    Retailer shade note: Deep Magenta

    High confidence· Digital match

    View match
  25. #27 · NYX Professional Makeup

    Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Bust Ed
    Shade match 64
    $11Ulta BeautyUlta Beauty$16 less (59%)

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: Rose rather than purpleOpaque rather than buildable (opacity)16-hour wear rather than 10-hour wear (longevity)

    Score details
    Shade match
    64
    Finish & visual result
    84
    Wear & performance
    58
    Comfort & suitability
    70

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 6% ingredient overlap

    Differences: Rose rather than purple · Opaque rather than buildable (opacity) · 16-hour wear rather than 10-hour wear (longevity) · Does not claim hydration

    Retailer shade note: cool toned dusty rose

    High confidence· Digital match

    View match
  26. #28 · MAC Cosmetics

    M·A·Cximal Sleek Satin Lipstick

    Popstar Pink
    Shade match 62
    $25Ulta BeautyUlta Beauty(product price)$2 less (7%)

    Matches: Same cool undertoneBoth claim comfortBoth claim hydration

    Differences: Noticeably different swatch colourPink rather than purpleOpaque rather than buildable (opacity)

    Score details
    Shade match
    62
    Finish & visual result
    72
    Wear & performance
    70
    Comfort & suitability
    100

    Slight colour difference · Satin · Opaque

    Ingredients (not scored): 4% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than purple · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    Retailer shade note: vivid magenta

    High confidence· Digital match

    View match
  27. #29 · Gucci

    Velvet Matte Lipstick

    403 Love before breakfast
    Shade match 61
    $49SephoraSephoraCosts $22 more

    Matches: Same cool undertoneSame finish: matteClaims transfer resistance

    Differences: Noticeably different swatch colourPink rather than purpleOpaque rather than buildable (opacity)

    Score details
    Shade match
    61
    Finish & visual result
    84
    Wear & performance
    58
    Comfort & suitability
    100

    Slight colour difference · Matte · Opaque

    Ingredients (not scored): 9% ingredient overlap

    Differences: Noticeably different swatch colour · Pink rather than purple · Opaque rather than buildable (opacity) · Long-wearing rather than 10-hour wear (longevity)

    Retailer shade note: cranberry pink

    High confidence· Digital match

    View match
  28. #30 · Valentino

    Spike Valentino Buttery Matte Lipstick

    Love At First Spike
    Shade match 50
    $48SephoraSephoraCosts $21 more

    Matches: Same cool undertoneSame finish: matteSame longevity: 10-hour wear

    Differences: Noticeably different swatch colourRose rather than purpleSheer rather than buildable (opacity)

    Score details
    Shade match
    50
    Finish & visual result
    84
    Wear & performance
    100
    Comfort & suitability
    70

    Visibly different colour · Matte · Sheer

    Ingredients (not scored): 0% ingredient overlap

    Differences: Noticeably different swatch colour · Rose rather than purple · Sheer rather than buildable (opacity) · Does not claim comfort

    Retailer shade note: deep mauve rosewood

    High confidence· Digital match

    View match

Showing 12 of 28 matches

Why the closest shade match works

NARS Explicit Lipstick in AFTER PARTY - 883, against MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Something Borrowed. Every attribute compared, with its share of the score.

ComparedYour shadeSomething BorrowedClosest shade matchAFTER PARTY - 883Score
Shade match60% of overall88
Colour89#96375f#a0305cVery close colourColour difference 2.5 (0 is identical)
Depth99Deep / darkDeep / darkSameDepth difference 0.8 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PurplePlumSome differenceNeighbouring colour families
Finish & visual result20% of overall72
Finish78MatteSatinCloseSatin finish rather than matte
Opacity65BuildableOpaqueSome differenceOpaque rather than buildable
Wear & performance15% of overall58
Longevity7010-hour wearLong-wearingSome differenceYour product claims 10-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Comfort & suitability5% of overall100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 81/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Explicit Lipstick in AFTER PARTY - 883.

Same or better

  • Very close colour
  • Same cool undertone
  • Claims transfer resistance
  • Both claim comfort
  • Both claim hydration

Different

  • Opaque opacity instead of buildable
  • Long-wearing longevity instead of 10-hour wear

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Shade descriptionsoft lilacbright plum
FormatLiquidBullet
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Why the closest overall alternative works

Laura Mercier Petal Soft Lipstick Crayon in 343 Noémie, against MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse in Something Borrowed. Every attribute compared, with its share of the score.

ComparedYour shadeSomething BorrowedClosest overall alternative343 NoémieScore
Shade match60% of overall76
Colour70#96375f#9a4158Close colourColour difference 5.0 (0 is identical)
Depth94Deep / darkMediumCloseDepth difference 3.2 on the 0–100 scale
Undertone100CoolCoolSameSame product undertone
Colour family60PurplePlumSome differenceNeighbouring colour families
Finish & visual result20% of overall84
Finish100MatteMatteSameSame matte finish
Opacity65BuildableSheerSome differenceSheer rather than buildable
Wear & performance15% of overall · 1 of 2 compared90
Longevity9010-hour wear12-hour wearClose12-hour wear claimed against 10-hour wear
Transfer resistancenot comparableNot listedNot listedNot listed for eitherNeither product lists transfer resistance
Comfort & suitability5% of overall100
Comfort100ClaimedClaimedSameBoth products claim a comfortable feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 81/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Petal Soft Lipstick Crayon in 343 Noémie.

Same or better

  • Same cool undertone
  • Same finish: matte
  • Both claim comfort
  • Both claim hydration

Different

  • Small colour difference on the swatch
  • Sheer opacity instead of buildable

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Shade descriptionsoft lilacmid tone plum
FormatLiquidCrayon
BaseSilicone-based, high siliconeOil-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
View full match

Where to buy

Closest shade match

NARS Explicit Lipstick AFTER PARTY - 883

Best price
$42Ulta BeautyUlta Beauty
Costs $15 more

Your shade $27 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Laura Mercier Petal Soft Lipstick Crayon 343 Noémie

Best price
$36SephoraSephora
Costs $9 more

Your shade $27 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.